Mary's Medicinals

What Mary's Medicinals does

Mary's Medicinals, founded in 2013 in Colorado and operating as a subsidiary of MM Brands Inc., is a cannabis wellness company that develops, manufactures, and distributes transdermal and topical cannabinoid products as well as sublingual tinctures. Its core technology is a transdermal cannabis delivery system that enables cannabinoids to penetrate the skin barrier and enter the bloodstream directly, bypassing first-pass liver metabolism and stomach acid breakdown. The company pioneered the first transdermal cannabis patch on the market and holds patents on a transdermal gel pen delivery system for precise dosing. Its product portfolio includes award-winning 2x2 inch transdermal patches in multiple formulations (Relief 1:1 CBD:THC, FORMULA 3:2:1 THC:CBD:CBN, Relax Indica, Energy Sativa, Focus CBG, Sleep CBN, Recover THCa), topical creams and balms, and the Remedy line of sublingual oils in varied cannabinoid ratios.

The company sells through two parallel channels: licensed dispensaries in California, Colorado, Michigan, Missouri, and Ohio for marijuana-derived products, and a hemp-derived product line through marysnutritionals.com that ships nationally. Pricing is set at the dispensary level and is not directly disclosed. The go-to-market strategy is product-led with content-marketing and educational-support depth (Mary's Learn portal, blog, social media, partnership with cannabis-trained nurse service LEAF411, and prominent customer-review and dispensary-staff endorsement loops) targeting medical cannabis patients and cannabis-curious wellness consumers seeking discreet, controlled, sustained dosing for pain, sleep, focus, and recovery.

In April 2026 the company announced its intention to participate in a CMS Medicare/Medicaid cannabinoid therapy trial program starting in 2027, which would open federally reimbursed healthcare channels through ACO REACH and the Enhancing Oncology Model for products containing up to 3 mg THC per serving. The company has 11–50 employees, has not disclosed funding or revenue, and is led operationally by a small disclosed team including Eduardo Provencio as Data Controller.

Name

Mary's Medicinals

Legal name

Mary's Medicinals

Website

https://marysmedicinals.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Mary's Medicinals, founded in 2013 in Colorado, develops and sells patented transdermal cannabis patches, topical creams, and sublingual tinctures through licensed dispensaries in five US states and a parallel hemp e-commerce platform, serving medical cannabis patients and wellness consumers seeking discreet, controlled dosing.

Ownership category

akta.pro rank

Product category

Cannabis Wellness Products

NAICS

Medicinal and Botanical Manufacturing (325411), Pharmaceutical and Medicine Manufacturing (32541), Pharmaceutical Preparation Manufacturing (325412)

SIC

Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

CBD/Hemp Wellness & Supplements Retail (CRANAHAC)

akta.pro secondary industries

CBD/Hemp Topicals & Beauty Retail (CRANAHAB), Medical Cannabis Dispensaries (CRANAFAB)

Keywords

• Cannabis wellness products
• Transdermal cannabis patches
• Topical cannabis balms
• Sublingual cannabis tinctures
• Hemp extract supplements

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Cannabis Product Sales: One-time product sales through licensed dispensaries in states with legal cannabis programs. Products include transdermal patches, topical creams, and sublingual tinctures containing THC, CBD, and other cannabinoids.
2. Hemp-Derived Product Sales: E-commerce sales of hemp-derived cannabinoid products through sister brand marysnutritionals.com, which can ship nationally across state lines

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Mary's Medicinals develops, manufactures, and sells cannabis- and hemp-based transdermal patches, topical creams and balms, sublingual tinctures, and gel pens. Its THC-bearing product line is sold through licensed dispensaries in California, Colorado, Michigan, Missouri, and Ohio, while its hemp-derived wellness line is sold through a direct-to-consumer e-commerce storefront.

Product overview

Mary's Medicinals is a cannabis wellness company that develops and manufactures transdermal and topical cannabinoid products as well as sublingual consumables. The company pioneered the first transdermal cannabis patch and holds patents for transdermal gel pen technology. The product portfolio centers on two delivery systems: transdermal patches (including award-winning 2x2 inch patches in various formulations) that deliver cannabinoids directly into the bloodstream for systemic 8-12 hour relief, and topical creams/balms for localized application. Additionally, The Remedy sublingual oil line offers consumable tinctures in multiple cannabinoid ratios. Products are available in state-specific formulations including California, Colorado, Michigan, Missouri, and Ohio, with different cannabinoid combinations (CBD, THC, CBG, CBN, THCa) tailored for effects like relief, relaxation, energy, focus, sleep, and recovery. The company also offers a separate hemp-derived product line through MarysNutritionals.com for national shipping.

Differentiator

Problem solved

Functional benefit

Products and services

• Transdermal Cannabis Patches Discreet adhesive patches that deliver cannabinoids through the skin for sustained, smokeless, precisely dosed relief; targeted at adult cannabis consumers seeking an inhalation-free alternative.
• Topical Cannabis Creams and Balms Skin-applied cannabis creams and balms designed for localized relief; targeted at adult cannabis patients/consumers preferring non-systemic, topical options.
• Sublingual Cannabis Tinctures Liquid cannabis tinctures administered under the tongue for faster onset than ingestibles; targeted at adult consumers who prefer non-inhalation dosing.
• Transdermal Gel Pens Patented gel pens that deliver cannabis formulation transdermally; targeted at adult consumers seeking metered, portable transdermal application.
• Mary's Nutritionals Hemp-Derived Line Hemp-derived (federally legal) versions of patches, topicals, and tinctures sold direct-to-consumer online; targeted at general wellness consumers nationwide who cannot access state-licensed THC dispensaries.

Quantifiable outcome

• Transdermal delivery eliminates up to 70% losses from smoking/edibles due to vaporization, metabolism, and stomach acid
• +2 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• LEAF411coreGTM or Marketing PartnerMary's Medicinals partners with LEAF411, a cannabis-trained nurse consultation service. LEAF411 provides free or discounted consultations for Mary's customers using code MARYSMN. The partnership enables patient education on safe and effective cannabis use and product guidance. LEAF411 believes everyone deserves affordable, accessible medical guidance and education to use cannabis safely and effectively.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Plus Products: Cannabis wellness/edible brand that was publicly traded and focused on low-dose, health-positioned SKUs; comparable as a brand-led cannabis wellness company with similar consumer positioning around controlled dosing.
• Papa & Barkley: California-based cannabis wellness brand with a strong topicals, tinctures, and transdermal patch product line targeted at medical and wellness consumers; the closest direct comparable in transdermal/topical cannabis wellness.
• Kiva Confections: Major California-originated cannabis CPG brand with broad SKU coverage including edibles and wellness products; comparable as a multi-format, award-winning cannabis wellness brand with multi-state dispensary distribution.
• Wana Brands: One of the largest cannabis edible and wellness brands in North America, distributed across multiple legal states; comparable as a multi-state cannabis wellness CPG with strong brand recognition.
• Bhang: Cannabis wellness company with a topicals, chocolates, and inhaled products line; comparable as a multi-format cannabis wellness brand with national award recognition similar to Mary's.
• Sunderstorm (KANHA): California-based cannabis CPG producing KANHA gummies and Sundae Shop alongside wellness SKUs; comparable as a multi-state cannabis wellness brand pursuing diversified product formats.
• Foray (by Froot): Cannabis wellness brand offering low-dose tinctures and topicals targeted at cannabis-curious consumers; comparable as a wellness-positioned brand with a focus on discreet, controlled dosing formats overlapping with Mary's patch/tincture lines.

Broad incumbents

• Curaleaf: One of the largest US multi-state cannabis operators with broad product portfolios including topicals and patches; comparable as a backdrop competitor that has begun offering transdermal-style products, representing the capital-rich threat to branded niche players like Mary's.

Emerging players

• Joy Organics: Hemp-derived CBD wellness brand with national e-commerce distribution across topicals, tinctures, and softgels; comparable to Mary's Nutritionals channel as a national hemp e-commerce wellness brand.
• cbdfx: National hemp-derived CBD brand selling topicals, tinctures, and patches via e-commerce; comparable to Mary's Nutritionals in providing nationally-shipped hemp wellness products including topical and patch formats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mary's-medicinals
• Instagraminstagram.com/marys_medicinals
• Xx.com/marysmedicinals

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mary's Medicinals