Bee Local Marketing
Bee Local Marketing is a Connecticut-based digital marketing agency founded in 2018 that provides website design, digital, brand, and traditional marketing services to small businesses and franchise systems across the United States, and also licenses its model through a franchise program.
- Company typePrivate
- Founded2018
- HeadquartersNorth Haven, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Bee Local Marketing does
Bee Local Marketing is a privately held, Connecticut-based digital marketing agency founded in 2018 by Drew and Kelley Sirico, former marketing executives at Edible Arrangements. The company provides full-service marketing to small businesses and franchise systems, with a service portfolio covering digital marketing (paid social, SEM, SEO), website design and development, brand marketing, and traditional marketing. It does not disclose or appear to operate any proprietary technology platform, instead delivering campaigns through mainstream advertising ecosystems (Google Ads, Facebook, Instagram, YouTube, Twitter). Its go-to-market is direct B2B sales via phone, email, and contact form, anchored by free marketing consultations and same-day response commitments.
The business operates two revenue streams: agency services billed through project work, retainers, and ongoing campaign management, and a franchise program offering exclusive population-based territories (250,000–500,000) at a $30,000 franchise fee with a $53,700 minimum initial investment. The franchise model converts the firm's methodology into a licensable business system, providing a scaling path beyond organic agency growth. Its customer base is broad but heavily skewed to small businesses, with case studies spanning legal, food and beverage, pet products, restaurants, wellness, construction, safety, food delivery, and technology verticals. The anchor relationship with Edible Arrangements, a $500M franchise system with 1,200+ locations, is structurally significant: it both validates the firm's franchise-marketing expertise and represents a concentration risk for an organization of 1–10 employees.
The firm positions itself on the 'enterprise-level marketing at small business prices' value proposition and emphasizes founder credibility built on the Edible Arrangements experience. It claims nearly two decades of combined traditional and digital marketing expertise. No external institutional funding, M&A activity, patents, or proprietary technology are disclosed. Operating geography is the United States, served from a single headquarters in Guilford, Connecticut, with a franchise program designed to expand capacity through licensed operators in new markets.
Bee Local Marketing firmographics
Firmographics- Name
- Bee Local Marketing
- Legal name
- Bee Local Marketing
- Website
- https://beelocalmarketing.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bee Local Marketing is a Connecticut-based digital marketing agency founded in 2018 that provides website design, digital, brand, and traditional marketing services to small businesses and franchise systems across the United States, and also licenses its model through a franchise program.
- Ownership category
- akta.pro rank
Bee Local Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Direct Mail Advertising (54186)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL)
Keywords
Where Bee Local Marketing is headquartered
LocationHeadquarters
- HQ city
- North Haven
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Bee Local Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Digital Marketing Services: Full-service digital marketing agency providing brand marketing, digital marketing, traditional marketing, and website design/development services to small businesses and franchise systems. Revenue is generated through project-based work, retainer arrangements, and ongoing campaign management fees.
- Franchise Fees: Bee Local Marketing offers franchise opportunities with a $30,000 franchise fee and minimum initial investment of $53,700. The franchise model provides marketing services to small businesses within defined territories (250,000 to 500,000 population areas).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Franchise opportunity with $30,000 franchise fee |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Bee Local Marketing product offering
Product offeringCore offering
Bee Local Marketing is a digital marketing agency that provides digital marketing, website design and development, brand marketing, and traditional marketing services to small businesses and franchise systems across the United States. The company also sells franchise opportunities for entrepreneurs to deliver these marketing services within defined local territories.
Product overview
Bee Local Marketing is a digital marketing franchise company that operates as a service-based business rather than a traditional SaaS product company. The company offers its franchisees a turnkey digital marketing franchise model (the primary product), which enables entrepreneurs to deliver comprehensive marketing services to small businesses in their local territories. The service portfolio includes four main offerings: Digital Marketing (paid social, SEM, SEO), Website Design & Development, Brand Marketing, and Traditional Marketing. Founded in 2018 by former Edible Arrangements marketing executives Drew and Kelley Sirico, the company serves small businesses and franchise systems nationwide from its headquarters in Guilford, Connecticut, with a focus on empowering small businesses to compete in the digital landscape.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Virtual consultation revenue increased 65% for attorney client after implementing online booking feature
- +1 more outcomes
Companies that use Bee Local Marketing
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles3 records
Bee Local Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bee Local Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Edible ArrangementscoreEdible Arrangements is the company's anchor client and inspiration for the business. Founders Drew and Kelley Sirico were former marketing executives at Edible Arrangements before founding Bee Local Marketing in 2018. They experienced firsthand the struggles faced by individual store owners in accessing affordable and competent local marketing solutions. Bee Local's first client was the small lighting manufacturer where Drew previously worked, but Edible Arrangements represents the core relationship that shaped the company's mission and franchise model focused on empowering small businesses.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Bee Local Marketing competitors and assessment
Company assessmentDirect peers
- Straight North: Internet marketing agency offering SEO, paid media, web design, and content marketing for SMBs and mid-market. Directly comparable service portfolio and SMB-led go-to-market motion.
- Thrive Internet Marketing Agency: Full-service digital agency providing web design, SEO, social media, and PPC to SMBs across multiple verticals. Directly comparable offering to Bee Local and serves a similar SMB customer base.
- SmartSites: Award-winning digital agency offering web design, SEO, PPC, and social media marketing to SMBs. Closely aligned service mix and SMB focus as Bee Local, and similarly named as a Google Premier Partner.
- WebFX: Full-service digital marketing agency offering SEO, paid media, web design, and content for SMBs and mid-market clients. Highly comparable service breadth and SMB-led GTM to Bee Local, though at significantly larger scale.
- Disruptive Advertising: Digital agency specializing in paid search, social advertising, and SEO for SMB and mid-market clients. Comparable to Bee Local on paid media-led GTM and similar client size focus.
- Ignite Visibility: Performance digital marketing agency focused on SEO, paid media, social, and email for mid-market and SMB clients. Overlaps with Bee Local on paid search, SEO, and social services, with similar multi-channel positioning.
- Lyfe Marketing: Digital marketing agency focused on social media management, PPC, and SEO for small businesses. Closely matches Bee Local's SMB-targeting and social-led service mix.
- Wpromote: Mid-to-large digital marketing agency covering SEO, paid media, and creative services across SMB and enterprise. Overlaps heavily with Bee Local's paid social and SEM offerings but serves a broader client base.
Broad incumbents
- LocaliQ (Gannett): SMB-focused digital marketing platform offering paid search, social, and SEO powered by USA Today Network data. Comparable to Bee Local's local SMB marketing focus but with materially larger scale and proprietary data.
Regional players
- Franchise Creators: Franchise consulting and marketing firm helping brands build franchise systems and localized marketing. Comparable to Bee Local's franchise-led GTM and SMB focus, though more franchise-development oriented.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bee Local Marketing social profiles
Digital presenceBee Local Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bee Local Marketing leadership team
Management profileNumber of profiles
Profiles2 records
Bee Local Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bee Local Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bee Local Marketing
What does Bee Local Marketing do?
Bee Local Marketing is a digital marketing agency that provides digital marketing, website design and development, brand marketing, and traditional marketing services to small businesses and franchise systems across the United States. The company also sells franchise opportunities for entrepreneurs to deliver these marketing services within defined local territories.
Is Bee Local Marketing a public or private company?
Bee Local Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bee Local Marketing founded?
Bee Local Marketing was founded in 2018. It employs 1 to 10 people.
Where is Bee Local Marketing based?
Bee Local Marketing is headquartered in North Haven, United States, in the North America region.
How does Bee Local Marketing make money?
Two revenue lines are on record. Digital Marketing Services are the primary driver. The others are franchise Fees.
Who are Bee Local Marketing's main competitors?
Direct peers on record are Straight North, Thrive Internet Marketing Agency, SmartSites, WebFX, Disruptive Advertising, Ignite Visibility, Lyfe Marketing and Wpromote. LocaliQ (Gannett) is listed as a broad incumbent. Franchise Creators is listed as a regional player.
Does Bee Local Marketing have an API?
No public API is recorded for Bee Local Marketing.
What industry is Bee Local Marketing in?
Bee Local Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAL, Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting). Its NAICS code is 54186 and its SIC code is 7311.