Crocoblock
Crocoblock is a privately held WordPress plugin company offering 22 integrated JetPlugins for dynamic website building on Elementor, Gutenberg, Bricks, and Divi. It serves WordPress professionals, freelancers, and agencies via annual subscriptions and lifetime licenses distributed through self-serve digital channels.
- Company typePrivate
- Founded2018
- HeadquartersMykolaiv, Ukraine
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Crocoblock does
Crocoblock is a privately held WordPress plugin company that develops and sells JetPlugins, a suite of 22 integrated plugins designed for WordPress professionals building dynamic websites on Elementor, Gutenberg, Bricks, and Divi page builders. Founded in 2018 and operating under the legal entity Jetimpex Inc. (registered in Fort Lauderdale, FL, with engineering operations in Nikolaev, Ukraine), the company's core product JetEngine provides dynamic content management — custom post types, taxonomies, relations, options pages, and dynamic templates — supplemented by specialized modules covering AJAX filtering (JetSmartFilters), e-commerce layouts (JetWooBuilder), mega menus (JetMenu), booking and appointments, reviews, forms, and visual effects. Crocoblock distributes exclusively through digital self-serve channels via crocoblock.com, monetizing through annual subscriptions ($43-$199/year per tier) and one-time lifetime licenses, supplemented by an affiliate program. The go-to-market is product-led: free plugins (JetFormBuilder, JetGridBuilder) drive top-of-funnel acquisition, with a 30K+ member community across Facebook and Discord, a YouTube Video Academy, and an extensive template library (200+ templates, 200 widgets) supporting conversion and retention.
The company targets four primary customer segments: WordPress professionals (freelancers, developers, designers) as the core buyer, web agencies building client sites, directory/marketplace operators, and WooCommerce store owners. Crocoblock has cumulatively powered 100K+ websites and maintains a 4.9-star Trustpilot rating across 800-1000+ reviews, with customer testimonials and support positioning centered on integrated workflow consolidation and human-powered 24/5 support via Zoom, live chat, and tickets. The product portfolio includes pre-coded solution bundles (Marketplace, Booking, E-Commerce, Car Rental, Appointment, Car Dealer) that combine 4-5 plugins for specific verticals at bundled pricing ($91-$186/year). Recent strategic emphasis has been placed on expanding REST API capabilities for third-party integration, embedding AI-powered workflows within JetEngine (launched December 2024) for automated site setup, and extending compatibility across multiple page builders to broaden the addressable user base.
Crocoblock operates without disclosed institutional funding or parent company ownership, maintaining a lean 51-100 person team and an asset-light digital distribution model. Revenue mechanics rely on SMB/freelancer purchasing decisions with low per-customer concentration but reliance on continued WordPress ecosystem momentum. The company has not disclosed revenue figures, funding rounds, or material M&A activity in the available source material, limiting visibility into financial trajectory and capital structure.
Crocoblock firmographics
Firmographics- Name
- Crocoblock
- Legal name
- Jetimpex Inc.
- Website
- https://crocoblock.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Crocoblock is a privately held WordPress plugin company offering 22 integrated JetPlugins for dynamic website building on Elementor, Gutenberg, Bricks, and Divi. It serves WordPress professionals, freelancers, and agencies via annual subscriptions and lifetime licenses distributed through self-serve digital channels.
- Ownership category
- akta.pro rank
Where Crocoblock is headquartered
LocationHeadquarters
- HQ city
- Mykolaiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
Crocoblock business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Yearly Subscription Licenses: Annual subscription model providing access to plugins, updates, support, and pre-made templates. Two tiers: Single Plugin subscription for specific website counts, and All-Inclusive subscription for unlimited access to all 22 JetPlugins.
- Lifetime Licenses: One-time payment lifetime access including Freelance Lifetime (500 websites) and All-Inclusive Lifetime (unlimited sites). Provides permanent access to all products, updates, and customer support.
- Custom Subscription Bundles: Customers can add specific plugins to cart and select number of projects. Renewed as a complete set where all plugins must be renewed together.
- Affiliate Program: Commission-based program where affiliates earn commission for each unique sale referred. Available for all Crocoblock products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | All-Inclusive Yearly - Full plugin suite access |
| Subscription | Annual | JetEngine Single Plugin - Dynamic content for WordPress |
| Subscription | Annual | JetBlog - Blog page design plugin |
| Subscription | Annual | JetBlocks - Header and Footer plugin |
| Subscription | Annual | JetMenu - Mega Menu plugin |
| Subscription | Annual | Multivendor Directory Solution - 1 site |
| Subscription | Annual | Multivendor Directory Solution - Unlimited sites |
| Subscription | Annual | Grids & Layouts Solution - JetEngine + JetBlog |
| One time/ perpetual license | Multi-year contract | Freelance Lifetime - 500 websites |
| One time/ perpetual license | Multi-year contract | All-Inclusive Lifetime - Unlimited sites |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Crocoblock product offering
Product offeringCore offering
Crocoblock develops and sells a suite of 22 proprietary WordPress plugins (JetPlugins) that enable web professionals to build dynamic websites without coding. Its core product JetEngine provides custom post types, taxonomies, relations, options pages, forms, dynamic templates, and AI-powered workflows optimized for Elementor, Gutenberg, Bricks, and Divi page builders. The company also offers pre-coded solution bundles for marketplaces, e-commerce, booking, and directories, plus 200+ widgets and 200+ ready-to-use templates.
Product overview
Crocoblock is a WordPress plugin ecosystem offering JetPlugins - a suite of 22 complementary plugins designed for WordPress professionals working with Elementor, Gutenberg, Bricks, and Divi page builders. The portfolio is organized as a core platform (JetEngine for dynamic content management) supplemented by specialized add-ons including JetElements for visual effects, JetSmartFilters for filtering, JetWooBuilder for e-commerce, JetMenu for navigation, JetBooking/JetAppointment for reservations, JetReviews for ratings, JetFormBuilder for forms, and various other modules. Crocoblock also offers pre-coded solution bundles combining multiple plugins for specific use cases (marketplace, booking, e-commerce, car rental, appointments, car dealer). The products are available through yearly or lifetime subscription plans starting at $43 per plugin per year, with an All-Inclusive plan offering access to all 22 plugins for $199/year.
Differentiator
Problem solved
Functional benefit
Brands
- JetPlugins: Suite of WordPress plugins for Elementor, Bricks, and Divi including JetEngine, JetFormBuilder, JetElements, JetSmartFilters, and 18+ other plugins.
Products and services
- JetEngine WordPress dynamic content plugin for Elementor, Gutenberg, and Bricks that enables creating custom post types, taxonomies, relations, options pages, forms, and dynamic page templates with dozens of widgets without coding.
- JetElements Elementor addon providing over 40 widgets for creating interactive effects and content sections, including video players, carousels, and animated elements.
- JetSmartFilters Advanced AJAX-powered filtering system with faceted search, indexer for dynamic count, and multiple filter widgets for any content on WordPress sites built with Elementor, Gutenberg, Bricks, or Divi.
- JetWooBuilder Tool for creating custom WooCommerce product and shop pages using Elementor, providing dynamic layouts for e-commerce websites.
- JetSearch Fast AJAX-based search system for WordPress websites providing instant search results without page reloads.
- JetMenu Custom mega menu plugin for creating responsive horizontal, vertical, hamburger, and submenu navigation for both desktop and mobile with Elementor.
- JetBlocks Header and footer plugin for Elementor providing widgets for navigation elements, shopping cart, breadcrumbs, site logo, and hamburger panel.
- JetBlog Plugin for designing custom blog page layouts and building engaging blog sections with post tiles, carousels, and listing grids.
- JetTabs Content organization plugin for Elementor that allows creating tabbed and accordion content sections.
- JetTricks Plugin for adding visual effects and animations to Elementor pages including hover effects, floating buttons, and scroll animations.
- JetPopup Popup builder for Elementor to create popups for lead generation, promotions, and announcements.
- JetReviews Reviews and comments system plugin for adding rating functionality to WordPress sites with custom rating scales, multiple rating parameters, and review moderation.
- JetBooking Booking system plugin for creating reservation and rental functionality for hotels, apartments, and rental websites.
- JetAppointment Appointment scheduling plugin for managing hourly-based appointments with calendar integration and booking management.
- JetThemeCore Theme development framework for creating custom WordPress themes and templates with full design control.
- JetStyleManager Style management plugin for organizing and reusing design styles across Elementor widgets and sections.
- JetGridBuilder Grid builder for creating custom grid layouts with adjustable rows, columns, spacing, and card sizes for WordPress content.
- JetFormBuilder Form builder plugin for creating custom forms with various field types, multi-step forms, and post-submit actions for WordPress.
- JetProductGallery WooCommerce product gallery plugin for creating interactive image galleries with zoom, slider, and lightbox features.
- JetCompareWishlist Plugin for allowing users to compare products and create wishlists on WooCommerce websites.
- JetProductTables Dynamic tables builder for displaying WooCommerce products in organized table layouts with sorting and filtering.
- JetMessenger Private messaging system for WordPress enabling user-to-user communication within the website.
- Multivendor Marketplace Solution Solution bundle combining JetEngine, JetSearch, JetSmartFilters, and JetReviews for building multivendor directory and marketplace websites, priced at $91/year per site or $186/year unlimited.
- Grids & Layouts Solution Solution bundle combining JetEngine and JetBlog plugins for building grids and layouts for portfolio, blog, product gallery, and event websites, priced at $106/year.
- Dynamic Templates Pre-coded website templates including Marketplace, Booking, E-Commerce, Car Rental, Appointment, and Car Dealer solutions built with JetPlugins.
Quantifiable outcome
- 4.9-star average rating on Trustpilot based on 800+ reviews
- +2 more outcomes
Companies that use Crocoblock
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Crocoblock technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature7 records
Crocoblock partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- TemplateMonsterminorPartner project under the parent company network. TemplateMonster is a marketplace for website templates and themes, likely driving mutual customer referrals.
- ZemezminorPartner project providing WordPress themes and templates. Part of the Jetimpex partner network ecosystem.
- MotoCMSminorPartner project offering CMS-based website building solutions. Part of the broader partner network.
- WebliumminorPartner project - AI-powered website builder. Part of the partner ecosystem network.
- MotoPressminorPartner project providing WordPress plugins and themes for content management.
- MonsterONEminorPartner project - subscription service for website templates and design assets.
- Novi BuilderminorPartner project - visual website builder tool. Part of the partner projects network.
- Web Design LibraryminorPartner project providing web design resources and templates.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Crocoblock competitors and assessment
Company assessmentBroad incumbents
- Beaver Builder: Beaver Builder is a premium WordPress page builder used by agencies and freelancers — the same primary segment as Crocoblock. It offers core page-building capabilities with a smaller add-on ecosystem than Crocoblock's 22-plugin suite.
- Thrive Themes: Thrive Themes sells conversion-focused WordPress themes and plugins (including a landing page builder and quiz builder) to the same SMB/freelancer audience, serving as a broader portfolio competitor with adjacent landing/funnel features.
- Elegant Themes (Divi): Elegant Themes produces the Divi page builder, which Crocoblock explicitly supports. Divi offers its own bundled ecosystem of themes and plugins, making Elegant Themes a broader incumbent in the same WordPress builder category.
- WPBakery: WPBakery is a long-standing WordPress page builder bundled with many premium themes. Although its market share has declined relative to Elementor, it remains a broad incumbent targeting similar WP site-building use cases.
Direct peers
- Elementor: Elementor is the leading WordPress page builder that Crocoblock's JetPlugins are optimized to extend. Both companies target the same WordPress professional user with overlapping but complementary tool sets, making Elementor the closest product ecosystem peer.
- Advanced Custom Fields (ACF): ACF, now part of WP Engine, is the most widely used plugin for custom fields in WordPress and competes head-to-head with JetEngine's CPT, taxonomy, and meta-field features. It is a foundational alternative for the same builder community.
- Toolset: Toolset offers WordPress plugins for custom post types, custom fields, relationships, and views — directly overlapping with JetEngine's core dynamic content capabilities. It targets the same agencies and developers building data-driven WP sites.
- MetaBox: MetaBox provides custom fields, custom post types, and forms for WordPress developers and is frequently compared with JetEngine for dynamic content and CPT/taxonomy capabilities on the same WordPress professional audience.
- WPForms: WPForms is a leading WordPress form builder plugin and the most direct competitor to Crocoblock's JetFormBuilder, sharing the same SMB/freelancer customer base and similar feature positioning around ease of use.
- Pods Framework: Pods is a free, open-source WordPress framework for creating custom content types and advanced relationships, overlapping significantly with JetEngine's CPT and relationship functionality for developer-oriented builds.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Crocoblock social profiles
Digital presenceCrocoblock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crocoblock leadership team
Management profileNumber of profiles
Profiles1 record
Crocoblock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crocoblock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crocoblock
What does Crocoblock do?
Crocoblock develops and sells a suite of 22 proprietary WordPress plugins (JetPlugins) that enable web professionals to build dynamic websites without coding. Its core product JetEngine provides custom post types, taxonomies, relations, options pages, forms, dynamic templates, and AI-powered workflows optimized for Elementor, Gutenberg, Bricks, and Divi page builders. The company also offers pre-coded solution bundles for marketplaces, e-commerce, booking, and directories, plus 200+ widgets and 200+ ready-to-use templates.
Is Crocoblock a public or private company?
Crocoblock is a private company. It is classified as unknown and is currently operating.
When was Crocoblock founded?
Crocoblock was founded in 2018. It employs 51 to 100 people.
Where is Crocoblock based?
Crocoblock is headquartered in Mykolaiv, Ukraine, in the Europe region.
How does Crocoblock make money?
Four revenue lines are on record. Yearly Subscription Licenses are the primary driver. The others are lifetime Licenses, custom Subscription Bundles and affiliate Program.
Who are Crocoblock's main competitors?
Broad incumbents on record are Beaver Builder, Thrive Themes, Elegant Themes (Divi) and WPBakery. Direct peers are Elementor, Advanced Custom Fields (ACF), Toolset, MetaBox, WPForms and Pods Framework.
Does Crocoblock have an API?
Yes. JetEngine provides REST API functionality for Custom Content Types (CCT), including REST API Endpoint Management, REST API Listings, and REST API Notifications/Actions for forms. This allows developers to expose custom content to external applications and third-party services.