Brookings Health System

What Brookings Health System does

Brookings Health System is a non-profit, city-owned integrated healthcare delivery system headquartered in Brookings, South Dakota, founded in 1907 and serving Brookings County and surrounding rural communities in southeastern South Dakota. The organization operates a 49-bed acute care hospital, a 79-bed skilled nursing facility (The Neighborhoods at Brookview), Brookhaven Estates senior living community, Yorkshire Eye Clinic & Optical, and satellite primary care clinics in Arlington, White, and Volga. Its home health and hospice services extend across more than 22 surrounding communities, and it operates a 501(c)(3) Foundation for community fundraising.

The system's clinical service portfolio spans emergency medicine, inpatient acute care, obstetrics through the New Beginnings Birth Center, surgical services featuring da Vinci robotic and Mako robotic-arm assisted platforms, advanced imaging (MRI, 32-slice CT, PET/CT), rehabilitation therapy, wound care with hyperbaric oxygen, pain management, sleep diagnostics, and an aesthetic medicine unit (Näva Medical Spa). Patient-facing digital infrastructure includes a MyChart portal and telehealth capabilities, while clinical operations are supported by PACS imaging management. Recent capital investments have emphasized robotic-assisted surgery and service-line diversification into elective, consumer-paid offerings.

The business model is a non-profit, tax-exempt municipal healthcare operator generating revenue primarily through insurance billing across Medicare, Medicaid, HMO contracts, and private payers, supplemented by senior living rents, aesthetic services revenue, and Foundation philanthropy. Customer segments are individual patients and families across the full care continuum, with employer and direct-pay demand for elective aesthetic services providing an incremental non-insured revenue stream. There are no disclosed financial statements, no external funding rounds, and no indication of M&A activity; growth is organic through service-line expansion and incremental geographic reach.

Name

Brookings Health System

Legal name

Brookings Health System

Website

https://brookingshealth.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

101–250 employees

Short description

Brookings Health System is a city-owned, non-profit integrated healthcare delivery system in Brookings, South Dakota, operating a 49-bed hospital, 79-bed nursing home, senior living, eye clinic, and satellite clinics serving rural southeastern South Dakota communities.

Ownership category

akta.pro rank

Product category

Rural acute care hospital services

NAICS

Home Health Care Services (621610), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Hospitals (8060), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082)

akta.pro primary industry

Critical Access & Rural Hospitals (HLAFAAAG)

akta.pro secondary industries

Home-Based Chronic Disease Management (Skilled) (HLADAFAL), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB), In-Home Hospice Nursing Visits (RN/LPN) (HSABAFAL)

Keywords

• Rural hospital services
• Acute care hospital
• Home health services
• Long-term care services
• Emergency medical services

Headquarters

HQ city

Brookings

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Healthcare Services Revenue: Revenue generated from inpatient care, outpatient services, emergency care, surgical procedures, diagnostic imaging, laboratory services, and rehabilitation therapy. Services billed through insurance (Medicare, Medicaid, HMOs, private insurance) and patient payments.
2. Long-Term Care Services: Revenue from The Neighborhoods at Brookview nursing home (79 beds) and Brookhaven Estates senior living apartments
3. Home Health and Hospice Services: Home-based healthcare services including skilled nursing, therapy services, and hospice care for terminally ill patients
4. Retail Services: Revenue from gift shop and optical/eyewear services through Yorkshire Eye Clinic
5. Physician Services: Revenue from provider search and medical services provided by affiliated physicians

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels8 records

Core offering

Brookings Health System operates an integrated rural health delivery network anchored by a 49-bed acute care hospital and supported by a 79-bed skilled nursing facility, senior living apartments, satellite medical clinics, and home health/hospice services. The system delivers inpatient care, emergency medicine, robotic surgery, obstetrics, diagnostic imaging, rehabilitation, wound care, and outpatient specialty services to residents of Brookings and surrounding southeastern South Dakota communities.

Product overview

Brookings Health System is a comprehensive healthcare organization anchored by Brookings Hospital, a 49-bed non-profit facility offering inpatient, outpatient, emergency, and surgical care. The system operates as a platform-plus-ancillaries model, with the hospital as the core service hub supplemented by The Neighborhoods at Brookview (79-bed nursing home), Brookhaven Estates senior living, Yorkshire Eye Clinic & Optical, and satellite clinics in Arlington, White, and Volga. Key clinical services include medical imaging (MRI, CT, X-ray, ultrasound, nuclear medicine, PET/CT), surgical services (da Vinci robotic and Mako robotic-arm assisted procedures), New Beginnings Birth Center for obstetrics, rehabilitation therapy (physical, occupational, speech), home health and hospice care, wound care with hyperbaric oxygen therapy, pain management, sleep diagnostics, and diabetes education. The system also includes Näva Medical Spa for aesthetic medicine and a Foundation supporting various healthcare initiatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Brookings Hospital 49-bed non-profit acute care hospital providing emergency, inpatient, obstetric, surgical, and intensive care services to residents of Brookings and surrounding southeastern South Dakota.
• Surgical Services Full range of inpatient, outpatient, and emergency surgical treatments including da Vinci robotic surgery and Mako robotic-arm assisted procedures across orthopedics, general surgery, gynecology, urology, ENT, and podiatry.
• Emergency Medicine 24/7 emergency department providing immediate medical care for community members experiencing medical emergencies, supported by ambulance and advanced life support transport.
• Inpatient Care

Quantifiable outcome

• Named Top 20 Rural Community Hospital 9 times by National Rural Health Association since 2016
• +3 more outcomes

Named customers10 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

15 partnerships are on record, tiered core and minor.

• National Rural Health AssociationcoreOthersBrookings Health System maintains active membership and participation in the National Rural Health Association, which recognizes the health system as a Top 20 Rural Community Hospital through their annual award program based on Chartis Rural Hospital Performance INDEX evaluation.
• The Chartis Center for Rural HealthcoreOthersChartis Center for Rural Health provides the industry-standard INDEX for evaluating rural hospital performance. Brookings Health has been recognized on their Top 100 list for 10 consecutive years based on publicly available data across 50 independent indicators and eight pillars of performance.
• Sanford Clinic BrookingscoreStrategic or Co-development PartnerSanford Clinic Brookings provides physician services at Brookings Hospital, with surgeons like Dr. Alan Christensen providing general surgery services. The partnership enables local access to specialty medical providers.
• Avera Medical GroupcoreStrategic or Co-development PartnerAvera Medical Group provides multiple specialists including urology (Dr. Andrew Chontos), orthopedics (Dr. Dustin Volkmer), primary care, and other services at Brookings Health facilities. Avera handles employment/workday job postings for Brookings Health System.
• Midwest Ear Nose and ThroatminorChannel Partner/ Reseller/ DistributorDr. Donald Bennett from Midwest Ear Nose and Throat provides ENT services at Brookings Hospital, expanding specialty surgical services available locally.
• Orthopedic InstituteminorChannel Partner/ Reseller/ DistributorDr. Peter Looby from Orthopedic Institute provides orthopedic surgery services at Brookings Hospital, complementing the health system's Mako robotic-arm assisted orthopedic procedures.
• First Bank & TrustminorGTM or Marketing PartnerFirst Bank & Trust presents the annual Aiming to Inspire Health fundraiser event supporting local healthcare initiatives, demonstrating community partnership for healthcare fundraising.
• Dacotah Bank CenterminorGTM or Marketing PartnerPartnership with Dacotah Bank Center for promoting cancer screenings including mammograms as part of the Tough Enough to Wear Pink Fund initiatives.
• National Hospice and Palliative Care Organization (NHPCO)coreStrategic or Co-development PartnerBrookings Health System participates in We Honor Veterans program, a campaign from NHPCO and Department of Veterans Affairs that teaches hospice providers respectful inquiry, compassionate listening and grateful acknowledgement to comfort patients with history of military service.
• Department of Veterans Affairs (VA)coreStrategic or Co-development PartnerPartner in We Honor Veterans program, specifically focused on caring for the unique needs of local veterans facing end-of-life. Brookings Health System offers a Veteran-to-Veteran volunteer program pairing veteran volunteers with veteran hospice patients.
• NewsweekcoreOthersBrookings Health System has been named to Newsweek's World's Best Hospitals list as a five-year champion, providing external validation of healthcare quality.
• Childbirth Support SpecialistsminorStrategic or Co-development PartnerOrganization providing Birth and Postpartum Doula training workshops at Brookings Health System for community members interested in becoming certified doulas.
• United Living CommunityminorStrategic or Co-development PartnerHospice services provided in partnership with United Living Community nursing home in Brookings for end-of-life care.
• Estelline Nursing & Care CenterminorStrategic or Co-development PartnerHospice services partnership extending care to residents at Estelline Nursing & Care Center.
• Riverview Healthcare CommunityminorStrategic or Co-development PartnerHospice services partnership with Riverview Healthcare Center in Flandreau providing end-of-life care for nursing home residents.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Avera Sacred Heart Hospital: Avera community hospital in Yankton, SD with rural PPS positioning, comparable bed size, and similar multi-specialty surgical and emergency service scope.
• Spencer Hospital: A non-profit community hospital in Spencer, Iowa of similar bed size serving a rural Midwestern catchment with comparable service breadth including surgical and long-term care.
• Prairie Lakes Healthcare System: A non-profit community health system based in Watertown, SD, operating a similar mix of acute care hospital, specialty clinics, and regional services for a comparable rural South Dakota catchment. Closest like-for-like peer in scale, geography, and service profile.
• Lake Region Healthcare: Non-profit rural health system in Fergus Falls, Minnesota with comparable hospital size, attached clinic network, and rural Midwest payer mix—strong analog for value-based care strategy in similar demographics.
• Huron Regional Medical Center: A community hospital serving Huron, SD and surrounding Beadle County with comparable bed count, rural PPS status, and South Dakota rural referral dynamics. Direct scale and geography analog.
• Avera St. Luke's Hospital: Avera-affiliated regional hospital in Aberdeen, SD serving a similar rural northwestern referral area with comparable acute care, OB, and outpatient scope.
• Avera Queen of Peace: Avera-affiliated community hospital in Mitchell, SD providing similar acute, surgical, and long-term care services to a comparable rural South Dakota population, with the bonus of Avera system support.
• Monument Health Rapid City Hospital: Largest western South Dakota health system based in Rapid City. Same rural state geography and continuum-of-care model (hospital + clinics + specialty), though larger scale; useful for benchmarking service line expansion.

Broad incumbents

• Sanford Health: Large Upper Midwest integrated health system whose Sanford Clinic Brookings physicians deliver general surgery and primary care at Brookings Hospital. Strategic partner and broader competitor for tertiary referrals and specialty physician talent.
• Avera Health: Large regional Catholic health system headquartered in Sioux Falls that employs Brookings' visiting specialists across urology, orthopedics, and primary care. Both a strategic partner and the dominant regional incumbent Brookings competes against for higher-acuity cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/brookingshealth
• YouTubeyoutube.com/user/brookingshealth
• Facebookfacebook.com/BrookingsHealth
• Instagraminstagram.com/brookingshealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookings Health System