BOOKIT

What BOOKIT does

BOOKIT is a Netherlands-based travel booking company operating a dual B2B2C/B2C business model. For consumers, it runs Dutch-language online travel agencies under sub-brands Traveldeal.nl (vacation deals), Weekendjeweg.nl (short-break bookings), and Bungalows.nl (bungalow and holiday rentals), aggregating inventory for the Dutch leisure market and processing over 200,000 bookings per year from more than 5 million cumulative website visitors.

For B2B partners, BOOKIT operates a white-label travel and entertainment booking infrastructure platform that aggregates over one million global travel listings and approximately 20 million live event tickets, enabling partner applications to embed hotels, flights, cruises, car rentals, and experience bookings under their own brands. Named partners include Crypto.com (Crypto.com Travel, launched May 2026) and Tria (Tria Travel, launched June 2026), with Tria Card users receiving 1.5%–6% cashback and Crypto.com Level Up subscribers earning up to 35% CRO token rewards.

The platform is co-created by OneCompany and Superlogic and integrated with Spree Finance for blockchain-based payments supporting 3,000+ cryptocurrencies across 2 million+ merchants. Revenue is generated through marketplace commissions on direct consumer bookings and through transaction fees, API licensing, or revenue-share arrangements on B2B bookings. BOOKIT maintains offices in Apeldoorn and Hoofddorp, Netherlands, and is recognized as a Dutch "Erkend Leerbedrijf" (approved learning company).

Name

BOOKIT

Legal name

BOOKIT

Website

https://over.bookit.nl

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

BOOKIT is a Netherlands-based travel booking company operating dual B2C Dutch consumer travel sites (Traveldeal.nl, Weekendjeweg.nl, Bungalows.nl) and a B2B white-label travel booking infrastructure platform powering in-app travel services for cryptocurrency and fintech partners including Crypto.com and Tria.

Ownership category

akta.pro rank

Product category

Online Travel Agency

NAICS

Tour Operators (561520), Travel Agencies (561510)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)

akta.pro secondary industry

Hotel & Accommodation Booking Platforms (THALAFAB)

Keywords

• Online travel agency
• White-label travel platform
• Travel booking infrastructure
• Vacation booking services
• B2B travel solutions

Headquarters

HQ city

Amstelveen

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. B2B Travel Booking Infrastructure Services: BOOKIT earns revenue by providing white-label travel booking infrastructure to cryptocurrency and fintech platforms. Partners integrate BOOKIT's booking capabilities into their apps, and BOOKIT receives compensation through transaction fees, API licensing, or revenue sharing arrangements on completed bookings.
2. Consumer Travel Booking (Direct): Direct-to-consumer revenue through owned travel booking websites (Traveldeal.nl, Weekendjeweg.nl, Bungalows.nl) where BOOKIT earns commissions on bookings made through its Dutch consumer platforms.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

BOOKIT operates a dual travel booking business: a direct-to-consumer Dutch online travel agency served through owned label sites (bookit.nl, Traveldeal.nl, Weekendjeweg.nl, Bungalows.nl), and a B2B white-label travel booking infrastructure platform that powers embedded hotel, flight, cruise, car rental, and live experience bookings for fintech and cryptocurrency partners including Crypto.com and Tria.

Product overview

Bookit operates a dual-mode travel booking business. For consumers, Bookit (bookit.nl) functions as an online travel agency serving the Dutch market, built around a core booking platform supplemented by branded label sub-products — Traveldeal.nl (travel deals), Weekendjeweg.nl (weekend getaways), and Bungalows.nl (holiday bungalows) — all managed through expert buyer teams and data-driven matching. In parallel, Bookit operates a white-label travel infrastructure platform co-created with OneCompany and Superlogic, which it licenses to third-party partners to embed travel and entertainment booking (hotels, flights, cruises, car rentals, live events) into their own apps. This white-label platform is powering services such as Crypto.com Travel and Tria Travel, and integrates with blockchain payment networks (via Spree Finance) to enable crypto-based payments and tokenized rewards across travel, entertainment, and retail.

Differentiator

Problem solved

Functional benefit

Brands

• Traveldeal.nl: Travel booking label offering holiday deals and accommodations.
• Weekendjeweg.nl
• Bungalows.nl

Products and services

• Bookit (bookit.nl) Flagship Dutch consumer-facing online travel booking platform offering vacation and travel package bookings, leveraging expert buyer teams and data analytics to match travelers with suitable vacations. Processes over 200,000 bookings per year from more than 5 million visitors.
• Traveldeal.nl Travel deals sub-brand under the Bookit umbrella, focused on discounted travel packages and vacation offers for the Dutch consumer market.
• Weekendjeweg.nl Weekend getaway sub-brand under the Bookit umbrella, focused on short-break and city-trip bookings for the Dutch consumer market.
• Bungalows.nl Bungalow and holiday accommodation sub-brand under the Bookit umbrella, focused on cabin and holiday home rentals for the Dutch consumer market.
• Bookit White-Label Travel Platform White-label travel and entertainment booking infrastructure platform that powers third-party integrations (e.g., Crypto.com Travel, Tria Travel) covering hotels, flights, cruises, car rentals, and experiences, with support for cryptocurrency/blockchain-based payments and tokenized rewards.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered major and core.

• TriamajorChannel Partner/ Reseller/ Distributor · 22 June 2026BOOKIT provides travel booking infrastructure powering Tria Travel, Tria's in-app travel and experience booking service. Tria Card users receive 1.5%-6% cashback on bookings, with eligible early stakers able to stack rates up to 10%.
• Crypto.commajorChannel Partner/ Reseller/ Distributor · 6 May 2026BOOKIT powers Crypto.com Travel, enabling in-app booking of hotels, flights, cruises, car rentals and experiences for Crypto.com's Level Up subscribers, with CRO token cashback rewards up to 35%.
• Spree FinancecoreTechnology or Integration · 27 February 2025Exclusive partnership where Spree Finance provides blockchain-based payment infrastructure and rewards for BookIt's booking platform, enabling users to pay with 3,000+ cryptocurrencies and earn stablecoin-backed Spree Points rewards at over 2 million merchants.
• OneCompanycoreStrategic or Co-development Partner · 26 February 2025OneCompany is the co-creator of Bookit, having partnered with Superlogic to build the next-generation booking super-app combining travel expertise with blockchain technology capabilities.
• SuperlogiccoreStrategic or Co-development Partner · 26 February 2025Superlogic co-created Bookit alongside OneCompany, contributing technology expertise. Superlogic CEO Lin Dai joined Spree Finance's board as part of the broader ecosystem partnership.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TUI: TUI is one of the world's largest integrated tour operators and OTAs with strong Dutch market presence through brands like TUI Netherlands, competing directly with BOOKIT's consumer travel labels (Traveldeal, Weekendjeweg, Bungalows).
• Travelport: Travelport is a global B2B travel technology and distribution company providing booking infrastructure to travel suppliers and resellers, representing a much larger incumbent version of BOOKIT's white-label infrastructure business.
• Booking.com (Booking Holdings): Booking.com dominates the Dutch consumer travel market where BOOKIT operates its B2C labels, and its partner connectivity solutions overlap with BOOKIT's white-label accommodation booking infrastructure.
• Amadeus: Amadeus is one of the largest global travel technology providers, offering GDS, booking platforms, and IT solutions for the travel industry. It competes broadly with BOOKIT's B2B infrastructure offering across airlines, hotels, and corporate travel.
• Expedia Partner Solutions: Expedia Partner Solutions is the B2B arm of Expedia Group offering white-label travel booking APIs and platforms, directly comparable to BOOKIT's white-label infrastructure serving fintech and crypto partners.

Emerging players

• Hopper: Hopper is a mobile-first travel app with fintech features (price freezes, payment plans) and a B2B platform, comparable to BOOKIT in combining consumer travel booking with fintech-style rewards and partner distribution models.

Direct peers

• Kiwi.com (Tequila): Kiwi.com's Tequila platform offers B2B travel booking APIs and white-label solutions for partners to embed flight, hotel, and ground transport booking, mirroring BOOKIT's partner-facing infrastructure model.
• WebBeds: WebBeds is a global B2B travel accommodation distributor providing hotel inventory to travel operators, comparable to BOOKIT's partner-facing accommodation aggregation and booking infrastructure.
• Duffel: Duffel is a London-based travel API platform that provides white-label booking infrastructure for flights, hotels, and travel services, directly comparable to BOOKIT's B2B travel infrastructure layer used by partners like Crypto.com and Tria.
• Hotelbeds: Hotelbeds is a B2B accommodation distribution platform serving travel agents, tour operators, and loyalty programs, directly comparable to BOOKIT's accommodation aggregation and white-label partner distribution model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BOOKIT