SIX

What SIX does

SIX The Agency is an independent, Orlando-based unified branding and communications agency founded in 2007 by Michael J. Young. Operating without external investors and self-described as 'Independent by Choice,' the firm delivers an integrated suite of professional services — including brand architecture, visual identity, brand communications, public relations, creative direction, market research, photo/video/motion production, branded environments, media procurement, and website design/development — to mid-market and enterprise clients across aviation, real estate, hospitality, performing arts, retail, luxury, and government sectors. Its sub-brand TurboPilot™ extends the offering into SEO and paid-media digital performance, and ancillary capabilities include event branding and execution (groundbreaking ceremonies, fashion shows, signature community events). Technology is non-proprietary and human-delivered; no AI, API, SDK, or platform product is in market.

The agency's revenue model is professional services, with project-based and retainer engagements priced on custom scope. Go-to-market is direct enterprise field sales through the Orlando headquarters and a categorized website contact form, supplemented by an event-driven motion in which SIX brands and produces signature activations (such as the Avenue Viera 'Third Thursdays' and 'Merry & Bright Tree Lighting') to deepen client relationships and generate local demand. Distribution is exclusively direct-to-client with no reseller, affiliate, or marketplace channels.

The customer base spans 20+ named brands, anchored by long-tenured enterprise accounts including the Greater Orlando Aviation Authority (Orlando International Airport, since 2014) and Orlando Ballet (since 2013), and includes prestigious national logos such as BMW, L'Oreal, Volvo, and RMHC alongside Orlando-area SMBs and cultural organizations. The firm maintains a stated ethos of providing complimentary and subsidized services to Central Florida startups, small businesses, and nonprofits, which functions both as a community-investment posture and a long-cycle pipeline-building mechanism.

Name

SIX

Legal name

SIX The Agency

Website

https://sixtheagency.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

SIX The Agency is an independent, Orlando-based unified branding and communications agency founded in 2007, serving mid-market and enterprise clients across aviation, real estate, hospitality, performing arts, and luxury sectors with integrated brand, PR, and digital marketing services, including a TurboPilot SEO/paid-media sub-line.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Naming & Verbal Identity (Taglines, Messaging) (MPAAAEAB), Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG), Activation/Experiential Creative Agencies (MPAAAAAO)

Keywords

• Branding services
• Public relations
• Creative agency
• Digital marketing
• Brand strategy

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services - Branding and Creative: SIX generates revenue through comprehensive branding and creative services including brand architecture, visual identity, website design/development, marketing collateral, and media design. Services are project-based or retainer engagements with enterprise clients.
2. Public Relations and Media Relations: Revenue from media relations, PR campaigns, media procurement, and communications strategy services for B2B and B2C clients.
3. Digital Marketing Services - TurboPilot: TurboPilot delivers SEO and paid media services as a digital performance offering, providing ongoing digital growth management for clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

SIX is a unified creative branding and communications agency that originates brand strategies, visual identities, and integrated marketing campaigns for B2B and B2C clients. Core deliverables include brand architecture, visual identity, brand communications, public relations, visual design, website design/development, digital marketing, creative direction, market research, branded environments, media procurement, photo/video/motion, and event branding, complemented by its TurboPilot™ SEO and paid media service.

Product overview

SIX The Agency is a unified branding and communications agency offering a comprehensive suite of professional services. The agency's core offerings include Branding Services, Brand Communications, Public Relations, Visual Design, Digital Marketing, Creative Direction, Market Research and Analysis, Photo/Video/Motion production, Branded Environments, Media Procurement, and Website Design/Development. The agency also offers TurboPilot™ as a specialized SEO and paid media add-on service. Services are delivered through a curated collective of branding, marketing, creative, business, and communications specialists serving clients across diverse industry sectors including aviation, real estate, hospitality, retail, performing arts, and technology.

Differentiator

Problem solved

Functional benefit

Brands

• TurboPilot™: SEO and paid media service that delivers digital performance acceleration.

Products and services

• Branding Services

Quantifiable outcome

• SIX secured nominations for Schenkel Shultz for Orlando Business Journal's Best Places to Work 2024, Gulfshore Business' 40 under 40, and Orlando Magazine's Women Who Move the City
• +3 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Visit OrlandominorGTM or Marketing PartnerSIX facilitated ette hotel's relationship with Visit Orlando for community involvement and destination marketing coordination.
• Experience KissimmeeminorGTM or Marketing PartnerCommunity partnership supporting ette hotel's regional tourism and hospitality marketing initiatives.
• The Scout Guide OrlandominorGTM or Marketing PartnerLocal lifestyle publication partnership for ette hotel's visibility among affluent local readership.
• Orlando BalletminorGTM or Marketing PartnerCultural organization partnership for ette hotel's community involvement positioning.
• Visit Space CoastminorGTM or Marketing PartnerRegional tourism partnership strengthening The Avenue Viera's community ties and event promotion.
• Brevard ZoominorGTM or Marketing PartnerCommunity collaboration amplifying The Avenue Viera's event promotion and local awareness campaigns.
• Ben Van Hook PicturescoreStrategic or Co-development PartnerStrategic creative collaboration with Ben Van Hook Pictures in Orlando for custom video production to differentiate Equinox Development brand, extended to strategic brand communications work.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Prophet: Prophet is a global consultancy focused on brand, marketing, and digital transformation for enterprise clients. It addresses the same brand positioning and customer experience challenges SIX solves, but at significantly larger scale and with broader consulting capabilities.
• Interbrand: Interbrand is a global brand consultancy under Omnicom specializing in brand strategy, naming, and visual identity. It overlaps with SIX's core brand architecture and visual identity services but serves multinational clients at a much broader scale.
• Landor & Fitch: Landor & Fitch is a global brand consulting and design firm within WPP, offering brand strategy, identity, and experience design. It is comparable to SIX's branding work but operates at far larger scale and as part of a global holding-company portfolio.

Direct peers

• Big Spaceship: Big Spaceship is an independent creative and digital agency working across brand, content, and digital experiences. Its mid-size independent profile and integrated creative-plus-digital offering overlap meaningfully with SIX's service mix.
• Mekanism: Mekanism is an independent, mid-sized creative agency combining brand storytelling, advertising, and content production. Its size, ownership structure, and integrated brand-plus-content model make it a direct comparable for SIX's positioning.
• Anomaly: Anomaly is an independent creative agency offering integrated brand, advertising, and digital services for major global brands. Like SIX, it is independently held, multidisciplinary, and built around senior-led creative talent rather than a holding-company structure.
• 72andSunny: 72andSunny is an independent creative agency known for integrated brand campaigns and cultural marketing for major brands. It mirrors SIX's emphasis on bold creative, brand-building, and entertainment-adjacent client work.
• Mother Design: Mother is an independent creative collective delivering brand strategy, campaigns, and design across consumer and luxury clients. Its independently-owned, integrated creative model is closely aligned with SIX's "independent by choice" approach and full-service branding offering.
• Tombras: Tombras is an independent, full-service creative agency headquartered outside major coastal markets, offering branding, media, PR, and digital under one roof. Its regional-but-independent profile, mid-market size, and full-service breadth closely parallel SIX's Orlando positioning.

Emerging players

• FlyteVu: FlyteVu is an independent marketing and PR agency based in Nashville that combines brand marketing, PR, and influencer work. As a mid-sized, independently-held shop with integrated brand and PR services, it overlaps meaningfully with SIX's service mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubevimeo.com/sixtheagency
• LinkedInlinkedin.com/company/six-the-agency
• Instagraminstagram.com/sixtheagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SIX