Rise Local
Rise Local is a Texas-based digital marketing agency serving SMB local service businesses through its proprietary OptStar System, offering tiered monthly plans ($499–$3,750+) that integrate local SEO, Google Business Profile management, paid ads, CRM automation, and AI search optimization.
- Company typePrivate
- Founded2000
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Rise Local does
Rise Local is a Texas-based digital marketing agency operating under the corporate entity Status26 Inc., founded in 2000 and headquartered in Southlake with additional offices in Dallas and Conroe serving the Dallas-Fort Worth metroplex, Greater Houston, and East Texas. The firm serves small to medium-sized local service businesses — particularly contractors, HVAC companies, bail bond services, healthcare practices, and home services operators — positioning itself as an integrated "Texas Marketing Operations Center" rather than a single-channel vendor. The company reports supporting 500+ businesses over its operating history with a claimed 5-star Google rating and 25+ years of local marketing experience.
The firm's core offering is the proprietary OptStar System, an integrated stack that combines local SEO, Google Business Profile management, paid advertising (Google and Meta), social media management, video production, listings distribution, and AI search optimization under a single delivery team. The technology infrastructure includes Zonedock hosting on a LiteSpeed server stack with QuickCloud CDN, WordPress + Elementor Pro website builds, server-side Google Tag Manager for cookieless conversion tracking, GoHighLevel CRM integration for pipeline automation, and a hybrid listings approach combining Yext API control, AdviceLocal aggregator coverage, and manual citation work. The platform integrates with industry vertical software including HouseCall Pro, ServiceTitan, Jobber, TowBook, BailBooks, Jane App, Boulevard, BuilderTrend, and CoStar, allowing it to operate alongside existing field service and practice management workflows.
Revenue is generated primarily through four tiered monthly subscription plans — Digital Foundation ($499/mo), Local Visibility ($1,099/mo), Lead Pipeline ($2,499/mo, marked "Recommended"), and Growth Engine ($3,750+/mo) — all on month-to-month terms with no long-term contracts required. A one-time $1,500 infrastructure build fee applies to Google Ads setup, and custom enterprise and agency reseller arrangements extend the offering to multi-location operators and white-label partners. Go-to-market is sales-led, using free strategy calls and audits to match prospects to plans; the company also operates an Affiliate Program for business referrals. Leadership includes Founder/President/CMO Mike Stewart, Co-Founder/CEO/CTO John O'Grady, Paid Media Director Kevin Adams (since 2009, formerly Verizon Information Services and SuperPages), and in-house video editor Mark Tacang.
Rise Local firmographics
Firmographics- Name
- Rise Local
- Legal name
- Status26 Inc.
- Website
- https://riselocal.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rise Local is a Texas-based digital marketing agency serving SMB local service businesses through its proprietary OptStar System, offering tiered monthly plans ($499–$3,750+) that integrate local SEO, Google Business Profile management, paid ads, CRM automation, and AI search optimization.
- Ownership category
- akta.pro rank
Where Rise Local is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Rise Local business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Subscription Plans: Monthly recurring subscription plans (Digital Foundation $499/mo, Local Visibility $1,099/mo, Lead Pipeline $2,499/mo, Growth Engine $3,750+/mo) providing integrated digital marketing services. Month-to-month agreements with no long-term contracts required.
- Professional Services: One-time infrastructure build fees such as the $1,500 Google Ads setup fee covering tracking deployment, campaign construction, landing page build, and advertiser verification.
- Custom Enterprise Plans: Agency and enterprise custom scoping for multi-location operations or multi-market dominance with fractional growth team support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Digital Foundation - Basic online presence package |
| Subscription | Monthly | Local Visibility - Local SEO and discoverability package |
| Subscription | Monthly | Lead Pipeline (RECOMMENDED) - Full lead generation system |
| Subscription | Monthly | Growth Engine - Multi-channel growth system |
| Subscription | Monthly | Agency & Enterprise - Custom solutions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Rise Local product offering
Product offeringCore offering
Rise Local is a Texas-based digital marketing agency that sells integrated monthly subscription plans combining local SEO, Google Business Profile management, paid advertising (Google and Meta), content production, AI search optimization, and CRM automation for local service businesses. Its proprietary OptStar system delivers coordinated multi-channel marketing under one Texas team across four tiered plans ranging from $499 to $3,750+ per month, with one-time infrastructure build fees such as a $1,500 Google Ads setup charge.
Product overview
Rise Local is a Texas-based digital marketing agency offering a tiered service plan system built around four growth stages: Digital Foundation ($499/mo), Local Visibility ($1,099/mo), Lead Pipeline ($2,499/mo), and Growth Engine ($3,750+/mo). The plans build progressively on each other, with Foundation providing website hosting (Zonedock/LiteSpeed), domain/DNS/SSL/security, WordPress + Elementor website, GBP setup, and Core Web Vitals optimization. Local Visibility adds Local SEO, Google Business Profile management, AI Search Optimization, content publishing (2-4 pieces/month), and social media management. Lead Pipeline includes all Visibility features plus Google and Meta Ads management with $1,500 infrastructure build, GoHighLevel CRM integration, conversion tracking (GTM/GA4, CTM/CallRail), automation sequences, landing pages, and remarketing. Growth Engine adds 8-12+ content pieces/month, multi-channel campaigns across Google/Meta/YouTube, funnels and CRO, link building, attribution, email marketing, and TV/broadcast media production. Supporting service modules include Local Search/listings management (Yext API + AdviceLocal hybrid at $154/mo), content marketing, social media management, landing pages, reputation management, video production, and call tracking. Rise Local integrates with industry-specific platforms including HouseCall Pro, ServiceTitan, Jobber (field service), BailBooks (bail bonds), GoHighLevel (CRM), Jane App and Boulevard (wellness/spa), and BuilderTrend and CoStar (construction/real estate). The company uses proprietary AI tools for ad optimization (15+ automated optimizations/month), server-side tracking, and content/pixel-based AI media processing.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Foundation Plan
- Local Visibility Plan
- Lead Pipeline Plan
- Growth Engine Plan
- Agency & Enterprise Custom Plans
- Google & Meta Ads Management
- CRM & Marketing Automation
- Local SEO
- Google Business Profile Management
- AI Search Optimization
- Local Search Listings Management
- Server-Side Conversion Tracking
- Content Marketing
- Social Media Management
- Managed Website Hosting (Zonedock)
Quantifiable outcome
- 500+ businesses supported across growth stages
- +6 more outcomes
Companies that use Rise Local
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles3 records
Rise Local technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability8 records
Feature6 records
Rise Local partnerships and signals
Strategic signalScale indicators12 records
Recent moves6 records
Expansion highlights6 records
Rise Local competitors and assessment
Company assessmentDirect peers
- Sterling Sky: Local SEO agency specializing in multi-location businesses and Google Business Profile optimization. Directly comparable to Rise Local's Local Visibility and Lead Pipeline offerings, with similar SMB/multi-location positioning.
- Higher Visibility: Full-service digital marketing agency offering SEO, PPC, social media and web design with strong emphasis on local search. Directly competes with Rise Local's integrated OptStar-style service stack for SMB clients.
- Thrive Internet Marketing Agency: Full-service digital marketing agency offering SEO, PPC, social media, web design and content marketing to SMB and mid-market clients. Comparable in service breadth, subscription-style engagement, and target customer profile.
- Searchbloom: Digital marketing agency focused on SEO, PPC and conversion optimization for SMBs and mid-market clients. Directly comparable in offering mix and customer profile to Rise Local.
- Boostability: SMB-focused SEO and digital marketing agency with white-label/reseller programs for agencies. Closely comparable to Rise Local's SMB focus and reseller/affiliate distribution model.
- Rankings.io: SEO agency focused on legal and high-value local service verticals with a strong case-study-led sales motion. Comparable to Rise Local's vertical-specific playbook approach and outcome-driven positioning.
Broad incumbents
- WebFX: Large, established full-service digital marketing agency with proprietary marketing platform (MarketingCloudFX). Comparable in offering breadth but at significantly greater scale, serving mid-market and enterprise clients alongside SMBs.
- LocaliQ (Gannett): Digital marketing platform owned by Gannett offering local advertising, SEO and lead-gen solutions to SMBs. Broad incumbent with overlapping capabilities to Rise Local's local marketing stack, including integrated lead-generation and managed services.
- Yext: Enterprise listings management and digital presence platform. Overlaps with Rise Local's hybrid listings approach (Yext is one of the underlying tools used) and competes indirectly for the same end-customer local search budgets.
Emerging players
- Vendasta: SaaS platform for agencies and resellers providing white-label local marketing, CRM and listings tools. Adjacent to Rise Local — overlapping in local listings and SMB marketing, with a more productized/partner-channel go-to-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Rise Local social profiles
Digital presenceRise Local financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rise Local leadership team
Management profileNumber of profiles
Profiles4 records
Rise Local funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rise Local M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rise Local
What does Rise Local do?
Rise Local is a Texas-based digital marketing agency that sells integrated monthly subscription plans combining local SEO, Google Business Profile management, paid advertising (Google and Meta), content production, AI search optimization, and CRM automation for local service businesses. Its proprietary OptStar system delivers coordinated multi-channel marketing under one Texas team across four tiered plans ranging from $499 to $3,750+ per month, with one-time infrastructure build fees such as a $1,500 Google Ads setup charge.
Is Rise Local a public or private company?
Rise Local is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rise Local founded?
Rise Local was founded in 2000. It employs 1 to 10 people.
Where is Rise Local based?
Rise Local is headquartered in Dallas, United States, in the North America region.
How does Rise Local make money?
Three revenue lines are on record. Subscription Plans are the primary driver. The others are professional Services and custom Enterprise Plans.
Who are Rise Local's main competitors?
Direct peers on record are Sterling Sky, Higher Visibility, Thrive Internet Marketing Agency, Searchbloom, Boostability and Rankings.io. Broad incumbents are WebFX, LocaliQ (Gannett) and Yext. Vendasta is listed as an emerging player.
Does Rise Local have an API?
No public API is recorded for Rise Local.