PrimeMyBody
- Company typePrivate
- Founded2015
- HeadquartersFarmers Branch, United States
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
PrimeMyBody firmographics
Firmographics- Name
- PrimeMyBody
- Legal name
- PrimeMyBody
- Website
- https://primemybody.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where PrimeMyBody is headquartered
LocationHeadquarters
- HQ city
- Farmers Branch
- HQ country
- United States
- HQ region
- North America
Markets served
PrimeMyBody business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations
Revenue model
- Direct Product Sales: One-time purchases of CBD wellness products including FOCUS, CALM, ONE80, Body Therapy, GLIDE, LEAN MAX, Happy Lips, VIBE, and ULTRA H20 through the company's Shopify e-commerce storefront.
- SmartShip Subscription: Recurring subscription model offering up to 15% discount with automatic recurring delivery of products, providing predictable recurring revenue and customer retention.
- Associate Referral Program: Commission-based affiliate program where associates earn up to 15% commission for each customer referral, leveraging word-of-mouth and independent promoters for customer acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | ONE80 Lifestyle Reset - one-time purchase |
| Unit Pricing | Pay-as-you-go | FOCUS Mind & Body supplement |
| Unit Pricing | Pay-as-you-go | CALM Rest & Relaxation supplement |
| Unit Pricing | Pay-as-you-go | GLIDE Targeted Roll-on Relief |
| Unit Pricing | Pay-as-you-go | Body Therapy Salve |
| Unit Pricing | Pay-as-you-go | LEAN MAX supplement |
| Unit Pricing | Pay-as-you-go | Happy Lips lip balm |
| Unit Pricing | Pay-as-you-go | VIBE wellness product |
| Unit Pricing | Pay-as-you-go | ULTRA H20 hydration product |
| Subscription | Monthly | SmartShip Subscription - recurring orders |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
PrimeMyBody product offering
Product offeringCore offering
PrimeMyBody manufactures and sells a branded line of CBD/hemp-derived wellness products directly to consumers, including the ONE80 lifestyle reset program, FOCUS, CALM, BODY THERAPY, GLIDE, LEAN MAX, HAPPY LIPS, VIBE, and ULTRA H20. Products are produced via small-batch processing, third-party tested, and distributed through a company-owned e-commerce site with a recurring SmartShip subscription option.
Differentiator
Problem solved
Functional benefit
Products and services
- ONE80 A 30-day lifestyle reset program using PrimeMyBody's CBD/hemp-based product system, intended for individual consumers seeking a structured reset protocol.
- FOCUS A CBD/hemp-based daily supplement positioned to support cognitive focus and mental clarity for adult consumers.
- CALM A CBD/hemp-based daily supplement positioned to support stress relief and a calmer mood for adult consumers.
- BODY THERAPY A CBD/hemp-infused topical product intended for application to muscles and joints for targeted relief.
- GLIDE A CBD/hemp-infused topical product for on-the-go application as part of the company's topical portfolio.
- LEAN MAX A CBD/hemp-based daily supplement positioned to support weight management goals for adult consumers.
- HAPPY LIPS A CBD/hemp-infused lip care product for daily lip moisturizing and care.
- VIBE A CBD/hemp-infused beverage product for adult consumers as part of the company's drink portfolio.
- ULTRA H20 A CBD/hemp-infused hydration beverage positioned for daily wellness hydration.
- SmartShip Subscription Program A recurring subscription program that delivers PrimeMyBody CBD/hemp wellness products to consumers on an automated schedule through the company's e-commerce site.
- Associate Referral Program An independent-rep referral program that allows enrolled Associates to earn commissions by referring customers to PrimeMyBody's CBD/hemp product line.
Quantifiable outcome
- Up to 15% savings with subscription (SmartShip)
- +1 more outcomes
Companies that use PrimeMyBody
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles2 records
PrimeMyBody technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
PrimeMyBody partnerships and signals
Strategic signalScale indicators2 records
PrimeMyBody competitors and assessment
Company assessmentDirect peers
- Charlotte's Web Holdings: Largest U.S. CBD wellness brand selling full-spectrum hemp extract tinctures, topicals, and capsules directly to consumers and through retail. Directly comparable to PrimeMyBody on product category (CBD/hemp wellness), DTC + retail distribution, and premium positioning.
- CV Sciences (PlusCBD): Public CBD brand offering hemp-derived supplements, topicals, and pet products across health-focused retail and DTC. Comparable on premium supplement positioning, product format breadth, and wellness-claim marketing strategy.
- cbdMD: Public U.S. CBD brand selling tinctures, topicals, gummies, and sleep/calm formulations via DTC e-commerce. Comparable product portfolio (focus, calm, sleep, recovery), premium pricing, and subscription-based DTC model.
- Medterra: DTC-first CBD brand offering tinctures, topicals, sleep, and wellness supplements with a clinical/research-led positioning. Comparable on premium CBD positioning, science-forward marketing, and direct-to-consumer subscription model.
- Green Roads: Established U.S. CBD brand formulated by pharmacists, selling oils, topicals, gummies, and pet products through DTC and 6,000+ retail locations. Comparable on pharmacist-formulated CBD positioning, broad supplement portfolio, and dual DTC + retail distribution.
- Joy Organics: Family-founded premium CBD brand selling tinctures, salves, gummies, and softgels via DTC e-commerce with a subscription model. Closely comparable to PrimeMyBody on premium positioning, broad-spectrum formulations, and recurring-subscription DTC motion.
- Lazarus Naturals: Vertically integrated U.S. CBD brand selling tinctures, topicals, capsules, and pet products direct-to-consumer with an emphasis on value and quality. Comparable on DTC-led CBD distribution, broad product range including topicals, and emphasis on ingredient transparency.
- Cornbread Hemp: Kentucky-grown full-spectrum CBD brand selling oils, gummies, topicals, and pet products through DTC and select retail. Comparable on U.S.A.-sourced hemp sourcing, premium full-spectrum positioning, and direct-to-consumer wellness focus.
Emerging players
- Elixinol: Global hemp-derived CBD brand with operations in the U.S., Europe, and Australia selling capsules, topicals, and skincare. Comparable on premium CBD wellness positioning and broad-spectrum product formats; partially overlapping as it operates across multiple geographies versus PrimeMyBody's U.S.-only DTC focus.
Broad incumbents
- doTERRA: Large MLM-structured wellness company selling essential oils and a growing line of supplements including CBD products. Comparable to PrimeMyBody's associate/affiliate distribution layer and premium natural-wellness positioning, though broader in scope.
Market position
Customer concentration
PrimeMyBody social profiles
Digital presencePrimeMyBody financial estimates
Financial estimateRevenue estimate
Valuation estimate
PrimeMyBody leadership team
Management profileNumber of profiles
PrimeMyBody funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PrimeMyBody M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PrimeMyBody
What does PrimeMyBody do?
PrimeMyBody manufactures and sells a branded line of CBD/hemp-derived wellness products directly to consumers, including the ONE80 lifestyle reset program, FOCUS, CALM, BODY THERAPY, GLIDE, LEAN MAX, HAPPY LIPS, VIBE, and ULTRA H20. Products are produced via small-batch processing, third-party tested, and distributed through a company-owned e-commerce site with a recurring SmartShip subscription option.
Is PrimeMyBody a public or private company?
PrimeMyBody is a private company. It is classified as unknown and is currently operating.
When was PrimeMyBody founded?
PrimeMyBody was founded in 2015. It employs 251 to 500 people.
Where is PrimeMyBody based?
PrimeMyBody is headquartered in Farmers Branch, United States, in the North America region.
How does PrimeMyBody make money?
Three revenue lines are on record. Direct Product Sales are the primary driver. The others are smartShip Subscription and associate Referral Program.
Who are PrimeMyBody's main competitors?
Direct peers on record are Charlotte's Web Holdings, CV Sciences (PlusCBD), cbdMD, Medterra, Green Roads, Joy Organics, Lazarus Naturals and Cornbread Hemp. Elixinol is listed as an emerging player. doTERRA is listed as a broad incumbent.
Does PrimeMyBody have an API?
No public API is recorded for PrimeMyBody.