What Concorde General Agency does

Concorde General Agency, Inc. is a privately-held wholesale insurance general agency founded in 1981 by Darrell Bjornson and headquartered in Fargo, North Dakota. The company operates as an intermediary connecting independent insurance agents across the upper Midwest with specialty Property & Casualty carriers, providing access to both admitted and surplus lines markets for risks that standard carriers decline. Concorde serves over 1,500 contracted independent insurance agencies and helps place coverage for 70,000+ policyholders across a nine-state footprint (CO, IA, ID, MN, MT, ND, SD, WI, WY).

The business is organized into four divisions: Personal Lines (dwelling fire, manufactured home, homeowners, condo, recreational vehicles, personal umbrella, flood); Commercial Direct Bill (artisan contractors, professional liability, apartments, vacant properties, surety bonds, equine, wind/hail deductible buy back); Commercial Agency Bill (non-standard commercial accounts including hotels, bars/restaurants, garages, lessor's risk); and Farm & Ranch (grain farm packages, ranches, equine mortality, livestock, hobby farms). Concorde operates its proprietary peteRATER+ online quoting and policy management platform alongside integrated carrier portals (AMsuite, AU Gold, Bond Ramp, Wright Flood NFIP, Aegis General) that enable agents to quote, bind, pay, and service policies digitally. The company maintains 30+ carrier partnerships including American Modern, USLI, Great Lakes Insurance SE (Munich Re), The Hartford, Lloyd's, Nationwide E&S, Nautilus Insurance Group, and Stonegate Insurance Company.

Revenue is generated through marketplace commissions earned from carriers on placed business, with Concorde retaining the spread between carrier-paid commission and agent commission (e.g., 10% on Artisan Contractor, 25% on Bond Ramp surety). Marketing is targeted exclusively at contracted agents through blog content, webinars, training centers, agent perks (Pete's Pad Orlando vacation condo, Minnesota Vikings tickets, NFL Pick 'Em contest), and direct sales outreach by Business Development Manager Melanie Elsner. The company has remained locally owned since founding, with no evidence of private equity or institutional investment, and operates with 11-50 employees.

Name

Concorde General Agency

Legal name

Concorde General Agency, Inc.

Website

https://cgains.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Concorde General Agency is a Fargo, ND-based wholesale insurance general agency founded in 1981 that connects 1,500+ independent insurance agents across the upper Midwest with 30+ specialty P&C carriers, providing admitted and surplus lines products across Personal Lines, Commercial Direct Bill, Commercial Agency Bill, and Farm & Ranch divisions via its proprietary peteRATER+ platform.

Ownership category

akta.pro rank

Product category

Wholesale Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (524210)

akta.pro primary industry

Commercial Lines Insurance Brokerage (FSAEADAB)

Keywords

• Wholesale insurance brokerage
• Specialty property casualty
• Excess and surplus lines
• Independent agent network
• Commercial insurance programs

Headquarters

HQ city

Fargo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Insurance Brokerage Commissions: Concorde General Agency operates as a wholesale insurance broker/general agency earning commissions from insurance carriers for placing business. Agents receive commissions for writing policies through Concorde's carrier partnerships.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Concorde General Agency is a wholesale insurance general agency that connects independent insurance agents with specialty Property & Casualty carriers. The company operates four divisions—Personal Lines, Commercial Direct Bill, Commercial Agency Bill, and Farm & Ranch—offering admitted and surplus lines products including dwelling, homeowners, manufactured home, artisan contractors, professional liability, surety bonds, apartments, vacant properties, equine, livestock, and farm/ranch packages. Agents access products through the proprietary peteRATER+ online quoting platform and partner carrier portals.

Product overview

Concorde General Agency is a wholesale insurance general agency serving independent insurance agents across the upper Midwest. The company operates four main divisions: Personal Lines (admitted and surplus lines for dwelling, manufactured home, homeowners, condo, recreational vehicles, personal umbrella, and flood), Commercial Direct Bill (highly-automated commercial products including artisan contractors, apartments, professional liability, vacant properties, and surety bonds), Commercial Agency Bill (non-standard commercial accounts requiring underwriting flexibility), and Farm & Ranch (agribusiness coverage including grain farms, ranches, equine, and livestock). The company leverages its proprietary peteRATER+ online platform for quoting and policy management, and connects agents with 30+ carrier partners including American Modern, USLI, Great Lakes Insurance SE, The Hartford, Nautilus, and Lloyd's.

Differentiator

Problem solved

Functional benefit

Products and services

• Dwelling Fire DP1 and DP3 dwelling fire coverage for properties of all ages, occupancies, and protection classes, offered through admitted and surplus lines with direct billing for independent insurance agents serving property owners.
• Mobile / Manufactured Home Specialty coverage for mobile or manufactured homes of all occupancies, offered as admitted coverage modeled after the HO-3 form and surplus lines options for independent agents.
• Homeowners (HO3) HO3 and specialty homeowners products for properties not fitting traditional markets, including Rural Select, Transitional, FireZone, and Homeowners FLEX programs offered to independent agents across upper Midwest states.
• Transitional Homeowners (Surplus Lines HO3) Surplus lines HO3 for well-maintained homes 40 years and newer facing challenges with loss frequency/severity, offering broad claims appetite up to 3 losses or $300,000 paid for homes valued $250,000-$1,000,000.
• FireZone Dwelling & Homeowners Surplus lines HO3/DP1 designed for high wildfire score properties through Stonegate Insurance Company with Wildfire Sublimit, intentionally limiting wildfire coverage to provide other coverages such as wind, hail, and lightning.
• Condo (HO6) HO6 form for condos used as primary, secondary, or seasonal residence, as well as those rented to others with Coverage A values up to $500,000.
• Recreational & Collector Vehicles Coverage for motorcycles, classic cars, ATVs, UTVs, boats, yachts, and motorsports vehicles offered through American Modern specialty programs to independent agents.
• Personal Umbrella / Stand-Alone Liability Stand-alone personal umbrella and liability coverage including excess personal umbrella, vacant land, and comprehensive personal liability through USLI.
• Private Flood Residential and commercial primary and excess flood coverage with higher limits up to $3,000,000 available without elevation certification, plus NFIP access through Wright Flood.
• Artisan Contractors (peteRATER+) Small artisan contractor general liability coverage written fully online through peteRATER+ with Nautilus Insurance Group, covering 30+ classes of eligible trades with minimum premiums from $400 and 10% commission.
• USLI Commercial Instant Quote Wide variety of commercial products via instant web and phone quoting from USLI covering artisan contractors, beauty salons, caterers, clothing stores, fitness centers, restaurants, and more.
• AU Gold Online Commercial Quoting Online quoting and submissions for multiple commercial products including Professional Liability (1,400+ classes), Vacant Package, Builders Renovation, Consultants Package, Lessor's Risk, Office Package, and Special Events via Atrium's AU Gold platform.
• Apartments Coverage for hard-to-place apartment accounts including older buildings, lower occupancy, and student or subsidized housing through Great Lakes Insurance SE and Ategrity.
• Wind/Hail Deductible Buy Back Reduces high wind/hail deductibles to flat amounts as low as $2,500 for residential and $5,000 for commercial properties, and can be written on primary policies with any carrier, with minimum premiums from $200.
• Professional Liability Professional liability coverage for 1,400+ professions through AU Gold platform with minimum premiums starting at $500 and zero deductible standard, plus cyber and GL options for many classes.
• Vacant Buildings & Land Vacant property and land coverage through AU Gold and USLI covering single-family homes, apartments, condos, commercial buildings, and land up to 500 acres.
• Surety Bonds (Bond Ramp) Online surety bond platform (Bond Ramp) providing access to thousands of bonds with 20-second initial quote indication, virtual underwriting, and direct billing, offering 25% commission plus agent incentives.
• Special Events Insurance Special event coverage with instant quote option through the Special Events Instant Quote program in Commercial Direct Bill.
• Commercial Contractors Equipment Commercial contractors equipment coverage through the Commercial Agency Bill division for non-standard commercial accounts requiring underwriting flexibility.
• Hotels & Motels Coverage for hotels and motels through the Commercial Agency Bill division for accounts not fitting primary carriers.
• Bars & Restaurants (including Liquor Liability) Specialty program for taverns, bars, sports bars, and restaurants including liquor liability, with multiple A-rated companies, property up to $1M with equipment breakdown, and GL & Liquor defense outside limits.
• Commercial Excess / Umbrella Extra liability protection designed to kick in when liability on other policies (GL, Auto Liability, Liquor Liability) has been exhausted, with excess liability up to $5,000,000 available.
• Farm & Ranch Packages Comprehensive farm and ranch coverage with significant coverage extensions including grain farm packages, ranch packages, horse & stable owners, auto & excess coverage through American Reliable (ARIC) and The Hartford.
• Equine & Livestock Coverages Equine mortality, animal mortality for cattle and dogs, livestock transportation/cargo coverage, and pasture cattle coverage through The Hartford, available to Farm & Ranch division agents.

Named customers6 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

19 partnerships are on record, tiered core, major and minor.

• American Modern Insurance Group (Munich Re)coreChannel Partner/ Reseller/ DistributorAmerican Modern is a major carrier partner offering specialty programs including dwelling, manufactured home, condo, motorcycles, collector vehicles and watercraft. Products quoted through AMsuite platform. American Modern recently reopened products in many states with Quote & Win promotions.
• USLIcoreChannel Partner/ Reseller/ DistributorUSLI underwrites insurance for small businesses and specialty products. Rated A++ XIII by A.M. Best. Offers commercial instant quote products for contractors, professionals, restaurants, and more through phone and web quoting.
• Great Lakes Insurance SE (Munich Re)coreChannel Partner/ Reseller/ DistributorGreat Lakes Insurance SE (A+ XV rated) provides surplus lines homeowners products including Rural Select Homeowners, Transitional Homeowners, Just the Basics Dwelling, and apartment programs. Part of Munich Re.
• The HartfordcoreChannel Partner/ Reseller/ DistributorThe Hartford provides equine mortality, livestock mortality, pasture cattle coverage, and livestock transportation/cargo coverage. Also offers commercial umbrella products.
• Lloyd'scoreChannel Partner/ Reseller/ DistributorLloyd's is the world's specialist insurance market. Concorde accesses Lloyd's through Commercial Direct Bill products for specialty commercial risks.
• Nationwide E&S/SpecialtymajorChannel Partner/ Reseller/ DistributorNationwide provides excess and surplus lines specialty products accessible through Concorde for commercial accounts not fitting standard markets.
• Nautilus Insurance Group (Berkley Company)coreChannel Partner/ Reseller/ DistributorNautilus provides Artisan Contractor GL coverage through Concorde's peteRATER+ platform. A+ XV rated carrier offering non-admitted contractor coverage with online quote and bind capability.
• AU Gold (Atrium)coreTechnology or IntegrationAU Gold provides online quoting platform for multiple commercial products including professional liability (1,400+ classes), vacant property, builders renovation, consultants package, office package, and special events. Available to all Concorde agents.
• Bond Ramp (UFCIC)coreTechnology or IntegrationBond Ramp is an online surety bond platform enabling agents to purchase thousands of bonds in minutes with instant price indication, virtual underwriting, and direct billing. Offers 25% commission plus generous agent incentives.
• Wright FloodmajorChannel Partner/ Reseller/ DistributorWright Flood is the largest NFIP flood insurance provider in the US. Concorde agencies receive direct access to Wright Flood Agent Portal and underwriting team for training and assistance.
• Aegis General InsurancemajorChannel Partner/ Reseller/ DistributorAegis Security Insurance Company is a multi-line specialty writer of manufactured homes, select-value dwellings and other specialty insurance products. Quoted through Aegis General Portal.
• AtegritymajorChannel Partner/ Reseller/ DistributorAtegrity provides E&S property and casualty products for harder-to-place classes including apartment buildings, churches, and day care centers. Products available to all Concorde agencies with fast turnaround.
• Atlantic Casualty Insurance CompanyminorChannel Partner/ Reseller/ DistributorListed as a carrier partner providing specialty insurance products through Concorde.
• Northfield InsuranceminorChannel Partner/ Reseller/ DistributorListed as a carrier partner providing specialty insurance products through Concorde.
• Western World Insurance GroupminorChannel Partner/ Reseller/ DistributorListed as a carrier partner providing specialty insurance products through Concorde.
• Westchester, a Chubb CompanyminorChannel Partner/ Reseller/ DistributorListed as a carrier partner providing specialty insurance products through Concorde.
• HabPro InsuranceminorChannel Partner/ Reseller/ DistributorListed as a carrier partner providing specialty insurance products through Concorde.
• Stonegate Insurance CompanymajorChannel Partner/ Reseller/ DistributorStonegate provides FireZone Dwelling & Homeowners products designed for high wildfire score properties. Available in Idaho and Wyoming with additional states launching.
• Absolute Marketing GroupminorImplementation/ SI/ Consulting PartnerAbsolute Marketing Group developed Concorde's content management system and website. Located in Fargo, North Dakota.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• U.S. Risk Insurance Group: U.S. Risk is a wholesale insurance broker and MGA providing specialty property, casualty, and professional liability programs through retail agents. Comparable in offering underwriting authority and access to specialty markets similar to Concorde's E&S division.
• CRC Insurance Group: CRC Insurance Group is a wholesale insurance broker delivering commercial and personal lines through retail agents across the US, with deep expertise in surplus lines. Operates a similar distribution-led model placing specialty business with multiple carrier partners.
• RPS Group: RPS Group is one of the largest US wholesale insurance brokers and managing general agents, specializing in excess and surplus lines placed through retail agents. Operates with a similar model of brokering specialty P&C products through independent agents across multiple regions.
• Burns & Wilcox: Burns & Wilcox is a national wholesale insurance broker specializing in excess and surplus lines placed through retail agents. Direct comparison to Concorde in the specialty/commercial package and high-hazard property space, with comparable carrier-portfolio-driven model.
• Amwins: Amwins is the largest US specialty insurance distributor with wholesale brokerage, MGA, and binding authority operations serving independent agents nationwide. Competes directly with Concorde across specialty P&C, commercial package, and personal lines surplus products.
• Westrope: Westrope is a managing general agency and wholesale insurance broker delivering specialty commercial and personal lines through independent agents. Comparable business model to Concorde with multi-carrier access and division structure.
• Golden State Risk Management (GSRM): Golden State Risk Management is a wholesale insurance brokerage focused on placing surplus lines commercial and personal business through retail agents. Similar specialty focus and operating model to Concorde, though operating in California rather than the upper Midwest.
• Brown & Riding: Brown & Riding is a wholesale insurance broker focused on commercial excess and surplus lines placed through retail agents. Directly comparable to Concorde's Commercial Agency Bill division in targeting non-standard commercial risks.
• Hull & Company: Hull & Company is a wholesale insurance brokerage placing commercial and personal specialty business through independent agents across multiple states. Operates with a similar surplus lines focus and access to multiple carrier partners that Concorde competes against for agent relationships.

Broad incumbents

• Brown & Brown: Brown & Brown is a large national insurance brokerage with a wholesale and program division serving retail agents across multiple specialty niches. Significantly larger and broader than Concorde, but overlapping in wholesale distribution and specialty risk placement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ConcordeGA
• Facebookfacebook.com/ConcordeGA

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Concorde General Agency