Inspire Nutrition

What Inspire Nutrition does

Inspire Nutrition is a privately-held nutrition counseling practice operating under the parent entity Beyond Nutrition from a single office at 11 Friends Lane, Suite #106 in Newtown, Pennsylvania. Founded by Kristen Zetterberg (RDN, LDN) and serving clients since at least 2011, the practice employs a five-person clinical team of Registered Dietitians with complementary specialties in intuitive eating, women's wellness, cardiac and diabetes care, renal health, plant-based eating, and sports nutrition. Its core offerings are individual and family nutrition counseling (delivered in-person in Newtown or via telehealth), Body Composition Testing using an InBody 570 analyzer, corporate wellness programs sold to employer buyers, the 9-session Blitz Nutrition & Fitness Program (currently on hold pending a Summer 2026 relaunch), and RD-approved supplements distributed through Fullscript and Metagenics.

The technology stack is intentionally light: a Wix-hosted marketing and scheduling website, virtual session delivery for telehealth, and the InBody 570 device for non-invasive body composition metrics (skeletal muscle mass, body fat percentage, visceral fat, hydration, and inflammatory markers) producing results in under a minute. There is no proprietary software platform, mobile application, or API documented in the source materials.

On the commercial side, Inspire Nutrition operates a hybrid go-to-market across three motions: a direct-to-consumer channel with online scheduling, a sales-led corporate wellness channel offering customizable lunch & learns, workplace counseling, and health events, and a physician referral network. Approximately 95% of consumer clients pay $0 out of pocket because the practice is in-network with 19+ major insurance plans including United Healthcare (plus UMR and GEHA), Aetna (plus Meritain), Cigna (plus Luminare), Medicare, and multiple Blue Cross Blue Shield affiliates. Corporate programs are similarly marketed at $0 employee cost, while supplement sales and à la carte body comp testing provide transactional add-on revenue streams.

Name

Inspire Nutrition

Legal name

Beyond Nutrition

Website

https://inspirenutrition.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Inspire Nutrition is a private Newtown, PA-based nutrition counseling practice that delivers Registered Dietitian-led, insurance-covered nutrition therapy, body composition testing, and corporate wellness programs to individuals, families, employers, and physician-referred patients via in-person and telehealth channels.

Ownership category

akta.pro rank

Product category

Nutrition Counseling Services

NAICS

Diet and Weight Reducing Centers (812191)

akta.pro primary industry

Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE)

akta.pro secondary industries

Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO), Weight Loss Coaching (Non-Clinical) (HSADAFAB), Diabetes & Blood Sugar Nutrition Coaching (HSADAFAF)

Keywords

• Nutrition counseling
• Medical nutrition therapy
• Corporate wellness programs
• Body composition analysis
• Telehealth nutrition services

Headquarters

HQ city

Wrightstown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Insurance-Billed Nutrition Counseling: Primary revenue stream from nutrition counseling sessions billed through accepted insurance plans. 95% of clients pay $0 out of pocket as the practice accepts multiple major insurance providers including United Healthcare, Aetna, Cigna, Medicare, and Blue Cross Blue Shield plans.
2. Corporate Wellness Programs: Customizable corporate nutrition packages sold to employers including lunch & learn workshops, individual counseling, workplace meal consultations, and health-focused events.
3. Body Composition Testing: InBody 570 body composition scans available as add-on service. Complimentary with insurance-covered sessions; available à la carte at self-pay counseling rate.
4. Supplement Sales: RD-approved supplements sold through Fullscript platform and Metagenics, providing additional revenue from supplement recommendations.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Inspire Nutrition is a registered dietitian-led nutrition counseling practice offering individual, family, and group nutrition and lifestyle counseling in-person at its Newtown, PA office or virtually via telehealth. The practice complements counseling with InBody 570 body composition analysis, the 9-session Blitz Nutrition & Fitness Program, corporate wellness packages for employers, and RD-approved supplements dispensed through Fullscript and Metagenics. Sessions are billed through accepted insurance plans covering approximately 95% of clients at no out-of-pocket cost.

Product overview

Inspire Nutrition is a nutrition counseling and wellness practice offering a portfolio of interconnected services centered on registered dietitian-led nutrition therapy. The core offerings include individual and family Nutrition Counseling, Corporate Nutrition programs for businesses, and The Blitz Nutrition & Fitness Program—a comprehensive 9-session package combining nutrition planning, fitness coaching, and body composition analysis. Body Composition Testing via the InBody 570 device provides advanced metabolic health insights as both a standalone service and complementary component of other programs. RD-Approved Supplements are offered through Metagenics and Fullscript platforms. Services are delivered in-person at their Newtown, PA office or virtually, with insurance acceptance covering major providers including United Healthcare, Aetna, Cigna, Medicare, and Blue Cross Blue Shield plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Nutrition Counseling Individual, family, and group nutrition and lifestyle counseling sessions offered in-person at the Newtown, PA office or virtually, focusing on personalized nutrition blueprints tailored to each client's history, genetics, and lifestyle. Designed for individuals and families seeking chronic disease management, weight management, gut health, hormonal health, and women's wellness support.
• Corporate Nutrition Customizable corporate nutrition packages for employers including lunch and learn workshops, individual nutrition counseling, workplace meal consultations, and health-focused events for employee wellness programs. Delivered on-site at employer locations or virtually, typically at $0 cost to employees.
• The Blitz Nutrition & Fitness Program A 9-session personalized nutrition and fitness program combining registered dietitian consultations, InBody 570 body composition scans, personalized training, and Ultra Glucose Control medical food supplement. Designed for individuals seeking structured weight management and body composition improvement.
• Body Composition Testing InBody 570 advanced body composition analysis measuring skeletal muscle mass, body fat percentage, visceral fat, hydration balance, and metabolic health markers beyond traditional scale measurements. Results delivered in under a minute via non-invasive scan. Available complimentary with insurance-covered sessions or à la carte at the self-pay rate.
• RD-Approved Supplements Registered dietitian-approved supplement offerings dispensed through Fullscript and Metagenics platforms, providing medical-grade nutritional supplements to support personalized nutrition plans.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• United HealthcarecoreOthersMajor health insurance provider accepted by Inspire Nutrition, enabling 95% of clients to pay $0 out of pocket for nutrition counseling sessions. Includes UMR and GEHA plans.
• AetnacoreOthersMajor health insurance provider accepted for nutrition counseling coverage, including Meritain Health plans.
• CignacoreOthersHealth insurance provider accepted for nutrition counseling services, including Luminare Health.
• Blue Cross Blue ShieldcoreOthersMajor insurance provider network accepted including Independence Administrators, Independence Blue Cross, Personal Choice, Keystone Health Plan East, Amerihealth, Highmark, and Horizon BCBS NJ.
• MedicarecoreOthersFederal health insurance program accepted for nutrition counseling coverage, enabling access for eligible beneficiaries.
• FullscriptminorChannel Partner/ Reseller/ DistributorOnline supplement platform partner providing RD-approved supplements to clients. Enables convenient ordering and fulfillment of recommended nutritional supplements.
• MetagenicsminorChannel Partner/ Reseller/ DistributorProfessional-grade supplement brand offered to clients for nutritional support as part of personalized nutrition plans.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• EatLove: Personalized nutrition platform with dietitian tools and meal recommendations. Overlaps in providing technology-enabled personalized nutrition, though positioned more as a consumer content platform.
• Virta Health: Specialty telehealth provider for type 2 diabetes reversal using ketogenic nutrition and remote monitoring. Comparable as a tech-enabled MNT provider targeting chronic disease via insurance/employer contracts, though more prescriptive in protocol.
• Vivante Health: Digital GI care platform combining dietitian support with gut-directed behavioral therapy for IBS, IBD, and related conditions. Overlaps with Inspire's gut health specialty and chronic disease management positioning.

Direct peers

• Wellory: Virtual nutrition counseling marketplace offering 1:1 sessions with registered dietitians, often insurance-billed. Competes head-to-head in the DTC virtual MNT segment with broader national marketing.
• Fay Nutrition: Insurance-covered virtual nutrition counseling for chronic conditions including obesity, diabetes, and GI issues. Competes with Inspire for the same patient population using a similar RD-led, insurance-billed telehealth model.
• Season Health: Food-as-medicine platform offering dietitian-led nutrition therapy plus meal delivery, with insurance coverage. Comparable for chronic disease-focused MNT, with the additional integrated meal kit differentiator.
• Nourish: Telehealth platform connecting users with Registered Dietitians covered by insurance for conditions like diabetes, PCOS, and weight management. Directly comparable as a virtual, insurance-billed nutrition counseling service targeting the same end users.

Broad incumbents

• MyFitnessPal: Mass-market nutrition tracking app with a large dietitian content and Premium Coaching offering. Adjacent competitor for general nutrition guidance, though not insurance-billed 1:1 MNT.

Others

• Lemonaid Health: Telehealth primary care provider that includes nutrition counseling as part of chronic care plans and GLP-1 support programs. Relevant as an ecosystem participant driving MNT referrals in the chronic disease space.
• Healthie: Practice management and EHR platform used by independent dietitians and nutrition practices. Relevant as enabling infrastructure for practices like Inspire Nutrition, offering scheduling, billing, and telehealth tools.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/dietitiankristen
• Instagraminstagram.com/inspire.nutrition.inc
• LinkedInlinkedin.com/company/inspire-nutrition-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inspire Nutrition