WEBPRO
WEBPRO International, Inc. is a privately held, bootstrapped US web design and digital marketing agency founded in 1994, serving mid-market and enterprise clients with custom websites, proprietary SEO tooling, owned hosting, and rescue/audit services.
- Company typePrivate
- Founded1994
- HeadquartersSavannah, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WEBPRO does
WEBPRO International, Inc. is a privately held, bootstrapped web design and digital marketing agency founded in November 1994 by Bennie Warshaw, a former Microsoft engineer, and headquartered in Charlotte, North Carolina. The firm differentiates itself from template-driven agencies by producing fully custom, SEO-ready websites for mid-market and enterprise clients, supported by a proprietary CMS and SEO platform that has been maintained internally for more than a decade and an owned server farm hosted in Charlotte. Its core services cover custom business website design, organic and technical SEO, eCommerce platform development, website auditing via the '4 S's' methodology (Search, Speed, Security, Safety), and 'website rescue' engagements for failed or compromised sites, with adjacent offerings in influencer marketing, conversion rate optimization, anti-phishing (Phish Finder Pro), loyalty programs, and the BatteryLookup.com sub-brand in powersports battery e-commerce.
The company's revenue model blends one-time project fees (web design/development, eCommerce builds, with website marketing plans priced at $500 flat and audits at $85 or free with rescue engagements) with recurring monthly retainers for hosting, maintenance, and ongoing SEO. Go-to-market is sales-led and direct, primarily through webpro.com contact forms, multiple phone lines (888-999-4887 and regional numbers), free website audits, and self-generated organic search demand backed by the firm's own top 1% Google placements. Marketing channels lean heavily on SEO/content marketing (blog, SEO Radio podcast), word-of-mouth referrals, and credibility signals from Stevie Awards earned in 2014 and 2019. Notable customers span government (USDA/APHIS Homeland Security project via RTI International), restaurant franchises (Bojangles' first online ordering system), enterprise manufacturing (Asahi Glass/Pictorico), energy (Texican Natural Gas), and a long tail of SMBs and non-profits. Leadership is family-controlled, with founder-CEO Bennie Warshaw and VP/CFO Deborah Warshaw; no venture capital or private equity involvement is evident.
WEBPRO firmographics
Firmographics- Name
- WEBPRO
- Legal name
- WEBPRO International, Inc.
- Website
- https://webpro.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WEBPRO International, Inc. is a privately held, bootstrapped US web design and digital marketing agency founded in 1994, serving mid-market and enterprise clients with custom websites, proprietary SEO tooling, owned hosting, and rescue/audit services.
- Ownership category
- akta.pro rank
WEBPRO industry classification
Industry- Product category
- Web Design and Digital Marketing Services
- NAICS
- Custom Computer Programming Services (541511), Graphic Design Services (541430), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK)
- akta.pro secondary industries
- Blogging & CMS Content Platforms (BPAMAJAG), Industry-Specific Low-Code Platforms (Vertical App Platforms) (HDAEAKAL)
Keywords
Where WEBPRO is headquartered
LocationHeadquarters
- HQ city
- Savannah
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
WEBPRO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Web Design & Development: Custom website design and development services. Projects include business websites, eCommerce platforms, and web applications. Pricing includes initial development plus ongoing maintenance.
- SEO & Digital Marketing Services: Ongoing organic SEO placement, technical SEO, toxic SEO removal, and search marketing. Monthly retainer model for continuous optimization and ranking maintenance.
- Website Hosting & Maintenance: Managed hosting services on proprietary server infrastructure with maintenance, updates, and security monitoring. Billed monthly or annually.
- Website Audits & Consulting: Initial audits and marketing consulting. Phase one audit costs $85, free audit with website rescue engagement, and $500 flat rate for website marketing plan.
- eCommerce Solutions: Custom eCommerce platform development with product management, inventory control, and online ordering capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Website Marketing Plan - Flat Rate |
| Other | Pay-as-you-go | SEO Audit - Entry Level |
| Subscription | Monthly | Ongoing SEO & Website Management - Monthly Retainer |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
WEBPRO product offering
Product offeringCore offering
WEBPRO is a custom web design, development, and digital marketing agency that builds bespoke, SEO-ready websites and eCommerce platforms for businesses of any size. Offerings span custom business website design, ongoing organic SEO and search marketing, eCommerce platform development with POS/loyalty integrations, website auditing under a "4 S's" methodology (Search, Speed, Security, Safety), and website rescue/recovery engagements, all backed by an in-house proprietary CMS, an owned server farm, and direct sales with monthly retainer or one-time engagement models.
Product overview
WEBPRO is a web development and digital marketing agency (not a template-driven firm) offering custom websites and SEO services. The portfolio includes core services: Business Website Design, Search Engine Optimization, eCommerce Solutions, and Website Auditing. Supporting modules include: Website Rescue, SEO & Content Manager (proprietary CMS), Technical SEO, Toxic SEO Removal, Organic Search Marketing, Influencer Marketing, Conversion Rate Optimization, Mobile & Marketing Strategy, and Phish Finder Pro (anti-phishing tool). Additional offerings span: Lead Generation & Email Capture, Loyalty & Rewards Programs, Cloud Print Ticketing System, Custom Screen Savers, Multi-Media Skins, Web Hosting & Server Management, and the BatteryLookup.com sub-brand for battery e-commerce. The SEO & Content Manager serves as the proprietary CMS platform replacing WordPress/Shopify/Magento. The company maintains its own server infrastructure and offers services including domain management and website marketing planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Business Website Design Custom, SEO-ready business website design and development for companies of any size. Every site is built bespoke rather than from templates, with built-in technical SEO and ongoing optimization so that the finished site can rank organically on Google.
- Search Engine Optimization (SEO) Ongoing organic search engine optimization including Technical SEO, Toxic SEO Removal, and continuous ranking management. Aims to achieve top-1% organic Google placement so businesses can reduce or eliminate PPC/AdWords spend.
- eCommerce Solutions Custom-built eCommerce platforms with product catalogs, inventory control, shopping cart, and online ordering integrations (e.g., POS, loyalty programs, ticketing). Designed as an alternative to inflexible third-party platforms like Magento, WooCommerce, and Shopify.
- Website Auditing Service Comprehensive website health evaluation covering Search, Speed, Security, and Safety, with 24/7 monitoring to keep sites compliant with Google algorithm changes. Includes paid Phase-1 audit ($85) and a free audit when bundled with website rescue.
- Website Rescue Service Recovery engagement for failed, hacked, or underperforming websites. Fixes technical issues, removes Google penalties, restores lost search rankings, and converts the engagement into an ongoing managed service contract.
Quantifiable outcome
- Reduced online marketing spend by $276,000+ annually through organic SEO placement
- +5 more outcomes
Companies that use WEBPRO
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles2 records
WEBPRO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
WEBPRO partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- Bojangles' Franchise OwnersminorSelected by Bojangles' franchise owner to develop first online ordering website in Bojangles' history, targeting 5 Georgia locations. Project included custom POS integration and loyalty program (BoJo Bucks).
- RTI International (Research Triangle Institute)coreContracted by RTI International to create a web-based secure CD for the USDA Homeland Security project concerning bio-terrorism in the cattle industry. WEBPRO was selected from over 500 IT and web development firms in the southeast.
- Auburn University College of Veterinary MedicineminorPartnered with Auburn University College of Veterinary Medicine as part of the USDA Homeland Security CD development project.
- University of GeorgiaminorContributed to USDA Homeland Security project alongside University of Georgia for animal disease preparedness content.
- Centers for Disease Control (CDC) AtlantaminorPartnered with CDC Atlanta as part of the USDA APHIS bio-terrorism preparedness program for agricultural health.
- Cornell University - College of Veterinary MedicineminorCollaborated with Cornell University College of Veterinary Medicine on the USDA Homeland Security CD project.
- USDA Animal and Plant Health Inspection Service (APHIS)coreDirect client for the Food Security CD project - protecting U.S. agricultural health from intentional and unintentional disease introductions. WEBPRO was contracted through RTI International for this federal government project.
- Better Business BureauminorProud members of Better Business Bureau for consumer trust and credibility.
- Charlotte Chamber and Matthews ChamberminorActive member of local business chambers for networking and community engagement.
- North Carolina World Trade Association and Charlotte World Trade AssociationminorActive member supporting international trade and business development capabilities.
Scale indicators11 records
Recent moves7 records
Expansion highlights5 records
WEBPRO competitors and assessment
Company assessmentDirect peers
- SmartSites: Full-service web design and digital marketing agency with strong SEO focus and Inc. 5000 recognition. Comparable to WEBPRO in custom web design + SEO retainer model serving US-based SMBs.
- WebFX: Large full-service digital marketing and SEO agency headquartered in Harrisburg, PA. Directly comparable to WEBPRO in offering custom SEO, web development, and integrated digital marketing services to mid-market and enterprise clients.
- Lounge Lizard: Long-standing custom web design and SEO agency (founded 1998). Directly comparable to WEBPRO in custom (non-template) web design positioning, technical SEO, and SMB-to-mid-market focus.
- Blue Fountain Media: Custom web design and digital marketing agency (now part of Pact and Eden). Comparable to WEBPRO in custom website design, SEO, and digital transformation services for mid-market and enterprise clients.
- OuterBox: Digital marketing agency specializing in SEO, web design, and eCommerce. Directly comparable to WEBPRO in combining custom web development with SEO retainers and eCommerce solutions.
- Coalition Technologies: SEO-first digital agency specializing in custom web design and eCommerce. Comparable to WEBPRO in integrated SEO + web design service model with strong emphasis on measurable organic search outcomes.
- Directive Consulting: Specialized B2B SEO and PPC agency focused on enterprise SaaS clients. Comparable to WEBPRO in SEO retainer model and technical search optimization capabilities, with similar enterprise client targeting.
Broad incumbents
- HubSpot: Dominant inbound marketing and CRM platform with extensive agency partner ecosystem. Competes indirectly with WEBPRO as an alternative to custom-built marketing automation stacks, particularly for the SMB segment.
- WordPress (Automattic): The dominant CMS platform that WEBPRO explicitly positions against as a template-driven alternative. Indirect competitive threat as WordPress scales customizability for SMBs choosing DIY over custom development.
Emerging players
- Webflow: AI-augmented no-code web design platform enabling rapid custom site creation. Emerging direct threat to WEBPRO's custom-development value proposition by democratizing design capabilities for non-technical users.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
WEBPRO social profiles
Digital presenceWEBPRO financial estimates
Financial estimateRevenue estimate
Valuation estimate
WEBPRO leadership team
Management profileNumber of profiles
Profiles3 records
WEBPRO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WEBPRO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WEBPRO
What does WEBPRO do?
WEBPRO is a custom web design, development, and digital marketing agency that builds bespoke, SEO-ready websites and eCommerce platforms for businesses of any size. Offerings span custom business website design, ongoing organic SEO and search marketing, eCommerce platform development with POS/loyalty integrations, website auditing under a "4 S's" methodology (Search, Speed, Security, Safety), and website rescue/recovery engagements, all backed by an in-house proprietary CMS, an owned server farm, and direct sales with monthly retainer or one-time engagement models.
Is WEBPRO a public or private company?
WEBPRO is a private company. It is classified as family owned and is currently operating.
When was WEBPRO founded?
WEBPRO was founded in 1994. It employs 1 to 10 people.
Where is WEBPRO based?
WEBPRO is headquartered in Savannah, United States, in the North America region.
How does WEBPRO make money?
Five revenue lines are on record. Web Design & Development is the primary driver. The others are SEO & Digital Marketing Services, website Hosting & Maintenance, website Audits & Consulting and eCommerce Solutions.
Who are WEBPRO's main competitors?
Direct peers on record are SmartSites, WebFX, Lounge Lizard, Blue Fountain Media, OuterBox, Coalition Technologies and Directive Consulting. Broad incumbents are HubSpot and WordPress (Automattic). Webflow is listed as an emerging player.
Does WEBPRO have an API?
No public API is recorded for WEBPRO.
What industry is WEBPRO in?
WEBPRO's product category is Web Design and Digital Marketing Services. Its primary akta.pro industry code is HDAEAGAK, Web Content Management (WCM) & Experience Platforms (Content Services), with a secondary code of BPAMAJAG, Blogging & CMS Content Platforms. Its NAICS code is 541511 and its SIC code is 7311.