What SAABSOFT does

Saabsoft Technologies, founded in 2018 and headquartered in Dubai, UAE, is an IT services firm and certified Bitrix24 partner (since 2019) serving clients across the MENA region. The company specializes in implementing, configuring, customizing, and training on the Bitrix24 business automation and CRM platform, and develops proprietary add-on applications layered on top of Bitrix24. Its service portfolio spans digital transformation consulting, custom software development, and digital marketing services. Saabsoft states it has implemented solutions for over 600 clients across real estate, healthcare, retail, government, manufacturing, and logistics sectors, with the real estate vertical representing its dominant focus (500+ UAE real estate companies; ~30% stated market penetration).

The company's core technology stack is built around the Bitrix24 platform, supplemented by Saabsoft's own vertical-specific applications. Key proprietary modules include the Property Listing Bitrix24 App (advanced search filters, automated media watermarking, lead-listing matching, and multi-portal account management), the Project Inventory App (2D/3D unit visualization for real estate developers), the Real Estate Finance Module, and a Listing App for brokers. A native integration with Property Finder—one of the Middle East's largest property portals—enables seamless listing synchronization. The broader portfolio extends into Hospital Management, School Management, HRMS and Payroll, Inventory Management, Support Board, and Marketing Automation modules. Saabsoft also holds technology partnerships with Meta, 3CX, AWS, Stripe, and Google, supporting both cloud and on-premise deployment options.

Saabsoft generates revenue through professional services (Bitrix24 implementation, customization, and training), custom software development engagements, digital transformation consulting, and recurring digital marketing services. The firm operates a consultative, sales-led go-to-market motion with free initial consultations and quote-based, project-scoped pricing, and distributes solutions through the Bitrix24 partner channel and direct enterprise engagement. The company is privately held with 1-10 employees and no disclosed external funding. Saabsoft has received Bitrix24's "Best Bitrix24 Partner in Vertical Solutions" (2023) and "Best Bitrix24 Implementation Project Award" (2024), positioning it as a regional specialist in Bitrix24-based digital transformation.

Name

SAABSOFT

Legal name

Saabsoft Technologies

Website

https://saabsoft.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Saabsoft Technologies is a Dubai-based IT services firm and certified Bitrix24 partner implementing, customizing, and building proprietary add-on applications for over 600 clients across the MENA region, with a primary focus on real estate vertical solutions.

Ownership category

akta.pro rank

Product category

Business Process Automation and CRM Implementation Services

NAICS

Software Publishers (513210), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

DevOps Consulting & Transformation (BPAEAKAA)

akta.pro secondary industries

Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC), DevOps, SRE & Platform Engineering Consulting (BPAHAEAK)

Keywords

• CRM implementation services
• Business process automation
• Custom software development
• Digital transformation consulting
• Real estate technology solutions

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Bitrix24 Implementation and Customization Services: Saabsoft generates revenue through Bitrix24 implementation, configuration, customization, and training services. As a certified Bitrix24 partner since 2019, they provide consulting and deployment services for businesses adopting the Bitrix24 platform.
2. Custom Software Development: Revenue from developing custom applications including property listing apps, hospital management systems, school management systems, support board systems, inventory management systems, and HRMS/payroll solutions tailored to client requirements.
3. Digital Transformation Consulting: Consulting services for digital transformation including technical strategy, foundational strategy, information architecture, and content experience services.
4. Digital Marketing Services: Ongoing digital marketing services including SEO, PPC management, social media marketing, content marketing, email marketing, and marketing automation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

SAABSOFT is a Dubai-based certified Bitrix24 partner that delivers digital transformation services through Bitrix24 implementation, configuration, customization, and training. The company develops proprietary vertical applications built on the Bitrix24 platform (including Property Listing, Project Inventory with 2D/3D visualization, Real Estate CRM, Hospital Management, School Management, HRMS/Payroll, and Inventory Management solutions), and provides custom software development, digital marketing, and consulting services to clients across the MENA region.

Product overview

Saabsoft is a Dubai-based software company and authorized Bitrix24 partner providing a platform-plus-modules architecture built on the Bitrix24 ecosystem. The core offering centers on Bitrix24 implementation, customization, and training services, supplemented by industry-specific vertical solutions and add-on applications. The product portfolio includes specialized solutions for Real Estate (Property Listing From Bitrix24, Real Estate CRM, Project Inventory App), Healthcare (Hospital Management System, Hospitals CRM & Bookings), Education (School Management System), Operations (Inventory Management System, Support Board System), and Human Resources (HRMS, Payroll & Task Management, HR Automation). Cross-industry solutions include Marketing Automation, Tasks & Projects management, and Retail Digital Transformation. The company serves over 600 clients across the Middle East, with deep expertise in digital transformation and business process automation.

Differentiator

Problem solved

Functional benefit

Products and services

• Bitrix24 Partnership and Implementation Services Authorized Bitrix24 partner services including Bitrix24 CRM implementation, configuration, customization, and training delivered to enterprises in the MENA region.
• Property Listing From Bitrix24 Custom Bitrix24 application enabling real estate companies to manage, maintain, and publish property listings to major real estate portals with 2D/3D property visualization, smart search, workflow approval, multimedia uploads with watermarking, and integration with Property Finder.
• Hospital Management System Comprehensive hospital management solution built on Bitrix24 platform for healthcare organizations to manage patient records, appointments, billing, and clinical workflows.
• School Management System Education management solution for schools to handle student administration, academic records, attendance tracking, and institutional operations.
• Support Board System Customer support and service desk solution integrated with Bitrix24 for managing tickets, SLAs, and multi-channel customer communications.
• Inventory Management System Inventory tracking and management solution for businesses to monitor stock levels, manage warehousing operations, and optimize supply chain processes.
• HRMS, Payroll & Task Management Human resources management system covering employee records, payroll processing, recruitment automation, onboarding/offboarding workflows, leave management, attendance tracking, and performance reviews.
• Real Estate Technology Platform (Project Inventory App, Real Estate Finance Module, Listing App) Fully integrated real estate technology platform for property developers and brokerage firms in the UAE, including Project Inventory App with 2D/3D visualization, Real Estate Finance Module for developers, and Listing App for brokers, with native Property Finder integration.
• Retail Digital Transformation Solution End-to-end retail transformation solution powered by Bitrix24, integrating CRM, POS systems, omnichannel marketing, inventory management, and workforce collaboration for modern retailers.
• Marketing Automation Solution Marketing automation solution on Bitrix24 enabling omnichannel campaigns, lead generation, segmentation, workflow automation, email/SMS marketing, landing pages, and ad management across multiple channels.

Quantifiable outcome

• Implemented Bitrix24 for 500+ real estate companies in UAE
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration40 records

Feature9 records

Partnerships

Two partnerships are on record, tiered core.

• Property FindercoreTechnology or Integration · 1 March 2026Native integration partnership with Property Finder, one of the Middle East's largest property portals. The integration enables seamless property listing synchronization between Saabsoft's Bitrix24-based real estate solutions and the Property Finder portal, allowing real estate companies to manage and publish listings directly.
• Bitrix24coreTechnology or Integration · 1 January 2019Saabsoft is a certified Bitrix24 partner based in Dubai, UAE, serving the MENA region. They have been working with Bitrix24 since 2016 and became a certified partner in 2019. Saabsoft offers Bitrix24 implementation, configuration, customization, and training services, and develops custom Bitrix24 applications to enhance features and deliver automation processes.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• AppFolio: AppFolio is a cloud-based property management software platform serving real estate owners and property managers with CRM, listing, and operational workflows. It is directly comparable to Saabsoft's verticalized Real Estate Technology Platform, though AppFolio owns the full stack rather than building on a third-party CRM.
• Yardi Systems: Yardi provides end-to-end real estate and property management software including CRM, listings, accounting, and operations for global real estate operators. Comparable to Saabsoft's integrated offering for UAE real estate developers and brokers, though Yardi operates at significantly larger scale and enterprise tier.
• Buildium: Buildium is property management software for residential real estate portfolios with built-in CRM, leasing, and accounting. Comparable in serving small-to-mid real estate operators with CRM-centric workflows that Saabsoft also targets through its Bitrix24-based Real Estate CRM.
• Inside Real Estate (BoldTrail/kvCORE): Inside Real Estate's BoldTrail/kvCORE platform provides CRM, lead generation, and marketing automation specifically for real estate brokerages. Directly comparable to Saabsoft's Listing App and Real Estate CRM, focused on brokerage workflows and portal integrations.

Broad incumbents

• Salesforce: Salesforce is the global CRM and platform leader with a large certified consulting partner ecosystem. Comparable to Saabsoft's Bitrix24 implementation/customization model but at much larger scale, and represents a potential competitor if enterprise UAE clients prefer Salesforce over Bitrix24.
• HubSpot: HubSpot provides CRM, marketing automation, and operations software with a global Solutions Partner program. Comparable as a CRM platform Saabsoft's customers might alternatively adopt, and the partner model mirrors Saabsoft's Bitrix24 partner business.
• Zoho Corporation: Zoho offers a broad CRM and business application suite with strong SMB and emerging-market adoption and a partner channel. Comparable to Bitrix24 as an alternative CRM platform Saabsoft could resell/implement, and competes for the same SME and mid-market customers in MENA.

Regional players

• Confiz: Confiz is a UAE-based IT services and digital transformation firm serving enterprise clients across the Middle East. Comparable as a regional UAE/MENA digital transformation and custom software services peer competing for the same enterprise Bitrix24/Salesforce/CRM implementation budgets.
• NETSOL Technologies: NETSOL is a Pakistan/MEA-headquartered software services and product company providing enterprise IT and digital transformation solutions. Comparable as a regional custom software and IT services peer operating in similar MENA verticals (finance, real estate, healthcare).

Others

• Property Finder: Property Finder is one of MENA's largest property listing portals and a strategic integration partner of Saabsoft. While not a direct competitor, it is adjacent ecosystem infrastructure that channels leads to Saabsoft's brokerage customers and amplifies the value of Saabsoft's native portal integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SaabsoftCo
• YouTubeyoutube.com/channel/UCqspvDvVetMySS5R8qQpcfw
• Facebookfacebook.com/saabsoft
• LinkedInlinkedin.com/company/saabsoft
• Instagraminstagram.com/saabsoft

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SAABSOFT