American Visitor Insurance
American Visitor Insurance is a licensed U.S. insurance agency (Crossborder Services LLC, NJ License #1181604) operating a direct-to-consumer online marketplace that compares and resells 50+ visitor, travel, and digital-nomad insurance plans from twelve-plus carriers, serving international travelers to the USA, seniors with pre-existing conditions, students, and US outbound travelers.
- Company typePrivate
- Founded2006
- HeadquartersMarlton, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What American Visitor Insurance does
American Visitor Insurance is a licensed U.S.-based insurance agency operated by Crossborder Services LLC (NJ License #1181604), headquartered in Marlton, New Jersey, and founded in 2006. The company runs a direct-to-consumer online insurance marketplace that aggregates and resells 50+ visitor and travel insurance plans from twelve-plus carriers, including IMG, WorldTrips (A++ rated), Trawick International, INF Insurance, Seven Corners, GeoBlue, Berkshire Hathaway Travel Protection, Blue Cross Blue Shield Global Solutions, and HTH Worldwide. Its platform supports comparison of plans by price, coverage limit, deductible, PPO network, and pre-existing condition handling, with real-time quote generation, online applications, and immediate digital policy delivery, supplemented by 24/7 licensed phone agents and WhatsApp support.
The product portfolio spans short-term fixed-benefit visitor plans (e.g., Safe Travels Advantage, Visitors Care), comprehensive plans (Patriot America Plus, Atlas America, Safe Travels USA Comprehensive), senior and pre-existing-condition coverage up to age 99 (INF Elite X, Visitors Protect), Schengen-compliant products with downloadable visa letters, international student plans, and a growing digital-nomad / long-term expatriate vertical (Atlas Nomads, Atlas International, IMG Global Medical, BCBS Worldwide Premier). Plans integrate with UnitedHealthcare and FirstHealth PPO networks for direct billing and discounted rates at network hospitals.
Commercially, American Visitor Insurance generates revenue exclusively through insurance carrier commissions on policies sold through its platform (an affiliate/referral model). It sells exclusively direct-to-consumer via its website, phone sales, and WhatsApp, supported by a content-driven SEO strategy built around an extensive library of blogs, FAQs, comparison guides, and an insurance glossary. The company is privately held, bootstrapped (no external funding rounds, M&A, or parent company disclosed), operates with 11-50 employees, and claims to have served 200,000+ travelers across 195 countries and all 50 U.S. states.
American Visitor Insurance firmographics
Firmographics- Name
- American Visitor Insurance
- Legal name
- Crossborder Services LLC
- Website
- https://americanvisitorinsurance.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- American Visitor Insurance is a licensed U.S. insurance agency (Crossborder Services LLC, NJ License #1181604) operating a direct-to-consumer online marketplace that compares and resells 50+ visitor, travel, and digital-nomad insurance plans from twelve-plus carriers, serving international travelers to the USA, seniors with pre-existing conditions, students, and US outbound travelers.
- Ownership category
- akta.pro rank
American Visitor Insurance industry classification
Industry- Product category
- Travel Insurance Brokerage
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321)
- akta.pro primary industry
- Travel Medical Insurance (Individual) (FSAIAEAI)
- akta.pro secondary industries
- International Student Health & Travel Insurance (EDAIAMAA), Travel Medical & Health Insurance Platforms (THALALAC), International / Expatriate Group Health Plans (FSAIAFAJ)
Keywords
Where American Visitor Insurance is headquartered
LocationHeadquarters
- HQ city
- Marlton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
American Visitor Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Technology or R&D, Personnel, Operations, Infrastructure
Revenue model
- Insurance Commission Revenue: American Visitor Insurance operates as a licensed U.S.-based insurance agency (NJ License #1181604) that earns commissions from insurance providers when customers purchase visitor insurance, travel medical insurance, trip cancellation insurance, and other travel-related insurance products through their platform. The company compares and sells plans from multiple insurance carriers including IMG, WorldTrips, Trawick International, INF Insurance, and others.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Budget Fixed Benefit Plans - Safe Travels Advantage |
| Subscription | Monthly | Low-Cost Fixed Benefit - Visitors Care |
| Subscription | Monthly | Comprehensive Plans - Patriot America Plus |
| Subscription | Monthly | Comprehensive Plans - Atlas America |
| Subscription | Monthly | Premium Comprehensive - Safe Travels USA Comprehensive |
| Subscription | Pay-as-you-go | Pre-existing Conditions Coverage - INF Elite X |
| Subscription | Pay-as-you-go | Pre-existing Conditions - Visitors Protect |
| Subscription | Monthly | Digital Nomad Short-term Plans |
| Subscription | Annual | Digital Nomad Long-term Plans |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
American Visitor Insurance product offering
Product offeringCore offering
American Visitor Insurance is a licensed U.S.-based insurance agency that operates an online comparison platform enabling customers to compare 50+ visitor and travel medical insurance plans from multiple top-rated insurers (including IMG, WorldTrips, Trawick, and INF). The company provides instant quotes, sells policies, integrates with PPO networks such as UnitedHealthcare and FirstHealth, and delivers 24/7 licensed agent support to international visitors, students, immigrants, and travelers.
Product overview
American Visitor Insurance is a licensed U.S.-based insurance agency (NJ License #1181604) operating a comparison platform that aggregates 50+ travel insurance plans from multiple insurance providers. The core offering is visitor medical insurance for international travelers visiting the USA, available as fixed-benefit plans (Safe Travels Advantage, Visitors Care) or comprehensive plans (Patriot America Plus, Atlas America, Safe Travels USA Comprehensive). The portfolio includes specialized products for seniors (with pre-existing condition coverage), international students (Student Secure, Patriot Exchange), digital nomads (Atlas Nomads, Atlas International), Schengen visa travelers, trip cancellation protection (iTravelInsured plans), annual multi-trip coverage, and group travel insurance. The platform integrates with UnitedHealthcare and FirstHealth PPO networks for direct billing, and offers comparison tools filtering by age, coverage type, deductible, and pre-existing conditions. Plans range from budget fixed-benefit options ($20-30/month) to comprehensive coverage up to $8,000,000 maximum.
Differentiator
Problem solved
Functional benefit
Products and services
- Visitor Insurance for USA Coverage for international visitors traveling to the United States for tourism, family visits, or short-term stays, including medical expenses, hospitalization, and emergency care.
- Travel Medical Insurance Short-term medical coverage for travelers outside their home country, covering doctor visits, hospital stays, emergency medical evacuation, and repatriation.
- Senior Travel Insurance Visitor insurance plans tailored for elderly travelers visiting the United States, addressing age-related medical needs and higher-coverage options.
- US Visa Insurance Insurance plans aligned with US visa requirements (such as J-1, H-1B, and K-1 visas) that meet minimum coverage levels set by the U.S. government.
- International Student Insurance Health insurance plans for international students studying in the United States, meeting F-1 visa and university waiver requirements.
- Schengen Visa Insurance Travel medical insurance meeting the minimum €30,000 coverage requirement for travelers applying for a Schengen visa to enter European member states.
- Trip Cancellation Insurance Coverage protecting travelers against financial loss from trip cancellation, interruption, or delay due to covered reasons such as illness or emergencies.
- Annual Travel Insurance Multi-trip annual policies providing year-long travel medical coverage for frequent international travelers.
- Cruise Travel Insurance Travel insurance tailored for cruise passengers, covering trip cancellation, medical emergencies, and evacuation at sea.
- Group Travel Insurance Insurance coverage designed for groups of travelers, including corporate teams, religious groups, or families traveling together.
- Digital Nomad Insurance Long-term travel medical insurance plans designed for remote workers and digital nomads living and working abroad.
- Visitor Insurance Comparison Tool Online comparison engine that allows customers to compare 50+ visitor and travel medical insurance plans side-by-side based on price, coverage, deductibles, and PPO network access.
Quantifiable outcome
- Hospital bills can be reduced through PPO network participation and insurance coverage
- +2 more outcomes
Companies that use American Visitor Insurance
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles4 records
American Visitor Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
American Visitor Insurance partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- International Medical Group (IMG)coreAmerican Visitor Insurance sells IMG visitor insurance plans including Visitors Care, Patriot America Plus, Patriot America Lite, Patriot Platinum, and Global Medical insurance plans. IMG is an A.M. Best rated insurance provider.
- WorldTripscoreAmerican Visitor Insurance sells WorldTrips plans including Atlas America, Atlas International, Atlas Nomads, and Visitor Secure insurance. WorldTrips is an A++ rated insurer.
- Trawick InternationalcoreAmerican Visitor Insurance sells Trawick International plans including Safe Travels Advantage, Safe Travels Elite, Safe Travels USA, and Safe Travels USA Comprehensive. Trawick is A-rated.
- INF InsurancecoreAmerican Visitor Insurance sells INF insurance plans including INF Elite X, INF Standard X, INF Premier X, and INF Elite Plus X. INF specializes in pre-existing condition coverage up to age 99.
- Seven CornersminorAmerican Visitor Insurance offers Seven Corners Travel Medical USA Visitor Basic and Choice plans for international travelers visiting the US.
- Global UnderwritersminorAmerican Visitor Insurance offers Global Underwriters Diplomat America and Diplomat Long Term insurance plans.
- GeoBlueminorAmerican Visitor Insurance offers GeoBlue Xplorer Premier and Xplorer Essential plans for long-term expatriates and travelers.
- Berkshire Hathaway Travel ProtectionminorAmerican Visitor Insurance offers Berkshire Hathaway Travel Protection insurance plans for travelers.
- Travelex InsuranceminorAmerican Visitor Insurance offers Travelex Insurance Services travel insurance plans.
- HTH WorldwideminorAmerican Visitor Insurance offers HTH Worldwide TravelGap Voyager and TravelGap Excursion plans for US residents traveling abroad.
- Blue Cross Blue Shield Global SolutionsminorAmerican Visitor Insurance offers Blue Cross Blue Shield travel insurance plans including Worldwide Premier for frequent travelers.
- UnitedHealthcarecoreUnitedHealthcare PPO network is integrated into multiple visitor insurance plans offered through American Visitor Insurance, enabling direct billing and discounted rates at network providers.
- FirstHealthcoreFirstHealth PPO network is integrated into visitor insurance plans offered through American Visitor Insurance, enabling direct billing and discounted rates at network hospitals.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
American Visitor Insurance competitors and assessment
Company assessmentBroad incumbents
- Travelex Insurance Services: US-licensed travel insurance provider offering trip cancellation, medical, and evacuation plans distributed both direct and through partners. A broader incumbent in the same space, with greater brand recognition and a broader product suite than a niche visitor broker.
- WorldNomads: Established global travel insurance brand offering travel medical and trip protection plans direct to consumers worldwide. A broader incumbent than American Visitor Insurance, with stronger consumer brand recognition and direct-carrier economics rather than brokerage.
Emerging players
- GeoBlue: Specialist in international travel health insurance and long-term expatriate coverage, including Xplorer Premier and Essential plans that overlap with American Visitor Insurance's digital nomad and long-stay products. Operates more as a carrier than a broker but competes for similar customers.
Direct peers
- VisitorsCoverage: Online comparison marketplace focused on visitor and travel medical insurance for international travelers to the USA, offering side-by-side plan comparison from many of the same carriers (IMG, WorldTrips, Trawick). Directly competes with American Visitor Insurance for the same inbound non-US resident and parent-visitor customer.
- Insubuy: Long-standing US-based insurance agency specializing in visitor health insurance, immigrant insurance, and travel medical insurance for non-residents visiting the USA. Operates a similar comparison and licensed-agent model targeting parents, students, and visa holders.
- InsureMyTrip: Major US travel insurance comparison marketplace comparing plans from dozens of carriers for trip cancellation, medical, and international coverage. Overlaps with American Visitor Insurance on travel medical plans for international travelers, though broader in product scope.
- Squaremouth: US travel insurance comparison platform comparing policies from multiple carriers across trip cancellation, medical, and evacuation coverage. Comparable to American Visitor Insurance as a commission-based comparison destination with licensed-agent support.
- TravelInsurance.com: Online travel insurance comparison and brokerage platform distributing plans from multiple carriers for international and domestic travelers. Overlaps directly with American Visitor Insurance on inbound visitor medical and travel protection products.
- VisitorsGuardian: Niche insurance agency focused on visitor medical insurance for parents, relatives, and international travelers visiting the USA. Competes head-to-head in the same parent-visitor and pre-existing-condition segments served by American Visitor Insurance.
- AARDY: US-licensed travel insurance comparison marketplace offering plans from multiple carriers for trip cancellation, medical, and international coverage. Comparable in distribution model and target customer (travelers seeking side-by-side quotes).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
American Visitor Insurance social profiles
Digital presenceAmerican Visitor Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
American Visitor Insurance leadership team
Management profileNumber of profiles
Profiles1 record
American Visitor Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
American Visitor Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about American Visitor Insurance
What does American Visitor Insurance do?
American Visitor Insurance is a licensed U.S.-based insurance agency that operates an online comparison platform enabling customers to compare 50+ visitor and travel medical insurance plans from multiple top-rated insurers (including IMG, WorldTrips, Trawick, and INF). The company provides instant quotes, sells policies, integrates with PPO networks such as UnitedHealthcare and FirstHealth, and delivers 24/7 licensed agent support to international visitors, students, immigrants, and travelers.
Is American Visitor Insurance a public or private company?
American Visitor Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was American Visitor Insurance founded?
American Visitor Insurance was founded in 2006. It employs 11 to 50 people.
Where is American Visitor Insurance based?
American Visitor Insurance is headquartered in Marlton, United States, in the North America region.
How does American Visitor Insurance make money?
One revenue line is on record: insurance Commission Revenue.
Who are American Visitor Insurance's main competitors?
Broad incumbents on record are Travelex Insurance Services and WorldNomads. GeoBlue is listed as an emerging player. Direct peers are VisitorsCoverage, Insubuy, InsureMyTrip, Squaremouth, TravelInsurance.com, VisitorsGuardian and AARDY.
Does American Visitor Insurance have an API?
No public API is recorded for American Visitor Insurance.
What industry is American Visitor Insurance in?
American Visitor Insurance's product category is Travel Insurance Brokerage. Its primary akta.pro industry code is FSAIAEAI, Travel Medical Insurance (Individual), with a secondary code of EDAIAMAA, International Student Health & Travel Insurance. Its NAICS code is 5242 and its SIC code is 6411.