Blackmoor Golf Club

What Blackmoor Golf Club does

Blackmoor Golf Club is a private members' golf club established in 1913 and headquartered at Firgrove Road, Whitehill, Bordon, Hampshire, UK. The club operates an 18-hole heathland course (Par 69, Slope Rating 120) designed by renowned golf architect Harry Colt, and it ranks within the Top 100 Golf Courses of England (2020). The site hosts the Selborne Salver amateur tournament (played at Blackmoor since 1976, attracting Walker Cup and international players) and previously hosted regional qualifying for The Open Championship from 1998 to 2003. A multi-product venue spanning golf, coaching, retail, F&B, and corporate hospitality, the club is led by General Manager Simon Burton with PGA Head Professional Adam Harnett at the coaching academy.

The revenue model blends recurring subscriptions — full, weekday, ladies, junior, and three-tier corporate memberships (Main Club Sponsor, Club Sponsor, Corporate Member) — with transactional revenue from green fees (£120 winter / £150 summer; County Card £85-£100; Harry Colt Reciprocals £60), society packages (£75-£175 per person depending on course, season, and inclusions), corporate golf days, F&B in Colt's Restaurant (up to 96 delegates) and Harry's Lounge Bar, and Pro Shop retail. Distribution is direct: phone bookings via the Pro Shop (01420 472775), online tee reservations bookable five days in advance, walk-in visitors, and direct corporate outreach via [email protected]. The Pro Shop is a member of the Foremost Group, the UK's largest group of independent golf retailers, providing access to cooperative purchasing and an online storefront at blackmoorgolfshop.co.uk.

Technology infrastructure is limited to the Intelligentgolf platform (v10.1.2) for competition management, CONGU-ratified handicap maintenance, and member access via ID and PIN. Customer segments span individual visitors (with current handicap requirements), golf societies (minimum 12 players), corporate clients, full/associate members, ladies, and junior golfers (with the Junior Open serving as a Justin Rose Telegraph Junior Golf Championship qualifier). Named corporate customers include Porsche Portsmouth, Microsoft (Team HOLOLENS), and Air Products, alongside recurring charity partnerships with Help for Heroes (£185k+ cumulative), Hampshire & Isle of Wight Air Ambulance and Kent Surrey & Sussex Air Ambulance (£20k), and Macmillan Cancer Support / Tapping House (£30k+).

Name

Blackmoor Golf Club

Legal name

Blackmoor Golf Club

Website

https://blackmoorgolf.co.uk

Company type

Private

Founded year

1913

Operating status

Operating

Headcount range

11–50 employees

Short description

Blackmoor Golf Club is a private members' golf club (est. 1913) operating a Harry Colt-designed 18-hole Par 69 heathland course in Hampshire, UK, serving members, visitors, golf societies, and corporate clients with green fees, memberships, coaching, retail, and F&B.

Ownership category

akta.pro rank

Product category

Private Golf Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Golf club memberships
• Heathland golf course
• Corporate golf events
• Golf coaching services
• Society golf packages

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Green Fee Revenue: Visitor green fees for 18-hole rounds, with seasonal pricing (winter vs summer rates), county card holder discounts, and Harry Colt reciprocal rates.
2. Membership Subscriptions: Full membership, weekday membership, ladies membership, junior golf, corporate membership, and pathway programs providing recurring annual subscription revenue.
3. Pro Shop Retail: Comprehensive range of golf equipment and clothing sales, club fitting services, and equipment hire (buggies and trollies). Part of the Foremost Group of independent golf retailers.
4. Society Golf Packages: Golf society packages including coffee, bacon baps, 18 or 36 holes, light lunch, two or three course meals. Minimum 12 players required.
5. Corporate Golf Days: Corporate golf day packages, corporate memberships (Main Club Sponsor, Club Sponsor, Corporate Member tiers), and bespoke corporate events with private dining options.
6. Food and Beverage: Colt's Restaurant (up to 96 delegates), Harry's Lounge Bar, and Halfway Hut adjacent to the 10th tee generate food and beverage revenue from members, visitors, and event catering.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Blackmoor Golf Club operates a Harry Colt-designed 18-hole Par 69 heathland golf course in Hampshire, established 1913, ranked within the Top 100 courses in England. The club provides individual and corporate memberships, visitor green fees, society and corporate golf event packages, PGA-led coaching through Adam Harnett Golf academy, and on-site Pro Shop retail. Supporting hospitality includes Colt's Restaurant (up to 96 delegates), Harry's Lounge Bar, modern practice facilities, and equipment hire (buggies and trolleys).

Product overview

Blackmoor Golf Club operates as a traditional golf club offering a unified portfolio of services centered around its Harry Colt-designed 18-hole Par 69 heathland golf course. The product suite includes green fee play, membership packages, retail operations through the Pro Shop, coaching services led by PGA professionals, and corporate/social golf event hosting. Major offerings are organized into: core golf services (course access, green fees, society packages), membership tiers (individual, corporate, ladies, junior), event hosting (corporate days, tournaments including the prestigious Selborne Salver), and retail plus coaching through the on-site Pro Shop and Adam Harnett Golf academy.

Differentiator

Problem solved

Functional benefit

Products and services

• Blackmoor Golf Course 18-hole Par 69 heathland golf course in Hampshire, designed by Harry Colt, Slope Rating 120, playable all year round, ranked within the Top 100 courses in England.
• Club Memberships Recurring annual memberships including Full, Weekday, Ladies, Junior, and corporate card-holder categories, providing access to the course, competitions, clubhouse, and CONGU ratified handicap maintenance.
• Visitor Green Fees

Quantifiable outcome

• Charitable donations exceeding £235,000 to date (Help for Heroes £185,000+, Air Ambulances £20,000, Macmillan/Tapping House £30,000+)

Named customers6 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Microsoft (HOLOLENS team)minorGTM or Marketing Partner · 15 September 2025Microsoft team (HOLOLENS) won the Blackmoor Corporate Golf Challenge, participating in the event with over 50 golfers.
• Golf MonthlyminorGTM or Marketing Partner · 15 September 2025Golf Monthly participated in and covered the Blackmoor Corporate Golf Challenge. The editor Neil Tappin attended the event featuring former European Tour Professional David Edwards.
• MasterChef Champion Chariya KhattiyotminorOthers · 15 September 20252023 MasterChef Champion Chariya Khattiyot prepared a delicious 3-course meal for guests at the Blackmoor Corporate Golf Challenge.
• Asahi BreweriesminorGTM or Marketing PartnerAsahi Breweries is a main club sponsor. The club is pleased to partner with Asahi Breweries, appearing on their website with London Pride branding.
• Porsche PortsmouthminorGTM or Marketing PartnerPorsche Portsmouth held a corporate golf day at Blackmoor with positive feedback. Photos from their event are featured on the corporate golf days page.
• Foremost GroupcoreChannel Partner/ Reseller/ DistributorBlackmoor Pro Shop is a member of the Foremost Group, the largest group of independent golf retailers in the UK. This provides access to expert advice and great value through collective purchasing power.
• England GolfcoreStrategic or Co-development PartnerEngland Golf Championship venue and member of England Golf. The club uses CONGU ratified handicap maintenance through the Intelligentgolf system.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Peers

• Sunningdale Golf Club:

Direct peers

• North Hants Golf Club: Heathland private members' club in Hampshire, directly linked to Blackmoor via the Hampshire Hog tournament and the Selborne Salver rotation. Closest comparable in geography, course type, member structure, and tournament-host profile.
• Hankley Common Golf Club: Top-ranked heathland private members' club in Surrey, designed originally with input from James Braid. Directly comparable as a Top-100 England heathland layout serving members, societies, and corporate events with a similar pricing tier.
• Swinley Forest Golf Club: Highly ranked private heathland members' club in Surrey. Closely comparable in terms of Top-100 England status, restricted visitor access (similar booking restrictions), and member/society pricing structure.
• Woking Golf Club: Top-100 Surrey heathland private members' club, home to major amateur events. Comparable heritage course, member-driven model, and tournament-host reputation to Blackmoor.
• The Wisley Golf Club: Premium private members' club in Surrey with two courses and broad amenity offering (F&B, events). Comparable target customer (corporate and affluent individual members) and full-service clubhouse structure.
• Foxhills Country Club & Resort: Surrey-based country club with multiple golf courses, F&B, and event hosting (including corporate hospitality). Comparable mix of membership, society packages, and corporate event revenue, with a broader amenity portfolio.
• Broadstone Golf Club: Dorset heathland private members' club ranked among England's Top 100. Highly comparable in course type, membership model, and tournament heritage.
• West Hill Golf Club: Surrey heathland private members' club, Harry Colt-influenced design. Comparable heritage, course style, and Top-100 positioning to Blackmoor.

Broad incumbents

• Wentworth Club: One of the UK's most prestigious private golf and country clubs (Surrey), home to the BMW PGA Championship. Larger scale and broader amenity portfolio but overlapping target customer (corporate hospitality, premium members, society/corporate events) in the same market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC4CSDrWHlgqjHHv_VZn0_Bw
• Facebookfacebook.com/Blackmoorgolfclub
• Xx.com/Blackmoorgolf
• LinkedInlinkedin.com/company/blackmoor-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blackmoor Golf Club