Envision Counseling

What Envision Counseling does

Envision Counseling is a Washington State-licensed group mental health practice operating as Envision Counseling, PLLC from offices in Seattle and Bothell. Founded in 2012 and led by Owner and Clinical Director Kim McBride, PhD, LMFT, the practice employs 27 or more licensed clinicians — including licensed mental health counselors (LMHCs), marriage and family therapists (LMFTs), and licensed independent clinical social workers (LICSWs) — delivering individual, couple, family, child, adolescent, pre-marital, perinatal, and student counseling, plus executive coaching for family-owned businesses. Service delivery is in-person across three physical locations (with a Bothell relocation in August 2024) and remote via Zoom, Doxy.me, and TherapyPortal telehealth platforms introduced in 2020.

Revenue is generated primarily through fee-for-service therapy billed to seven major insurance carriers (Aetna, Cigna, First Choice, Kaiser Permanente, Premera, Regence, and Optum/United Behavioral Health) with a self-pay Good Faith Estimate option. A secondary professional-services revenue stream comes from credentialed clinical training programs — a $369 Washington State Approved Supervisor training and a $229 Applied Clinical Supervision training — delivered under NBCC Approved Continuing Education Provider status (ACEP No. 6724), distributed via Eventbrite and supported by a proprietary podcast series. The company has no external funding, no parent entity, and no disclosed revenue; it operates as an independent PLLC serving the Seattle metropolitan area and Washington State telehealth catchment.

Name

Envision Counseling

Legal name

Envision Counseling, PLLC

Website

https://envisioncounseling.net

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Envision Counseling is a Washington-based group mental health practice of 27-plus licensed clinicians delivering individual, couple, family, child, adolescent, perinatal, and family-business counseling, plus credentialed clinical supervision training, across Seattle-area offices and telehealth.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Other Individual and Family Services (624190), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Couples & Family Therapy Teletherapy Platforms (HLALAEAG)

akta.pro secondary industry

Behavioral Health & Counseling (Social Work, Psychology, Substance Use CE) (EDAAALAD)

Keywords

• Mental health counseling
• Couples and family therapy
• Clinical supervision training
• Teletherapy services
• Continuing education courses

Headquarters

HQ city

Bothell

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Mental Health Counseling Services: Individual, couple, family, child, adolescent, and group therapy services billed through insurance or self-pay. The practice is an in-network provider for major insurance companies including Aetna, Cigna, First Choice, Kaiser Permanente, Premera, Regence, and Optum/United Behavioral Health.
2. Clinical Training Programs: Fee-based training programs for mental health professionals including Washington State Approved Supervisor training ($369 per two-day session) and Applied Clinical Supervision training ($229). These programs offer NBCC Approved CEUs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Envision Counseling, PLLC is a group private practice delivering outpatient mental health counseling to individuals, couples, families, children, and adolescents, including perinatal and academic coaching specialties. The practice also sells continuing-education and clinical-supervision training programs (Washington State Approved Supervisor Training and Applied Clinical Supervision Training) to licensed mental health professionals, and supports a podcast-based resource for supervisor trainees.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Counseling

Quantifiable outcome

• Couples who engage in premarital education report being happier, healthier, and more satisfied in their relationships

Named customers7 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

One partnership is on record.

• National Board for Certified Counselors (NBCC)coreStrategic or Co-development PartnerEnvision Counseling, PLLC is an NBCC Approved Continuing Education provider (ACEP No. 6724), enabling them to offer NBCC-approved CEUs for clinical supervision training programs.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Two Chairs: Bay Area-based group therapy practice operating multiple physical clinics with licensed therapists, in-network with major insurers, and a hybrid in-person/telehealth model — the closest structural analog to Envision's group-practice, multi-modality approach.
• Ellie Mental Health: Franchise-based group mental health practice with multiple physical clinics, in-network insurance relationships, and a broad service catalog (individual, couples, family, children). Highly comparable operational model with geographic expansion strategy.

Broad incumbents

• Thriveworks: Large multi-state group counseling and psychiatry practice offering in-person and telehealth across dozens of U.S. metros. Comparable insurance-billing group-practice model but at materially greater scale than Envision.
• BetterHelp: Largest online therapy platform in the U.S., offering unlimited messaging and live sessions via subscription. Competes for the same client base as Envision but through a fully digital, scaled, marketing-intensive model.
• Talkspace: Public online therapy and psychiatry platform with employer-sponsored and direct-to-consumer subscriptions. Represents the scaled, tech-enabled competitor against which Envision must differentiate on specialty, modality, and in-person care.
• Lyra Health: Enterprise mental health benefits platform providing in-person and virtual therapy to employees of large U.S. employers. Comparable on therapy delivery but anchored in B2B benefits rather than local consumer awareness.

Emerging players

• Cerebral: Telehealth mental health company focused on anxiety, depression, and ADHD care with medication management plus counseling. Adjacent competitor capturing some of Envision's digitally-engaged client pool.
• Brightside Health: Telehealth mental health platform combining therapy and psychiatry for anxiety and depression. Competes in the same telehealth therapy category where Envision's Zoom/Doxy.me offering operates.
• Talkiatry: In-network psychiatry and therapy platform delivering care virtually and accepting commercial insurance. Direct overlap on the in-network, insurance-billed virtual therapy positioning Envision has built locally.
• Charlie Health: Virtual and in-person intensive outpatient program for adolescents and young adults with mental health conditions. Competes in the adolescent mental health segment where Envision offers adolescent counseling services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/envisioncounselingllc
• LinkedInlinkedin.com/company/envision-counseling
• Xx.com/envisioncounsei

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Envision Counseling