Boulder Blooms

What Boulder Blooms does

Boulder Blooms is a privately held floral design studio headquartered at 2935 Baseline Road in Boulder, Colorado. Founded circa 2005, the studio has served the Colorado community for over 20 years with custom flower arrangements, plants, and locally sourced gifts, operating under the stated pillars of sustainability, warmth, collaboration, and beauty. Its product portfolio spans seasonal flower arrangements (such as the Ibiza, St. Tropez, Amalfi, and Mykonos collections starting at $88), potted plants, greeting cards, and gift items, alongside structured wedding and event service tiers.

The company runs a hybrid direct-to-consumer and professional services business model. Retail and gifting transactions occur primarily through a Shopify-powered e-commerce storefront with same-day local delivery in Boulder County for orders placed before 12pm and walk-in pickup at the studio (Mon-Fri 9am-5pm, Sat 9am-2pm). Weddings and events are sold on a three-tier basis: À La Carte (under $2,500, self-serve with no minimum), Elevated À La Carte ($2,500-$6,500, with a proposal and one consultation), and Full Service ($6,500+, including custom design, setup, and teardown). Memorial arrangements, event florals, and digital gift cards ($50-$400) round out the offering.

Technologically, Boulder Blooms relies on Shopify for e-commerce and Curate for proposal and inquiry management on its wedding and event funnel; there is no proprietary technology, no mobile app, no public API, and no disclosed AI capability. The company employs 11-50 people, has no disclosed outside investors or parent company, and operates only within the United States (specifically Colorado). Distribution is bounded to Boulder County and selected mountain communities, and the customer base consists of local individual consumers, wedding couples, corporate and social event planners, and families arranging memorial services, with no named enterprise accounts.

Name

Boulder Blooms

Legal name

Boulder Blooms

Website

https://boulderblooms.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Boulder Blooms is a Boulder, Colorado-based floral design studio serving local consumers and event planners with seasonal flower arrangements, plants, gifts, and tiered wedding and event floral services priced from under $2,500 to $6,500+.

Ownership category

akta.pro rank

Product category

Floral Design Services

NAICS

Florists (4593)

SIC

Retail-Miscellaneous Shopping Goods Stores (5940)

akta.pro primary industry

Event Floral Design & Arrangements (HSACAOAA)

akta.pro secondary industries

Wedding & Bridal Floral (Bouquets, Boutonnieres, Corsages) (HSACAOAJ), Floral & Event Installations (HSACAAAC)

Keywords

• Floral design services
• Wedding florals
• Flower delivery
• Event flowers
• Plant and gift shop

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Flower & Plant Sales: Direct sales of seasonal flower arrangements, potted plants, and gift bundles through e-commerce storefront. Same-day delivery available for orders placed before 12pm. Price range from $35 bud vases to $325+ custom arrangements.
2. Gift & Merchandise Sales: Sales of locally sourced gifts including candles, honey, tea, skincare products, greeting cards, and framed pressed flowers. Price range from $2 stickers to $52 framed flowers.
3. Wedding Floral Services: Three-tier wedding service model: A La Carte (under $2,500) self-serve, Elevated A La Carte ($2,500-$6,500) with consultation, and Full Service ($6,500+) with custom design, setup, and teardown. Revenue recognized per event.
4. Event Floral Services: Full-service event floral design for corporate events, memorials, showers, dinner parties, birthdays, and other celebrations. Same tiered structure as weddings with custom proposals for larger events.
5. Gift Cards: Digital gift cards sold in denominations of $50, $100, $150, $200, $300, and $400. Recipients can redeem for flowers, gifts, plants, and more.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Boulder Blooms is a local floral design studio that creates and sells custom floral arrangements for everyday occasions, weddings, events, and memorials. The studio operates a Shopify-powered e-commerce storefront offering seasonal flower arrangements, plants, locally sourced gifts, and greeting cards, complemented by full-service custom wedding and event floral design with setup, installation, and teardown. Orders are fulfilled via local delivery across Boulder County or in-studio pickup at the Boulder location.

Product overview

Boulder Blooms is a local floral-design studio offering a dual-tier product architecture: à la carte offerings for self-service flower purchases across four collections (Seasonal Flowers, Memorial Flowers, Event Flowers, and Wedding Flowers) where customers select pre-designed arrangements in curated color palettes, and full-service offerings for customized wedding and event florals at $6,500+. The core product portfolio spans fresh flower arrangements, potted plants, greeting cards, and locally sourced gifts, with an elevated mid-tier service ($2,500–$6,500) bridging the two. All arrangements are custom-made using seasonal blooms, with same-day delivery available before noon for local orders in Boulder County.

Differentiator

Problem solved

Functional benefit

Products and services

• Seasonal Flowers

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• ShopifycoreTechnology or IntegrationE-commerce platform powering boulderblooms.com online store. Handles product catalog, shopping cart, checkout, payment processing, and order management.
• CuratecoreTechnology or IntegrationProposal management platform used for wedding and event inquiries. Handles inquiry forms, proposals, and booking workflow for custom service tiers.
• Wax CrescentminorChannel Partner/ Reseller/ DistributorLocal candle maker whose products are sold through Boulder Blooms' gift shop. Products include Oakmoss & Evergreen candles at $28.
• Tea with TaeminorChannel Partner/ Reseller/ DistributorLocal tea maker whose products are sold through Boulder Blooms' gift shop. Products include Tea Tubes at $7.
• Emily LexminorChannel Partner/ Reseller/ DistributorArtist whose cotton tea towels are sold through Boulder Blooms' gift shop.
• AnellabeesminorChannel Partner/ Reseller/ DistributorLocal beekeeper whose honey products are sold through Boulder Blooms' gift shop. Products include Orange Blossom Honey ($11) and Honey Hard Candy.
• Rebecca's (Skincare)minorChannel Partner/ Reseller/ DistributorSkincare vendor whose products are sold through Boulder Blooms' gift shop. Products include Jasmine Shea Butter, Lemon Balm Lip Care, Woodland Tonic Tea, and Rainbow Body Scrub.
• WildryminorChannel Partner/ Reseller/ DistributorArtist whose Framed Pressed Flowers are sold through Boulder Blooms' gift shop at $52.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• ProFlowers: Long-standing online flower delivery brand offering bouquets, plants, and gifts at national scale. Competes for the same online occasion-based gifting customers that Boulder Blooms serves locally.
• Teleflora: National floral wire service connecting consumers to local independent florists. Represents the network alternative local florists can plug into — and the competitive context for a standalone independent like Boulder Blooms.
• 1-800-Flowers: Largest US floral and gift retailer, operating a national wire-service network alongside consumer brands. Represents the broad incumbent whose scale and brand compete with Boulder Blooms for both retail and sympathy orders.
• FTD (FloraQueen/Floriday): Historic floral wire-service network now serving consumers via brand portfolio. Competes with Boulder Blooms at the local florist partnership level and on consumer-direct flower delivery.

Direct peers

• Farmgirl Flowers: DTC florist emphasizing sustainability, locally sourced blooms, and distinctive signature wraps. Comparable positioning to Boulder Blooms on sustainability messaging and custom floral design philosophy.
• The Bouqs Co. Direct-to-consumer floral company delivering farm-fresh arrangements on a national scale with subscription and event options. Highly comparable operating model to Boulder Blooms' retail and subscription flower business, but at national scale.
• UrbanStems: DTC floral and gift brand offering curated bouquets, plants, and same-day delivery in select cities. Closely mirrors Boulder Blooms' e-commerce-plus-same-day-delivery model and gift adjacency.

Emerging players

• Ode à la Rose: DTC florist specializing in French-inspired hand-tied bouquets with same-day delivery in major US cities. Comparable artisanal, design-forward positioning to Boulder Blooms' signature-style arrangements.
• BloomsyBox: Subscription-focused online florist delivering weekly, monthly, or bi-monthly bouquets. Comparable to Boulder Blooms' subscription product line as a recurring-revenue DTC floral model.
• LolaFlora: Online florist operating across multiple markets with curated bouquets, plants, and gift bundles. Comparable e-commerce floral-and-gift catalog model at multi-city scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/boulderblooms
• Instagraminstagram.com/boulderblooms/?hl=en
• Pinterestpinterest.com/boulderblooms
• Xx.com/boulderblooms
• LinkedInlinkedin.com/company/boulder-blooms

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boulder Blooms