Armacost Lighting
Armacost Lighting is a Baltimore-based manufacturer of component-based LED lighting systems—including RibbonFlex Pro LED strip lights, drivers, controllers, and accessories—serving DIY homeowners and professional installers in the United States and Canada via direct e-commerce and a flagship Home Depot distribution partnership.
- Company typePrivate
- Founded2009
- HeadquartersBaltimore, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Armacost Lighting does
Armacost Lighting, founded in 2009 by CEO Terry Armacost and headquartered in Baltimore, Maryland, is a privately held designer, manufacturer, and direct-to-consumer retailer of component-based LED lighting systems serving residential DIY homeowners, professional installers, and selected commercial and RV/marine customers across the United States and Canada. The company's core portfolio is anchored by the RibbonFlex Pro line of flexible LED strip lights—available in Chip on Board (COB) and traditional surface-mount device (SMD) variants across 12V and 24V configurations, multiple LED densities (30/60/120 LEDs/m), and white, tunable white, and multicolor (RGB/RGBW/RGB+WW) options—and is complemented by a component ecosystem of Standard and Universal Dimmable (TRIAC-compatible) LED drivers, PWM and 120V dimmers, controllers, solderless SureLock connectors in 2-to-6-pin configurations, aluminum diffusing channels, puck lights and fixtures, outdoor-rated landscape lighting, and ProLine voltage converters. Products carry UL and ETL safety certifications, are designed in the USA, and integrate with the third-party Tuyo Smart app for the Smart Recessed RGB+WW LED Downlights line.
Armacost generates revenue primarily through unit-priced direct-to-consumer e-commerce on its Shopify storefront (armacostlighting.com) and a flagship retail distribution partnership with The Home Depot, where the RibbonFlex Pro LED Strip Light is the most five-star-reviewed accent and under cabinet lighting product. Secondary channels include other online distribution partners, a registration-gated Contractor Club discount program for professional installers, and a Custom/OEM LED solutions program for manufacturers and large custom projects. Pricing is per-unit, ranging from under $10 for accessories to $50+ for premium strip reels and higher-wattage power supplies, with free US shipping on orders over $99 and same-day shipping for orders received by 12pm Eastern. The company is certified as a Women's Business Enterprise by WBENC and as an SBA Woman-Owned Small Business, ships only within the US and Canada, and maintains an active presence across Facebook, Instagram, LinkedIn, Pinterest, and YouTube supported by a Knowledge Center with installation guides and educational content.
Operationally, Armacost has been continuously led by founder-CEO Terry Armacost since 2009, is privately held with no disclosed institutional or venture funding, and operates with an 11-50 employee headcount. There are no disclosed subsidiaries, acquisitions, mergers, divestitures, leadership changes, or restructuring events in the source data, and product launches (RibbonFlex Pro in 2015, smart downlights and landscape expansion in 2024) plus the 2024 15-year anniversary represent the principal observable strategic milestones.
Armacost Lighting firmographics
Firmographics- Name
- Armacost Lighting
- Legal name
- Armacost Lighting
- Website
- https://armacostlighting.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Armacost Lighting is a Baltimore-based manufacturer of component-based LED lighting systems—including RibbonFlex Pro LED strip lights, drivers, controllers, and accessories—serving DIY homeowners and professional installers in the United States and Canada via direct e-commerce and a flagship Home Depot distribution partnership.
- Ownership category
- akta.pro rank
Armacost Lighting industry classification
Industry- Product category
- LED Lighting
- NAICS
- Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Optoelectronic Components (LEDs, photodiodes, optocouplers, optical sensors) (IMAGAJAF)
- akta.pro secondary industries
- Smart Lighting & Electrical (Bulbs, Switches, Plugs) Retail (CRACAGAB), Smart Lighting & Controls Retail (Smart Switches, Dimmers, Hubs) (CRAIAHAF), Smart Lighting & Electrical (Bulbs, Switches, Outlets, Panels) (HSAPAQAC)
Keywords
Where Armacost Lighting is headquartered
LocationHeadquarters
- HQ city
- Baltimore
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Armacost Lighting business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations
Revenue model
- LED Lighting Products: Direct product sales of LED strip lights, puck lights, power supplies, controllers, connectors, and accessories through e-commerce and retail channels. Products include COB LED strips, SMD LED strips in various voltages (12V, 24V, 120V), multicolor RGB/RGBW/RGB+WW options, and white temperature variants.
- Custom/OEM LED Solutions: Made-to-order product solutions for manufacturers or large custom projects through custom LED lights program.
- Contractor Club Program: Discount program for contractors offering special pricing on products for professional installations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual LED Products |
| Unit Pricing | Pay-as-you-go | LED Strip Light Kits |
| Other | Pay-as-you-go | Contractor Club Discount |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Armacost Lighting product offering
Product offeringCore offering
Armacost Lighting designs, manufactures, and sells component-based LED lighting systems, anchored by the RibbonFlex Pro line of LED strip lights (COB and SMD variants). The offering includes low-voltage LED drivers, dimmers, controllers, solderless connectors, diffusers, puck lights, outdoor landscape lighting, and complete kits. Products are sold through direct e-commerce and retail channels such as The Home Depot, targeting DIY homeowners and professional installers for accent, under-cabinet, and task lighting applications.
Product overview
Armacost Lighting is a component-based LED lighting systems provider offering a comprehensive portfolio of flexible strip lights, power supplies, controls, and accessories. The core product line centers on RibbonFlex Pro LED strip lights available in COB (Chip on Board) and traditional SMD technologies, with variants for white/single-color and multicolor (RGB/RGBW/RGB+WW) applications. The offering includes 12V and 24V power supplies ranging from 10W to 300W with Standard and Universal Dimmable (TRIAC-compatible) options, a full range of SureLock solderless connectors in 2 to 6-pin configurations, LED dimmers and controllers (PWM, touch, sensor, and remote), diffusing channels, puck lights and fixtures, landscape/outdoor-rated products, and complete installation kits. Products are designed for professional and DIY installers, with smart products like the Smart Recessed RGB+WW LED Downlights integrating with the Tuyo Smart app for app-based control. The company operates as a direct-to-consumer e-commerce business alongside retail distribution partnerships.
Differentiator
Problem solved
Functional benefit
Brands
- RibbonFlex Pro: RibbonFlex Pro LED Strip Light - the company's flagship product line of LED tape lighting, available in SMD and COB variants, consistently receiving top reviews at The Home Depot.
Products and services
- RibbonFlex Pro LED Strip Lights Flexible LED tape lighting product line available in COB (Chip on Board) and SMD variants, providing continuous accent and task lighting for residential and commercial installations.
Quantifiable outcome
- Energy-efficient LED lighting reduces energy consumption compared to traditional lighting
- +2 more outcomes
Companies that use Armacost Lighting
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Armacost Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Armacost Lighting partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The Home DepotcoreMajor retail distribution partnership where RibbonFlex Pro LED Strip Light is sold. The product has achieved the distinction of being the most five-star reviewed accent and under cabinet lighting product available at The Home Depot stores.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Armacost Lighting competitors and assessment
Company assessmentDirect peers
- Elemental LED: Elemental LED is a direct competitor specializing in component-based LED tape lighting, drivers, and accessories sold direct-to-consumer and through trade channels—directly overlapping Armacost's core RibbonFlex-style product strategy. Both target DIY and professional installers with similar spec-driven product lines.
- HitLights: HitLights sells component-based LED strip light kits, drivers, and dimmers through Amazon and DTC channels aimed at DIY and small commercial installers, directly competing in the same entry-level to mid-tier LED tape segment as Armacost.
- SuperBrightLEDs: SuperBrightLEDs is a broad-line LED lighting retailer/manufacturer offering strip lights, drivers, controllers, and commercial fixtures—overlapping Armacost's full product range with a similar component-based value proposition.
- Waveform Lighting: Waveform Lighting is a direct-to-consumer LED strip and linear lighting specialist focused on high-CRI and professional-grade tape lighting, closely comparable to Armacost's premium RibbonFlex Pro positioning for designers and prosumers.
- Flexfire LEDs: Flexfire LEDs is an online-direct specialist in premium LED strip lighting, drivers, and controllers targeting DIY homeowners and contractors—closely mirroring Armacost's component-based system and direct e-commerce go-to-market.
- Feit Electric: Feit Electric manufactures and sells LED strip lights, smart bulbs, downlights, and lighting accessories through Home Depot and other major retailers, making it a directly comparable consumer LED brand competing for the same shelf space and DIY customer.
Broad incumbents
- Philips Hue (Signify): Signify's Philips Hue is the dominant smart connected lighting brand with color-changing bulbs, strips, and downlights sold through retail and DTC—overlapping with Armacost's expanding smart lighting line (Tuyo-integrated downlights) at a much larger scale.
- Lutron Electronics: Lutron is the dominant manufacturer of dimmers, switches, and lighting controls for residential and commercial use—directly compatible with Armacost's Universal Dimming drivers and representing both an enabler and adjacent competitor in lighting controls.
- WAC Lighting: WAC Lighting designs and manufactures a broad portfolio of architectural, recessed, under-cabinet, and tape LED lighting for residential and commercial channels—overlapping with Armacost's recessed downlight, puck light, and outdoor landscape categories.
- Cree Lighting: Cree Lighting is an established LED fixture and downlight manufacturer serving residential and commercial markets through electrical distribution and retail—representing a broader incumbent competitor in the same lighting category as Armacost.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Armacost Lighting social profiles
Digital presenceArmacost Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Armacost Lighting leadership team
Management profileNumber of profiles
Profiles1 record
Armacost Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Armacost Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Armacost Lighting
What does Armacost Lighting do?
Armacost Lighting designs, manufactures, and sells component-based LED lighting systems, anchored by the RibbonFlex Pro line of LED strip lights (COB and SMD variants). The offering includes low-voltage LED drivers, dimmers, controllers, solderless connectors, diffusers, puck lights, outdoor landscape lighting, and complete kits. Products are sold through direct e-commerce and retail channels such as The Home Depot, targeting DIY homeowners and professional installers for accent, under-cabinet, and task lighting applications.
Is Armacost Lighting a public or private company?
Armacost Lighting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Armacost Lighting founded?
Armacost Lighting was founded in 2009. It employs 11 to 50 people.
Where is Armacost Lighting based?
Armacost Lighting is headquartered in Baltimore, United States, in the North America region.
How does Armacost Lighting make money?
Three revenue lines are on record. LED Lighting Products are the primary driver. The others are custom/OEM LED Solutions and contractor Club Program.
Who are Armacost Lighting's main competitors?
Direct peers on record are Elemental LED, HitLights, SuperBrightLEDs, Waveform Lighting, Flexfire LEDs and Feit Electric. Broad incumbents are Philips Hue (Signify), Lutron Electronics, WAC Lighting and Cree Lighting.
Does Armacost Lighting have an API?
No public API is recorded for Armacost Lighting.
What industry is Armacost Lighting in?
Armacost Lighting's product category is LED Lighting. Its primary akta.pro industry code is IMAGAJAF, Optoelectronic Components (LEDs, photodiodes, optocouplers, optical sensors), with a secondary code of CRACAGAB, Smart Lighting & Electrical (Bulbs, Switches, Plugs) Retail. Its NAICS code is 33513 and its SIC code is 3640.