Mapping Control
- Company typePrivate
- Founded2006
- HeadquartersAix-en-provence, France
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Mapping Control firmographics
Firmographics- Name
- Mapping Control
- Legal name
- Optimum Automotive
- Website
- https://mappingcontrol.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Mapping Control industry classification
Industry- Product category
- Fleet Management Software
- NAICS
- Automotive Equipment Rental and Leasing (5321)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- GPS Fleet Tracking & Mapping (TLABAJAA)
- akta.pro secondary industries
- Telematics, GPS Tracking & Connected Fleet Services (THADAKAF), Corporate Car Sharing (Round-Trip/Station-Based) (TLABALAA), Corporate Mobility Policy, Compliance & Duty-of-Care Solutions (THADAOAG)
Keywords
Where Mapping Control is headquartered
LocationHeadquarters
- HQ city
- Aix-en-provence
- HQ country
- France
- HQ region
- Europe
Markets served
Mapping Control business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Fleet Management Software Subscription: Subscription-based SaaS model with rates adapted to customer needs based on fleet size and selected services/modules. Customers can select from modular services and scale as business evolves.
- Additional Equipment: Revenue from additional hardware/equipment requirements for fleet connectivity features such as GPS tracking devices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Flexible pricing based on fleet size and selected services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
Mapping Control product offering
Product offeringCore offering
Mapping Control develops localization solutions for businesses, offering fleet management, private use management, and vehicle tracking through a modular 360° SaaS platform. The solution combines geolocation, driving analysis, car sharing, fines management, tax optimization, and reporting into a single connected services architecture for organizations managing car fleets across Europe. Additional hardware (GPS devices) supports fleet connectivity features, with revenue generated via subscription plus equipment sales.
Product overview
OPTIMUM is a modular 360° fleet management platform combining connected services for car fleet optimization. The core portfolio consists of three main products: Fleet Management (with DATA HUB for centralized vehicle/driver/supplier data and TCO analysis), Geolocation (GPS tracking with live monitoring, geofencing, and remote immobilization), and Car Sharing (booking, key management, carpooling). These integrate with feature modules including Driver Analysis, ANTAI/Fines Management, Tax/BIK optimization, Reports (50+ reports), and Alerts (40+ smart alerts). Add-on modules for Mission Management, Fuel Monitoring, and Temperature Monitoring extend functionality. The platform operates as a modular system where users select services per vehicle and driver, scalable as business needs grow.
Differentiator
Problem solved
Functional benefit
Brands
- Optimum Connect: Mobile application for fleet management providing real-time alerts and essential features
Products and services
- Fleet Management Core fleet management solution with a DATA HUB centralizing all vehicle, driver, and supplier data, enabling continuous TCO analysis, cost optimization, technical follow-up (interviews, incidents, inspections), and administrative management (claims, offenses, ex-TVS). Designed for businesses and public organizations managing car fleets seeking consolidated financial, administrative, and technical oversight.
- Geolocation GPS tracking and vehicle monitoring solution providing 24/7 visibility on vehicle and driver activity, with live tracking, trip history, geofencing, corriDoring, remote immobilization, and consumption monitoring. Designed for fleet managers and operations teams that need real-time location intelligence and theft prevention.
- Car Sharing Carsharing and carpooling solution to optimize fleet size, cost, and carbon footprint, including booking agenda, key management (3 options), analysis tools, home/work carpooling service, and full integration with fleet management workflows. Designed for organizations seeking to reduce fleet size while maintaining mobility coverage.
Quantifiable outcome
- Average savings of €120 per vehicle per month
- +2 more outcomes
Companies that use Mapping Control
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Mapping Control technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature11 records
Mapping Control partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SHIFTMOVEcoreSHIFTMOVE acquired and integrated OPTIMUM in October 2024, creating a global mobility ecosystem. OPTIMUM serves as a structuring element of the SHIFTMOVE ecosystem, which brings together complex mobility processes in a single user-friendly application. This integration enables OPTIMUM to offer a comprehensive global offer that revolutionizes management of employee travel, goods, and business services.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Mapping Control competitors and assessment
Company assessmentBroad incumbents
- Samsara: Public IoT-fleet platform combining telematics, video-based safety, and equipment monitoring. While US-led, Samsara is expanding across Europe and competes for the same mid-market and enterprise fleet software budget as Mapping Control/Optimum.
- Verizon Connect: Global fleet telematics and management SaaS provider offering GPS tracking, fuel cards, and asset management. A scaled incumbent overlapping with Mapping Control/Optimum's enterprise fleet management, geolocation, and driver behavior modules.
- TomTom Telematics (now Webfleet): Historic European fleet telematics brand (now folded into Webfleet/Bridgestone). Mentioned for completeness as a long-standing direct competitor in GPS tracking, navigation-integrated fleet management, and connected-vehicle services for European fleets.
- Masternaut (Michelin Connected Fleet): Michelin-owned European fleet management and telematics provider offering vehicle tracking, fuel management, and driver behavior analytics. Highly comparable to Mapping Control/Optimum's 360° platform targeting mid-market and enterprise fleets in France and broader Europe.
- Webfleet (Bridgestone): Bridgestone-owned telematics platform serving commercial fleets across Europe with GPS tracking, vehicle diagnostics, and fleet management software. Direct overlap with Mapping Control/Optimum's geolocation and fleet management modules, though Webfleet operates at much larger scale globally.
- Geotab: North America–headquartered telematics leader that has expanded aggressively in Europe. Competes directly with Mapping Control/Optimum in GPS tracking, fleet analytics, and regulatory reporting (e.g., vehicle inspection, asset utilization), with a comparable subscription-based SaaS model.
Regional players
- Octo Telematics: Italy-headquartered telematics provider with strong European presence in usage-based insurance and fleet tracking. Compares to Mapping Control/Optimum on GPS tracking and connected-vehicle services, particularly for insurance-integrated and fleet-based deployments in continental Europe.
- Moveo (Telepass): Italian fleet and mobility platform (part of Telepass) offering vehicle tracking, fuel/charging management, and tolling. Comparable European regional fleet telematics provider competing for similar mid-market fleet operators across Southern Europe.
Emerging players
- Fleetio: Cloud-based fleet maintenance and management platform with growing European presence. Overlaps with Mapping Control/Optimum's maintenance scheduling, vehicle tracking, and reporting modules, though Fleetio's roots are North American SMB.
Direct peers
- Avrios: European fleet management SaaS (now part of Shiftmove ecosystem) focusing on TCO analysis, vehicle lifecycle, and mobility data. Most direct comp: same Shiftmove parent, similar European mid-market positioning, and overlapping fleet TCO/management feature set as Mapping Control/Optimum.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
Mapping Control social profiles
Digital presenceMapping Control financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mapping Control leadership team
Management profileNumber of profiles
Profiles1 record
Mapping Control funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mapping Control M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mapping Control
What does Mapping Control do?
Mapping Control develops localization solutions for businesses, offering fleet management, private use management, and vehicle tracking through a modular 360° SaaS platform. The solution combines geolocation, driving analysis, car sharing, fines management, tax optimization, and reporting into a single connected services architecture for organizations managing car fleets across Europe. Additional hardware (GPS devices) supports fleet connectivity features, with revenue generated via subscription plus equipment sales.
Is Mapping Control a public or private company?
Mapping Control is a private company. It is classified as corporate owned and is currently operating.
When was Mapping Control founded?
Mapping Control was founded in 2006. It employs 51 to 100 people.
Where is Mapping Control based?
Mapping Control is headquartered in Aix-en-provence, France, in the Europe region.
How does Mapping Control make money?
Two revenue lines are on record. Fleet Management Software Subscription is the primary driver. The others are additional Equipment.
Who are Mapping Control's main competitors?
Broad incumbents on record are Samsara, Verizon Connect, TomTom Telematics (now Webfleet), Masternaut (Michelin Connected Fleet), Webfleet (Bridgestone) and Geotab. Regional players are Octo Telematics and Moveo (Telepass). Fleetio is listed as an emerging player. Avrios is listed as a direct peer.
Does Mapping Control have an API?
Yes. OPTIMUM offers APIs to connect existing tools (ERP, CRM, HR software). The API enables retrieval and use of data such as mileage, consumption, contract deadlines, and time spent on construction sites in real time. This streamlines and simplifies information flow while optimizing car fleet management.
What industry is Mapping Control in?
Mapping Control's product category is Fleet Management Software. Its primary akta.pro industry code is TLABAJAA, GPS Fleet Tracking & Mapping, with a secondary code of THADAKAF, Telematics, GPS Tracking & Connected Fleet Services. Its NAICS code is 5321 and its SIC code is 4700.