Watsoft Distribution
Watsoft Distribution is a French value-added software distributor founded in 2001, curating 30+ cybersecurity, backup, email, UCaaS, and MSP productivity solutions for 3,700+ MSP and VAR partners across French-speaking markets, generating revenue through recurring subscription distribution and partner services.
- Company typePrivate
- Founded2001
- HeadquartersPessac, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Watsoft Distribution does
Watsoft Distribution is a privately held French value-added distributor (VAD / grossiste à valeur ajoutée) headquartered in Pessac, near Bordeaux, that has specialized since 2001 in aggregating and reselling third-party software solutions to a channel of managed service providers (MSPs), value-added resellers (VARs), and IT integrators across French-speaking markets including France, Belgium, Switzerland, Luxembourg, and select overseas territories such as Martinique and Guadeloupe. The company does not develop proprietary core technology; instead it curates a portfolio of 30+ solutions spanning cybersecurity (Heimdal, Kaspersky, BlackFog, Netwrix), backup and storage (Acronis, Altaro, Comet Backup, CloudAlly, Wat'Stockage on Wasabi), email and archiving (MailStore, MDaemon, SecurityGateway, Heimdal Email Security), UCaaS telephony (Wat'Com by Enreach), and MSP productivity tooling (HaloPSA, IT Glue, Level RMM, Octiga, Riot, Ermetix). Distribution is enabled through a partner portal (prm.watsoft.net), direct inside-sales engagement, and a community/events program that includes the annual Wat'Day conference and the regional GoMSP Roadshows, supplemented by Qualiopi-certified training, webinars, and a 650+ video YouTube library.
Watsoft's commercial model is dual-pronged: subscription-driven software distribution across 3,700+ active partners, layered with fee-bearing services (technical support, commercial enablement, marketing assistance, training, and event participation). Pricing is not publicly disclosed; 30-day free trials are standard and most enterprise/MSP quotes are handled through direct sales. The go-to-market is overwhelmingly indirect via channel partners, with no direct-to-end-customer sales motion; Watsoft's customers are the MSPs and VARs themselves, who in turn serve SMB and mid-market end-clients primarily in France and francophone EMEA. Two sub-brands — Wat'Com (a UCaaS offering co-developed with Enreach) and Wat'Stockage (a Wasabi-powered cloud storage product) — indicate modest white-label expansion beyond pure third-party distribution. Leadership comprises Oleg Bivol (Président) and Stéphane Bec (Directeur technique); the firm is a SAS with €100,000 share capital and no disclosed funding rounds, acquisitions, or M&A activity.
Watsoft Distribution firmographics
Firmographics- Name
- Watsoft Distribution
- Legal name
- WATSOFT DISTRIBUTION
- Website
- https://watsoft.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Watsoft Distribution is a French value-added software distributor founded in 2001, curating 30+ cybersecurity, backup, email, UCaaS, and MSP productivity solutions for 3,700+ MSP and VAR partners across French-speaking markets, generating revenue through recurring subscription distribution and partner services.
- Ownership category
- akta.pro rank
Watsoft Distribution industry classification
Industry- Product category
- Value-Added IT Software Distribution
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Distribution Feeds & Syndication (Partner Delivery, APIs, Feeds) (MPAHALAJ)
- akta.pro secondary industry
- Content Syndication, Distribution & Rights Management Platforms (BPAMAJAN)
Keywords
Where Watsoft Distribution is headquartered
LocationHeadquarters
- HQ city
- Pessac
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Watsoft Distribution business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Software Distribution: Watsoft generates revenue by distributing software solutions from 30+ publisher partners (Acronis, Heimdal, Kaspersky, Level, HaloPSA, IT Glue, MailStore, MDaemon, BlackFog, Netwrix, Octiga, Riot, Wat'Com, CloudAlly, Comet Backup, Altaro, Ermetix, SecurityGateway) to a network of 3700+ MSP and VAR partners in French-speaking countries. The company acts as a value-added distributor (VAD) providing pre-sales support, technical support, training, and marketing assistance alongside product distribution.
- Services and Support: Additional revenue derived from support services, training programs (Qualiopi certified), webinars, and events provided to the partner network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Trial period available for most solutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Watsoft Distribution product offering
Product offeringCore offering
Watsoft Distribution is a value-added IT software distributor (grossiste à valeur ajoutée) that aggregates and resells more than 30 third-party software solutions from international publishers to a network of over 3,700 MSPs and VARs in French-speaking countries. Its portfolio spans cybersecurity, backup, email/archiving, UCaaS telephony, and MSP productivity tools, bundled with pre-sales support, technical assistance, Qualiopi-certified training, webinars, and event-driven partner engagement.
Product overview
Watsoft Distribution is a value-added distributor (VAR) serving MSPs and VARs in France since 2001, offering a portfolio of 30+ technology solutions across six core categories: Cybersecurity (Heimdal, Kaspersky, BlackFog), Backup & Storage (Acronis, Altaro, Comet Backup, CloudAlly, Wat'Stockage/Wasabi, Backup Assist), Messaging & Email Archiving (MailStore, MDaemon, SecurityGateway, Heimdal Email Security), Telephony UCaaS (Wat'Com by Enreach), MSP Productivity Tools (IT Glue, HaloPSA, LEVEL RMM), and Microsoft 365 Security & Automation (Octiga, Netwrix 1Secure). The company also provides vendor-sponsored awareness training (Riot), mobile device management (Ermetix), and specialized threat intelligence (Kaspersky). Watsoft positions itself as a one-stop shop enabling MSPs to build complete, recurring revenue service offerings by combining products from multiple vendors into structured solution bundles, supplemented by technical support, training, webinars, and regional roadshow events.
Differentiator
Problem solved
Functional benefit
Brands
- Wat'Com: Unified communications and UCaaS telephony solution for MSPs, developed in partnership with Enreach
- Wat'Stockage
- Wat'Day
- Wat'Bot
Products and services
- Heimdal Modular cybersecurity platform providing 8 security components (Email Security, Network, Privilege, Application, Endpoint, Darkguard, Vector, etc.) from a single console. Distributed to MSPs who can activate modules à la carte to adapt offerings per client.
- IT Glue Centralized SOC 2-compliant documentation platform for MSPs to store passwords, topologies, procedures, and assets. Includes AI-powered SOP generation, natural language search (Kaseya Assist), and automatic documentation linking. Integrates with PSA and RMM tools.
- Kaspersky Endpoint Security for Business Enterprise-grade endpoint protection with enhanced threat detection, automated response, and real-time visibility. Includes EDR, XDR, and MDR capabilities for proactive defense against cyber threats.
- Kaspersky Next Scalable endpoint protection platform (EDR, XDR, MDR) deployable from a single agent, designed for MSPs to secure all client profiles, centralize multi-client management, and upgrade offerings without redeployment.
- Kaspersky Security for Microsoft Office 365 Cloud-hosted protection for Microsoft Exchange Online mailboxes against advanced threats and suspicious attachments, with a centralized cloud management console.
- Kaspersky Threat Intelligence MSP Proactive threat intelligence service combining human research (GReAT team), AI, and worldwide data collection, with Digital Footprint Intelligence, SIEM/SOAR integration, and Dark Web monitoring.
- Kaspersky Security Awareness Automated cybersecurity awareness platform with phishing simulations, micro-learning, and RGPD & NIS2 compliance reporting to help MSPs transform end users into a first line of defense.
- BlackFog Privacy / ADX
Quantifiable outcome
- 3700+ MSP and VAR partners served across French-speaking countries
- +3 more outcomes
Companies that use Watsoft Distribution
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Watsoft Distribution technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability19 records
Feature2 records
Watsoft Distribution partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core.
- AcroniscoreAcronis Cyber Protect Cloud is distributed by Watsoft. The solution consolidates backup, disaster recovery, EDR/XDR, RMM, and PSA into a single platform designed for MSP daily operations.
- AltarocoreAltaro VM Backup is distributed by Watsoft. Simplifies virtual machine backup for Hyper-V and VMware environments, offering rapid deployment, flexible restoration, and centralized management for MSPs.
- BlackFogcoreBlackFog ADX (Anti Data Exfiltration) is distributed by Watsoft. Blocks data exfiltration and ransomware with 12 layers of defense, featuring ADX Protect, ADX Vision, ADX Instinct (vCISO), and ADX Agility for MSPs.
- Comet BackupcoreComet Backup is a white-label cloud backup solution distributed by Watsoft. Compatible with all IT environments, offers end-to-end encryption, flexible hosting, and usage-based billing.
- HaloPSAcoreHaloPSA is an all-in-one PSA platform distributed by Watsoft. Centralizes tickets, automation, billing, and CRM for MSPs. Integrates with RMM, Slack, Teams, and Microsoft 365.
- HeimdalcoreHeimdal cybersecurity solutions are distributed by Watsoft. Provides a single console with 8 cybersecurity modules including Heimdal Email Security, Patch Management, Vector Edge, and more. Modular activation for MSPs.
- IT GluecoreIT Glue documentation platform is distributed by Watsoft. Enables MSPs to centralize and structure all client documentation for improved responsiveness and service quality. Features AI SOP Generator, Kaseya Assist, Cooper Copilot, and connected documentation.
- KasperskycoreKaspersky portfolio including Endpoint Security for Business, Kaspersky Next (EDR/XDR/MDR), Kaspersky Security for Microsoft Office 365, Kaspersky Threat Intelligence MSP, and Kaspersky Security Awareness is distributed by Watsoft.
- LevelcoreLevel Io is a modern RMM (Remote Monitoring and Management) solution distributed by Watsoft. 100% web-based, designed by MSPs for MSPs to save time, reduce costs, and deliver proactive high-value services.
- MailStorecoreMailStore email archiving is distributed by Watsoft. Enables MSPs to archive client emails legally, securely, and automatically. Reduces mailbox size, ensures compliance, and enables message restoration.
- MDaemoncoreMDaemon messaging server and MDaemon Private Cloud are distributed by Watsoft. Full on-premises email server for SMEs, compatible with IMAP, SMTP, POP3, with collaboration features and Outlook integration.
- NetwrixcoreNetwrix 1Secure SaaS audit solution is distributed by Watsoft. Designed for MSPs to monitor system activity, detect risky behaviors, and respond to incidents across Active Directory, Entra ID, SharePoint Online, Exchange Online, Windows, and SQL Server.
- Wat'Com (by Enreach)coreWat'Com UCaaS telephony solution is distributed by Watsoft. Offers unified communications for MSPs with fixed phone, softphone, and mobile integration, generating recurring revenue for MSPs.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Watsoft Distribution competitors and assessment
Company assessmentDirect peers
- Pax8: Pax8 is a US-headquartered, cloud-first value-added distributor purpose-built for the MSP channel. Comparable to Watsoft because both curate a multi-publisher software catalog, sell exclusively through an MSP/VAR partner network, and provide partner enablement (portals, training, sales support). Pax8 represents the global benchmark for MSP-focused distribution that Watsoft competes with regionally.
- ALSO Group: ALSO is a pan-European IT distributor with a similar VAD model aggregating hardware, software, and cloud for resellers and MSPs. Directly comparable to Watsoft due to overlapping publisher relationships (cybersecurity, backup, UCaaS) and a shared channel-partner GTM. ALSO is Watsoft's most direct large-scale competitor in Europe.
- Exclusive Networks: Exclusive Networks is a global cybersecurity-focused value-added distributor. Closely comparable to Watsoft because of the shared specialization in cybersecurity vendors (Heimdal, Kaspersky-style products), partner-led GTM, and value-add services (pre-sales, technical, marketing). Both compete to be the channel partner of choice for security vendors in their respective regions.
- Sherweb: Sherweb is a cloud marketplace and value-added distributor focused on IT service providers and MSPs. Comparable to Watsoft in that both aggregate cloud/software solutions for managed service providers and offer partner enablement, billing, and support. Both compete for the same MSP procurement wallet.
Broad incumbents
- Ingram Micro: Ingram Micro is the world's largest broad-line IT distributor. Comparable to Watsoft as a multi-publisher IT distributor selling through MSPs/VARs, but operates at vastly greater scale across hardware, software, cloud, and logistics. Represents the incumbent benchmark that all regional VADs (including Watsoft) compete against for publisher mindshare and partner mindshare.
- TD SYNNEX: TD SYNNEX is a global IT distributor formed by the merger of Tech Data and SYNNEX. Directly comparable to Watsoft as a broad-line distributor serving resellers and MSPs across software, security, and cloud categories. Operates a similar multi-publisher aggregation model but at global scale.
- Arrow ECS: Arrow ECS (Enterprise Computing Solutions) is the value-add distribution arm of Arrow Electronics, focused on enterprise software, security, and cloud. Comparable to Watsoft due to overlapping vendor portfolio (cybersecurity, backup, infrastructure) and channel-led GTM targeting resellers and MSPs.
Regional players
- Westcoast: Westcoast is the UK's largest independent IT distributor. Comparable to Watsoft as a regional value-added distributor aggregating software for resellers and service providers, but focused on UK/Ireland rather than French-speaking Europe. Both rely on multi-publisher aggregation and partner enablement.
- V-Valley: V-Valley is a European value-added distributor (originating from Spain/Italy, now pan-European) focused on cybersecurity, cloud, and data center solutions. Comparable to Watsoft in its VAD model and security-vendor specialization, but serves different national markets while sharing similar publisher relationships in EMEA.
- Itancia: Itancia is a French-headquartered value-added IT distributor specialized in cybersecurity, communication, and network solutions. Directly comparable to Watsoft as a French VAD using a similar channel-partner model and supporting MSPs and resellers with technical, pre-sales, and training services. Most direct French-domestic peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Watsoft Distribution social profiles
Digital presenceWatsoft Distribution financial estimates
Financial estimateRevenue estimate
Valuation estimate
Watsoft Distribution leadership team
Management profileNumber of profiles
Profiles2 records
Watsoft Distribution funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Watsoft Distribution M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Watsoft Distribution
What does Watsoft Distribution do?
Watsoft Distribution is a value-added IT software distributor (grossiste à valeur ajoutée) that aggregates and resells more than 30 third-party software solutions from international publishers to a network of over 3,700 MSPs and VARs in French-speaking countries. Its portfolio spans cybersecurity, backup, email/archiving, UCaaS telephony, and MSP productivity tools, bundled with pre-sales support, technical assistance, Qualiopi-certified training, webinars, and event-driven partner engagement.
Is Watsoft Distribution a public or private company?
Watsoft Distribution is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Watsoft Distribution founded?
Watsoft Distribution was founded in 2001. It employs 11 to 50 people.
Where is Watsoft Distribution based?
Watsoft Distribution is headquartered in Pessac, France, in the Europe region.
How does Watsoft Distribution make money?
Two revenue lines are on record. Software Distribution is the primary driver. The others are services and Support.
Who are Watsoft Distribution's main competitors?
Direct peers on record are Pax8, ALSO Group, Exclusive Networks and Sherweb. Broad incumbents are Ingram Micro, TD SYNNEX and Arrow ECS. Regional players are Westcoast, V-Valley and Itancia.
Does Watsoft Distribution have an API?
No public API is recorded for Watsoft Distribution.
What industry is Watsoft Distribution in?
Watsoft Distribution's product category is Value-Added IT Software Distribution. Its primary akta.pro industry code is MPAHALAJ, Distribution Feeds & Syndication (Partner Delivery, APIs, Feeds), with a secondary code of BPAMAJAN, Content Syndication, Distribution & Rights Management Platforms. Its SIC code is 5045.