The Schenck Agency
The Schenck Agency is a third-generation, family-owned independent insurance agency founded in 1927, headquartered in Metuchen, New Jersey. It represents 25+ carriers to broker personal, commercial, and benefits insurance for NJ individuals and small businesses.
- Company typePrivate
- Founded1927
- HeadquartersMetuchen, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What The Schenck Agency does
The Schenck Agency is a third-generation, family-owned independent insurance agency founded in 1927 and headquartered at 495 Main Street, Metuchen, New Jersey. The firm operates as a broker, representing 25+ insurance carriers — including Travelers, Chubb, Liberty Mutual, The Hartford, Progressive, MetLife, NJM, and Selective — to source personal, commercial, and benefits coverage for New Jersey residents and businesses. Core products span personal lines (automobile, homeowners, umbrella, watercraft), commercial lines (general liability, business umbrella, commercial auto, workers compensation), and employee benefits (life, health, 401(k)), with supplementary products such as cyber liability, EPLI, flood, and condominium insurance.
The agency's technology footprint is limited to a WordPress-based marketing and quote-request website (schenckagency.com) that supports 24/7 online quote intake and basic policy self-service; there is no proprietary policy administration platform, API, or mobile application. Distribution relies on licensed agents conducting phone, in-office, and on-site consultations. The firm has been recognized by the Independent Insurance Agents & Brokers of America as a Best Practices Agency, a distinction held by a small share of U.S. agencies.
The business model is commission-based: revenue is generated from carrier commissions on new and renewing policies, with multi-policy bundling discounts available to customers. The agency employs approximately 15 staff members, including multiple members of the Jeney family, and serves a long-tail base of individual consumers and small-to-medium business owners concentrated in New Jersey. Customer acquisition is driven primarily by referrals, organic search, and content marketing via the agency's blog, with no outbound sales motion or paid acquisition program evident.
The Schenck Agency firmographics
Firmographics- Name
- The Schenck Agency
- Legal name
- The Schenck Agency, Inc.
- Website
- https://schenckagency.com
- Company type
- Private
- Founded year
- 1927
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Schenck Agency is a third-generation, family-owned independent insurance agency founded in 1927, headquartered in Metuchen, New Jersey. It represents 25+ carriers to broker personal, commercial, and benefits insurance for NJ individuals and small businesses.
- Ownership category
- akta.pro rank
The Schenck Agency industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Trade Credit Insurance Brokerage (FSAEADAL)
Keywords
Where The Schenck Agency is headquartered
LocationHeadquarters
- HQ city
- Metuchen
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Schenck Agency business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Commissions: As an independent insurance agency, The Schenck Agency earns commissions from insurance carriers for policies placed. The agency represents multiple carefully selected, financially sound insurance companies and earns commission revenue when customers purchase and renew policies through their agency.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Quote-based insurance pricing tailored to individual customer needs |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
The Schenck Agency product offering
Product offeringCore offering
The Schenck Agency is an independent insurance agency that represents multiple carefully selected insurance carriers and shops them on behalf of customers to find optimal coverage at competitive pricing. It sells personal insurance (auto, homeowners, umbrella, watercraft), business insurance (general liability, business umbrella, commercial auto, workers compensation), and employee benefits (life, 401k, health), acting as a broker/agent intermediary between customers and insurance carriers.
Product overview
The Schenck Agency is an independent insurance agency offering a comprehensive portfolio of personal and business insurance products. The core offering consists of Personal Insurance (automobile, homeowners, umbrella, and watercraft coverage), Business Insurance (general liability, business umbrella, commercial auto, and workers compensation), and Benefits (life insurance, 401(k) plans, and health insurance). Additional specialized products include flood insurance, condominium insurance (HO-6), cyber liability insurance, business interruption insurance, employment practices liability insurance (EPLI), service line coverage, and home-based business insurance. As an independent agency representing multiple insurance carriers, the agency serves as a broker matching customer needs with appropriate coverage from their network of insurance providers.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Successfully served thousands of customers in New Jersey
Companies that use The Schenck Agency
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
The Schenck Agency technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Schenck Agency partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered minor and core.
- Trusted ChoiceminorPartnership affiliation with Trusted Choice, an organization representing independent insurance agents. The affiliation provides access to marketing resources and brand recognition for independent agents committed to serving policyholders.
- Independent Insurance Agents & Brokers of AmericacoreThe agency is recognized as a 'Best Practices Agency' by the Independent Insurance Agents & Brokers of America, indicating adherence to industry best practices and excellence in operations.
- American Modern Insurance Group (Amig)minorInsurance carrier partner offering claims reporting and payment services. Customers can report claims at 800-543-2644 or pay online through carrier portal.
- The Andover CompaniesminorInsurance carrier partner for claims and payment services. Phone: 978-475-3300.
- ChubbminorInsurance carrier partner. Claims: 800-252-4670. Online claims and payment services available.
- CNAminorInsurance carrier partner. Claims: 800-262-2000. Online claims reporting and billing login available.
- Cumberland Mutual GroupminorInsurance carrier partner. Claims: 800-232-6992.
- Encompass InsuranceminorInsurance carrier partner. Claims: 800-262-9262.
- Farmers of FlemingtonminorInsurance carrier partner. Claims: 908-782-4120.
- Franklin Mutual InsuranceminorInsurance carrier partner. Claims: 800-336-3642.
- Hanover InsuranceminorInsurance carrier partner. Claims: 800-922-8427.
- The HartfordminorInsurance carrier partner. Claims: 860-547-5000.
- Liberty MutualminorInsurance carrier partner. Claims: 888-398-8924.
- MedPro GroupminorInsurance carrier partner specializing in medical malpractice coverage. Claims: 800-463-3776.
- Merchants Insurance GroupminorInsurance carrier partner. Claims: 800-462-1077.
- MetLifeminorInsurance carrier partner. Claims: 800-MET-LIFE.
- NationwideminorInsurance carrier partner. Claims: 877-669-6877.
- NJM InsuranceminorInsurance carrier partner. Claims: 1-800-232-6600.
- Penn National InsuranceminorInsurance carrier partner. Claims: 800-766-2245.
- Philadelphia Insurance CompaniesminorInsurance carrier partner. Claims: 877-438-7459.
- Plymouth RockminorInsurance carrier partner. Claims: 877-725-6423.
- Princeton InsuranceminorInsurance carrier partner. Claims: 800-334-0588.
- ProgressiveminorInsurance carrier partner. Claims: 888-671-4405.
- Selective InsuranceminorInsurance carrier partner. Claims: 877-348-0552.
- TravelersminorInsurance carrier partner. Claims: 866-243-4964.
- UFG InsuranceminorInsurance carrier partner. Claims: 800-332-7977.
- Utica NationalminorInsurance carrier partner. Claims: 800-598-8422.
Scale indicators2 records
Recent moves5 records
Expansion highlights2 records
The Schenck Agency competitors and assessment
Company assessmentOthers
- NJM Insurance Group: New Jersey-domiciled mutual insurance carrier offering personal and commercial coverage (auto, home, business). Listed as one of Schenck's carrier partners, but operates as a carrier rather than an agency, representing the upstream supply relationship.
Direct peers
- Holmes Murphy: Independent insurance brokerage emphasizing commercial, benefits, and personal lines with a relationship-driven service model. Comparable independent agency structure and product mix to The Schenck Agency, particularly in employee benefits and commercial property/casualty.
- Heffernan Insurance Brokers: Mid-sized independent insurance brokerage offering personal, commercial, and benefits coverage through multiple carrier partners. Closely comparable business model and product breadth to The Schenck Agency, though operating at significantly larger scale on the West Coast.
- Cross Insurance: Regional independent insurance agency/brokerage serving personal and commercial clients across the Northeast with multi-carrier representation. Comparable independent agency model with similar SMB and personal lines focus as Schenck, anchored in the same broader Northeast geography.
- OneDigital: Independent employee benefits and insurance brokerage serving employers and individuals. Direct overlap with Schenck's benefits, life, and health offerings and similar high-touch advisory model.
Broad incumbents
- HUB International: Major North American insurance brokerage offering personal, commercial, and benefits lines through independent agency partnerships. Comparable business model to Schenck at vastly greater scale and geographic reach.
- Brown & Brown Insurance: Large publicly traded insurance brokerage distributing personal, commercial, and benefits products across multiple carriers. Shares Schenck's independent agency business model and product breadth but operates nationally at vastly greater scale.
- Acrisure: Large global insurance brokerage and fintech platform serving commercial and personal lines customers. Same independent brokerage distribution model as Schenck, but operates at vastly greater scale across many geographies.
- USI Insurance Services: Large-scale insurance brokerage serving commercial, personal, and benefits customers across the U.S. through an integrated advisory model. Comparable product breadth and carrier-multiplicity, but at materially greater size and geographic scope than Schenck.
Regional players
- Conner Strong & Buckelew: New Jersey-based independent insurance brokerage and risk management firm serving commercial and personal clients in the mid-Atlantic region. Highly comparable business model and New Jersey operating geography to The Schenck Agency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
The Schenck Agency social profiles
Digital presenceThe Schenck Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Schenck Agency leadership team
Management profileNumber of profiles
Profiles13 records
The Schenck Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Schenck Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Schenck Agency
What does The Schenck Agency do?
The Schenck Agency is an independent insurance agency that represents multiple carefully selected insurance carriers and shops them on behalf of customers to find optimal coverage at competitive pricing. It sells personal insurance (auto, homeowners, umbrella, watercraft), business insurance (general liability, business umbrella, commercial auto, workers compensation), and employee benefits (life, 401k, health), acting as a broker/agent intermediary between customers and insurance carriers.
Is The Schenck Agency a public or private company?
The Schenck Agency is a private company. It is classified as family owned and is currently operating.
When was The Schenck Agency founded?
The Schenck Agency was founded in 1927. It employs 1 to 10 people.
Where is The Schenck Agency based?
The Schenck Agency is headquartered in Metuchen, United States, in the North America region.
How does The Schenck Agency make money?
One revenue line is on record: insurance Commissions.
Who are The Schenck Agency's main competitors?
NJM Insurance Group is listed as an others. Direct peers are Holmes Murphy, Heffernan Insurance Brokers, Cross Insurance and OneDigital. Broad incumbents are HUB International, Brown & Brown Insurance, Acrisure and USI Insurance Services. Conner Strong & Buckelew is listed as a regional player.
Does The Schenck Agency have an API?
No public API is recorded for The Schenck Agency.
What industry is The Schenck Agency in?
The Schenck Agency's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAL, Trade Credit Insurance Brokerage. Its NAICS code is 5242 and its SIC code is 6411.