Senami

What Senami does

Senami is a community-based, registered National Disability Insurance Scheme (NDIS) provider founded by Olanike (Nike) Babalola, headquartered in Adelaide, South Australia, with a second South Australian office in Campbelltown and an international office in Dubai, UAE. The company delivers person-centred disability, mental health, and aged care services through a workforce of more than 100 trained professionals holding certifications such as Certificate III in Individual Support, Medication Administration, Crisis Prevention Intervention, and Mental Health First Aid, with clinical oversight from Registered and Enrolled Nurses. Its service portfolio spans eleven lines: Supported Independent Living (SIL), Specialist Disability Accommodation (SDA), Early Childhood Intervention, Community Participation, Behavioural Intervention, Plan Management, Support Coordination, Psychology, Counselling, Mental Health Services, and Home Care Packages.

The business operates on a managed services revenue model funded predominantly through Australian government programs. NDIS participants access services via individual plan budgets across Core Supports, Capacity Building Supports, and Capital Supports categories, with funding administered through self-managed, plan-managed, or NDIA-managed arrangements. Home Care Packages are delivered through a partnership with Trilogy Care, which manages financial administration while Senami provides the direct care services for older Australians. Mental health services, including psychology and counselling, are funded through NDIS Capacity Building Supports for participants with permanent psychosocial disabilities.

Senami reaches participants through community-led go-to-market motions including NDIS participant networks, healthcare professional referrals, community events such as the Adelaide Disability & WorkAbility Expo, and a formal client referral program. Its value proposition centres on lived-experience leadership, cultural appropriateness for CALD communities, comprehensive service bundling under one provider, and a female-led operational model. Pricing is not publicly disclosed as amounts are determined by individual NDIS plans or Home Care Package levels. The company has no disclosed external funding, operates as a privately held founder-controlled entity, and has no identified parent company or institutional investors in the available data.

Name

Senami

Legal name

Senami

Website

https://senami.com.au

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Senami is an Australian-registered NDIS provider delivering person-centred disability, mental health, and aged care services through 100+ trained professionals across Adelaide and Dubai, funded primarily through government NDIS and Home Care Packages.

Ownership category

akta.pro rank

Product category

Disability and Mental Health Support Services (NDIS Provider)

NAICS

Services for the Elderly and Persons with Disabilities (62412), Residential Intellectual and Developmental Disability Facilities (623210), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Respite Care for Adults with Disabilities / Special Needs (HSABAGAI)

akta.pro secondary industries

Financial & Bill-Pay Oversight Coordination (Representative Payee Support) (HSABAIAK), Personal Care & ADL Assistance (bathing, dressing, toileting, mobility) (HLADAGAA), Special Needs Adult Day Programs (Developmental/Physical Disabilities, Seniors) (HLADAIAI)

Keywords

• Disability support services
• NDIS provider
• Mental health services
• Support coordination
• Home care packages

Headquarters

HQ city

Smithfield

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. NDIS Funded Services: Senami generates revenue through providing NDIS-registered services including Supported Independent Living, Early Childhood Intervention, Community Participation, Behavioural Intervention, Plan Management, Specialist Disability Accommodation, and Support Coordination. Services are funded through individual NDIS participant plans across Core Supports, Capacity Building Supports, and Capital Supports categories.
2. Home Care Packages: Government-funded aged care program delivered in partnership with Trilogy Care. Supports older Australians to live independently at home through coordinated care and services.
3. Mental Health Services: Psychology and counselling services provided to NDIS participants with permanent mental health conditions, funded through Capacity Building Supports in NDIS plans.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Senami is a registered NDIS provider delivering person-centred disability, mental health, and aged care support services. Its core offerings include Supported Independent Living, Early Childhood Intervention, Community Participation Programmes, Behavioural Intervention, Plan Management, Specialist Disability Accommodation, Support Coordination, Psychology and Counselling services, and Home Care Packages — all delivered by a team of more than 100 trained professionals with clinical oversight.

Product overview

Senami is a community-based disability and mental health support organization and registered NDIS provider offering a comprehensive suite of service-based offerings rather than software products. The portfolio centers on NDIS-funded disability supports (Supported Independent Living, Early Childhood Intervention, Community Participation, Behavioral Intervention, Plan Management, Specialist Disability Accommodation, and Support Coordination) complemented by Mental Health Services (Psychology and Counselling), and Homecare Packages for older Australians. All services are delivered through trained professionals with clinical oversight, emphasizing person-centred, evidence-based care.

Differentiator

Problem solved

Functional benefit

Products and services

• Supported Independent Living (SIL)

Quantifiable outcome

• Improved participant outcomes including increased independence, community participation, emotional wellbeing, and stable living arrangements
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Trilogy CarecoreStrategic or Co-development PartnerSenami partners with Trilogy Care to deliver Home Care Package services to older Australians. Trilogy Care manages the financial administration and spending management of Home Care Packages while Senami provides the direct care services. This partnership enables flexible, client-controlled home care delivery.
• Global NDIS LeadersminorStrategic or Co-development PartnerSenami has established partnerships with global NDIS leaders to bring international best practices to its operations. This strategic collaboration supports Senami's mission of improving quality of life through tailored, community-focused care and aligns with the UAE's growing focus on social inclusion.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• KinCare: Australian in-home care provider delivering government-funded home care, NDIS, and private services. Comparable to Senami in combining aged care (Home Care Packages) and disability supports under a single in-home service model.
• Ability Options: NSW-based NDIS provider offering accommodation, community participation, plan management, and support coordination. Closely comparable in service portfolio and target participant base, though regionally focused.
• Sunnyfield: NDIS-registered disability services provider offering supported independent living, day programs, and community participation. Operates at a similar size and service mix to Senami and competes for the same participant cohort in Australia.
• Aruma: One of Australia's largest NDIS-registered disability service providers, offering SIL, SDA, community participation, and plan management across multiple states. Directly comparable to Senami in service mix but materially larger in scale and geographic reach.
• Endeavour Foundation: Long-standing Australian disability and NDIS provider offering accommodation, community participation, and employment services. Directly comparable in disability support model, with greater scale and longer operating history.
• Life Without Barriers: Major Australian NDIS and out-of-home care provider delivering disability, mental health, and youth services nationally. Comparable in offering breadth (SIL, SDA, support coordination, therapeutic services) and in operating across multiple funding streams.

Emerging players

• Mable: NDIS-registered online marketplace connecting participants with independent support workers. Competes with Senami for NDIS-funded hours but uses a platform model that reduces overhead; represents the structural alternative to managed-service providers.
• Five Good Friends: Australian in-home care and NDIS provider using a tech-enabled matching model. Comparable in combining aged care, disability, and clinical services for in-home delivery, with a more digital orientation than Senami.
• Hireup: NDIS platform for participants to find and engage disability support workers directly. Comparable in serving the same NDIS participant segment, with a technology-led model that could pressure traditional managed-service providers.

Others

• Trilogy Care: Home Care Package administration and care delivery partner; already partners with Senami for aged care delivery. Comparable in delivering Home Care Package services to older Australians and is a known commercial counterparty.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senami