Benefit Advisors Network (BAN)
Benefit Advisors Network (BAN) is a Cleveland-based consortium of approximately 35 independent employee benefits brokerages serving tens of thousands of employers covering 2 million employees, providing members with shared resources, compliance expertise, benchmarking tools, and educational programs through recurring membership fees.
- Company typePrivate
- Founded2002
- HeadquartersSolon, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Benefit Advisors Network (BAN) does
Benefit Advisors Network (BAN) is a private, Cleveland, Ohio-based consortium founded in 2002 that serves as a national network of approximately 35 independent employee benefits brokerage and consulting agencies operating across 20+ U.S. states, Canada, Puerto Rico, the United Kingdom, Asia, and Guam. Member agencies collectively employ 500+ benefits professionals serving tens of thousands of employer clients covering roughly 2 million employees, and they manage in excess of $2 billion in medical and drug spend plus $125 million in ancillary benefits spend. BAN's core platform is MyBAN, a member intranet portal that delivers compliance alerts, benchmarking tools, educational content, and community collaboration features to member agencies.
BAN monetizes primarily through recurring membership fees paid by member agencies, with additional revenue from conferences, educational programs (Group Schools, webinars), and a Partnership program that gives third-party vendors access to the member network. The organization offers eight functional departments that member agencies can leverage: Actuarial & Reinsurance, Captives, Compliance & Legal, Data Analytics & Benchmarking, HR Administration & Technology, Human Capital Management, Marketing & Communications, and Pharmacy & Rx. New member agencies are admitted through an interview-based vetting process, and BAN convenes the network through twice-yearly conferences plus regular webinars covering compliance, HR strategy, pharmacy benefits, and HR technology topics.
The company operates with a lean core staff of approximately 5 full-time employees led by President & CEO Perry Braun, who purchased BAN and its sister organization National Benefit Center from Alera Group on April 1, 2023, restoring it as an independent entity. Strategic partnerships include HCM Unlocked (2025), Allied Advisors (2018), and the legacy Alera Group relationship (2016). BAN's go-to-market is community-led and sales-led: it recruits member agencies through direct outreach and membership inquiries while fostering peer-to-peer knowledge sharing and benchmarking across the network.
Benefit Advisors Network (BAN) firmographics
Firmographics- Name
- Benefit Advisors Network (BAN)
- Legal name
- Benefit Advisors Network
- Website
- https://benefitadvisorsnetwork.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Benefit Advisors Network (BAN) is a Cleveland-based consortium of approximately 35 independent employee benefits brokerages serving tens of thousands of employers covering 2 million employees, providing members with shared resources, compliance expertise, benchmarking tools, and educational programs through recurring membership fees.
- Ownership category
- akta.pro rank
Benefit Advisors Network (BAN) industry classification
Industry- Product category
- Employee Benefits Brokerage Network
- NAICS
- Professional Organizations (81392)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Labor, Employment Standards & Occupational Licensing Boards (BPAIAOAF)
- akta.pro secondary industry
- Legal & Compliance Direct Hire (BPACAFAJ)
Keywords
Where Benefit Advisors Network (BAN) is headquartered
LocationHeadquarters
- HQ city
- Solon
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Benefit Advisors Network (BAN) business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Membership Fees: BAN generates revenue through membership fees from its network of independent employee benefit brokerage firms. Member agencies pay for access to the network's resources, tools, peer insights, professional development, benchmarking tools, and nationwide network of advisors.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Benefit Advisors Network (BAN) product offering
Product offeringCore offering
BAN operates as a consortium membership network of independent employee benefits advisory and consulting agencies, providing member agencies with peer collaboration, benchmarking tools, compliance and legal expertise, actuarial services, pharmacy benefit management, HR/HCM technology, and educational programming. Member agencies in turn deliver employee benefits brokerage and consulting services to employers and business owners across North America and internationally.
Product overview
Benefit Advisors Network (BAN) operates as a consortium/platform of independent employee benefits advisory and consulting agencies, offering a unified network model supported by shared expertise, market influence, and collective resources. The core platform is MyBAN, a central member hub that connects all services. Around this platform, BAN provides specialized departments including Actuarial & Reinsurance, Captives, Compliance & Legal, Data Analytics & Benchmarking, HR Administration & Technology, Human Capital Management, Marketing & Communications, and Pharmacy & Rx. Educational offerings (Conferences, Group Schools, Webinars) and membership/partnership programs round out the portfolio, enabling member agencies to deliver comprehensive employee benefit solutions to their clients.
Differentiator
Problem solved
Functional benefit
Products and services
- BAN Membership A consortium membership program for independent employee benefits advisory and consulting agencies, providing access to peer insights, benchmarking tools, professional development, and a nationwide network of advisors.
- MyBAN The central member portal and intranet hub for BAN members, providing access to resources, educational content, compliance alerts, benchmarking tools, and a community platform for collaboration and knowledge sharing.
- BAN Partnership A business partnership program enabling companies to offer services to employee benefit agencies, providing advanced tools, resources, and a wide array of services to deliver value to BAN members.
- BAN Conferences Bi-annual conferences held throughout North America that bring together members, directors, and partners to learn about industry trends, AI, pharmacy, HR technology, compliance, and to network with peers.
- BAN Group Schools Premier learning experiences for employee benefits professionals offering small group instruction on various employee benefits topics with expert-led training and networking opportunities.
- BAN Webinars Educational webinars open to employers, HR specialists, and industry participants, led by BAN subject matter experts covering compliance, HR/HCM strategies, and technology topics.
- Actuarial & Reinsurance Provides actuarial analysis and reinsurance solutions to help business owners prepare for and understand risks and their forecasted impact, with services that can be marketed by BAN members.
- Captives Analyzes employer risk and designs, implements, and manages alternative market insurance solutions including customized insurance, active captive management, and reinsurance policies to minimize costs and improve cash flow.
- Compliance & Legal Provides HR compliance counsel and legal guidance on healthcare legislation including ACA, ERISA, COBRA, HIPAA, and the Internal Revenue Code, with access to ERISA lawyers across the country.
- Data Analytics & Benchmarking Combines clinical, financial, and predictive analyses with data management services to help employers define medical and pharmacy cost drivers, identify high-risk populations, and recognize trends.
- HR Administration & Technology Helps utilize technology to restructure employee data and workflow processes, increase productivity and retention, remain current on compliance, and automate administrative processes.
- Human Capital Management Implements HCM methods to help employers develop high-performing teams while avoiding costs associated with fines, penalties, and lawsuits through talent attraction and retention strategies.
- Marketing & Communications Designs, develops, and executes communications programs and creates marketing materials to help educate employees about healthcare options and support organizational communication strategies.
- Pharmacy & Rx Provides prescription plan expense management through analytical reporting and clinical consulting, including PBM agreement negotiation and cost savings recommendations.
Quantifiable outcome
- Over $2 billion in medical and drug spend managed through member agencies
- +2 more outcomes
Companies that use Benefit Advisors Network (BAN)
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Benefit Advisors Network (BAN) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Benefit Advisors Network (BAN) partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- HCM UnlockedcorePartnership to provide comprehensive HCM (Human Capital Management) support to BAN members. This partnership helps member agencies offer comprehensive HCM solutions to their employer clients.
- Allied AdvisorsminorPartnership formed in 2018 to help mentor and support start-ups and employee benefits firms in their early stages. As of June 2018, two firms in their initial stages of business were signed up to participate.
- Alera GroupcoreAlera Group was formed in December 2016 as a privately held employee benefits firm and multi-line insurance agency. 23 of 73 BAN Member Agencies signed on to participate in the partnership. On April 1st, 2023, Perry purchased BAN and the National Benefit Center from Alera Group so it could spin off as its own independent network of advisors.
- National Benefit CentercoreSister organization created in 2009 to focus on product development and work alongside BAN in leveraging the knowledge and resources in the industry. National Benefit Center officially launched in April 2011 with 13 Member Agencies and paid its first distribution within two years.
Scale indicators7 records
Recent moves11 records
Expansion highlights4 records
Benefit Advisors Network (BAN) competitors and assessment
Company assessmentDirect peers
- Alera Group: PE-backed aggregator of independent employee benefits and insurance agencies. Was previously the parent of BAN until Perry Braun's 2023 spinoff purchase; directly comparable network model serving the same employer and broker ecosystem.
- OneDigital: PE-backed national employee benefits and HR consulting firm built through acquisition of independent agencies. Operates a similar consortium-style network of advisors serving mid-market employers with comparable benefits, HR, and compliance offerings.
- World Insurance Associates: PE-backed insurance brokerage built through rapid acquisition of independent agencies. Operates a comparable aggregator/network model with overlapping employee benefits and HR consulting capabilities serving mid-market employers.
- BenefitMall: Employee benefits broker general agency and platform serving small and mid-market employers and benefits brokers. Operates a complementary distribution and technology platform supporting benefits brokers with enrollment, compliance, and carrier connectivity.
Broad incumbents
- USI Insurance Services: Large national insurance brokerage and consulting firm with a substantial employee benefits practice serving mid-market and enterprise employers. Competes with BAN member agencies for employer clients and offers similar benefits, risk management, and HR consulting services.
- NFP (an Aon company): Large insurance brokerage and consulting firm with significant employee benefits and HR consulting capabilities. Acquired by Aon in 2024. Provides overlapping benefits advisory, retirement, and HR consulting to mid-market and large employers.
- Brown & Brown: Public insurance brokerage with a growing employee benefits segment serving mid-market employers. Comparable in offering employee benefits brokerage, HR consulting, and risk solutions across multiple geographies.
- Hub International: Large North American insurance brokerage built largely through acquisitions of independent agencies. Provides employee benefits, retirement, and HR consulting services competing directly with BAN member agencies.
- Lockton Companies: Largest independent insurance brokerage in the world with deep employee benefits practice. Serves mid-market and large employers with comparable benefits advisory, actuarial, and HR consulting capabilities.
- Marsh McLennan (Mercer): Global consulting leader with major benefits consulting arm (Mercer) offering health, welfare, retirement, and HR advisory services. Competes with BAN member agencies on benefits brokerage, actuarial, and compliance engagements.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Benefit Advisors Network (BAN) social profiles
Digital presenceBenefit Advisors Network (BAN) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Benefit Advisors Network (BAN) leadership team
Management profileNumber of profiles
Profiles5 records
Benefit Advisors Network (BAN) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Benefit Advisors Network (BAN) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Benefit Advisors Network (BAN)
What does Benefit Advisors Network (BAN) do?
BAN operates as a consortium membership network of independent employee benefits advisory and consulting agencies, providing member agencies with peer collaboration, benchmarking tools, compliance and legal expertise, actuarial services, pharmacy benefit management, HR/HCM technology, and educational programming. Member agencies in turn deliver employee benefits brokerage and consulting services to employers and business owners across North America and internationally.
Is Benefit Advisors Network (BAN) a public or private company?
Benefit Advisors Network (BAN) is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Benefit Advisors Network (BAN) founded?
Benefit Advisors Network (BAN) was founded in 2002. It employs 1 to 10 people.
Where is Benefit Advisors Network (BAN) based?
Benefit Advisors Network (BAN) is headquartered in Solon, United States, in the North America region.
How does Benefit Advisors Network (BAN) make money?
One revenue line is on record: membership Fees.
Who are Benefit Advisors Network (BAN)'s main competitors?
Direct peers on record are Alera Group, OneDigital, World Insurance Associates and BenefitMall. Broad incumbents are USI Insurance Services, NFP (an Aon company), Brown & Brown, Hub International, Lockton Companies and Marsh McLennan (Mercer).
Does Benefit Advisors Network (BAN) have an API?
No public API is recorded for Benefit Advisors Network (BAN).
What industry is Benefit Advisors Network (BAN) in?
Benefit Advisors Network (BAN)'s product category is Employee Benefits Brokerage Network. Its primary akta.pro industry code is BPAIAOAF, Labor, Employment Standards & Occupational Licensing Boards, with a secondary code of BPACAFAJ, Legal & Compliance Direct Hire. Its NAICS code is 81392 and its SIC code is 8600.