Frogbox
Frogbox is a Canadian-founded rental service delivering reusable plastic moving boxes, wardrobes, and packing supplies to residential and commercial customers across 40+ North American cities via a franchise network.
- Company typePrivate
- Founded2008
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Frogbox does
Frogbox is a Canadian-founded rental service, established in 2008, that supplies reusable plastic moving boxes as an alternative to single-use cardboard. The company targets both residential and commercial customers through a franchise-operated delivery-and-pickup model spanning 40+ cities across North America. Core products include standardized plastic moving boxes rated for 400+ uses, wardrobe boxes, dollies, and ancillary packing supplies; a smaller-format Small FROGBOX SKU was added in June 2013 to address apartment and small-load moves.
The business operates on a rental-and-reverse-logistics model. Customers receive a configured set of boxes delivered to their origin address, retain them for the duration of the move, and return them at the destination for pickup. Pricing is per-box for the first week (around $5-6 per box per source description), with additional charges for delivery, pickup, and accessories, generating modest per-transaction revenue in the tens to low hundreds of dollars. Revenue mechanics are distributed across dozens of independent franchise territories rather than centralized at corporate, which reduces capital intensity but limits the company's ability to extract network-level economics from a single point of control.
Go-to-market combines direct-to-consumer local marketing by franchisees with channel partnerships, most notably a 2013 distribution agreement with PODS. The company's competitive positioning rests on a sustainability narrative (reusability versus cardboard waste) and operational convenience (delivery, pickup, and sturdy stackable design). There is no evidence in the available data of proprietary technology platforms, AI/ML capabilities, or contracted enterprise revenue streams; the franchise structure and physical-asset rental model are the defining features of the business.
Frogbox firmographics
Firmographics- Name
- Frogbox
- Legal name
- Frogbox Inc.
- Website
- https://frogbox.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Frogbox is a Canadian-founded rental service delivering reusable plastic moving boxes, wardrobes, and packing supplies to residential and commercial customers across 40+ North American cities via a franchise network.
- Ownership category
- akta.pro rank
Frogbox industry classification
Industry- Product category
- Moving Supplies Rental
- NAICS
- General Rental Centers (532310), Consumer Goods Rental (5322)
- SIC
- Trucking & Courier Services (No Air) (4210)
- akta.pro primary industry
- Residential Portable Storage Container Rental & Moving (HSAKAIAA)
- akta.pro secondary industries
- On-Site Moving Assistance (Pods/Portable Container Load/Unload) (HSAKAMAG), Portable Storage Container Packing/Loading & Unloading Labor Services (HSAKAIAF)
Keywords
Where Frogbox is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices13 records
Markets served
Frogbox business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Moving Box Rental: Rental of reusable plastic moving boxes with delivery and pickup. First week rental fee plus per-week charges for additional weeks. Price varies by location and number of boxes ordered.
- Moving Supplies: Ancillary sales of packing supplies including recycled packing paper, bubble wrap, mattress covers, sofa covers, chair covers, dollies, wardrobes, and zip ties.
- Commercial Moving Services: Corporate relocation services with commercial pricing tiers starting at 70+ boxes for extended rental periods. Same rates as residential for orders up to 70 boxes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Weekly | Surrey-Delta: $5.80/box first week, $1.50/box per additional week |
| Unit Pricing | Weekly | Whitby: $5.40/box first week, $1.25/box per additional week |
| Unit Pricing | Weekly | 1 Bedroom Regular Bundle: $145-$175+Tax |
| Unit Pricing | Multi-year contract | Commercial pricing: 70+ boxes |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Frogbox product offering
Product offeringCore offering
Frogbox rents reusable plastic moving boxes (Large FROGBOX and Small FROGBOX) and complementary packing supplies (wardrobes, dollies, recyclable paper and bubble wrap, furniture and mattress covers, zip ties) on a weekly basis, with delivery to and pickup from the customer's home or office. The service is offered to both residential customers via online self-serve ordering and to commercial accounts via dedicated sales support starting at 70+ boxes with extended rental periods.
Product overview
Frogbox is a rental service for reusable plastic moving boxes and moving supplies. The core product is the Large FROGBOX (24" x 20" x 12"), supplemented since June 2013 by a Small FROGBOX (21" x 15" x 9") for heavier items. The product line also includes add-on supplies: FROGBOX Wardrobe (for hanging clothes), Moving Dolly, DIY Container Dolly, Recycled Packing Paper, Recyclable Bubble Wrap, Recyclable Sofa Cover, Recyclable Chair Cover, Recyclable Mattress Cover, and Zip Ties. The business model involves free delivery of boxes to the customer's home, free pickup after the move, and the boxes are hand-washed between uses. Commercial and residential moving services are available. Frogbox operates through franchise locations across Canada and the US, with pricing based on number of boxes and rental duration.
Differentiator
Problem solved
Functional benefit
Products and services
- Large FROGBOX Reusable large plastic moving box (24" x 20" x 12", 94 litres / 3.3 cubic feet) designed to hold 35-45 lbs; delivered empty, hand-washed between rentals, and picked up after the move. Available to both residential and commercial customers via the website and local franchises.
- Small FROGBOX Smaller reusable plastic moving box (21" x 15" x 9", 46 litres / 1.6 cubic feet) introduced in June 2013 for heavier items such as books; designed for up to 35 lbs and included in rental bundles alongside the Large FROGBOX.
- FROGBOX Wardrobe Reusable plastic wardrobe box (21" x 24" x 48") for transporting hanging clothes without re-ironing; delivered flat for energy-efficient transportation and assembled on delivery. Available as part of the moving rental package for residential and commercial customers.
- FROGBOX Moving Dolly Heavy-duty dolly designed for transporting loaded FROGBOXES during a move; offered as part of the rental package alongside the reusable boxes.
- DIY Container Dolly Dolly option for customers doing self-service container moves; offered as part of the rental package to support PODS and similar self-service container workflows.
- Recycled Packing Paper Recycled paper used for wrapping and cushioning items inside FROGBOXES; sold as a complementary supply to the box rental bundle.
- Recyclable Bubble Wrap Recyclable bubble wrap for protecting fragile items during transit; sold as a complementary moving supply.
- Recyclable Sofa Cover Protective recyclable cover for sofas during a move; sold as a complementary moving supply to protect furniture in transit.
- Recyclable Chair Cover Protective recyclable cover for chairs during a move; sold as a complementary moving supply.
- Recyclable Mattress Cover Protective recyclable / biodegradable cover for mattresses during a move; sold as a complementary moving supply.
- Zip Ties Zip ties used for securing FROGBOX lids and locking boxes during transit; sold as a complementary moving supply.
- Commercial Moving Service Corporate and office relocation service using FROGBOX reusable plastic moving boxes, with delivery to individual offices or cubicles, free low-tack labels, and commercial pricing for 70+ boxes with rental periods longer than 3 weeks. Targeted at businesses relocating offices and supported by a dedicated commercial moves team in partnership with local franchises.
Quantifiable outcome
- 50-66% reduction in employee time consumed in office moves
- +3 more outcomes
Companies that use Frogbox
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Frogbox technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Frogbox partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- PODScoreStrategic partnership where PODS selected Frogbox to provide reusable moving boxes and eco-friendly moving supplies to its customers in Canada. PODS customers in Halifax, Ottawa, Toronto, Vancouver and surrounding areas can order directly from the PODS website and Frogbox delivers sturdy plastic moving boxes, reusable wardrobes, and eco-friendly supplies.
- Vancouver in the BoxminorVancouver packing services company that partnered with Frogbox to create instructional videos showing how to pack small and large Frogboxes with ease.
- Evergreen BrickworksminorNon-profit implementing sustainable practices in Toronto. Frogbox Toronto assists by donating 1% of revenue sales each year to support environmental initiatives.
- Ecology Ottawa / Josh SniderminorPartnership with Ecology Ottawa co-founder Josh Snider for the Great Glebe Garage Sale event. Frogbox provided moving boxes to help move and store items for sale at the annual event.
- Edgemont Moving and StorageminorNorth Vancouver's premier provider of comprehensive moving services. Listed as a Frogbox friend and partner on Surrey-Delta location page.
- You Move MeminorProfessional local moving company created to move more than just boxes. Partnership referral relationship with Frogbox.
- Everything OrganizedminorCanada's largest professional organizing service offering downsizing, hoarding assistance, whole home organizing. Partner referral relationship.
- Clearway Truck RentalminorFamily owned truck rental company serving British Columbia since 1956. Partnership referral relationship for moving needs.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Frogbox competitors and assessment
Company assessmentDirect peers
- ZippGo: Reusable moving box rental service delivering plastic bins and packing supplies with a sustainability narrative directly comparable to Frogbox's environmental positioning.
- Gorilla Bins: Reusable moving bin rental service operating across US markets. Offers door-to-door delivery and pickup of plastic moving bins with a similar eco-friendly positioning to Frogbox.
- Rent-a-Green Box: US-based reusable plastic moving box rental company offering delivery, pickup, and cleaning of bins for residential and small commercial moves. Closest direct competitor to Frogbox with a comparable circular-economy value proposition.
- BuddyBox Moving: Reusable plastic moving box rental with delivery and pickup service, targeting residential movers with the same time-saving and eco-friendly pitch as Frogbox.
- Betterbox: Eco-friendly reusable moving box rental company offering plastic bins with home delivery and pickup, directly competing with Frogbox on the residential sustainability narrative.
Broad incumbents
- Home Depot: Major home improvement retailer with extensive moving box and packing supply assortment. Operates as both a substitute (cardboard boxes) and an indirect competitor for any do-it-yourself moving consumer evaluating Frogbox's reusable alternative.
- U-Haul: Dominant North American truck and trailer rental company that also sells cardboard moving boxes and packing supplies. Represents the low-cost cardboard substitute that Frogbox competes against on price.
- PODS: North America's largest portable storage container company and an active Frogbox distribution partner since 2013. While PODS focuses on container-based self-storage and moving, it bundles Frogbox bins to its customers, making it both a channel partner and a broader incumbent in the moving/relocation ecosystem.
Emerging players
- MakeSpace: Urban-focused on-demand storage and pickup service that handles the full relocation workflow including packing. Represents an emerging digital-native competitor blending storage, logistics, and moving supplies that could pressure Frogbox's value proposition in dense urban markets.
Regional players
- 1-800-GOT-JUNK?: Canadian-founded junk removal and hauling franchise serving North America. Adjacent rather than directly competitive, but operates in the same relocation ecosystem with similar franchise-driven geographic expansion and serves customers at overlapping life events (moving day).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Frogbox social profiles
Digital presenceFrogbox financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frogbox leadership team
Management profileNumber of profiles
Profiles1 record
Frogbox funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frogbox M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frogbox
What does Frogbox do?
Frogbox rents reusable plastic moving boxes (Large FROGBOX and Small FROGBOX) and complementary packing supplies (wardrobes, dollies, recyclable paper and bubble wrap, furniture and mattress covers, zip ties) on a weekly basis, with delivery to and pickup from the customer's home or office. The service is offered to both residential customers via online self-serve ordering and to commercial accounts via dedicated sales support starting at 70+ boxes with extended rental periods.
Is Frogbox a public or private company?
Frogbox is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Frogbox founded?
Frogbox was founded in 2008. It employs 11 to 50 people.
Where is Frogbox based?
Frogbox is headquartered in Vancouver, Canada, in the North America region.
How does Frogbox make money?
Three revenue lines are on record. Moving Box Rental is the primary driver. The others are moving Supplies and commercial Moving Services.
Who are Frogbox's main competitors?
Direct peers on record are ZippGo, Gorilla Bins, Rent-a-Green Box, BuddyBox Moving and Betterbox. Broad incumbents are Home Depot, U-Haul and PODS. MakeSpace is listed as an emerging player. 1-800-GOT-JUNK? is listed as a regional player.
Does Frogbox have an API?
No public API is recorded for Frogbox.
What industry is Frogbox in?
Frogbox's product category is Moving Supplies Rental. Its primary akta.pro industry code is HSAKAIAA, Residential Portable Storage Container Rental & Moving, with a secondary code of HSAKAMAG, On-Site Moving Assistance (Pods/Portable Container Load/Unload). Its NAICS code is 532310 and its SIC code is 4210.