Salt And Sweat Wellness
Salt n' Sauna Wellness is a single-location wellness studio in Alpharetta, Georgia, founded in 2019, offering Halotherapy, Infrared Sauna, Red Light Therapy, Chromotherapy, and mHBOT under The Elemental Method(TM) framework, targeting health-conscious consumers and athletes via memberships, packages, and single-session sales.
- Company typePrivate
- Founded2019
- HeadquartersAlpharetta, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Salt And Sweat Wellness does
Salt n' Sauna Wellness (DBA: Salt And Sweat Wellness) is a single-location, founder-owned wellness studio founded in 2019 by Kim Carr Swords in Alpharetta, Georgia. The company delivers five FDA-cleared therapeutic modalities — Halotherapy (dry salt therapy via a Halo Booth halogenerator), Far Infrared Sauna (Solocarbon panels with 95-99% emissivity), Red Light Therapy (six-peak LED wavelengths), Chromotherapy (color therapy integrated with other sessions), and mild Hyperbaric Oxygen Therapy (mHBOT) — packaged under its proprietary five-element healing framework, The Elemental Method(TM). Services are delivered in private, individualized settings rather than shared group rooms, targeting health-conscious consumers, general wellness enthusiasts, and athletes with use cases spanning chronic illness management, respiratory and skin conditions, detoxification, recovery, and stress relief.
The company operates as a direct-to-consumer business with a tiered revenue architecture: pay-per-session ($45), prepaid packages ($299 for 10-pack, $449 for 20-pack), monthly memberships ($99, $189, or $249 with 3-month minimum commitment), time-limited passes ($149 week, $349 month), and gift cards. Booking is handled through the WellnessLiving platform and native iOS/Android mobile apps; the company accepts HSA and FSA payment cards. Customer acquisition relies on content marketing via the company's website (saltnsauna.com), Instagram, local SEO, word-of-mouth referrals, and a curated partner network of ten holistic wellness businesses. Distribution is entirely physical and local — a single spa at 735 N. Main Street, Suite 1900, operating Mon-Thu 10am-7pm and Fri-Sat 10am-4pm — with no resellers, franchise, or marketplace listings.
The founder brings practitioner credibility through quintuple certifications (BCHHP, CHN, CHHC, AIPCC) and a personal narrative of autoimmune disease remission, which functions as both a marketing asset and a brand differentiator. The company has won multiple regional "Best of" awards (Best Infrared Sauna Studio, Best Wellness Spa, Best Wellness Center) but remains small (1-10 employees), privately held with no institutional funding, no subsidiaries, and no evidence of geographic expansion beyond its single Alpharetta location.
Salt And Sweat Wellness firmographics
Firmographics- Name
- Salt And Sweat Wellness
- Legal name
- Salt & Sauna Wellness Facility
- Website
- https://saltnsauna.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Salt n' Sauna Wellness is a single-location wellness studio in Alpharetta, Georgia, founded in 2019, offering Halotherapy, Infrared Sauna, Red Light Therapy, Chromotherapy, and mHBOT under The Elemental Method(TM) framework, targeting health-conscious consumers and athletes via memberships, packages, and single-session sales.
- Ownership category
- akta.pro rank
Salt And Sweat Wellness industry classification
Industry- Product category
- Wellness Spa Services
- NAICS
- Other Personal Care Services (81219), Personal Care Services (8121)
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Infrared Therapy (Infrared Sauna & Light Therapy) (HSADAKAG)
- akta.pro secondary industries
- Salt Therapy (Halotherapy) (HSADAKAJ), Sauna & Steam Bath Facilities (HSADAKAC)
Keywords
Where Salt And Sweat Wellness is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Salt And Sweat Wellness business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Single Session Sales: Pay-per-visit model for individual therapy sessions including Infrared Sauna, Halotherapy (Salt Therapy), and Red Light Therapy. Single session price is $45. Additional sessions beyond membership allotment are charged at $29 per session.
- Membership Subscriptions: Monthly recurring membership plans offering 4 sessions ($99/month), 8 sessions ($189/month), or unlimited visits ($249/month). Memberships auto-renew monthly with minimum 3-month commitment. Unused sessions rollover but expire 30 days after rollover. Can be shared with family members at no additional charge.
- Session Packages: Prepaid multi-session bundles sold at discounted rates: 5 Pack, 10 Pack ($299), and 20 Pack ($449). Packages expire 1 year after purchase and can be shared with family members. Packages can be applied to Salt, Sauna, and Red Light services.
- Passes (Time-Limited Access): Week Pass ($149, expires 7 days after first use) and Month Pass ($349, expires 30 days after first use). These passes are not shareable and provide unlimited access during their validity period.
- Introductory Offer: First-time customers can purchase an introductory day pass for $29, providing one session to discover salt and sauna therapies.
- Gift Cards: Gift cards sold as a product for gifting relaxation and rejuvenation experiences, available for purchase through the WellnessLiving catalog.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Introductory Offer - $29/day |
| Subscription | Monthly | 4 Sessions per Month - $99/month |
| Subscription | Monthly | 8 Sessions per Month - $189/month |
| Subscription | Monthly | Unlimited Visits - $249/month |
| Unit Pricing | Pay-as-you-go | 5 Pack - Price not specified |
| Unit Pricing | Pay-as-you-go | 10 Pack - $299 |
| Unit Pricing | Pay-as-you-go | 20 Pack - $449 |
| Unit Pricing | Pay-as-you-go | Single Session - $45 |
| Subscription | Pay-as-you-go | Week Pass - $149 |
| Subscription | Pay-as-you-go | Month Pass - $349 |
| Unit Pricing | Pay-as-you-go | Additional Sessions (beyond membership) - $29 each |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Salt And Sweat Wellness product offering
Product offeringCore offering
Salt And Sweat Wellness (DBA Salt n' Sauna Wellness) operates a single-location, direct-to-consumer wellness studio in Alpharetta, Georgia offering five FDA-cleared therapeutic modalities: Far Infrared Sauna (Solocarbon pods), Halotherapy (private Halo Booth dry salt therapy), Red Light Therapy (six-peak LED panels), Chromotherapy (color therapy bundled with sauna and halotherapy sessions), and mild Hyperbaric Oxygen Therapy (mHBOT). Services are sold individually ($45/session), bundled in prepaid packages ($299-$449), accessed via weekly/monthly passes, or subscribed through monthly membership plans ($99-$249/month), with gift cards also offered through the WellnessLiving platform.
Product overview
Salt n' Sauna Wellness offers a holistic wellness sanctuary combining five distinct therapy services: Infrared Sauna (Far Infrared FIR pods that raise core temperature by 3 degrees in 30 minutes for deep detoxifying sweat), Halotherapy (Dry Salt Therapy in private glass booths using medical-grade salt via halogenerator), Red Light Therapy (full-body panels with six LED wavelengths combining red and near-infrared light for cellular stimulation), and Chromotherapy (color light therapy included with all sessions). The company offers flexible access through membership plans (4/8/unlimited monthly visits), prepaid packages (5/10/20 sessions), time-limited passes (single/week/month), and gift cards. The Elemental Method™ is their proprietary five-element healing system combining these FDA-cleared technologies with ancient wisdom traditions.
Differentiator
Problem solved
Functional benefit
Products and services
- Infrared Sauna Therapy Far Infrared (FIR) sauna treatment delivered in private Solocarbon-panel pods that raise core body temperature by 3 degrees in 30 minutes, stimulating deep detoxifying sweat for cellular-level detoxification, cardiovascular support, pain relief, anti-aging, and weight management (claimed 600+ calories per session). Sold to individual wellness consumers.
- Halotherapy (Dry Salt Therapy) Private Halo Booth dry salt therapy using a high-efficiency halogenerator to disperse 99.99% pure pharmaceutical-grade salt particles (0.1-5 microns, 80%+ under 2 microns) for effective therapy in 20 minutes. Supports respiratory health, skin rejuvenation, and immune function. Sold to individual wellness consumers seeking drug-free respiratory and dermatological relief.
- Red Light Therapy Class II FDA-certified photobiomodulation therapy using six-peak LED wavelengths (590nm, 630nm, 660nm, 810nm, 830nm, 850nm) with configurable 100% Red, 100% NIR, or 50/50 blend operation; supports cellular ATP production, skin rejuvenation, pain reduction, mood improvement, sleep, hair growth, and wound healing. Sold to individual wellness consumers.
- Salt n' Sauna Wellness Gift Cards Gift cards sold through the WellnessLiving catalog, intended for gifting the experience of infrared sauna, halotherapy, and red light therapy sessions to friends, family, and colleagues.
Companies that use Salt And Sweat Wellness
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Salt And Sweat Wellness technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Salt And Sweat Wellness partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- Coach Kim CarrminorFeatured on the Holistic Resources page as a partner wellness business. Coach Kim Carr (coachkimcarr.com) is listed alongside other complementary wellness providers as part of the company's holistic ecosystem.
- Holistic Wellness PracticeminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: holisticwellnesspractice.com.
- Mojo HealthminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: mojohealth.org.
- Modern Holistic SkinminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: modernholisticskin.com.
- Wellness by DeepaminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: wellnessbydeepa.com.
- KBBB OrganicsminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: kbbborganics.com.
- Sierra Collaborative MedicineminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: sierracollaborativemed.com.
- The M Wellness CenterminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: themwellnesscenter.com.
- Dr. CohlminorFeatured on the Holistic Resources page as a partner wellness business sharing in the company's wellness mission. Website: drcohl.com.
- FullscriptminorFeatured on the Holistic Resources page as a partner wellness business. Company offers a 10% discount to Salt n' Sauna customers through the Fullscript platform (us.fullscript.com/welcome/kcarr-swords/store-start). Fullscript is a digital health platform for supplements and wellness products.
Scale indicators1 record
Recent moves2 records
Expansion highlights4 records
Salt And Sweat Wellness competitors and assessment
Company assessmentDirect peers
- Restore Hyper Wellness: National multi-modality wellness franchise offering cryotherapy, infrared sauna, IV therapy, and red light therapy. The most direct scaled competitor to Salt n' Sauna's multi-modality studio concept, but operating at a much larger footprint with institutional backing.
- The Salt Suite: Franchise chain specializing in halotherapy salt rooms, the closest direct peer to Salt n' Sauna's Halo Booth halotherapy offering. Operates multiple locations with a similar single-modality-plus-adjacent-services model.
- Breathe Salt Rooms: Halotherapy-focused studio concept offering salt cave and salt booth sessions, often combined with other wellness modalities. Directly comparable on halotherapy positioning, pricing, and consumer target.
Broad incumbents
- Hand & Stone Massage and Facial Spa: Large national membership-based spa franchise with hundreds of locations. Comparable in its membership-driven service model and suburban target demographic, though its core offerings (massage, facials) differ from Salt n' Sauna's modality focus.
- Massage Heights: Membership-based therapeutic massage and wellness franchise with a comparable recurring-revenue model and suburban target customer, though its core service is massage rather than salt/sauna modalities.
- Woodhouse Spas: Multi-location day spa chain offering a broad menu of services in a premium, tranquil setting. Comparable on the premium suburban wellness positioning and the bundling of multiple recovery/relaxation modalities.
- The NOW Massage: Design-forward boutique massage studio expanding across major U.S. markets. Relevant peer for the membership model, premium positioning, and single-city expansion playbook Salt n' Sauna could follow.
Emerging players
- Hale Cryo Wellness: Multi-modality wellness studio concept combining cryotherapy, infrared sauna, and red light therapy. Closely comparable to Salt n' Sauna's stack of recovery modalities, though with cryotherapy as the lead service.
- Plunge: Cold plunge and sauna brand with both direct-to-consumer product sales and brick-and-mortar studios. Comparable on the sauna/recovery positioning and brand-led marketing approach, though anchored in cold exposure.
Regional players
- Modern Holistic Skin: Regional holistic skincare and wellness provider in the Atlanta metro area, listed as a Salt n' Sauna partner. Closely comparable on holistic/wellness positioning and Atlanta-area customer base, though focused on skin rather than salt/sauna modalities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Salt And Sweat Wellness social profiles
Digital presenceSalt And Sweat Wellness financial estimates
Financial estimateRevenue estimate
Valuation estimate
Salt And Sweat Wellness leadership team
Management profileNumber of profiles
Profiles1 record
Salt And Sweat Wellness funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Salt And Sweat Wellness M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Salt And Sweat Wellness
What does Salt And Sweat Wellness do?
Salt And Sweat Wellness (DBA Salt n' Sauna Wellness) operates a single-location, direct-to-consumer wellness studio in Alpharetta, Georgia offering five FDA-cleared therapeutic modalities: Far Infrared Sauna (Solocarbon pods), Halotherapy (private Halo Booth dry salt therapy), Red Light Therapy (six-peak LED panels), Chromotherapy (color therapy bundled with sauna and halotherapy sessions), and mild Hyperbaric Oxygen Therapy (mHBOT). Services are sold individually ($45/session), bundled in prepaid packages ($299-$449), accessed via weekly/monthly passes, or subscribed through monthly membership plans ($99-$249/month), with gift cards also offered through the WellnessLiving platform.
Is Salt And Sweat Wellness a public or private company?
Salt And Sweat Wellness is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Salt And Sweat Wellness founded?
Salt And Sweat Wellness was founded in 2019. It employs 1 to 10 people.
Where is Salt And Sweat Wellness based?
Salt And Sweat Wellness is headquartered in Alpharetta, United States, in the North America region.
How does Salt And Sweat Wellness make money?
Six revenue lines are on record. Single Session Sales are the primary driver. The others are membership Subscriptions, session Packages, passes (Time-Limited Access), introductory Offer and gift Cards.
Who are Salt And Sweat Wellness's main competitors?
Direct peers on record are Restore Hyper Wellness, The Salt Suite and Breathe Salt Rooms. Broad incumbents are Hand & Stone Massage and Facial Spa, Massage Heights, Woodhouse Spas and The NOW Massage. Emerging players are Hale Cryo Wellness and Plunge. Modern Holistic Skin is listed as a regional player.
Does Salt And Sweat Wellness have an API?
No public API is recorded for Salt And Sweat Wellness.
What industry is Salt And Sweat Wellness in?
Salt And Sweat Wellness's product category is Wellness Spa Services. Its primary akta.pro industry code is HSADAKAG, Infrared Therapy (Infrared Sauna & Light Therapy), with a secondary code of HSADAKAJ, Salt Therapy (Halotherapy). Its NAICS code is 81219 and its SIC code is 8090.