BubbleUp
BubbleUp is a full-service digital agency that builds websites, eCommerce stores, fan clubs, and digital marketing campaigns — alongside AI integration services — for music artists, entertainment brands, lifestyle companies, and select B2B enterprises, with proprietary fan club, livestream, and integration tooling.
- Company typePrivate
- Founded2004
- HeadquartersThe Woodlands, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What BubbleUp does
BubbleUp, LLC is a privately held, bootstrapped digital agency founded in 2004 and headquartered in The Woodlands, Texas, with additional offices in Houston, Nashville, and Hartford. The firm delivers six integrated service lines — Website Development, eCommerce & Fulfillment, Digital Marketing, Design and Creative, AI for Your Business, and Fan Clubs & Membership Communities — primarily to music artists, entertainment brands, lifestyle consumer companies, and select B2B enterprises. Its customer roster includes Jimmy Buffett, Eagles, Aerosmith, BTS, Luke Bryan, Eric Clapton, KISS, Def Leppard, Chris Stapleton, Kenny Chesney, Houston Texans, Kroger, and Live Nation among others.
The technology stack combines commercial platforms (Shopify Premier Partner, Salesforce, HubSpot, WordPress, WooCommerce, Optimizely, Craft CMS, Payload) with proprietary assets: a 20+ year-old fan club content management system, the Blive livestream player for exclusive fan events, and BubbleUp CONNECT, an integration framework bridging eCommerce with ERP (NetSuite, Microsoft Dynamics, SAP Business One), CRM, fulfillment, and accounting systems. AI capabilities — added in 2025 — include custom agents, voice agents, generative content, and the OpenClaw orchestration layer coordinating multi-step workflows across client systems.
Commercially, BubbleUp operates a sales-led enterprise model with project-based website engagements starting at $15,000-$50,000, monthly marketing and AI retainers, subscription/managed services for fan club platforms, and merchandise fulfillment on a zero-upfront-cost basis. Distribution is direct via discovery calls, referrals, and long-term account relationships; the firm has no public listing, no disclosed institutional funding, and is founder-controlled under CEO Coleman Sisson, supported by a 40+ person team across product, engineering, creative, and operations functions.
BubbleUp firmographics
Firmographics- Name
- BubbleUp
- Legal name
- BubbleUp, LLC
- Website
- https://bubbleup.net
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BubbleUp is a full-service digital agency that builds websites, eCommerce stores, fan clubs, and digital marketing campaigns — alongside AI integration services — for music artists, entertainment brands, lifestyle companies, and select B2B enterprises, with proprietary fan club, livestream, and integration tooling.
- Ownership category
- akta.pro rank
Where BubbleUp is headquartered
LocationHeadquarters
- HQ city
- The Woodlands
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
BubbleUp business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Professional Services: Custom website design and development, digital marketing campaigns, design and creative services. Projects quoted at $15,000-$50,000 for custom websites. Retainer arrangements for ongoing support.
- Merchandise Fulfillment: End-to-end merchandise solutions including design, production, warehousing, and global shipping. Zero upfront costs for clients with automated order processing.
- Fan Club and Membership Management: Platform and services for managing fan clubs, VIP clubs, loyalty programs, and membership communities with recurring subscription revenue potential.
- AI Integration Services: Custom AI agents, workflow automation, vibe-coding, voice agents, and orchestration services with fixed-price, time and materials, or retainer billing models.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Custom Website Development starting price |
| Subscription | Monthly | Digital Marketing Services |
| Subscription | Monthly | Fan Club and Membership Platforms |
| Hybrid | Multi-year contract | AI Integration Services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
BubbleUp product offering
Product offeringCore offering
BubbleUp is a full-service digital agency delivering custom website development, eCommerce store design and merchandise fulfillment, digital marketing campaigns, creative design services, AI integration and automation, and fan club/membership community platforms. The agency primarily serves music artists, entertainers, entertainment brands, and consumer lifestyle companies, providing integrated digital ecosystems that combine technology, marketing, and creative production.
Product overview
BubbleUp is a full-service digital agency offering a unified platform of digital marketing and technology services for the music industry, entertainment brands, and lifestyle companies. The core offering spans six integrated service lines: Website Development, eCommerce & Fulfillment, Digital Marketing, Design and Creative, AI for Your Business, and Fan Clubs and Membership Communities. These services are delivered as interconnected modules that work together—Shopify Store Design extends eCommerce capabilities, Membership Programs enhances Fan Clubs, and AI Integration augments all services. The company also offers proprietary tools including BubbleUp CONNECT for data migration, OpenClaw for AI orchestration, and Blive for livestream fan engagement. They provide free AI agent trials (AI Phone Receptionist, AI Website Designer) to demonstrate capabilities. The agency specializes in serving entertainers, corporations, and non-profits with a focus on high-volume e-commerce, fan engagement platforms, and digital marketing campaigns.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Development Custom website design and development for entertainers, corporations, and non-profits. Builds mobile-first, secure, and fully-compliant websites with full content management support, including GDPR-compliant builds.
- eCommerce & Fulfillment End-to-end e-commerce solutions including store design, conversion optimization, warehousing, merchandise fulfillment, and customer service for high-volume online stores.
- Digital Marketing Full-service digital marketing including SEO, SEM, social media, display advertising, influencer marketing, email marketing, and tour/music marketing campaigns delivered on a monthly retainer basis.
- Design and Creative Award-winning creative services including website design, landing pages, print design, logo development, social media ads, animated ads, and promotional videos.
- AI for Your Business (AI Integration) Custom AI agent development, workflow automation, AI orchestration using OpenClaw, voice agents, vibe coding, and integration services for rapid prototyping to production-ready applications. Billing available as fixed-price, time and materials, or retainer.
- Fan Clubs and Membership Communities
Quantifiable outcome
- 31.3x ROAS achieved for kitchenware eCommerce SMS marketing campaign ($4.3k spend generating $134.3k revenue)
- +4 more outcomes
Companies that use BubbleUp
Customer profileNamed customers33 records
Segments5 records
Ideal customer profiles3 records
BubbleUp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
AI capability12 records
Feature5 records
BubbleUp partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered flagship, minor, core and supporting.
- Live NationflagshipLong-standing partnership with Live Nation for tour launches, ticketing support, and live event digital solutions. Partnered on BTS World Tour announcement handling 2.08M+ opening day views.
- The Resort at FredericksburgminorPartnership for social media campaigns, visual content creation, and brand promotion for luxury Texas Hill Country resort.
- ShopifycorePremier Shopify Partner with certified expertise in store design, development, and optimization. Builds custom Shopify stores for clients with advanced eCommerce functionality including inventory management, payment gateways, and app integrations.
- Meta Business PartnercoreOfficial Meta Business Partner enabling Facebook and Instagram advertising campaigns for clients with advanced targeting and analytics capabilities.
- Klaviyo PartnercoreCertified Klaviyo partner for email marketing automation, customer segmentation, and lifecycle campaigns integrated with Shopify stores.
- SME Live NationcoreWebsite redesign partnership with Los Angeles-based entertainment booking agency with 30 years of experience. BubbleUp created user-friendly interface leveraging Live Nation relationship.
- SalesforcecoreBuilds websites and integrates with Salesforce CRM for enterprise client requirements including content management and customer data management.
- HubSpotcoreCertified HubSpot partner for inbound marketing, CRM integration, and marketing automation implementations.
- NetSuitecoreERP integration partner for enterprise clients using BubbleUp CONNECT framework to sync orders, inventory, and financial data.
- AttentivesupportingSMS/MMS marketing platform partner for text message marketing campaigns achieving high engagement rates for eCommerce clients.
- Evey Events & TicketssupportingShopify-native ticketing app for presale management, event pages, and ticket delivery integrated directly with Shopify checkout.
- MemberstacksupportingMembership platform integration for fan clubs and subscription-based community features alongside Shopify.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
BubbleUp competitors and assessment
Company assessmentDirect peers
- Groove Jones: Digital experience agency focused on interactive content, AR/VR, and immersive fan experiences for major entertainment and brand clients. Closely comparable to BubbleUp's experiential and fan engagement work for artists and entertainment brands.
- The Stable: Commerce and digital agency focused on consumer brands, including entertainment and lifestyle, with deep Shopify and omnichannel commerce expertise. Comparable to BubbleUp on end-to-end Shopify commerce, digital marketing, and brand site builds.
- MuteSix: Performance marketing and creative agency with deep eCommerce and direct-to-consumer expertise. Comparable to BubbleUp on digital marketing, creative, and eCommerce performance services for consumer and entertainment brands.
- Resound: Custom software and digital agency serving music industry clients with artist platforms, label tools, and fan engagement. Closely comparable to BubbleUp's fan club CMS, artist commerce, and music-industry specialization.
- Primitive: Shopify Premier Partner agency specializing in eCommerce design, development, and growth for consumer and entertainment brands. Closely matches BubbleUp's Shopify-led eCommerce + digital marketing bundle and artist/brand client profile.
- Modea: Digital agency specializing in healthcare, consumer, and entertainment digital ecosystems including website, app, and eCommerce work. Comparable to BubbleUp on integrated digital build + marketing retainer model.
- The Good: Entertainment-focused creative and digital agency serving film, TV, gaming, and music clients. Highly comparable to BubbleUp's music and entertainment vertical focus and integrated web/marketing/creative service model.
Broad incumbents
- VaynerMedia: Large full-service digital agency with strong entertainment and consumer brand practice. Comparable to BubbleUp as an integrated digital, social, eCommerce, and creative partner, but operating at significantly greater scale across multiple verticals.
- Wpromote: Large performance and full-service digital marketing agency with strong media buying, SEO, and eCommerce capabilities. Comparable to BubbleUp's digital marketing and SEO/SEM offering, but with much broader vertical exposure.
Emerging players
- Bluecadet: Digital experience agency focused on cultural and entertainment institutions, museums, and brands. Partially comparable on award-winning digital builds and fan/community engagement, though more cultural-institution focused than music-first.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
BubbleUp social profiles
Digital presenceBubbleUp compliance and trust
Trust signalCompliance3 records
BubbleUp financial estimates
Financial estimateRevenue estimate
Valuation estimate
BubbleUp leadership team
Management profileNumber of profiles
Profiles13 records
BubbleUp funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BubbleUp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BubbleUp
What does BubbleUp do?
BubbleUp is a full-service digital agency delivering custom website development, eCommerce store design and merchandise fulfillment, digital marketing campaigns, creative design services, AI integration and automation, and fan club/membership community platforms. The agency primarily serves music artists, entertainers, entertainment brands, and consumer lifestyle companies, providing integrated digital ecosystems that combine technology, marketing, and creative production.
Is BubbleUp a public or private company?
BubbleUp is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BubbleUp founded?
BubbleUp was founded in 2004. It employs 11 to 50 people.
Where is BubbleUp based?
BubbleUp is headquartered in The Woodlands, United States, in the North America region.
How does BubbleUp make money?
Four revenue lines are on record. Professional Services are the primary driver. The others are merchandise Fulfillment, fan Club and Membership Management and AI Integration Services.
Who are BubbleUp's main competitors?
Direct peers on record are Groove Jones, The Stable, MuteSix, Resound, Primitive, Modea and The Good. Broad incumbents are VaynerMedia and Wpromote. Bluecadet is listed as an emerging player.
Does BubbleUp have an API?
No public API is recorded for BubbleUp.