Capital Asset Management
Capital Asset Management is a Phoenix-based, family-owned commercial real estate services firm providing integrated property management, brokerage, development, and capital markets advisory across Arizona, California, Colorado, Hawaii, and Nevada, serving commercial property owners and institutional investors.
- Company typePrivate
- Founded2009
- HeadquartersPhoenix, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Capital Asset Management does
Capital Asset Management (CAM; dba CAMCRE) is a privately-held, family-owned commercial real estate services firm headquartered in Phoenix, Arizona, founded in 2009 by Aaron Strole and Rachelle Strole. The firm delivers an integrated platform spanning property management, brokerage (acquisitions, leasing, tenant and landlord representation), development through its wholly-owned Capital Development Group (CDG) subsidiary, and capital markets/due diligence advisory. Operations span five U.S. states — Arizona, California, Colorado, Hawaii, and Nevada — with Nevada Capital Asset Management operating as a sister company formed in 2010.
CAM serves commercial property owners, institutional investors, developers, and retail tenants across office, retail, industrial, and mixed-use asset classes. Core products include full-service property management with certified managers (CPM, ACoM), a 24/7 tenant portal, brokerage services distributed via CoStar, LoopNet, and Crexi, and ground-up development through CDG. Underlying technology is anchored on the Yardi Voyager property management platform integrated with Yardi Forecast Manager and Investment Manager, supplemented by SharePoint, PayScan invoice workflow, Microsoft Copilot productivity tools, and Verkada security systems. The firm holds IREM's Accredited Management Organization (AMO) designation and reports operational scale metrics including a $700M+ FDIC structured-sale portfolio experience, $200M+ in commercial sales, 400+ leases delivered, and 95%+ occupancy achievement.
The business model combines recurring management fees (percentage of assets or fixed monthly fees) with transaction-based brokerage commissions, project-based development fees, and professional services revenue from due diligence and capital markets advisory. Go-to-market is sales-led with a regional field force (Executive VPs, Senior VPs, First VPs) targeting mid-market and enterprise commercial property owners and institutional investors. Distribution channels include direct sales, industry events (ICSC, ULI, NAIOP), referral networks, and marketplace listings. Pricing is custom and quote-based, not publicly disclosed.
Capital Asset Management firmographics
Firmographics- Name
- Capital Asset Management
- Legal name
- Capital Asset Management, LLC
- Website
- https://camcre.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Capital Asset Management is a Phoenix-based, family-owned commercial real estate services firm providing integrated property management, brokerage, development, and capital markets advisory across Arizona, California, Colorado, Hawaii, and Nevada, serving commercial property owners and institutional investors.
- Ownership category
- akta.pro rank
Capital Asset Management industry classification
Industry- Product category
- Commercial Real Estate Services
- NAICS
- Nonresidential Property Managers (531312), Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Investors, Nec (6799)
- akta.pro primary industry
- Commercial Real Estate Asset Management (BPAJAMAB)
- akta.pro secondary industries
- Retail Real Estate Asset Management (BPAJAMAF), Office Real Estate Asset Management (BPAJAMAG), Capital Markets Advisory (Equity Placement, JV & Recapitalization) (BPAJABAL)
Keywords
Where Capital Asset Management is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Capital Asset Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Property Management Fees: Ongoing property management services for commercial assets including office, retail, and industrial properties. Fees are typically charged as a percentage of managed assets or as fixed management fees.
- Brokerage Commissions: Commercial real estate brokerage services including tenant representation, landlord representation, acquisitions, and dispositions. Revenue is generated through commissions on completed transactions.
- Development Services: Real estate development services including ground-up development, value-add redevelopment, and construction oversight for commercial properties.
- Due Diligence and Advisory Services: Property underwriting, evaluation, tax appeals, legal assistance, and loan workout services for property acquisitions and ownership transitions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Property management services tailored to client needs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Capital Asset Management product offering
Product offeringCore offering
Capital Asset Management is a full-service commercial real estate firm delivering integrated property management, brokerage, development, capital markets advisory, and due diligence services to commercial property owners, investors, and developers. The firm manages office, retail, industrial, and multifamily assets across Arizona, California, Colorado, Hawaii, and Nevada through its unified Yardi-powered platform and certified property management team.
Product overview
Capital Asset Management operates as a unified commercial real estate services platform combining multiple integrated service lines. The core offering spans property management (CAM Property Management), real estate development (Capital Development Group), capital markets advisory, brokerage services, and due diligence capabilities. Capital Development Group operates as a division focused on development projects, while the Capital Markets platform provides financing and equity optimization. A tenant portal provides 24/7 self-service access for occupants. The company holds AMO (Accredited Management Organization) certification through IREM and serves assets across Arizona, California, Colorado, Hawaii, and Nevada.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Management Full-service commercial property management covering office, retail, and multifamily assets with certified property managers (CPM, ACoM), preventative maintenance programs, monthly inspections, integrated accounting, monthly financial reporting by the 15th, and 24/7 tenant portal access. Designed for commercial property owners across Arizona, California, Colorado, Hawaii, and Nevada.
- Brokerage Services Commercial real estate brokerage covering acquisitions, leasing, tenant representation, and landlord representation with access to CoStar, Crexi, and LoopNet listing platforms. Built for property owners, investors, and retail/restaurant tenants seeking site selection, lease negotiation, and investment sales in the Southwest and Hawaii.
- Capital Development Group (CDG) Real estate development division specializing in value-add acquisitions, ground-up development, site selection, zoning entitlements, and construction oversight for retail, multifamily, and BFR/BTR product types. Delivered developments include SanTan Village (305,000 sq. ft., 2017) and Steelyard (27,000 sq. ft., 2020). Targeted at commercial real estate developers and investors seeking disciplined execution in the Southwest.
- Capital Markets Platform Capital markets advisory platform providing insight, lender relationships, and equity financing capabilities to unlock equity, optimize capital stacks, and drive portfolio growth. Built for commercial property owners, investors, and developers navigating acquisitions, dispositions, and ownership transitions.
- Due Diligence Services Property underwriting, evaluation, and stabilization analysis for potential purchasers or asset owners, including tax appeals, legal assistance, and loan workouts. Targeted at commercial real estate buyers, sellers, and owners evaluating acquisitions or ownership transitions.
- Advisory Services Advisory services providing strategic guidance across the commercial real estate lifecycle, including property underwriting, tax appeals, legal assistance, and loan workouts. Built for commercial property owners, investors, and developers seeking strategic counsel.
- Executive Suites Executive suites offering flexible office space as part of CAM's commercial real estate service portfolio. Targeted at businesses and professionals seeking flexible office space in CAM-managed properties.
Quantifiable outcome
- Arizona 4th-ranked property management firm
- +5 more outcomes
Companies that use Capital Asset Management
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Capital Asset Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Capital Asset Management partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor, core and strategic.
- Global Roofing GroupminorNational commercial roofing contractor headquartered in Phoenix, Arizona providing roofing, wall panel, and building envelope solutions. Partnership focuses on long-term asset protection for commercial properties managed by CAM.
- Commercial Maintenance Specialists (CMS)minorPhoenix-based commercial property maintenance company providing facility maintenance and repair services for office, retail, industrial, and commercial properties throughout the Valley.
- YardicoreStrategic technology partner providing Yardi Voyager property management software, Forecast Manager, Investment Manager, and Aspire modules for comprehensive property and investment management operations.
- CoStarcoreCommercial real estate data and analytics platform used for property listings, market research, and investment analysis.
- LoopNetcoreCommercial real estate listing platform used for marketing available properties to potential tenants and buyers.
- CrexicoreCommercial real estate platform used for property listings and transaction management.
- Site SourcestrategicStrategic brokerage partnership for tenant representation and site selection services. CAM is listed as a proud partner of Site Source for commercial real estate services.
- ICSC (International Council of Shopping Centers)minorIndustry membership organization supporting retail real estate professionals. CAM team members hold ICSC certifications including CSM.
- ULI (Urban Land Institute)minorLand use and real estate research and education organization. CAM team members are active members.
- NAIOPminorNational Association of Industrial and Office Properties. CAM team members are active members supporting the commercial real estate industry.
- BOMA InternationalminorBuilding Owners and Managers Association for commercial real estate professionals. CAM team members hold BOMI certifications including RPA.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Capital Asset Management competitors and assessment
Company assessmentDirect peers
- NAI Global: Global commercial real estate services network with property management, brokerage, and investment sales across office, retail, and industrial. CAM has direct ties to NAI Global — Chris Gerow served as NAI Global Retail Council Chairman (2008-2010) — making NAI a directly comparable operating model and competitor.
- Kidder Mathews: Largest independent commercial real estate firm on the West Coast offering property management, brokerage, and advisory services across the western US. Highly comparable as a similarly positioned regional full-service CRE platform competing in the same geographic footprint.
- Lee & Associates: Privately held, full-service commercial real estate firm operating across the western and southwestern US with property management, brokerage, and tenant/landlord representation. Comparable in size, ownership structure (private, partner-led), and service mix.
- Marcus & Millichap: Specialized CRE investment sales and capital markets firm with a national multi-office footprint. Comparable to CAM's brokerage and capital markets platform, particularly in investment property sales and capital raising for commercial owners.
- SVN International: Commercial real estate franchised brokerage network providing sales, leasing, and property management. Comparable in operating model as a network-style commercial real estate services platform, with overlapping Southwest and western US presence.
Broad incumbents
- Colliers International: Global professional services and investment management firm with full-service commercial real estate offerings including property management, capital markets, valuation, and advisory. Larger incumbent with overlapping service lines in the Southwest market.
- CBRE Group: World's largest commercial real estate services firm offering property management, investment sales, capital markets, valuation, and advisory. Direct competitor for institutional commercial property management mandates in the Southwest and across the US.
- JLL (Jones Lang LaSalle): Global commercial real estate services and investment management firm with property management, capital markets, leasing, and advisory capabilities. Competes with CAM in the same asset classes (office, retail, industrial) across the Southwest US.
- Cushman & Wakefield: Global commercial real estate services firm with property management, investment sales, capital markets, and valuation services. Competes directly with CAM for institutional commercial property management assignments in the Southwest.
- Newmark Group: Commercial real estate advisory and services firm offering leasing, investment sales, property management, and capital markets. Overlaps with CAM's service mix, particularly in capital markets and tenant/landlord representation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Capital Asset Management social profiles
Digital presenceCapital Asset Management compliance and trust
Trust signalCompliance1 record
Capital Asset Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capital Asset Management leadership team
Management profileNumber of profiles
Profiles21 records
Capital Asset Management subsidiaries and ownership
Company hierarchySubsidiaries1 record
Capital Asset Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capital Asset Management M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capital Asset Management
What does Capital Asset Management do?
Capital Asset Management is a full-service commercial real estate firm delivering integrated property management, brokerage, development, capital markets advisory, and due diligence services to commercial property owners, investors, and developers. The firm manages office, retail, industrial, and multifamily assets across Arizona, California, Colorado, Hawaii, and Nevada through its unified Yardi-powered platform and certified property management team.
Is Capital Asset Management a public or private company?
Capital Asset Management is a private company. It is classified as family owned and is currently operating.
When was Capital Asset Management founded?
Capital Asset Management was founded in 2009. It employs 51 to 100 people.
Where is Capital Asset Management based?
Capital Asset Management is headquartered in Phoenix, United States, in the North America region.
How does Capital Asset Management make money?
Four revenue lines are on record. Property Management Fees are the primary driver. The others are brokerage Commissions, development Services and due Diligence and Advisory Services.
Who are Capital Asset Management's main competitors?
Direct peers on record are NAI Global, Kidder Mathews, Lee & Associates, Marcus & Millichap and SVN International. Broad incumbents are Colliers International, CBRE Group, JLL (Jones Lang LaSalle), Cushman & Wakefield and Newmark Group.
Does Capital Asset Management have an API?
No public API is recorded for Capital Asset Management.
What industry is Capital Asset Management in?
Capital Asset Management's product category is Commercial Real Estate Services. Its primary akta.pro industry code is BPAJAMAB, Commercial Real Estate Asset Management, with a secondary code of BPAJAMAF, Retail Real Estate Asset Management. Its NAICS code is 531312 and its SIC code is 6531.