What 48in48 does

48in48 is a 501(c)(3) nonprofit organization founded in 2015 and headquartered in Atlanta, Georgia. It runs weekend hackathon-style events in which volunteer teams of marketing, design, development, and project management professionals build complete WordPress websites for approximately 48 under-resourced nonprofits per event over a 48-hour period. The technology stack is built on WordPress CMS with the Beaver Builder drag-and-drop page builder, and the organization operates a custom learning management system at learn.48in48.org that delivers 6-10 weeks of pre-event coursework to accepted nonprofits covering branding, content, and DNS preparation. Delivered websites come with one month of free hosting and post-event training; the organization estimates market value of $25,000-$33M+ per nonprofit engagement at no cost to the nonprofit.

The revenue model is donation-driven rather than transactional. Corporate sponsorships are the primary funding stream, anchored by Delta Air Lines as National Presenting Sponsor (since 2017) together with IBM, State Farm, Slalom, and Google Fiber as repeat partners; individual donations through 48in48.org/support make up the balance. Corporate sponsors provide both cash and skilled employee volunteers, while a Board of Directors and Advisory Committee drawn from senior marketing, CSR, and agency roles (Slalom Senior Director, Alloy CEO, Southern Company Gas VP of Corporate Responsibility, Delta Managing Director of Community Affairs) provide governance and pipeline. Go-to-market is event-driven and community-led: nonprofits apply through a 15-minute online form, volunteers self-register per event, and revenue scales with the number and tier of sponsor engagements per city.

The organization has grown from a single Atlanta event in 2015 to a multi-city program (Atlanta, New York, Boston, Minneapolis, Research Triangle, London) with hybrid virtual participation that hosted its first Global Virtual Event in October 2020. Customer segments are bifurcated: the mission side serves ~48 long-tail, sub-enterprise nonprofits per event with no repeat-revenue dependency (cumulative 1,300+ served as of 2022), while the funding side concentrates on 5-6 named flagship corporate sponsors and their CSR budgets. Themed event lines — Global, Women's Build, and Social Justice Events — extend the product surface, and recognition by Charity Navigator and Candid/GuideStar supports donor confidence.

Name

48in48

Legal name

48in48

Website

https://48in48.org

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

48in48 is a 501(c)(3) nonprofit founded in 2015 in Atlanta that builds free professional WordPress websites for under-resourced nonprofits during 48-hour hackathon weekend events, mobilizing volunteer marketers and developers and serving 1,300+ nonprofits to date.

Ownership category

akta.pro rank

Product category

Nonprofit website development services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Computer Programming Services (7371), Services-Membership Organizations (8600)

akta.pro primary industry

Amateur & Grassroots Tournament Organizers (MPAKADAH)

akta.pro secondary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Nonprofit website building
• Skills-based volunteering
• Corporate social responsibility
• Digital marketing training
• Web design services

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Sponsorships: Corporate sponsors provide financial support, employee volunteers, and in-kind resources. Major sponsors include Delta Air Lines (Presenting Sponsor), State Farm, IBM, Google Fiber, Slalom, and others. Sponsors receive branding recognition, employee team-building opportunities, and CSR impact.
2. Individual Donations: Individual donors contribute to the organization through the Support/Sponsor page. The organization is a 501(c)(3) nonprofit (Tax ID #47-4617193) accepting tax-deductible donations.
3. Event Sponsorships: Each event has specific sponsorship opportunities at various levels (Presenting, Gold, etc.) with associated benefits for corporate partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

48in48 builds complete professional WordPress websites for qualifying nonprofit organizations during 48-hour weekend hackathon-style events, where teams of volunteer marketing, design, development, and project management professionals collaborate to deliver each site. Services are provided entirely free of charge to nonprofits and include pre-event coursework via a custom Learning Management System, the 48-hour build itself, post-launch training, and 30 days of free hosting. The organization is funded through corporate sponsorships and individual donations rather than fees charged to recipients.

Product overview

48in48 is a 501(c)(3) nonprofit that provides free professional website building services to other nonprofits through weekend build events. The core offering is the Free Website Build Service, where volunteer teams construct WordPress websites for approximately 48 nonprofits per event over a 48-hour period. This service is supported by the Learning Center platform for nonprofit and volunteer preparation, web hosting and support services, and themed event programs including Global Events, Women's Build Events, and Social Justice Events.

Differentiator

Problem solved

Functional benefit

Products and services

• Free Website Build Service A complete professional WordPress website built for a qualifying nonprofit organization during a 48-hour weekend hackathon event by a team of skilled volunteer designers, developers, marketers, and project managers. Provided at no cost to the recipient nonprofit.
• Learning Center Coursework Platform

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core, minor and flagship.

• Beaver BuildercoreTechnology or Integration · 1 January 2024Beaver Builder provides the WordPress page builder tool used by 48in48 volunteers to create nonprofit websites. Featured in Beaver Builder's Blog Spotlight. Their tools enable nonprofits to maintain websites after the event.
• ActivateGoodcoreStrategic or Co-development Partner · 1 January 2018ActivateGood served as a main event sponsor for the Research Triangle event, providing support to volunteers and nonprofits. Worked with 48in48 to build the nonprofit wiki.
• Red BadgerminorStrategic or Co-development Partner · 1 January 2018London-based technology consultancy that hosted 48in48 Photo Day for London nonprofits in July 2018.
• Delta Air LinesflagshipStrategic or Co-development Partner · 10 February 2017Delta Air Lines serves as National Presenting Sponsor since 2017 (previously Gold sponsor). They provide critical corporate financial backing enabling the organization to scale. Delta team members serve as judges and project managers at events. Tad Hutcheson, Managing Director of Community Affairs, represents Delta on the Advisory Committee.
• SlalomcoreStrategic or Co-development Partner · 1 January 2017Slalom first got involved in 2017 at their Boston event, providing both volunteers and sponsorship. In 2018, they expanded to five teams building 15 total sites. They led capacity building workshops including Salesforce training and storytelling.
• 352 Inc.minorStrategic or Co-development Partner · 1 January 2016Digital agency that returned to sponsor 48in48 events. President Geoff Wilson described it as a tremendous way for their team to give back through their passion for web design, development, and marketing.
• AgencySparksminorStrategic or Co-development Partner · 1 January 2016Matchmaker for brands and marketing agencies. CEO Joe Koufman was an original member of the 48in48 volunteer team and has been involved since the organization's inception.
• IBMflagshipStrategic or Co-development Partner · 1 January 2015IBM has been a key sponsor since the inaugural 2015 event, starting with one city sponsorship and a small team of IBM Watson volunteers. By 2016, IBM sent volunteers to two cities. IBM volunteers supported 48in48's 'go global' initiative. Received 2022 IBM Volunteer Excellence Award recognition.
• Google FibercoreStrategic or Co-development Partner · 1 January 2015Google Fiber has been a key 48in48 sponsor since day one (2015, 2016, 2017), providing sponsorship support in Atlanta. Served as Research Triangle event sponsor in 2018. Tia Bethea, Community Impact Manager, represented Google Fiber.
• State FarmcoreStrategic or Co-development Partner · 1 January 2015State Farm started in 2015 with a single enthusiastic volunteer who loved the experience so much they increased company involvement. Provides ongoing volunteer support with employees like Nishanth Kadiyala, Tejas Jani, Emily Schneider, and Keleigh Harris participating regularly.
• Watchword BrandminorStrategic or Co-development Partner · 1 January 2015Brand strategy firm whose Principal Rachelle Kuramoto has been involved since 2015, participating in messaging and content creation. Returned with her company in 2016 for Atlanta event.
• The Weather Company (IBM Business)minorStrategic or Co-development PartnerThe Weather Company employees, including Rooth Blackman (volunteer) and Denise Denson (Producer/Editor/Project Manager), have participated in 48in48 events. The Weather Company is an IBM business.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• TechSoup: Nonprofit that provides technology products, services, and education to other nonprofits globally. Comparable model of resourcing nonprofits with tech capability they could not otherwise afford.
• Catchafire: Skills-based volunteering platform that connects marketing, tech, and design professionals with nonprofits for pro bono projects. Most direct comparable to 48in48's hackathon-style delivery of professional services to nonprofits.
• Taproot Foundation: National nonprofit that builds capacity for other nonprofits via pro bono consulting engagements in marketing, technology, and strategy. Closely aligned with 48in48's mission of delivering high-value professional services to under-resourced nonprofits.
• VolunteerMatch: Large volunteer-engagement platform connecting skilled volunteers with nonprofit opportunities. Comparable volunteer mobilization infrastructure, though 48in48 delivers more structured, time-bound build events rather than ongoing matching.
• NetHope: Nonprofit consortium that delivers technology solutions and capacity-building to international development NGOs. Comparable in resourcing mission-driven organizations with technology and digital capability.

Broad incumbents

• Points of Light: Large, established volunteer-service organization with global corporate partnerships and civic engagement programs. Operates a much broader portfolio than 48in48 but addresses overlapping corporate volunteer demand.
• Do Something: Large youth-focused nonprofit mobilizing volunteer action across many cause areas. Operates a much broader portfolio than 48in48 but addresses overlapping volunteer and nonprofit audiences.

Emerging players

• BoardSource: Nonprofit that strengthens nonprofit governance and leadership through training, consulting, and resources. Adjacent in mission (nonprofit capacity-building) though focused on governance rather than digital presence.
• Code for America: Civic technology nonprofit that builds digital tools for government and nonprofits using volunteer technologists. Comparable in mobilizing skilled tech volunteers for social impact, though focused on civic-sector clients.

Others

• Idealist: Nonprofit job, volunteer, and organization listing platform. Adjacent ecosystem participant rather than direct competitor, but a relevant channel where nonprofits and volunteers discover opportunities like 48in48's events.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/48in48org
• Facebookfacebook.com/48in48org
• Instagraminstagram.com/48in48

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 48in48