Lemon Blue
Bleu Citron Productions is a privately-held Toulouse-based live entertainment producer operating proprietary ticketing, regional show production across 20+ venues, national tour production, and festival logistics, serving individual concertgoers, touring artists, festival organizers and corporate/CSE partners across France.
- Company typePrivate
- Founded1986
- HeadquartersToulouse, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Lemon Blue does
Bleu Citron Productions is a privately-held French live entertainment production company headquartered in Toulouse and operating under the trade name "Bleu Citron" (the parent legal entity in the input is referenced as Lemon Blue). Founded in 1986 and established in Toulouse since 1998, the company is structured as a SAS with €40,330 of share capital and operates a multi-city footprint including offices in Paris, Bordeaux and Nantes. The firm is led by President Sophie Levy Valensi and wholly owns three production subsidiaries (Rat des Villes, Pulp, Wazo Productions) plus the Agence Yuzu digital sub-brand.
The company's activities are organized around three pillars. First, it operates a proprietary consumer ticketing platform at spectacles.bleucitron.net featuring real-time seat availability, secure payment processing via ATOS SSL, print-at-home and mobile e-tickets, and authorized-reseller status, which the company actively uses to warn buyers against illicit resale platforms such as Viagogo. Second, it produces local shows — 250+ events per year in the Grand Sud-Ouest across roughly 20 venues ranging from 300 to 11,000 seats, covering music, comedy, theater and family programming. Third, it provides end-to-end touring production and logistics for major French and European artists, and produces or supports regional festivals including Rose Festival, Pause Guitare and CTRL+F. Adjacent lines include a dedicated CSE/works-council and corporate events service, sponsorship and partnership development, and the Fonds Bleu Citron cultural philanthropy vehicle.
Revenue is generated through four streams: transaction-based ticket sales and processing fees on the proprietary platform, professional-services fees from tour production, festival production contracts, and partnership/CSE revenue. Distribution is omnichannel: the owned ticketing site, partner venue box offices, an authorized resale partnership with Reelax Tickets, embedded/white-label ticketing for external festivals, and a paid digital marketing layer running through Meta, TikTok, Snapchat, Spotify and Google via Agence Yuzu. Marketing communications rely on segmented email lists (spectators, touring professionals, B2B partners), the corporate website, and active Facebook, Instagram, X and LinkedIn presences. The company has not raised external venture or private equity capital and shows no disclosed AI, data or API capabilities in the source material.
Lemon Blue firmographics
Firmographics- Name
- Lemon Blue
- Legal name
- BLEU CITRON PRODUCTIONS
- Website
- https://bleucitron.net
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bleu Citron Productions is a privately-held Toulouse-based live entertainment producer operating proprietary ticketing, regional show production across 20+ venues, national tour production, and festival logistics, serving individual concertgoers, touring artists, festival organizers and corporate/CSE partners across France.
- Ownership category
- akta.pro rank
Lemon Blue industry classification
Industry- Product category
- Live Entertainment Production
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industries
- Consumer & Public Shows (B2C) Organizers (THAHABAC), Trade Shows & Industry Expos (B2B) (MPAGAHAB)
Keywords
Where Lemon Blue is headquartered
LocationHeadquarters
- HQ city
- Toulouse
- HQ country
- France
- HQ region
- Europe
Offices4 records
Markets served
Lemon Blue business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Ticket Sales: Primary revenue stream from selling tickets to concerts, shows, and festivals. Company acts as authorized ticketing agent and intermediary between customers and event organizers.
- Service and Processing Fees: Emission fees charged for print-at-home e-tickets, plus booking fees on ticket purchases
- Show Production and Touring: Revenue from producing and managing tours for major French and European artists, including all logistical and operational aspects
- Festival Production: Revenue from producing and providing logistics for major regional and national festivals
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | General admission tickets |
| Transaction based/ take rate | Pay-as-you-go | Festival passes and multi-day packages |
| Transaction based/ take rate | Pay-as-you-go | Premium and VIP tickets |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Lemon Blue product offering
Product offeringCore offering
Lemon Blue (BLEU CITRON PRODUCTIONS) is a Toulouse-based live entertainment production company that organizes local concerts and spectacles across the South-West of France, produces national tours for leading French and European artists, and delivers logistics and operational support for major regional festivals. It also operates an authorized proprietary online ticketing platform (spectacles.bleucitron.net) that distributes tickets to its own productions and white-label events.
Product overview
Bleu Citron is a live entertainment company offering a multi-product portfolio organized around three core activities: online ticketing (Billetterie), local show production (over 250 events annually across the South-West), tour production for major artists, and festival production (including Rose Festival, Pause Guitare). The company also provides supplementary services including VIP/corporate event packages, sponsorship partnerships, a cultural philanthropy fund (Fonds Bleu Citron), and dedicated Works Council packages. The online ticketing platform serves as the primary consumer digital interface while the production and partnership services target B2B clients including artists, venues, and corporate partners.
Differentiator
Problem solved
Functional benefit
Brands
- Agence Yuzu: Digital agency division handling digital marketing campaigns for Bleu Citron artists and events.
Products and services
- Billetterie en ligne (Online Ticketing Platform) Proprietary consumer-facing web platform at spectacles.bleucitron.net for purchasing tickets to concerts, shows, and festivals across venues in southern France. Supports real-time seat availability, multiple venue configurations, and secure credit card payments via ATOS SSL encryption.
- Organisation de spectacles (Local Show Organization) Local concert and show production services organizing over 250 events annually in the greater South-West region across venues ranging from 300 to 11,000 seats, covering music, comedy, theater, and children's performances.
- Production de tournées (Tour Production) Full-service tour production and management for leading artists, handling all stages of national and European tours including booking, logistics, ticketing strategy, and promotional campaigns.
- Festival Production Festival production services for major events in the South-West region including Rose Festival, Pause Guitare, and CTRL+F, providing logistics, artist booking, and operational support.
- CSE & Groupes (Works Council and Group Packages) Dedicated services for Works Councils and groups offering preferential rates, bulk purchasing, and exclusive access to concerts and shows.
- Prestations événementielles et VIP (Corporate Event and VIP Services) Corporate event services including VIP hospitality, B2B partnerships, and event packages for companies seeking entertainment experiences for employees and clients.
Companies that use Lemon Blue
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
Lemon Blue technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Lemon Blue partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Eden AutominorAutomotive partner with logo displayed on the Bleu Citron ticketing platform homepage as part of the partner network
- Citiz (Occitanie)minorCar sharing service partner in Occitanie region, logo featured on the ticketing platform as part of partner ecosystem
- Pathé WilsonminorCinema partner with logo displayed on the Bleu Citron ticketing platform
- N'Py (Nées Pyranies)minorMountain/ski resort partner in the Pyrenees region, logo featured on the ticketing platform
- The Social Hub ToulouseminorCoworking and hospitality partner in Toulouse, logo displayed as part of the Bleu Citron partner network
- Reelax TicketsminorOfficial authorized resale platform for Bleu Citron tickets, allowing secure secondary market sales with barcode validation
- Agence YuzuminorDigital agency partner for campaign deployment and digital marketing services alongside Bleu Citron operations
- Rat des VillescoreSubsidiary/production partner for which Bleu Citron provides administrative and tour management services
- PulpcoreSubsidiary entity for which Bleu Citron provides administrative services and production support
- Wazo ProductionsminorProduction company for which Bleu Citron acts as administrative service provider in tour management
- La ProdminorLive entertainment production company for which Bleu Citron provides administrative and operational support services
- MeetchminorInsurance partner providing cancellation insurance for ticket purchases, offering 100% refund with documentation or 70% without within 48 hours
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Lemon Blue competitors and assessment
Company assessmentBroad incumbents
- Vivendi (Olympia, Canal+): French media conglomerate operating iconic Paris venue L'Olympia and live entertainment assets. Comparable to Bleu Citron's concert venue operations and tour production capabilities but with broader media ecosystem leverage.
- Live Nation Entertainment: Global concert promotion and ticketing giant operating Ticketmaster. Directly comparable to Bleu Citron's tour production and ticketing business but at vastly larger scale; competes for the same French artist tours and festival contracts.
- AEG Presents: Major global concert promoter and venue operator. Comparable to Bleu Citron's touring and venue network operations; competes for European artist routing and festival production partnerships.
Direct peers
- Hellfest Productions: Major French festival organizer (Hellfest Open Air). Comparable festival production business; both firms operate in the French festival production ecosystem with similar logistics, artist booking, and operational models.
- Fnac Spectacles: Leading French ticketing and live entertainment retail platform owned by Fnac Darty. Comparable ticketing product and consumer-facing brand; competes directly for the same concert-goer audience and venue partnerships in France.
- Weezevent: French ticketing platform serving festivals, venues, and event organizers. Directly comparable to Bleu Citron's spectacles.bleucitron.net platform and white-label ticketing offering, targeting the same French organizer market with more advanced technology.
- Festival de Carcassonne / Francofolies: Major French regional festival organizers producing music and cultural festivals in Southern France. Comparable festival production operations, audience overlap, and dependence on regional tourism economy similar to Bleu Citron's South-West focus.
Regional players
- Evenko: Quebec-based concert promoter and festival organizer (owned by Quebecor). Comparable business model to Bleu Citron across concert promotion, festival production, and ticketing, but operates primarily in the Canadian/Quebec market rather than France.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Lemon Blue social profiles
Digital presenceLemon Blue financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lemon Blue leadership team
Management profileNumber of profiles
Profiles1 record
Lemon Blue subsidiaries and ownership
Company hierarchySubsidiaries3 records
Lemon Blue funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lemon Blue M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lemon Blue
What does Lemon Blue do?
Lemon Blue (BLEU CITRON PRODUCTIONS) is a Toulouse-based live entertainment production company that organizes local concerts and spectacles across the South-West of France, produces national tours for leading French and European artists, and delivers logistics and operational support for major regional festivals. It also operates an authorized proprietary online ticketing platform (spectacles.bleucitron.net) that distributes tickets to its own productions and white-label events.
Is Lemon Blue a public or private company?
Lemon Blue is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lemon Blue founded?
Lemon Blue was founded in 1986. It employs 11 to 50 people.
Where is Lemon Blue based?
Lemon Blue is headquartered in Toulouse, France, in the Europe region.
How does Lemon Blue make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are service and Processing Fees, show Production and Touring and festival Production.
Who are Lemon Blue's main competitors?
Broad incumbents on record are Vivendi (Olympia, Canal+), Live Nation Entertainment and AEG Presents. Direct peers are Hellfest Productions, Fnac Spectacles, Weezevent and Festival de Carcassonne / Francofolies. Evenko is listed as a regional player.
Does Lemon Blue have an API?
No public API is recorded for Lemon Blue.
What industry is Lemon Blue in?
Lemon Blue's product category is Live Entertainment Production. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of THAHABAC, Consumer & Public Shows (B2C) Organizers. Its NAICS code is 7113 and its SIC code is 7900.