WoCom
WoCom is a Dutch social housing corporation managing 8,500+ affordable rental homes across six municipalities in North Brabant (Netherlands), serving low-income households, starters, and seniors through regulated monthly rents and a digital tenant portal.
- Company typePrivate
- Founded-
- HeadquartersSomeren, Netherlands
- Headcount101–250
- GTM typeB2C
- OfferingServices
What WoCom does
WoCom is a privately held Dutch social housing corporation (woningcorporatie) headquartered in Someren, North Brabant, that builds, manages, and rents affordable social housing across six municipalities — Asten, Cranendonck, Heeze-Leende, Helmond, Laarbeek, and Someren. The company manages a portfolio of more than 8,500 social rental dwellings and employs between 101 and 250 staff, serving primarily low-income households alongside targeted segments of young starters (18–35), seniors (55+) through the 'Van Groot naar Beter' downsizing programme, and local priority applicants via the doorstroomregeling scheme. Tenant relationships are managed through the Mijn woCom web-based self-service portal (for repairs, payments, and personal data), complemented by weekly walk-in consultation hours at over ten locations and the regional housing allocation platform Wooniezie.nl.
The underlying operating technology combines a standard tenant-portal web application with industrialised housing delivery: WoCom deploys prefabricated modular construction through partnerships with Fijn Wonen (Van Wijnen) and Van der Heijden bouwbedrijf, producing gas-free, energy-label A+++ homes with green roofs, solar panels, heat pumps, and rainwater harvesting — factory-built in locations such as Heerenveen using robotic assembly and erected on-site in a single day. Portfolio-wide sustainability upgrades are executed through three contracted firms (Caspar de Haan, Van der Meijs, Ballast Nedam Zuid) as part of a tens-of-millions investment programme aligned with the regional WoonST 2.0 framework. Maintenance operations were restructured in January 2025 into two regional contracts (Vlassak for the south, Van den Heuvel for the north).
WoCom generates revenue almost entirely from regulated monthly social rental income, supplemented by government subsidies and collaborative funding frameworks for sustainability investments. Rents are set according to the Dutch point-based woningwaarderingsstelsel and remain below the 2026 liberalisation threshold of €879.66 per month; WoCom applied an average rent increase of 2.6% in 2026, below the government maximum of 4.1%. The company operates as a mission-driven, non-profit entity under Dutch social housing regulation, with annual performance agreements (prestatieafspraken) signed with each of the six served municipalities. The company has previously merged with Woonstichting Laarbeek, and continues to retain the KWH-Huurlabel quality certification (2024 and 2025), with 75% of tenants rating its services 8 or higher in the 2025 survey.
WoCom firmographics
Firmographics- Name
- WoCom
- Legal name
- WoCom
- Website
- https://wocom.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- WoCom is a Dutch social housing corporation managing 8,500+ affordable rental homes across six municipalities in North Brabant (Netherlands), serving low-income households, starters, and seniors through regulated monthly rents and a digital tenant portal.
- Ownership category
- akta.pro rank
WoCom industry classification
Industry- Product category
- Social Housing Rental Services
- NAICS
- Other Residential Care Facilities (623990)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
Keywords
Where WoCom is headquartered
LocationHeadquarters
- HQ city
- Someren
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
WoCom business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D
Revenue model
- Social Rental Income: WoCom generates primary revenue from renting out social housing units. Rental income is the core funding source used for property maintenance, sustainability improvements, renovations, and new construction. Rent increases are applied annually on July 1 and follow government-regulated maximums for social housing.
- Government-Funded Sustainability Investment: WoCom invests tens of millions in sustainability improvements to its housing stock, funded through rental income, government subsidies, and collaborative frameworks such as WoonST 2.0.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Social rental housing — regulated affordable rent for low-income households |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
WoCom product offering
Product offeringCore offering
WoCom is a Dutch social housing corporation (woningcorporatie) that builds, manages, and rents affordable social housing units across six municipalities in the South-East Brabant region of the Netherlands. The organization manages a portfolio of more than 8,500 social rental dwellings and serves approximately 8,500 households with regulated, government-set rents. Tenants access services through the Mijn woCom online portal for repairs, rent payments, and administrative tasks, while new homes are allocated via the regional Wooniezie.nl housing allocation system.
Product overview
WoCom is a Dutch social housing corporation (woningcorporatie) providing affordable rental housing services across six municipalities. The company's primary product offering is its housing services portfolio, centered around property management and tenant services. The digital product offering includes Mijn woCom, an online tenant portal enabling residents to manage rental affairs, submit repair requests, pay rent, and access documents. Supporting sub-products include the repair request system and housing search functionality for prospective tenants.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Rental Housing
Quantifiable outcome
- 75% of tenants rate WoCom's services with an 8 or higher in the 2025 tenant survey.
- +3 more outcomes
Companies that use WoCom
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
WoCom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
WoCom partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered major, minor and core.
- De Bulders WoningbouwmajorDe Bulders Woningbouw is WoCom's development partner for the construction of 33 social rental homes in the De Bulders neighbourhood in Heeze. The project also involves Gemeente Heeze-Leende.
- Swinkels GlasminorFrom January 2026, WoCom switched its glass repair contractor to Swinkels Glas. Tenants participating in the glass and gutter fund can report glass damage directly to Swinkels (24/7, tel. 088-7744777) at no extra cost.
- Fijn Wonen (part of Van Wijnen)coreFijn Wonen supplies the FIJN Wonen prefabricated modular construction concept for the Goede Vaart project in Someren-Eind (20 homes). Homes are factory-produced in Heerenveen using robotic technology and assembled on-site in one day.
- VlassakcoreFrom January 2025, Vlassak became WoCom's maintenance partner for the southern service area (Asten, Someren, Heeze-Leende, and Cranendonck). They handle daily repairs, mutation maintenance, and energy-saving work. Hoebergen staff transitioned to Vlassak, continuing the same service relationships.
- Van den HeuvelcoreFrom January 2025, Van den Heuvel became WoCom's maintenance partner for the northern service area (Laarbeek and Helmond). They handle daily repairs, mutation maintenance, and energy-saving work. The contract runs for 4 years with potential extension of another 4 years.
- Caspar de Haan, Van der Meijs, Ballast Nedam ZuidcoreThree construction and maintenance firms contracted by WoCom for a major sustainability upgrade programme, improving insulation (glass, walls, roofs) across a significant portion of WoCom's housing stock. Part of a tens-of-millions investment in energy efficiency.
- JINCminorWoCom is a proud partner of non-profit organisation JINC, which helps young people prepare for the job market through career introduction, talent discovery, and interview coaching. The partnership was signed with housing corporations in Helmond, supporting 77 students in the previous school year.
- BAM (WoonST 2.0 — stacked construction)coreBAM was selected by 13 housing corporations in WoonST 2.0 to build stacked (apartment) social housing across the region. WoonST 2.0 targets 2,500 new social homes in 4 years, with BAM handling approximately 1,750 stacked units.
- Hurks (WoonST 2.0 — ground-bound construction)coreHurks was selected by 13 housing corporations in WoonST 2.0 to build ground-bound (eengezins) social housing across the region. WoonST 2.0 targets 2,500 new social homes in 4 years, with Hurks handling approximately 750 single-family units.
- KemkensminorFor heating (CV) breakdowns and storm damage, tenants are directed to call Kemkens directly (tel. 088-5050330). Kemkens is the contracted heating/installation partner.
- Wooniezie.nlcoreRegional housing allocation system used by WoCom and other housing corporations in the area. Prospective tenants register free on Wooniezie.nl and apply for available homes based on waiting time. New-build projects are also advertised through this platform.
- FaunaconsultminorEcological consultancy contracted by WoCom to survey bats, swifts, and sparrows in building cavities before renovation or insulation work, ensuring compliance with nature protection laws and providing alternative nesting sites.
- Bouwbedrijf Van GervenmajorVan Gerven is the construction contractor for the 28 social rental homes in Budel-Schoot (Sint Lambertusstraat project). The company has previously delivered projects for WoCom in the region.
- Van der Heijden bouwbedrijfmajorVan der Heijden built 11 modular social rental homes in the De Hoge Regt neighbourhood in Beek en Donk using the 'De Gloriuswoning' prefab concept — gas-free, with green roofs, rainwater harvesting, and nest boxes.
- Bots BouwgroepminorBots Bouwgroep built 10 social rental apartments at the Broekelingstraat in Aarle-Rixtel and donated a bench to the development to encourage neighbourly connections.
- VermeulinmajorLocal contractor Vermeulin from Gastel is building 6 social rental homes for young people (18–35) at Burgemeester Van Oijenstraat in Gastel, as part of a larger 28-home neighbourhood development.
- Gemeente Asten, Cranendonck, Heeze-Leende, Helmond, Laarbeek, SomerencoreWoCom collaborates annually with all six municipalities on multi-year performance agreements (prestatieafspraken) covering housing construction, sustainability, affordability, and neighbourhood quality. Agreements are signed each year and cover the full scope of WoCom's mission.
Scale indicators5 records
Recent moves2 records
Expansion highlights4 records
WoCom competitors and assessment
Company assessmentDirect peers
- Portaal: Dutch social housing corporation active in Leiden and surrounding areas, operating the same woningcorporatie model with similar scale and focus on affordable housing.
- Vivare: Dutch social housing corporation in Arnhem and eastern Netherlands, operating the same woningcorporatie model with comparable scale and affordable rental housing mission.
- Woonbedrijf: Major Dutch social housing corporation in Eindhoven, operating the same woningcorporatie model with comparable focus on affordable rental housing in the North Brabant region.
- Woningbelang: Dutch social housing corporation operating in the Helmond area, immediately adjacent to WoCom's municipalities, with a comparable mission, scale, and operational model of affordable rental housing in North Brabant.
- Wooninc. Dutch social housing corporation based in Eindhoven, serving the broader North Brabant region with similar scale, regulatory framework, and model of affordable rental housing.
- Ymere: Major Dutch social housing corporation in the Amsterdam metropolitan area, operating the same woningcorporatie model with comparable scale and affordable housing focus.
- Woonbron: Dutch social housing corporation in the Rotterdam region, operating the same woningcorporatie model with comparable scale and affordable housing focus.
- Eigen Haard: Major Dutch social housing corporation in Amsterdam, operating the same woningcorporatie model with similar scale, regulatory framework, and affordable rental housing mission.
- Mitros: Dutch social housing corporation in Utrecht, operating the same woningcorporatie model with comparable regulatory framework, tenant-focused mission, and scale of affordable rental housing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
WoCom social profiles
Digital presenceWoCom financial estimates
Financial estimateRevenue estimate
Valuation estimate
WoCom leadership team
Management profileNumber of profiles
Profiles4 records
WoCom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WoCom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WoCom
What does WoCom do?
WoCom is a Dutch social housing corporation (woningcorporatie) that builds, manages, and rents affordable social housing units across six municipalities in the South-East Brabant region of the Netherlands. The organization manages a portfolio of more than 8,500 social rental dwellings and serves approximately 8,500 households with regulated, government-set rents. Tenants access services through the Mijn woCom online portal for repairs, rent payments, and administrative tasks, while new homes are allocated via the regional Wooniezie.nl housing allocation system.
Is WoCom a public or private company?
WoCom is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was WoCom founded?
WoCom was founded in -1. It employs 101 to 250 people.
Where is WoCom based?
WoCom is headquartered in Someren, Netherlands, in the Europe region.
How does WoCom make money?
Two revenue lines are on record. Social Rental Income is the primary driver. The others are government-Funded Sustainability Investment.
Who are WoCom's main competitors?
Direct peers on record are Portaal, Vivare, Woonbedrijf, Woningbelang, Wooninc., Ymere, Woonbron, Eigen Haard and Mitros.
Does WoCom have an API?
No public API is recorded for WoCom.
What industry is WoCom in?
WoCom's product category is Social Housing Rental Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts). Its NAICS code is 623990 and its SIC code is 8300.