Atlason
- Company typePrivate
- Founded2003
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Atlason firmographics
Firmographics- Name
- Atlason
- Legal name
- Atlason
- Website
- https://atlason.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Atlason is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Atlason business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Design Consulting Services: Studio provides comprehensive design services including furniture design, consumer products, structural packaging, electronics design, and strategy. Works with clients across various industries including beauty, personal care, beverages, technology, and furniture.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Atlason product offering
Product offeringCore offering
Atlason is a New York-based industrial design studio providing comprehensive design services across furniture design, consumer product design, and structural packaging design for leading brands. The studio also offers design strategy, environmental sustainability consulting, photography, and art direction services. Each engagement runs from concept and research through prototyping and manufacturing oversight, with deliverables owned and produced by the client.
Product overview
Atlason is a design studio offering comprehensive design services across three main practice areas: product design, furniture design, and structural packaging design. The studio's product portfolio includes both furniture pieces (swivel chairs, recliners, modular sofas, lounge chairs, stools, tables, lighting) and consumer products (kitchenware, razors) designed for various brand clients. Design strategy and environmental sustainability consulting services complement the core design offerings. The studio also delivers innovative structural packaging design for beauty, personal care, beverages, and technology clients. All offerings are service-based design work rather than a software platform product.
Differentiator
Problem solved
Functional benefit
Products and services
- Design Services Comprehensive industrial design services covering furniture, consumer products, electronics, structural packaging, photography, and art direction for enterprise brand clients.
- Furniture Design Forward-looking furniture and lighting design service for leading brands, with research, brand strategy, and award-winning outcomes such as the Lina Swivel Lounge Chair and Composed Modular Sofa for DWR.
- Product Design Innovative product design service creating objects that disrupt categories, with focus on consumer goods, technical innovations, and circularity across the full design-to-manufacturing process.
- Structural Packaging Design Innovative structural packaging design service focused on sustainability with in-depth knowledge of materials, manufacturing technologies, and market needs across beauty, personal care, beverages, and technology.
- Design Strategy Strategy services including market analysis, insights gathering, experience audits, archetypal studies, product strategy, and opportunity mapping for brand clients.
- Environmental Sustainability Services Sustainability-focused consulting including audits, impact analysis, material research, market compliance, and sustainability roadmap development to support circular-economy product and packaging outcomes.
Quantifiable outcome
- Vicon NEXT installation time reduced from up to an hour to under five minutes
- +4 more outcomes
Companies that use Atlason
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles2 records
Atlason technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Atlason partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Design Within Reach (DWR)coreLong-term partnership extending beyond furniture design to include research, brand strategy, photography, and art direction. Multiple successful product launches including Lína Swivel Lounge Chair, Composed Modular Sofa, Pastille Collection, Kura Stool, Vala and Risa Recliners.
- AB InBevcoreStrategic innovation partner for structural packaging. Translated business objectives into elegant consumer solutions designed for manufacturing, pushing boundaries of manufacturing ecosystem for beverages.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Atlason competitors and assessment
Company assessmentDirect peers
- Bould Design: Bould Design is a Menlo Park–based industrial design firm known for consumer electronics, wearables, and home products. Comparable in boutique scale and product-launch orientation.
- Smart Design: Smart Design is an industrial design consultancy with deep consumer-products work (OXO, oral care, kitchenware). Direct comparable in furniture-plus-consumer-products scope and NYC/Los Angeles footprint.
- RKS Design: RKS is a product and innovation design consultancy with psychology-driven methodology, working across consumer products, healthcare, and packaging for enterprise clients. Comparable in studio model and category breadth.
- Ammunition Group: Ammunition is a Robert Brunner-led industrial design studio working on consumer products, furniture, and electronics for brands like Beats, Microsoft, and Polaroid. Closest peer to Atlason in founder-led boutique scale and product-design orientation.
- Pentagram: Pentagram is a partner-led design studio covering product, packaging, and brand identity. Direct comparable in studio structure and multidisciplinary practice, though Pentagram skews more toward graphic/brand than industrial design.
- Frog Design: Frog (now part of Capgemini Invent) is a product design and innovation firm with a similar mix of industrial design, electronics, and brand strategy for global enterprise clients.
- IDEO: IDEO is a global design and innovation consultancy spanning product, furniture, packaging, and strategy. Closest large-scale comparable to Atlason in service breadth, though IDEO is much larger and corporate-owned.
- LUNAR Design: LUNAR is a product design and innovation firm with a heavy furniture, consumer electronics, and home goods portfolio. Comparable in industrial design depth and enterprise client base.
Emerging players
- Studio Proper: Studio Proper is a smaller industrial design practice with furniture and consumer product work. Comparable in studio scale and founder-led model, though narrower category footprint than Atlason.
Others
- Bernhardt Design: Bernhardt Design contracts with independent designers to develop contract furniture collections, often in partnership with studios like Atlason. Useful comparable for the furniture-design commercialization channel Atlason uses.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Atlason social profiles
Digital presenceAtlason financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atlason leadership team
Management profileNumber of profiles
Profiles1 record
Atlason funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atlason M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atlason
What does Atlason do?
Atlason is a New York-based industrial design studio providing comprehensive design services across furniture design, consumer product design, and structural packaging design for leading brands. The studio also offers design strategy, environmental sustainability consulting, photography, and art direction services. Each engagement runs from concept and research through prototyping and manufacturing oversight, with deliverables owned and produced by the client.
Is Atlason a public or private company?
Atlason is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Atlason founded?
Atlason was founded in 2003. It employs 11 to 50 people.
Where is Atlason based?
Atlason is headquartered in New York, United States, in the North America region.
How does Atlason make money?
One revenue line is on record: design Consulting Services.
Who are Atlason's main competitors?
Direct peers on record are Bould Design, Smart Design, RKS Design, Ammunition Group, Pentagram, Frog Design, IDEO and LUNAR Design. Studio Proper is listed as an emerging player. Bernhardt Design is listed as an others.
Does Atlason have an API?
No public API is recorded for Atlason.