Webcast Technologies

What Webcast Technologies does

Webcast Technologies, Inc. (WTI) is a 100% Filipino-owned IT company founded in August 2000 that builds and delivers location-based software, fleet management platforms, and GIS analytics for Philippine enterprises and government. The company is headquartered in Quezon City with satellite offices in Laguna, Cebu, Cagayan de Oro, and Davao, and reports a 400+ company client base across logistics, FMCG, government, oil and petroleum, waste management, construction, and retail. Its core owned products are the TrackMe Suite (flagship fleet management, launched 2022, with an LTFRB Certificate of Accreditation), NAVX (simplified fleet management, 2021), TACTIC (GIS analytics platform, 2015, extended with TACTIC AI Sales Insights in 2026), CaptureMe (mobile field data collection), TMS Fleet Vision MDVR (video verification add-on), and TMS Dispatcher (autonomous AI agent for logistics SMEs, launched January 2026). The technology stack integrates Google Maps Platform, Google Cloud, and Elastic, with the company holding Google Maps Platform Premier Partner status in the Philippines since 2018. Webcast also resells Mapsted indoor location intelligence (signed February 2026) alongside GPS hardware.

The company's revenue is generated through six streams: subscription licensing for TrackMe Suite and NAVX, GIS and location intelligence licensing for TACTIC and CaptureMe, resale of Google Maps Platform and Mapsted licenses, GPS hardware and device sales, and professional services and implementation. Go-to-market is direct enterprise sales supported by a regional satellite office footprint and co-marketing with hyperscaler partners; the model blends recurring subscription economics with project-based services and hardware attach. Key named customers include LBC (logistics), UBE, and Nestle (FMCG), with government and large enterprise logos extending the reference base.

Webcast has remained privately held and bootstrapped across 25 years of continuous operation, with no disclosed external funding. The business has repositioned around AI capabilities in 2024–2026 — winning recognition at the Kaya x AWS AI Bootcamp (2024) and the Trainocate & Google Cloud APAC Agent Build Challenge (2025) — and is using its Premier Partner ecosystem to extend product surface area into autonomous agents, indoor positioning, and SME logistics. The combination of regulatory accreditation, hyperscaler partnership status, and a 25-year installed base forms the core of its competitive position in the Philippine market.

Name

Webcast Technologies

Legal name

Webcast Technologies, Inc.

Website

https://webcast-inc.com.ph

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Webcast Technologies is a 100% Filipino-owned IT company, founded in 2000, that builds fleet management, GIS analytics, and AI-driven location software for Philippine enterprises in logistics, FMCG, government, and related sectors, serving 400+ clients from offices across Quezon City, Laguna, Cebu, Cagayan de Oro, and Davao.

Ownership category

akta.pro rank

Product category

Fleet Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220)

akta.pro primary industry

Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)

akta.pro secondary industry

Fleet Tracking, Mapping & Real-Time Location Services (RTLS) (TLAEAFAD)

Keywords

• GPS fleet management
• Vehicle tracking software
• Geospatial analytics
• Location intelligence solutions
• Logistics technology

Headquarters

HQ city

Quezon City

HQ country

Philippines

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Fleet Management Software Subscription (TrackMe Suite & NAVX): WTI generates recurring subscription revenue from its TrackMe Suite and NAVX fleet management platforms. These platforms are sold as subscription packages with pricing based on fleet size and feature modules (GPS tracking, fuel sensors, driver behavior, MDVR, predictive maintenance). The company serves over 400 companies nationwide through this recurring revenue stream.
2. GIS & Location Intelligence Software (TACTIC & CaptureMe): GIS analytics and market planning software sold as subscription or licensing arrangements to enterprises for territory analysis, site selection, and field data collection. Revenue is generated through software subscriptions, implementation services, and ongoing platform access.
3. Google Maps Platform License Resale & Management: As a Google Cloud Premier Partner with Maps competency, WTI resells and manages Google Maps Platform licenses to Philippine businesses. Revenue comes from license management fees, setup support, and API cost management services for enterprise clients.
4. Mapsted Indoor Location Intelligence Resale: As Mapsted's official reseller in the Philippines, WTI earns commissions and service fees for reselling and implementing Mapsted's hardware-free indoor positioning solutions to retail, healthcare, and campus environments.
5. GPS Hardware & Device Sales: WTI sells and installs GPS tracking hardware devices, fuel sensors, temperature sensors, and MDVR units as part of its fleet management solution. Hardware is bundled with software subscriptions or sold separately.
6. Professional Services & Implementation: Implementation services including device installation, system integration with existing tools, compliance configuration (LTFRB, DOE), and custom reporting setup for enterprise fleet operators.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Webcast Technologies, Inc. (WTI) develops and sells GPS-based fleet management, vehicle tracking, and GIS location intelligence software for Philippine enterprises. Its core offerings are the TrackMe Suite and NAVX fleet management platforms and the TACTIC GIS analytics platform, bundled with GPS hardware and professional services. The company also resells Google Maps Platform, Elastic, and Mapsted as authorized partner solutions in the Philippines.

Product overview

WTI offers a unified platform-plus-modules product architecture centered on location intelligence and fleet management. The core portfolio includes TrackMe Suite as the flagship integrated fleet management platform combining GPS tracking, fuel monitoring, driver behavior scoring, MDVR video verification, and waste management RPM monitoring; NAVX as a simplified entry-level fleet management option; TACTIC as the GIS-powered geospatial analytics and territory planning platform with built-in AI for natural language sales insights; and CaptureMe as the mobile field data collection app. The company also resells Google Maps Platform, Elastic, and Mapsted (indoor positioning) as partner licenses. Add-on modules include TMS Fleet Vision MDVR for video incident verification and TMS Dispatcher AI for automated dispatch workflows.

Differentiator

Problem solved

Functional benefit

Brands

• TrackMe: Flagship GPS tracking and fleet management platform, rebranded from FindMe in 2005.
• NavX
• TACTIC
• CaptureMe
• TrackMe Suite
• TMS Dispatcher

Products and services

• TrackMe Suite Flagship integrated fleet management platform combining GPS tracking, fuel monitoring with sensor integration, driver behavior scoring, route optimization, idle monitoring, MDVR video incident verification, and waste management-specific RPM-based activity verification. Targets enterprise fleet operators in the Philippines with fleets of 5 to 500+ vehicles.
• NAVX Simplified entry-level fleet management solution covering essential vehicle tracking, trip scheduling, cost management, and automated reporting, with optional fuel and temperature sensor attachments. Targets government agencies, enterprises new to fleet management, and small businesses.
• TACTIC GIS-based geospatial analytics and market planning platform that transforms complex datasets into interactive visual maps, enabling territory analysis, site selection, coverage optimization, competitor mapping, and sales performance visualization, with a built-in AI layer for natural language querying of sales data.
• CaptureMe Mobile field data collection application that works alongside TACTIC, enabling ground teams to gather geotagged site information, photos, and structured asset/outlet data in real time with direct wireless upload to the TACTIC platform.
• TMS Dispatcher AI-powered back-end dispatch automation agent using Google Gemini and Google Maps Platform with a multi-agent workflow for planning, real-time tracking, and performance analysis. Designed for SME logistics operators to eliminate manual sales-to-dispatch processes.
• Google Maps Platform Official Google Maps licensing partnership enabling interactive mapping, route planning, geocoding, and places integration for mobile apps and enterprise systems, with WTI providing setup, deployment, and API cost management support as authorized Google Cloud Premier Partner.
• Elastic Enterprise search and data analytics platform offering unified infrastructure visibility, real-time log analysis, and scalable data search for operational intelligence, resold and implemented by WTI as an authorized partner.
• Mapsted Indoor Location Intelligence Hardware-free indoor positioning and location intelligence solution for malls, hospitals, campuses, and corporate facilities, providing turn-by-turn indoor navigation, visitor movement analytics, and location-based marketing without beacons or external Wi-Fi infrastructure, resold and implemented by WTI.

Quantifiable outcome

• Idle fuel savings of ₱296,000/month across a 20-truck fleet at ₱100/L diesel (2 hours avoidable idle avoided per day)
• +5 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature9 records

Partnerships

Five partnerships are on record, tiered minor and core.

• MapstedminorChannel Partner/ Reseller/ Distributor · 26 February 2026WTI is an official reseller and partner of Mapsted in the Philippines for indoor positioning and location intelligence solutions. Mapsted provides GPS-free indoor positioning technology that WTI resells and implements for Philippine businesses operating in malls, hospitals, campuses, transportation hubs, and corporate offices.
• TrainocateminorGTM or Marketing Partner · 1 January 2025Trainocate co-hosted the Google Cloud APAC Agent Build Challenge in which WTI's AI team participated and received an Honorable Mention among 79 regional submissions. Trainocate facilitates Google Cloud training and partner enablement programs.
• Kaya FoundersminorGTM or Marketing Partner · 11 September 2024Kaya Founders, an early-stage investment firm supporting visionary entrepreneurs in Southeast Asia and the Philippines, co-hosted the Kaya x AWS AI Bootcamp where WTI's AI team earned 2nd place for their Route Optimization AI project. Kaya provides startup and corporate AI enablement programs.
• Google CloudcoreTechnology or Integration · 1 January 2018As a Google Cloud Premier Partner with Maps competency, WTI resells and manages Google Maps Platform licenses for Philippine businesses. This enables WTI to provide official Google Maps licensing, API setup, deployment support, and API cost management to enterprise clients across various industries.
• GooglecoreTechnology or Integration · 1 January 2012WTI forged a strategic alliance with Google in 2012, becoming the first local company in the Philippines to achieve Google Cloud Premier Partner status in 2018. WTI is the only 100% Filipino-owned Google Partner in the Philippines including Google Maps Platform. The partnership provides WTI with access to Google Maps Platform APIs, Google Cloud infrastructure, Gemini AI capabilities, and co-marketing opportunities through events such as the 'Future Forward' collaboration. This partnership underpins WTI's GIS, fleet management, and AI solutions.

Scale indicators7 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Samsara: Public IoT/fleet management platform combining vehicle telematics, video-based safety (similar to WTI's MDVR), and AI workflow automation. Closest large-scale analogue to WTI's TrackMe Suite + TMS Dispatcher stack, and the most likely international competitor to enter the Philippines.
• Geotab: Global telematics leader providing GPS fleet tracking, driver behavior analytics, and route optimization. Highly comparable to WTI's TrackMe Suite in core functionality and target buyer (enterprise fleet operators), and active in expanding into emerging markets.
• Motive: AI-powered fleet management and driver safety platform (formerly KeepTruckin) serving mid-market and enterprise customers with integrated hardware, telematics, and spend management — a near-direct match to WTI's integrated TrackMe Suite + MDVR + AI proposition.
• Webfleet (Bridgestone): Bridgestone-owned fleet telematics platform offering GPS tracking, driver behavior, and fuel management across Europe, Asia, and emerging markets. Highly comparable core functionality to WTI's TrackMe Suite and a likely competitor for multinational customers in the Philippines.
• Lytx: Fleet video telematics specialist combining dashcams, GPS, and AI-based driver behavior analytics. Directly comparable to WTI's TMS Fleet Vision MDVR and the broader TrackMe Suite video integration, making it the closest peer for WTI's MDVR-led differentiation.
• Cartrack: Fleet telematics and asset tracking provider with strong presence in Southeast Asia, Africa, and other emerging markets. Operates a similar subscription + hardware model targeting commercial fleets, making it a direct regional analogue to WTI's Philippine business.
• Fleetio: SaaS fleet management platform focused on maintenance, fuel, and asset management for mid-market and enterprise customers. Comparable to WTI's TrackMe Suite on the software-led fleet management layer, especially for customers prioritizing workflow automation over hardware.
• Tenna: Asset tracking and fleet management platform combining GPS hardware, telematics, and equipment management. Comparable to WTI's combination of fleet tracking and asset/location intelligence, particularly for construction and infrastructure fleet operators.

Broad incumbents

• Verizon Connect: Telematics and fleet management arm of Verizon serving enterprise fleets with GPS tracking, fuel, and compliance reporting. Larger incumbent with broader geographic reach, providing overlapping capabilities to WTI's TrackMe Suite but as part of a wider telecom portfolio.
• Trimble Transportation: Enterprise telematics and transportation management suite within Trimble's broader industrial software portfolio. Overlaps with WTI's TrackMe Suite in fleet visibility and compliance reporting, and with TACTIC in geospatial analytics, though Trimble's offering is part of a much wider enterprise software stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WTInc
• LinkedInlinkedin.com/company/webcast-technologies
• Xx.com/webcasttech

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Webcast Technologies