BIGSEO
- Company typePrivate
- Founded2012
- HeadquartersBarcelona, Spain
- Headcount51–100
- GTM typeB2B
- OfferingServices
BIGSEO firmographics
Firmographics- Name
- BIGSEO
- Legal name
- Bigseo Marketing S.L.U.
- Website
- https://bigseo.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
BIGSEO industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Conversion Rate Optimization (CRO) & Landing Page Optimization (BPAFACAH)
- akta.pro secondary industry
- Conversion Rate Optimization (CRO) & Landing Page Optimization (MPAAACAF)
Keywords
Where BIGSEO is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
BIGSEO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure, Supply Chain
Revenue model
- Digital Marketing Agency Retainers: BIGSEO generates revenue primarily through monthly retainer contracts for ongoing SEO, SEM, inbound marketing, web development, email marketing, and CRO services. The agency offers customized proposals tailored to each client's project needs, with pricing varying based on scope, complexity, and deliverables. All service plans include technical optimization, keyword research, site structure improvements, and ongoing strategy.
- Online Education - BIG school Masters Programs: Revenue from paid online master's programs and specialized digital marketing courses offered through thebigschool.com. Programs include titles such as Masters in SEO, AI, Digital Marketing, Funnel de Ventas, Data Science with AI, Cybersecurity, Development with IA, and SEM & Social Ads. Programs carry university certification and feature flexible payment plans. The platform has attracted 13,500+ students from 60 countries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom SEO and Digital Marketing Retainers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
BIGSEO product offering
Product offeringCore offering
BIGSEO is a digital marketing agency that delivers integrated SEO, SEM/Paid Media, Conversion Rate Optimization (CRO), sales funnel automation, email marketing, and web development services to mid-market and enterprise businesses, primarily in Spain and internationally. Engagements are delivered through customized monthly retainer contracts executed via a proprietary 9-step methodology that links each service to measurable ROI outcomes. The agency also operates BIG School, an online education sub-brand offering university-certified master's programs in SEO, AI, Digital Marketing, Data Science, and other disciplines.
Product overview
BIGSEO is a digital marketing agency offering a portfolio of interconnected services organized around SEO, paid media, web development, and marketing automation. The core offerings consist of SEO (covering technical, on-page, off-page, local, international, e-commerce, and B2B SEO variants), SEM/Paid Media (Google Ads, Facebook Ads, YouTube Ads, Instagram Ads, remarketing), Web Development, CRO, Email Marketing, and Sales Funnels (including marketing automation, lead scoring, and CRM integration). A complementary AI for Businesses consulting service addresses enterprise AI adoption, while SEO in LLMs targets AI-powered search environments. The BIG School sub-brand provides online education via master's programs in SEO, AI, Digital Marketing, and related disciplines, reaching over 13,500 students from 60 countries. The agency was founded in 2012 by Romuald Fons and is headquartered in Barcelona, operating as a Google Partner Premier agency.
Differentiator
Problem solved
Functional benefit
Products and services
- SEO (Search Engine Optimization) Integrated organic search optimization covering technical, on-page, and off-page SEO, including audits, keyword research, link building, site architecture, Core Web Vitals optimization, migrations, and backlink analysis. Serves mid-market and enterprise clients seeking to grow qualified organic traffic.
- SEM / Paid Media Paid advertising campaign management across Google Ads, Facebook Ads, YouTube Ads, Instagram Ads, and remarketing, focused on maximizing ROAS (Return on Ad Spend) for mid-market and enterprise clients.
- CRO (Conversion Rate Optimization) Conversion rate optimization covering A/B testing, landing page design, conversion analysis, sales copywriting, UX/UI prototyping, and Core Web Vitals optimization with CRM tracking and GA4 integration for businesses with traffic but low conversion.
- Sales Funnels (Funnels de Venta) End-to-end sales funnel design, automation, and optimization covering funnel audits, email marketing automation (HubSpot, ActiveCampaign, Klaviyo), lead scoring, nurturing sequences, and workflow engineering for businesses seeking to automate customer acquisition.
- Email Marketing Email marketing service covering email copywriting, automated nurturing sequences, audience segmentation, and sales/replay phase automation for client retention and revenue campaigns.
- Web Development Custom website design and development on WordPress, Prestashop, Shopify, Magento, and custom-built stacks, including landing page creation and UX/UI design.
- AI for Businesses (IA para Empresas) AI consulting and implementation service helping businesses integrate artificial intelligence technologies into operations and digital strategies.
- SEO en LLMs Specialized SEO service focused on optimizing brand visibility and content positioning within Large Language Model (LLM) search environments and AI-powered search platforms such as ChatGPT.
- Digital Marketing Consulting (Consultoría de Marketing Digital) Senior advisory service covering digital business strategy, marketing strategy, SEO strategy, and SEM strategy to help brands define and optimize their digital presence.
- BIG School (Online Business School) Online education platform (thebigschool.com) offering paid master's programs in SEO, Artificial Intelligence, AI Development, Sales Funnels, Data Science with AI, Digital Marketing, SEM and Social Ads, and Cybersecurity, taught by 300+ active industry experts, with university-recognised certification. Has served 13,500+ students from 60 countries.
Quantifiable outcome
- Olmeca Altos achieved 807% increase in qualified organic traffic in one year
- +11 more outcomes
Companies that use BIGSEO
Customer profileNamed customers20 records
Segments6 records
Ideal customer profiles2 records
BIGSEO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
BIGSEO partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Google (Google Partner Premier)coreBIGSEO holds the Google Partner Premier certification, the highest tier in Google's partner program. This certification demonstrates platform-level expertise in Google Ads and advanced SEO strategy execution. The status provides access to Google's best practices, beta features, and direct support channels.
- Meta (Facebook) Business PartnercoreBIGSEO is a certified Meta Business Partner, demonstrating proficiency in Facebook and Instagram advertising technologies, social media strategy, and audience targeting capabilities.
- Active CampaigncoreActive Campaign is used for marketing automation and email newsletter distribution. BIGSEO relies on this platform for client email campaigns, nurturing sequences, and subscriber list management.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
BIGSEO competitors and assessment
Company assessmentDirect peers
- Victorious SEO: SEO-specialist agency offering technical, on-page, off-page, and content SEO with case-study-driven sales — directly comparable on service mix and mid-market/enterprise positioning.
- Directive Consulting: B2B SaaS-focused SEO and performance marketing agency serving enterprise technology clients (Typeform is a shared customer profile); comparable in vertical specialization and enterprise go-to-market motion.
- Higher Visibility: Mid-sized US SEO and digital marketing agency competing on integrated SEO + paid media + CRO engagements for mid-market and enterprise clients — directly overlapping with BIGSEO's core offering.
- Bruce Clay: Established SEO agency built on a founder's personal brand and proprietary methodology, with training and certification programs — structurally similar to BIGSEO's founder-led approach with BIG school education arm.
- Neil Patel Digital: Global SEO and digital marketing agency built around a high-profile founder with strong personal branding, content marketing, and education-style thought leadership — structurally analogous to BIGSEO's founder-led, content-driven agency model.
- Coalition Technologies: Full-service SEO, PPC, web design, and CRO agency serving e-commerce and enterprise brands — comparable on integrated service stack and quantified case-study sales approach.
- WebFX: Large US-based digital marketing agency offering SEO, paid media, CRO, and web development as integrated retainers with custom pricing and enterprise clients — closest comparable in scale and service breadth.
Broad incumbents
- HubSpot (Agency Partner Program): Marketing automation platform whose partner ecosystem includes thousands of agencies delivering inbound, CRO, and funnel services overlapping with BIGSEO's marketing automation and CRO offerings.
- Semrush: Leading SEO and digital marketing SaaS platform that agencies (including BIGSEO) rely on; not a direct competitor but its Agency Partner program and growing services make it a broad incumbent in the same ecosystem.
Regional players
- The SEO Works: UK-based SEO and digital marketing agency with similar integrated service offering (SEO, PPC, CRO) and SME/mid-market client profile; comparable as a non-overlapping European peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BIGSEO social profiles
Digital presenceBIGSEO financial estimates
Financial estimateRevenue estimate
Valuation estimate
BIGSEO leadership team
Management profileNumber of profiles
Profiles1 record
BIGSEO subsidiaries and ownership
Company hierarchySubsidiaries1 record
BIGSEO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BIGSEO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BIGSEO
What does BIGSEO do?
BIGSEO is a digital marketing agency that delivers integrated SEO, SEM/Paid Media, Conversion Rate Optimization (CRO), sales funnel automation, email marketing, and web development services to mid-market and enterprise businesses, primarily in Spain and internationally. Engagements are delivered through customized monthly retainer contracts executed via a proprietary 9-step methodology that links each service to measurable ROI outcomes. The agency also operates BIG School, an online education sub-brand offering university-certified master's programs in SEO, AI, Digital Marketing, Data Science, and other disciplines.
Is BIGSEO a public or private company?
BIGSEO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BIGSEO founded?
BIGSEO was founded in 2012. It employs 51 to 100 people.
Where is BIGSEO based?
BIGSEO is headquartered in Barcelona, Spain, in the Europe region.
How does BIGSEO make money?
Two revenue lines are on record. Digital Marketing Agency Retainers are the primary driver. The others are online Education - BIG school Masters Programs.
Who are BIGSEO's main competitors?
Direct peers on record are Victorious SEO, Directive Consulting, Higher Visibility, Bruce Clay, Neil Patel Digital, Coalition Technologies and WebFX. Broad incumbents are HubSpot (Agency Partner Program) and Semrush. The SEO Works is listed as a regional player.
Does BIGSEO have an API?
No public API is recorded for BIGSEO.
What industry is BIGSEO in?
BIGSEO's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAH, Conversion Rate Optimization (CRO) & Landing Page Optimization, with a secondary code of MPAAACAF, Conversion Rate Optimization (CRO) & Landing Page Optimization. Its NAICS code is 54183 and its SIC code is 7311.