WellVia
WellVia is a virtual-first telehealth platform acquired by Recuro Health, offering integrated primary care, urgent care, and behavioral health services to employer groups and health plans across all 50 U.S. states via a mobile app and member portal.
- Company typePrivate
- Founded-
- HeadquartersIrving, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What WellVia does
WellVia is a virtual-first healthcare provider offering integrated telehealth services to employer groups, health plans, and their members/employees across the United States. The platform delivers Virtual Primary Care (VPC), Virtual Urgent Care, and Virtual Behavioral Health services through a nationwide network of board-certified physicians and licensed mental health providers accessible in all 50 states. Members interact with the platform via the Recuro Care mobile application (iOS/Android) and a web-based member portal, with provider-side access through a dedicated provider portal.
The product portfolio extends beyond the three core offerings to include On-Demand Counseling, Pediatric Behavioral Health, Health Advocacy, Prescription Benefit management, a Wellness Program, and Virtual MSK Therapy, forming a coordinated virtual care suite. Technical features emphasize accessibility and continuity of care: urgent care visits can be scheduled in under nine minutes, and primary care patients can select a consistent provider who coordinates longitudinal care, including medication management, at-home labs, and genomic testing. The platform is HITRUST Certified, indicating compliance with healthcare data security standards.
WellVia operates on a B2B2C subscription model, selling virtual care access to employers (as part of benefits packages) and health plans (as covered benefits), who in turn offer the service to their covered populations. Pricing is quote-based and not publicly disclosed; contracts are structured as annual subscriptions. The company was acquired by Recuro Health and now operates as part of the Recuro portfolio, backed by venture investors including Vesalius Ventures and 1843 Capital. Customer outcomes cited include a 92% patient satisfaction score, 3.5X-6X ROI for clients over 12 months, approximately $265 in average savings per Virtual Urgent Care visit versus ER costs, and a 5% rate of virtual visits requiring follow-up in-person care.
WellVia firmographics
Firmographics- Name
- WellVia
- Legal name
- Recuro Health
- Website
- https://wellviasolutions.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- WellVia is a virtual-first telehealth platform acquired by Recuro Health, offering integrated primary care, urgent care, and behavioral health services to employer groups and health plans across all 50 U.S. states via a mobile app and member portal.
- Ownership category
- akta.pro rank
WellVia industry classification
Industry- Product category
- Telehealth Services
- NAICS
- Ambulatory Health Care Services (621), Health Care and Social Assistance (62)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)
- akta.pro primary industry
- Integrated Virtual-First Primary + Urgent Hybrid Platforms (HLALAJAM)
- akta.pro secondary industries
- Care Navigation, Advocacy & Benefits Guidance Platforms (HLALADAJ), General Medical Virtual Primary Care (Payer-Branded) (HLALACAA)
Keywords
Where WellVia is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Markets served
WellVia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Employer Health Benefits Subscription: WellVia services are offered to employees as part of employer-sponsored health benefits packages. Employers pay a subscription fee for access to the virtual care platform and network of providers.
- Health Plan Contracted Services: Services contracted with health plans (payers) who offer WellVia virtual care as a covered benefit to their members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | B2B subscription model for employers and health plans |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
WellVia product offering
Product offeringCore offering
WellVia is a virtual healthcare provider that delivers integrated telehealth services through a member-facing platform. Its portfolio includes virtual primary care, virtual urgent care, virtual behavioral health, on-demand counseling, pediatric behavioral health, virtual MSK therapy, health advocacy, prescription benefit, and wellness programming. The company operates a B2B2C model, contracting with employer groups, health plans, and benefits brokers to make these services available to their members across all 50 states.
Product overview
WellVia, acquired by Recuro Health, operates as a virtual-first healthcare platform offering a comprehensive suite of telehealth services. The platform provides a multi-product portfolio including Virtual Primary Care (VPC), Virtual Urgent Care, and Virtual Behavioral Health as core offerings, complemented by additional services such as On-Demand Counseling, Health Advocacy, Pediatric Behavioral Health, Prescription Benefit, Wellness Program, and Virtual MSK Therapy. The platform is accessible via the Recuro Care mobile application and web-based member portals. Services are delivered through a nationwide network of board-certified physicians and licensed mental health professionals across all 50 states.
Differentiator
Problem solved
Functional benefit
Brands
- Recuro Care: Mobile app for members to access telehealth services including virtual primary care, urgent care, and behavioral health consultations.
- Recuro Complete Care
- Recuro Primary Care
- Recuro Behavioral Health
- Recuro Urgent Care
Products and services
- Recuro Complete Care Integrated virtual care bundle offered to employer groups, health plans, and benefits brokers that combines multiple WellVia clinical services under a single contract and member experience.
- Virtual Primary Care (VPC) Virtual primary care service providing ongoing primary medical care to members remotely, intended as a core component of WellVia's integrated virtual care offering for employer and payer populations.
- Virtual Urgent Care Virtual urgent care service enabling members to access on-demand treatment for acute, non-emergency medical issues remotely.
- Virtual Behavioral Health Virtual behavioral health service delivering mental health treatment remotely to members, including therapy and psychiatric care where applicable.
- On-Demand Counseling On-demand virtual counseling service providing members with immediate, scheduled or same-day access to licensed counselors for mental health support.
- Pediatric Behavioral Health Virtual behavioral health service tailored for pediatric and adolescent members, delivered remotely through WellVia's clinical network.
- Virtual MSK Therapy Virtual musculoskeletal therapy service delivering remote physical therapy and MSK care to members for prevention, treatment, and recovery of musculoskeletal conditions.
- Health Advocacy Health advocacy service providing members with personalized support to navigate the healthcare system, including benefits guidance, provider selection, and care coordination.
- Prescription Benefit Prescription benefit offering that supports medication prescribing and fulfillment as part of WellVia's virtual care services for members.
- Wellness Program Wellness program providing members with preventive health, lifestyle, and well-being resources delivered virtually as part of WellVia's integrated care offering.
Quantifiable outcome
- 92% patient satisfaction score across virtual care services
- +3 more outcomes
Companies that use WellVia
Customer profileSegments4 records
Ideal customer profiles3 records
WellVia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
WellVia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Recuro Health (Acquirer)coreRecuro Health acquired WellVia, a premier virtual health provider connecting patients to board-certified physicians and behavioral health specialists. The acquisition significantly expanded Recuro's digital health capabilities and integrated WellVia's platform and provider network into Recuro's offerings. WellVia transitioned to operate under the Recuro Health brand with services accessible through Recuro's platforms.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
WellVia competitors and assessment
Company assessmentDirect peers
- Teladoc Health: Teladoc Health is the largest publicly traded virtual care platform offering primary care, urgent care, mental health, and chronic condition management to employers, health plans, and consumers. It is the most direct head-to-head competitor to WellVia/Recuro's integrated virtual-first model and competes for the same B2B benefits budgets.
- Amwell: Amwell (American Well) provides enterprise telehealth software and services to health systems, health plans, and employers across urgent care, behavioral health, and chronic care. It is a direct peer in selling virtual care platforms into payer and employer channels.
- MDLIVE: MDLIVE (a Cigna/Evernorth company) provides virtual primary care, urgent care, dermatology, and behavioral health to health plans, employers, and consumers. It is a direct competitor in the payer-sponsored virtual primary care category.
- Talkspace: Talkspace is a leading virtual behavioral health platform serving employers, health plans, and individuals. It directly competes with WellVia/Recuro's Virtual Behavioral Health module for the same employer and payer mental health budgets.
- Doctor On Demand: Doctor On Demand (now part of Included Health) offers 24/7 virtual urgent care, primary care, and behavioral health to employers and health plans. Its integrated urgent + behavioral offering directly overlaps with WellVia/Recuro's core products.
- K Health: K Health offers AI-enabled virtual primary care and urgent care directly to consumers and through partnerships with health plans and employers. It competes with WellVia/Recuro for payer and employer virtual primary care contracts, particularly in the value-based primary care segment.
- PlushCare: PlushCare (acquired by Accolade) provides virtual primary care, mental health, and urgent care to consumers and employer-sponsored populations. Its bundled primary + behavioral offering overlaps with WellVia/Recuro's Recuro Complete Care product.
Emerging players
- Lyra Health: Lyra Health provides employer-sponsored mental health benefits including therapy, coaching, and psychiatry. It is an emerging leader in employer behavioral health and competes with Recuro's Virtual Behavioral Health in the same B2B benefits channel.
- Included Health: Included Health combines virtual primary care, behavioral health, and care navigation for employers and health plans, following the merger of Doctor On Demand and Included Health. It is an emerging integrated virtual care competitor with similar employer/payer GTM.
Broad incumbents
- One Medical (Amazon): One Medical, owned by Amazon, operates a hybrid primary care platform combining in-person clinics with 24/7 virtual care for consumers and employer-sponsored populations. It is a broad incumbent competing for the same employer virtual primary care RFPs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
WellVia social profiles
Digital presenceWellVia compliance and trust
Trust signalCompliance1 record
WellVia financial estimates
Financial estimateRevenue estimate
Valuation estimate
WellVia leadership team
Management profileNumber of profiles
Profiles9 records
WellVia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WellVia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WellVia
What does WellVia do?
WellVia is a virtual healthcare provider that delivers integrated telehealth services through a member-facing platform. Its portfolio includes virtual primary care, virtual urgent care, virtual behavioral health, on-demand counseling, pediatric behavioral health, virtual MSK therapy, health advocacy, prescription benefit, and wellness programming. The company operates a B2B2C model, contracting with employer groups, health plans, and benefits brokers to make these services available to their members across all 50 states.
Is WellVia a public or private company?
WellVia is a private company. It is classified as venture growth investor backed and is currently operating.
When was WellVia founded?
WellVia was founded in -1. It employs 51 to 100 people.
Where is WellVia based?
WellVia is headquartered in Irving, United States, in the North America region.
How does WellVia make money?
Two revenue lines are on record. Employer Health Benefits Subscription is the primary driver. The others are health Plan Contracted Services.
Who are WellVia's main competitors?
Direct peers on record are Teladoc Health, Amwell, MDLIVE, Talkspace, Doctor On Demand, K Health and PlushCare. Emerging players are Lyra Health and Included Health. One Medical (Amazon) is listed as a broad incumbent.
Does WellVia have an API?
No public API is recorded for WellVia.
What industry is WellVia in?
WellVia's product category is Telehealth Services. Its primary akta.pro industry code is HLALAJAM, Integrated Virtual-First Primary + Urgent Hybrid Platforms, with a secondary code of HLALADAJ, Care Navigation, Advocacy & Benefits Guidance Platforms. Its NAICS code is 621 and its SIC code is 8090.