Lights on Data
- Company typePrivate
- Founded2018
- HeadquartersVancouver, Canada
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Lights on Data firmographics
Firmographics- Name
- Lights on Data
- Website
- https://lightsondata.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Lights on Data industry classification
Industry- Product category
- Online Professional Education
- NAICS
- Information (51)
- akta.pro primary industry
- Data & Information Literacy (Search, Evaluation, Misinformation) (EDAAAIAI)
Keywords
Where Lights on Data is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Markets served
Lights on Data business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Supply Chain, Operations
Revenue model
- Online Courses: Sale of online courses on data governance, business glossary, data governance maturity models, and data visualization for data storytelling. Courses include downloadable templates and supplementary materials.
- Merchandise Sales: Sale of branded merchandise including t-shirts, hoodies, mugs, water bottles, and accessories through the online storefront.
- Media Partnerships: Collaborations with companies focused on data management, data governance, data analytics, machine learning, and AI to develop thought leadership content. Partners gain brand exposure through live shows, podcast episodes, posts, articles, newsletters, and videos.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard merchandise pricing across product categories |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Lights on Data product offering
Product offeringCore offering
Lights on Data is an educational content platform that creates and sells online courses, a live podcast/show, and free articles focused on data governance, data management, business glossaries, data visualization, and analytics. The company also offers media collaboration services that produce thought leadership content for data-focused brands, and sells data-themed branded merchandise.
Product overview
Lights on Data is an educational content platform offering online courses, a live podcast/show, free articles, and media collaboration services focused on data management, data governance, and analytics. The core product portfolio consists of four online courses: the Practical Data Governance: Implementation Course (featuring 10+ downloadable templates), the Data Governance Maturity Model Course (with bonus content on Data Science and Data Lakes maturity), the Award-Winning Business Glossary Course, and the Data Visualisation for Data Storytelling Course. These are complemented by the Lights On Data Show—a live podcast featuring industry experts—free educational articles across six data topics, and media collaboration services for brand awareness. The platform is led by founder George Firican and serves data professionals seeking practical knowledge and best practices.
Differentiator
Problem solved
Functional benefit
Brands
- Lights On Data Show: A live podcast/show that puts the lights on various data topics with renowned industry experts. Each episode is approximately 30 minutes long and available on YouTube, LinkedIn Live, and all major podcast platforms.
- Practical Data Governance: Implementation Course
- Data Governance Maturity Model Course
- Business Glossary Course
- Data Visualization for Data Storytelling Course
- LightsOnData Merchandise Store
Products and services
- Practical Data Governance: Implementation Course Online course for data professionals teaching practical steps, best practices, and 10+ downloadable templates to implement a data governance program from scratch or improve an existing one.
- Data Governance Maturity Model Course Online course covering data governance maturity models to establish or improve a data governance program, including a bonus chapter on maturity models for Data Science and Data Lakes.
- Business Glossary Course Award-winning online course providing step-by-step implementation guidance for an efficient Business Glossary that users will adopt and management will praise, with a bonus chapter on Operating Models.
- Data Visualisation for Data Storytelling Course Online course teaching how to tell compelling data stories accompanied by effective data visualizations that engage audiences, with a bonus chapter on enhancing data stories.
- Lights On Data Show Live podcast/show featuring conversations with industry experts on data topics including data strategy, data management, data quality, analytics, machine learning, artificial intelligence, data visualization, and storytelling, distributed on YouTube and major podcast platforms.
- Media Collaboration Services Thought leadership content development services for companies focused on data management, governance, analytics, machine learning, and AI, including live shows, podcast episodes, interviews, posts, articles, newsletters, and videos to increase brand awareness.
- LightsOnData Merchandise Store Data-themed branded merchandise including t-shirts, hoodies, mugs, water bottles, stickers, bags, and accessories featuring data-themed slogans.
Companies that use Lights on Data
Customer profileNamed customers18 records
Segments3 records
Ideal customer profiles3 records
Lights on Data technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lights on Data partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered minor.
- Ternary DataminorData platform company that has benefited from LightsOnData media partnership for thought leadership content and brand exposure.
- atotiminorBusiness intelligence platform partner through LightsOnData media collaboration program.
- DataGalaxyminorData governance platform partner collaborated for thought leadership content creation.
- DataedominorData documentation and cataloging tool partner for media collaboration.
- DataRobotminorAutomated machine learning platform partner for joint thought leadership initiatives.
- OvalEdgeminorData governance and cataloging platform partner through LightsOnData media program.
- AtScaleminorAnalytics infrastructure company partnered for content collaboration.
- ALTRminorData security and governance platform partner.
- AccentureminorGlobal consulting firm participated in media collaboration for thought leadership.
- IBMminorTechnology giant partnered for data and AI-related content on the podcast show.
- DeloitteminorProfessional services firm participated in podcast episodes and media collaboration.
- AmazonminorTechnology company partnered for content exposure and thought leadership.
- TikTokminorSocial media platform featured in podcast episode on data careers.
- PayPalminorFinancial technology company participated in podcast collaboration.
- Piwik PROminorAnalytics platform partner for media collaboration.
- Thomson ReutersminorMedia and information company partnered for NLP and data content.
- Waze (Google)minorNavigation platform featured in podcast episode on data science careers.
- AlteryxminorAnalytics automation platform partner for ML and AI content.
- AirbyteminorData integration platform partner for podcast collaboration on DataOps.
- Starburst DataminorData lakehouse analytics platform partner for content collaboration.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Lights on Data competitors and assessment
Company assessmentDirect peers
- DataCamp: Subscription-based online education platform teaching data science, analytics, and data engineering skills to professionals. Direct competitor for the data professional upskilling audience and shares overlapping curriculum topics.
- Dataversity: Educational publisher and conference provider focused on data management and data governance. Strongly comparable in subject matter (data governance, MDM, metadata) and audience (CDOs and data practitioners).
- DataIQ: Membership community and content platform for data and analytics leaders in the UK and globally. Comparable as a niche media/training brand targeting CDOs and data governance professionals.
- KnowledgeHut: Professional training provider delivering short-form courses and certifications in data, agile, and emerging tech. Comparable as a course-led platform serving individual data professionals and corporate L&D buyers.
Broad incumbents
- Coursera: Large-scale online education marketplace with university and enterprise data courses. Overlaps in delivering data governance and analytics training to professionals, but at much broader scale and with subscription/enterprise licensing.
- Udemy: Global online course marketplace covering thousands of topics including data governance and analytics. Comparable in self-serve course delivery model, but operates as a broad horizontal marketplace rather than a focused data brand.
- Simplilearn: Online professional training company offering bootcamps and certifications across data, cloud, and digital skills. Comparable in self-serve certification model for working professionals, though much broader in scope.
- edX: Large online education platform offering university-affiliated courses and certifications including data governance and analytics programs. Comparable in delivering structured professional data courses at global scale.
Peers
- Data Governance Institute: Long-standing advisory and training organization specializing in data governance frameworks and maturity models. Direct comparable on the data governance subject matter and on practitioner training content.
Others
- DataCamp Community (towardsdatascience): Large data practitioner publication and community (operated by DataCamp). Comparable as a free top-of-funnel content channel that supports paid course conversions for data professionals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Lights on Data social profiles
Digital presenceLights on Data financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lights on Data leadership team
Management profileNumber of profiles
Profiles1 record
Lights on Data funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lights on Data M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lights on Data
What does Lights on Data do?
Lights on Data is an educational content platform that creates and sells online courses, a live podcast/show, and free articles focused on data governance, data management, business glossaries, data visualization, and analytics. The company also offers media collaboration services that produce thought leadership content for data-focused brands, and sells data-themed branded merchandise.
Is Lights on Data a public or private company?
Lights on Data is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lights on Data founded?
Lights on Data was founded in 2018. It employs 1 to 10 people.
Where is Lights on Data based?
Lights on Data is headquartered in Vancouver, Canada, in the North America region.
How does Lights on Data make money?
Three revenue lines are on record. Online Courses are the primary driver. The others are merchandise Sales and media Partnerships.
Who are Lights on Data's main competitors?
Direct peers on record are DataCamp, Dataversity, DataIQ and KnowledgeHut. Broad incumbents are Coursera, Udemy, Simplilearn and edX. Data Governance Institute is listed as a peer. DataCamp Community (towardsdatascience) is listed as an others.
Does Lights on Data have an API?
No public API is recorded for Lights on Data.
What industry is Lights on Data in?
Lights on Data's product category is Online Professional Education. Its primary akta.pro industry code is EDAAAIAI, Data & Information Literacy (Search, Evaluation, Misinformation). Its NAICS code is 51.