3Sixty Interactive

What 3Sixty Interactive does

3Sixty Interactive (doing business as 3Sixty Agency) is a privately held, Flint, Michigan-based digital marketing consultancy founded in 2003 and led by partners Dale Keipert (CEO) and Dean Keipert (Chief Creative Officer) as a father-son team. The firm serves mid-market organizations across Michigan, operating on a sales-led, relationship-based go-to-market model that positions the agency as an embedded strategic partner rather than a transactional vendor. Headcount is small — approximately eight people including programmers, designers, copywriters, and videographers — consistent with a boutique regional agency.

The company delivers a full-service marketing offering organized into six practice areas: Strategic Consulting (marketing partnership, competitor analysis, campaign strategy, target audience research), Web Design & Development (custom development, UI/UX, responsive design, maintenance and hosting), Marketing Services (ad management, social media, email and marketing automation, SEO), Web Analytics & Reporting (user insights, performance tracking, conversion optimization), Content Creation (video production, graphic design, copywriting, podcasting), and Communications (internal and stakeholder communications). Its core technology stack is WordPress-based web development paired with SharpSpring marketing automation, where the firm holds Gold Partner status. The agency also publishes a library of whitepapers and thought-leadership content as a demand-generation channel.

Revenue is generated through custom, quote-based engagements with annual billing cadence, blending project-based professional services (web development, content creation) with recurring service retainers (ad management, SEO, social media, email automation). No public pricing is disclosed. There is no outside institutional funding, no parent company, no subsidiaries, no M&A activity, and no AI/ML capability disclosed. The firm rebranded from 3Sixty Interactive to 3Sixty Agency around 2020 to reflect its evolution into a strategic consultancy.

Name

3Sixty Interactive

Legal name

3Sixty Interactive

Website

https://3sixtyinteractive.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

3Sixty Interactive (dba 3Sixty Agency) is a Flint, Michigan-based digital marketing consultancy serving mid-market organizations with web design, marketing services, content production, and analytics across WordPress and SharpSpring technology.

Ownership category

akta.pro rank

Headquarters

HQ city

Flint

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Marketing Strategy Consulting: Strategic consulting engagements with mid-market organizations focused on marketing transformation, campaign strategy, and ongoing marketing partnership
2. Digital Marketing Services: Recurring service engagements including ad management, SEO, social media marketing, email automation, and analytics reporting
3. Web Design and Development: Custom website development, UI/UX design, and ongoing maintenance and hosting services
4. Content Creation: Video production, graphic design, copywriting, and podcasting services billed as project or retainer engagements

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

3Sixty Interactive (operating as 3Sixty Agency) is a full-service digital marketing consultancy that delivers strategic consulting, custom web design and development, digital marketing services (ad management, social media, email automation, SEO), web analytics and reporting, content creation (video, graphic design, copywriting, podcasting), and stakeholder communications for mid-market organizations seeking measurable growth and lasting marketing partnerships.

Product overview

3Sixty Agency is a marketing agency offering a comprehensive suite of services organized into six core practice areas: Strategic Consulting (marketing partnership, competitor analysis, campaign strategies, target audience research), Web Design & Development (custom development, UI/UX, responsive design, maintenance), Marketing Services (ad management, social media, email automation, SEO), Web Analytics & Reporting (user insights, performance tracking, conversion optimization), Content Creation (video, graphic design, copywriting, podcasting), and Communications (internal and stakeholder communications). The agency also provides whitepaper resources on marketing topics. The offering is structured as a full-service agency model rather than a software platform, with services tailored to mid-market organizations seeking sustained business growth.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Consulting Strategic consulting engagements including marketing partnership, competitor analysis, campaign strategies, and target audience research to help mid-market organizations align marketing with business objectives.
• Web Design & Development Custom website development, UI/UX design, responsive design, and ongoing website maintenance and hosting services built primarily on the WordPress platform.
• Marketing Services Recurring digital marketing services including ad management, social media marketing, email and marketing automation, and search engine optimization, supported by the SharpSpring marketing automation platform.
• Web Analytics & Reporting Analytics and reporting services including user insights, performance tracking and reporting, and conversion optimization to measure and improve marketing effectiveness.
• Content Creation Content creation services including video production, graphic design, copywriting, and podcasting delivered as project or retainer engagements to engage audiences and drive measurable results.
• Communications Internal and stakeholder communications services including internal communications strategies, annual reports, and stakeholder communication materials.

Quantifiable outcome

• Companies with strong internal communications are 3.5x more likely to outperform peers in employee satisfaction, productivity, and retention (referenced statistic)
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• SharpSpringcoreTechnology or IntegrationSharpSpring is a marketing automation platform partner. 3Sixty Agency holds Gold Partner status, indicating advanced certification and expertise in implementing SharpSpring's marketing automation solutions for clients, including behavioral trigger-based journeys, CRM integration, lead scoring, and campaign automation.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Regional players

• Risdall Marketing: Midwest-based integrated marketing agency serving mid-market clients with web, branding, and digital strategy — directly comparable regional peer operating out of Minnesota.

Broad incumbents

• Tinuiti: Large independent performance marketing agency covering paid media, SEO, and creative — operates in the same digital marketing category as 3Sixty but at enterprise scale.

Direct peers

• Fruition: Digital marketing and web development agency offering SEO, paid media, design, and marketing automation — closely aligned mid-market digital agency comparable to 3Sixty.
• PBJ Marketing: Full-service digital marketing agency providing web design, SEO, social, and analytics for mid-market organizations — direct peer in size, scope, and customer profile.
• WebFX: Full-service digital marketing agency offering SEO, web design, ad management, and content marketing for mid-market clients — same end-to-end service model as 3Sixty but at much larger scale.
• Thrive Internet Marketing Agency: Digital marketing agency providing web design, SEO, social media, and marketing automation to SMB and mid-market clients, with similar SharpSpring-style automation capability.
• Disruptive Advertising: Digital marketing agency focused on paid media, SEO, and lifecycle marketing for mid-market brands, with a comparable integrated strategy-plus-execution offering.
• Split Reef: Mid-market digital agency offering web development, SEO, paid advertising, and marketing automation — comparable integrated services targeting growth-stage and mid-market clients.
• LYFE Marketing: Social media and digital marketing agency serving SMB and mid-market clients with social, content, and paid services — comparable agency model at similar scale.
• Straight North: Mid-market digital marketing agency specializing in SEO, paid media, and web design for B2B and B2C — directly comparable full-service mid-market agency.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/360interactive
• Facebookfacebook.com/3SixtyInteractive
• LinkedInlinkedin.com/company/3sixty-interactive

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3Sixty Interactive