CityMove
CityMove is a New York-based reverse-auction moving marketplace founded in 2009 by Philip Liu that connects customers seeking moving services with competing moving service providers through a price-discovery bidding mechanism at citymove.com.
- Company typePrivate
- Founded2003
- HeadquartersBrooklyn, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What CityMove does
CityMove operates a reverse-auction moving marketplace headquartered in New York, founded in 2009 by Philip Liu. The platform connects customers seeking moving services with moving service providers who submit competing bids for jobs, framed around price discovery for the customer side. The marketplace is accessible at citymove.com.
Product surface is limited to a web-based marketplace. No mobile applications, developer APIs, SDKs, proprietary AI/ML capabilities, certifications, patents, or partnership ecosystem are disclosed in available records. The company holds no integrations and reports no platform ecosystem components.
CityMove runs a lean operation of 1–10 employees with revenue model, take rate, pricing structure, customer segment composition, and GMV all undisclosed. No funding rounds, acquisitions, executive hires beyond the founder, awards, or third-party validation are recorded in the available data. Operating geography is limited to the New York metropolitan area with no evidence of geographic, vertical, or product expansion beyond the original marketplace concept.
CityMove firmographics
Firmographics- Name
- CityMove
- Website
- https://citymove.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CityMove is a New York-based reverse-auction moving marketplace founded in 2009 by Philip Liu that connects customers seeking moving services with competing moving service providers through a price-discovery bidding mechanism at citymove.com.
- Ownership category
- akta.pro rank
CityMove industry classification
Industry- Product category
- Online Moving Services Marketplace
- NAICS
- Used Household and Office Goods Moving (48421)
- akta.pro industry
- Local Moving for Homes (Single-Family, Townhome)Local Moving with Packing/Unpacking Add-OnMove Scheduling, Time-Window Booking & Calendar ManagementHome & Personal Services/Moving, Storage & Relocation Services/Move-Out/Move-In Logistics Support (Permits, Parking, Elevator Coordination)
Keywords
Where CityMove is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Markets served
CityMove business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
CityMove product offering
Product offeringCore offering
CityMove runs a reverse-auction online moving marketplace where consumers submit their move requirements and competing moving companies submit bids to win the job, surfacing the lowest-priced qualified movers. The service targets people relocating in the New York area by aggregating multiple moving service providers onto a single platform for price-driven selection.
Differentiator
Problem solved
Functional benefit
Products and services
- CityMove Reverse-Auction Moving Marketplace Online reverse-auction marketplace where consumers in New York post their moving requirements and licensed moving companies compete by bidding on the job, enabling consumers to select the lowest-priced qualified mover and allowing moving companies to acquire pre-qualified move leads.
Companies that use CityMove
Customer profileIdeal customer profiles2 records
CityMove technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CityMove partnerships and signals
Strategic signalRecent moves3 records
CityMove competitors and assessment
Company assessmentBroad incumbents
- U-Haul: U-Haul is the dominant truck and equipment rental company in the DIY moving space and also connects customers with moving labor. It is comparable to CityMove in the residential moving customer journey, even though its core business is equipment rental rather than a pure marketplace.
- Thumbtack: Thumbtack is a large horizontal local-services marketplace that includes moving as one of many categories. It is comparable to CityMove as a quote-driven matching platform, though it serves a much broader set of home services.
- TaskRabbit: TaskRabbit is a major local-services marketplace that includes moving help among many other categories. It is a broad incumbent that overlaps with CityMove's local-moving use case within a much larger horizontal platform.
Direct peers
- Unpakt: Unpakt is an online moving comparison marketplace that aggregates quotes from vetted local movers. It is a direct peer to CityMove as a quote/marketplace aggregator in the local residential moving space.
- Lugg: Lugg is an on-demand moving and delivery marketplace that matches consumers with truck-and-help providers for small and large moves. It is a direct competitor to CityMove, serving the same residential local-moving use case with a technology-driven marketplace model.
- Dolly: Dolly connects customers with drivers and helpers for furniture/appliance moves and small relocations. It directly competes with CityMove in the local moving marketplace category with a similar supply-side driver/helper model.
- Bellhops: Bellhops is a tech-enabled moving labor company that books local move help online. It is a direct comparable to CityMove in terms of offering on-demand local moving services to residential customers with online booking.
- HireAHelper: HireAHelper is a marketplace connecting customers with moving labor and truck rental providers for local and long-distance moves. It competes with CityMove in facilitating the matching layer between consumers and moving service providers.
- Moving.com: Moving.com is a lead-generation and comparison marketplace for local and long-distance moving companies. It is comparable to CityMove as a consumer-facing destination for sourcing and comparing moving services.
Emerging players
- Movers.com: Movers.com is a moving comparison and lead-generation site that helps consumers find local and long-distance moving companies. It is comparable to CityMove in the marketplace/aggregation function, though with broader geographic scope and a different revenue model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
CityMove social profiles
Digital presenceCityMove financial estimates
Financial estimateRevenue estimate
Valuation estimate
CityMove leadership team
Management profileNumber of profiles
Profiles1 record
CityMove funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CityMove M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CityMove
What does CityMove do?
CityMove runs a reverse-auction online moving marketplace where consumers submit their move requirements and competing moving companies submit bids to win the job, surfacing the lowest-priced qualified movers. The service targets people relocating in the New York area by aggregating multiple moving service providers onto a single platform for price-driven selection.
When was CityMove founded?
CityMove was founded in 2003. It employs 1 to 10 people.
Where is CityMove based?
CityMove is headquartered in Brooklyn, United States, in the North America region.
Who are CityMove's main competitors?
Broad incumbents on record are U-Haul, Thumbtack and TaskRabbit. Direct peers are Unpakt, Lugg, Dolly, Bellhops, HireAHelper and Moving.com. Movers.com is listed as an emerging player.
Does CityMove have an API?
No public API is recorded for CityMove.
What industry is CityMove in?
CityMove's product category is Online Moving Services Marketplace. Its primary akta.pro industry code is HSAKAAAC, Local Moving for Homes (Single-Family, Townhome), with a secondary code of HSAKAAAH, Local Moving with Packing/Unpacking Add-On. Its NAICS code is 48421.