NOW Wallet
- Company typePrivate
- Founded2017
- HeadquartersRoad Town, St. Vincent & Grenadines
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
NOW Wallet firmographics
Firmographics- Name
- NOW Wallet
- Legal name
- CHN Group LLC
- Website
- https://walletnow.app
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
NOW Wallet industry classification
Industry- Product category
- Cryptocurrency Wallets
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Self-Custody Wallets (Consumer & Institutional) (FSADACAE)
- akta.pro secondary industry
- Wallet Connectivity & Session Protocols (WalletConnect, deep links, QR, auth sessions) (FSAPACAF)
Keywords
Where NOW Wallet is headquartered
LocationHeadquarters
- HQ city
- Road Town
- HQ country
- St. Vincent & Grenadines
Offices1 record
Markets served
NOW Wallet business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Transaction / Exchange Fees: In-app crypto-to-crypto exchanges are powered by ChangeNOW. Revenue is generated through exchange transaction fees built into the swap rates. Users can also buy/sell crypto with credit cards via integrated third-party providers (BANXA, Guardarian, Transak).
- NOW Wallet Pro Subscription: Three tiered membership plans: VIP (free), Emerald ($15/month), and Brilliant ($100/month). Paid tiers unlock higher cashback limits, AML checks, staking features, crypto loan access, and custom webpage for receiving crypto payments in DeFi.
- Fiat-to-Crypto Integration Fees: ChangeNOW platform allows users to buy/sell crypto using bank accounts and Visa/MasterCard. Third-party fiat-onramps (BANXA, Guardarian OÜ, Transak Limited) handle the operations under their own licenses, with NOW Wallet serving as the interface.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | VIP - Free tier with basic features |
| Subscription | Monthly | Emerald - $15/month popular tier |
| Subscription | Monthly | Brilliant - $100/month premium tier |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
NOW Wallet product offering
Product offeringCore offering
NOW Wallet is a non-custodial, multi-currency cryptocurrency wallet that enables users to store, buy, sell, swap, and stake 70+ coins and 1,500+ tokens across 25+ blockchain networks via mobile and desktop apps. The wallet is powered by ChangeNOW exchange infrastructure and offers built-in crypto-to-crypto and fiat-to-crypto exchanges, NFT storage (Ethereum and Solana), WalletConnect-based dApp connectivity, and privacy-enhanced transactions.
Product overview
NOW Wallet is the primary non-custodial cryptocurrency wallet product by ChangeNOW, supporting 70+ blockchains and 1500+ tokens across iOS, Android, macOS, Windows, and Linux platforms. The core NOW Wallet product provides storage, exchange (powered by ChangeNOW), staking, NFT management (Ethereum ERC-721/ERC-1155 and Solana), and dApp connectivity (via WalletConnect). The NOW ecosystem includes related products: NOW Nodes (blockchain explorer and Node APIs, 45 blockchains), NOW Payments (crypto payment processing), NOW Tracker App (portfolio tracking), ChangeNOW App (mobile exchange), and NOW Blog (crypto news and market analysis). Additional features include Private Send (privacy via ChangeNOW routing), staking for BNB, NOW, TRX, ATOM, SOL, XTZ, and ADA, and GasFree USDT on TRON. NOW Wallet Pro offers tiered premium memberships (VIP/Emerald/Brilliant) with cashback, AML checks, crypto loans, and private webpages. The Partner Program targets asset issuers, exchanges, influencers, payment platforms, dApps, blockchain companies, gaming, and e-commerce.
Differentiator
Problem solved
Functional benefit
Brands
- NOW Wallet Pro: Premium membership tier for NOW Wallet offering enhanced features including cashback on transactions, AML checks, crypto loans, and a personal web page for receiving crypto payments. Three plans: VIP (free), Emerald ($15/month), and Brilliant ($100/month).
- Private Send
- NOW Products Family
Products and services
- NOW Wallet
- NOW Nodes
- NOW Payments
- NOW Tracker App
- ChangeNOW App
- ChangeNOW
- NOW Blog
Quantifiable outcome
- 1M+ users on the ChangeNOW Pro platform
- +2 more outcomes
Companies that use NOW Wallet
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles3 records
NOW Wallet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature7 records
NOW Wallet partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and regional.
- ChangeNOWcoreChangeNOW is the parent technology provider powering NOW Wallet's exchange functionality. The wallet is explicitly 'Powered by ChangeNOW' and uses the ChangeNOW exchange infrastructure for all crypto-to-crypto and fiat-to-crypto operations. ChangeNOW Pro with 1M+ users is integrated into NOW Wallet. Exchange, buy/sell operations, and the cashback system are all powered by ChangeNOW.
- WalletConnectcoreWalletConnect integration connects NOW Wallet to dApps on 25+ supported networks including Ethereum, BSC, Polygon, AVAX C-chain, Optimism, Sonic, Algorand, and others, via QR code scanning.
- BANXA.com Pty LtdcoreBANXA is a third-party provider facilitating fiat-to-crypto operations (buy/sell with credit cards and bank accounts) integrated within NOW Wallet. Operates under its own license and terms.
- Guardarian OÜcoreGuardarian OÜ is a third-party fiat-onramp provider integrated into NOW Wallet for purchasing cryptocurrency with fiat currencies. Operates under its own license and terms.
- Transak LimitedcoreTransak Limited is a third-party fiat-to-crypto provider integrated into NOW Wallet enabling users to buy crypto with bank accounts and cards. Operates under its own license and terms.
- NOW Ecosystem Products (NOW Nodes, NOW Payments, NOW Tracker App, ChangeNOW App, NOW Blog)coreNOW Wallet is part of the NOW ecosystem alongside NOW Nodes (blockchain explorer and node APIs), NOW Payments (crypto payment processing), NOW Tracker App (crypto portfolio tracker), ChangeNOW App (mobile exchange), and NOW Blog (crypto news and analysis). These products cross-promote and share a unified account system with 1M+ Pro users.
- CJSC AimTechregionalCJSC AimTech is a licensed VASP in the Kyrgyz Republic that renders services in compliance with local law for users accessing NOW Wallet services in that jurisdiction.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
NOW Wallet competitors and assessment
Company assessmentDirect peers
- Trust Wallet: Binance-owned non-custodial multi-chain mobile wallet supporting 70+ blockchains and millions of tokens. Most direct competitor to NOW Wallet in terms of positioning as a mobile-first, multi-chain, non-custodial consumer wallet.
- MetaMask: ConsenSys-developed non-custodial wallet (browser extension and mobile) with the largest Web3 user base. Directly competes on multi-chain support, WalletConnect-based dApp connectivity, and staking, and is the dominant wallet for EVM DeFi users overlapping with NOW Wallet's addressable market.
- Coinbase Wallet: Self-custody wallet from Coinbase supporting multiple networks, NFTs, and dApps. Competes head-to-head with NOW Wallet on non-custodial multi-chain functionality, with the added distribution advantage of the Coinbase brand and exchange.
- Exodus Wallet: Multi-chain non-custodial wallet available on desktop and mobile, supporting 50+ networks and built-in exchange. Closely comparable to NOW Wallet in target audience (retail multi-chain users), feature breadth, and built-in swap functionality.
- Atomic Wallet: Non-custodial multi-chain wallet with built-in exchange, staking, and fiat onramps. Similar feature set to NOW Wallet (multi-chain support, staking, integrated buy/sell via third-party providers, free non-custodial model).
- Phantom Wallet: Non-custodial wallet originating on Solana and expanding to Ethereum, Polygon, and Base. Directly comparable as a multi-chain non-custodial consumer wallet with NFT support and WalletConnect integration, targeting a similar user persona.
- Guarda Wallet: Non-custodial multi-chain cryptocurrency wallet available on web, desktop, and mobile. Comparable to NOW Wallet in feature scope (built-in exchange, staking, fiat purchases via third parties, multi-platform availability).
Broad incumbents
- Crypto.com Wallet: Wallet functionality embedded within the larger Crypto.com exchange and DeFi platform. Comparable as a consumer crypto wallet but operates within a much broader product portfolio including exchange, cards, and staking.
- OKX Wallet: Self-custody Web3 wallet from OKX exchange supporting 50+ networks, dApps, and multi-chain swaps. Comparable in multi-chain non-custodial features, but part of the larger OKX exchange ecosystem giving it broader incumbent positioning.
- Binance Web3 Wallet: Self-custody wallet integrated into the Binance app supporting multi-chain assets, DeFi, and dApps. Comparable in non-custodial multi-chain wallet functionality but benefits from Binance's exchange distribution and brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NOW Wallet social profiles
Digital presenceNOW Wallet compliance and trust
Trust signalCompliance3 records
NOW Wallet financial estimates
Financial estimateRevenue estimate
Valuation estimate
NOW Wallet leadership team
Management profileNumber of profiles
NOW Wallet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NOW Wallet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NOW Wallet
What does NOW Wallet do?
NOW Wallet is a non-custodial, multi-currency cryptocurrency wallet that enables users to store, buy, sell, swap, and stake 70+ coins and 1,500+ tokens across 25+ blockchain networks via mobile and desktop apps. The wallet is powered by ChangeNOW exchange infrastructure and offers built-in crypto-to-crypto and fiat-to-crypto exchanges, NFT storage (Ethereum and Solana), WalletConnect-based dApp connectivity, and privacy-enhanced transactions.
Is NOW Wallet a public or private company?
NOW Wallet is a private company. It is classified as unknown and is currently operating.
When was NOW Wallet founded?
NOW Wallet was founded in 2017. It employs 11 to 50 people.
Where is NOW Wallet based?
NOW Wallet is headquartered in Road Town, St. Vincent & Grenadines.
How does NOW Wallet make money?
Three revenue lines are on record. Transaction / Exchange Fees are the primary driver. The others are NOW Wallet Pro Subscription and fiat-to-Crypto Integration Fees.
Who are NOW Wallet's main competitors?
Direct peers on record are Trust Wallet, MetaMask, Coinbase Wallet, Exodus Wallet, Atomic Wallet, Phantom Wallet and Guarda Wallet. Broad incumbents are Crypto.com Wallet, OKX Wallet and Binance Web3 Wallet.
Does NOW Wallet have an API?
No public API is recorded for NOW Wallet.
What industry is NOW Wallet in?
NOW Wallet's product category is Cryptocurrency Wallets. Its primary akta.pro industry code is FSADACAE, Self-Custody Wallets (Consumer & Institutional), with a secondary code of FSAPACAF, Wallet Connectivity & Session Protocols (WalletConnect, deep links, QR, auth sessions). Its NAICS code is 522320 and its SIC code is 6199.