kensie
- Company typePrivate
- Founded1994
- HeadquartersRichmond, Canada
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
kensie firmographics
Firmographics- Name
- kensie
- Legal name
- BR Brand Holdings LLC
- Website
- https://kensie.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where kensie is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- Canada
- HQ region
- North America
Markets served
kensie business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Wholesale Apparel Sales: Kensie generates revenue by designing contemporary women's fashion collections (including denim, sportswear, dresses, coats, footwear, sleepwear, activewear, accessories, and home goods) and selling them wholesale to major department store chains and off-price retailers. The brand is owned by BR Brand Holding LLC.
Go-to-market motion1 record
Distribution channels11 records
Marketing channels3 records
kensie product offering
Product offeringCore offering
Kensie designs and manufactures contemporary women's fashion — including denim & sportswear, dresses, coats, footwear, sleepwear, activewear, and accessories — and sells the collections wholesale to major department store chains and off-price retailers. The brand has expanded into lifestyle extensions with Kensie Pets (pet accessories, launched November 2022) and Kensie Home (bedding, throws, pillows, curtains, and rugs, announced January 2023 for Fall 2023 availability), all distributed exclusively through third-party retail partners without an owned DTC e-commerce channel.
Product overview
Kensie is a contemporary women's fashion brand founded in 1994 and owned by BR Brand Holding LLC. The brand offers a unified fashion portfolio centered on its core women's apparel line, organized across categories including Denim & Sportswear, Dresses, Coats, Footwear, Sleepwear, Activewear, and Accessories. Beyond its core RTW offerings, Kensie has expanded into complementary lifestyle sub-brands: Kensie Pets (launched November 2022) for pet fashion accessories, and Kensie Home (announced January 2023, available Fall 2023) for contemporary home décor including bedding, throws, pillows, curtains, and rugs. The products are available exclusively through third-party retail partners including Macy's, Bloomingdale's, Dillard's, Saks Off 5th, Belk, TJ Maxx, Nordstrom Rack, Amazon, Bloomingdale's Outlet, and Marshalls.
Differentiator
Problem solved
Functional benefit
Brands
- Kensie Pets: Pet apparel and accessories collection for dogs and cats including daily wear, mealtime items, and play accessories
- Kensie Home
Products and services
- Kensie Contemporary Women's Apparel Core contemporary women's clothing collection from a brand founded in 1994, designed for the woman on the go and suited for day or night, weekday or weekend, work or play. Distributed exclusively wholesale through major department stores and off-price retailers.
- Kensie Pets Collection Pet fashion collection for dogs and cats covering daily strolls, mealtime, leisurely lounging, and playdates, including apparel and accessories.
- Kensie Home Collection Home décor line featuring contemporary designs and modern accents inspired by the Kensie RTW and accessories collections, including bedding, throws, pillows, curtains, and rugs.
Companies that use kensie
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles2 records
kensie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
kensie partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Macy'scoreMacy's is a major retail partner carrying Kensie contemporary women's fashion collections in their full-line department stores and Macy's Backstage off-price format.
- Bloomingdale'scoreBloomingdale's distributes Kensie fashion in their upscale department stores and outlet locations, reaching affluent consumer demographics.
- Dillard'scoreDillard's department stores carry Kensie contemporary women's apparel as part of their fashion offerings.
- Saks Off 5thminorSaks Off 5th offers discounted Kensie fashion merchandise through their off-price luxury retail format.
- Nordstrom RackminorNordstrom Rack carries Kensie products at reduced prices through their off-price retail channel.
- TJ MaxxminorTJ Maxx distributes Kensie fashion at discounted prices through their off-price retail network.
- MarshallsminorMarshalls offers discounted Kensie merchandise through their off-price retail locations.
- BelkminorBelk regional department stores in the Southeastern United States carry Kensie women's fashion.
- Von MaurminorVon Maur department stores offer curated fashion selections including Kensie contemporary women's clothing.
- AmazonminorAmazon marketplace offers selected Kensie fashion products to consumers through their e-commerce platform.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
kensie competitors and assessment
Company assessmentDirect peers
- Splendid: Splendid is a contemporary women's apparel brand focused on casual and everyday pieces, sold through department stores and DTC channels. Comparable to Kensie in target consumer and product mix.
- Lafayette 148 New York: Lafayette 148 New York is a contemporary women's apparel brand sold through department stores and specialty retailers. Comparable to Kensie in channel mix and customer demographic.
- rag & bone: rag & bone is a contemporary fashion brand for women and men sold through department stores, specialty retailers, and DTC. Comparable to Kensie in contemporary positioning and multi-channel distribution.
- Vince: Vince is a contemporary women's and men's apparel brand sold through department stores and DTC channels. Highly comparable to Kensie in positioning, customer demographic, and wholesale distribution model.
- Tahari: Tahari (Arthur S. Levine) is a contemporary women's apparel brand sold through department stores. Comparable to Kensie in product positioning, price point, and wholesale channel focus.
- Karen Kane: Karen Kane is a contemporary women's apparel brand sold wholesale through department stores and specialty retailers. Closely comparable to Kensie in product positioning, price point, and distribution approach.
- NYDJ: NYDJ (Not Your Daughter's Jeans) is a contemporary women's denim and apparel brand sold primarily through department stores and off-price retailers. Comparable to Kensie in target customer, channel mix, and product categories.
- Joie: Joie is a contemporary women's apparel brand sold through department stores and DTC channels. Highly comparable to Kensie in positioning, customer demographic, and product categories (dresses, tops, activewear).
- Milly: Milly is a contemporary women's fashion brand sold through department stores and specialty retailers. Comparable to Kensie in product mix (dresses, sportswear) and department store distribution.
Broad incumbents
- Chico's: Chico's is a women's apparel retailer operating multiple brands (Chico's, White House Black Market, Soma) through stores and DTC channels. Comparable as a broader incumbent in women's apparel that carries contemporary fashion at scale and competes for the same department store and off-price shelf space.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
kensie social profiles
Digital presencekensie financial estimates
Financial estimateRevenue estimate
Valuation estimate
kensie leadership team
Management profileNumber of profiles
kensie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
kensie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about kensie
What does kensie do?
Kensie designs and manufactures contemporary women's fashion — including denim & sportswear, dresses, coats, footwear, sleepwear, activewear, and accessories — and sells the collections wholesale to major department store chains and off-price retailers. The brand has expanded into lifestyle extensions with Kensie Pets (pet accessories, launched November 2022) and Kensie Home (bedding, throws, pillows, curtains, and rugs, announced January 2023 for Fall 2023 availability), all distributed exclusively through third-party retail partners without an owned DTC e-commerce channel.
Is kensie a public or private company?
kensie is a private company. It is classified as corporate owned and is currently operating.
When was kensie founded?
kensie was founded in 1994. It employs 51 to 100 people.
Where is kensie based?
kensie is headquartered in Richmond, Canada, in the North America region.
How does kensie make money?
One revenue line is on record: wholesale Apparel Sales.
Who are kensie's main competitors?
Direct peers on record are Splendid, Lafayette 148 New York, rag & bone, Vince, Tahari, Karen Kane, NYDJ, Joie and Milly. Chico's is listed as a broad incumbent.
Does kensie have an API?
No public API is recorded for kensie.