Pampas
Pampas is a privately-held Brazilian churrascaria restaurant on the Las Vegas Strip, founded in 2006, offering all-you-can-eat rodizio dining, gourmet sides, a full bar, and events/catering services to tourists, locals, and private-event clients.
- Company typePrivate
- Founded2006
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pampas does
Pampas is a privately-held, single-location Brazilian churrascaria restaurant founded in 2006 and operating on the Las Vegas Strip at 3663 S. Las Vegas Blvd #610, Las Vegas, NV. The company operates a traditional hospitality, direct-to-consumer model with no digital product, app, or proprietary technology stack; the core offering is a rodizio-style all-you-can-eat dining experience featuring approximately 14 varieties of fire-roasted, seasoned meats (including sirloin, garlic beef, bacon-wrapped chicken, sausage, and lamb) carved tableside by passadors until the guest signals to stop. Sides such as grilled pineapple, creamy polenta, and feijoada, plus a full bar of cocktails and mocktails, complement the menu.
Pampas generates revenue almost exclusively from in-person dine-in service (operational hours 4:00pm–10:00pm daily), with menu pricing not publicly disclosed but referenced in customer reviews at approximately a $60 gratuity charge per ticket, consistent with mid-tier Vegas churrascaria pricing. The company has expanded its revenue surface beyond walk-in dining through dedicated events/catering and banquet service lines, and it has cultivated brand credibility through third-party platforms — earning OpenTable Diner's Choice 2022, Restaurant Guru 2021 Gold, a People's Choice recognition, and a listing on The Knot wedding platform.
The customer base is composed of Las Vegas tourists and local diners seeking an upscale, occasion-driven Brazilian churrascaria experience, with no enterprise or B2B customer concentration. Marketing is conducted through the company's website (pampasusa.com), email newsletter sign-ups, online reservation platforms, and earned review media. The firm operates with 11–50 employees and shows no public funding rounds, parent company, or M&A activity; ongoing public hiring across front-of-house, kitchen, management, and dedicated sales/events roles is the principal observable signal of near-term capacity investment.
Pampas firmographics
Firmographics- Name
- Pampas
- Legal name
- Pampas
- Website
- https://pampasusa.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pampas is a privately-held Brazilian churrascaria restaurant on the Las Vegas Strip, founded in 2006, offering all-you-can-eat rodizio dining, gourmet sides, a full bar, and events/catering services to tourists, locals, and private-event clients.
- Ownership category
- akta.pro rank
Pampas industry classification
Industry- Product category
- Brazilian Churrascaria / Steakhouse Restaurant
- NAICS
- Full-Service Restaurants (722511), Caterers (72232), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Steakhouses & Seafood Restaurants (THAFACAE)
- akta.pro secondary industries
- Special Occasion & Destination Restaurants (THAFACAK), Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal) (THAJALAH)
Keywords
Where Pampas is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pampas business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Dine-in Restaurant Sales: Revenue generated from customer dine-in purchases including rodizio (all-you-can-eat meat service), gourmet sides, cocktails, mocktails, and other beverages. Customers pay per meal with gratuity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Rodizio Dining |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Pampas product offering
Product offeringCore offering
Pampas operates a single-location Brazilian churrascaria restaurant on the Las Vegas Strip, offering an all-you-can-eat rodizio dining experience with 14 varieties of fire-roasted meats carved tableside, gourmet sides, and a full bar. The restaurant also sells event catering and banquet services for private dining, celebrations, and corporate events.
Product overview
Pampas is a single-location Brazilian churrascaria restaurant on the Las Vegas Strip offering an authentic rodizio dining experience. The core product is an all-you-can-eat rodizio service featuring 14 varieties of fire-roasted, seasoned meats carved tableside, complemented by gourmet sides including grilled pineapple, creamy polenta, and feijoada. The restaurant also provides a full bar with cocktails and mocktails, and offers events/catering and banquet services for private dining and celebrations.
Differentiator
Problem solved
Functional benefit
Products and services
- Rodizio Dining Experience All-you-can-eat Brazilian rodizio service with 14 varieties of fire-roasted, seasoned meats carved tableside for individual diners and groups at the Las Vegas Strip location.
- Gourmet Sides Brazilian-style accompaniments (grilled pineapple, creamy polenta, feijoada) served alongside the rodizio meats.
- Full Bar and Cocktails Beverage service providing cocktails, mocktails, and other bar offerings to complement the meal.
- Events and Catering Event planning and catering services for private dining, celebrations, weddings, and corporate functions.
- Banquet Services Banquet facilities and service for larger group dining, weddings, and special occasions at the Las Vegas Strip location.
Companies that use Pampas
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Pampas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pampas partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Pampas competitors and assessment
Company assessmentBroad incumbents
- The Capital Grille: The Capital Grille is a Darden-owned upscale steakhouse chain with a Las Vegas location. Comparable to Pampas as a competing fine-dining steakhouse for special occasions, business dinners, and private events on or near the Strip.
- Bazaar Meat by José Andrés: Bazaar Meat is a James Beard-recognized steakhouse at Sahara Las Vegas offering a modern take on meat-centric dining. Comparable to Pampas as a competing Strip steakhouse targeting tourists, special occasions, and group dining, though with a broader, non-rodizio format.
- Cut by Wolfgang Puck: Cut is a celebrity-chef steakhouse at The Palazzo on the Las Vegas Strip. Comparable to Pampas as a competing high-end steakhouse targeting tourists, celebrations, and group/private events.
- SW Steakhouse: SW Steakhouse is a premium steakhouse at Wynn Las Vegas offering high-end cuts and a celebrity-chef reputation. Comparable to Pampas as a competing fine-dining steakhouse on the Strip targeting tourists and special occasions, though with a broader steakhouse (not churrascaria) format.
- Mastro's Steakhouse: Mastro's is an upscale steakhouse and seafood chain with a prominent Las Vegas location. Comparable to Pampas as a competing premium steakhouse targeting celebrations, business dining, and high-spend tourists on the Strip.
- Golden Steer Steakhouse: Golden Steer is one of the oldest steakhouses in Las Vegas, serving classic American steakhouse fare just off the Strip. Comparable to Pampas as a competing Las Vegas steakhouse targeting special occasions and steak-focused diners.
Direct peers
- Texas de Brazil: Texas de Brazil is a Brazilian-American churrascaria chain operating full-service rodizio restaurants nationwide, including a Las Vegas location. Directly comparable to Pampas in cuisine, service model, and target customer.
- Fogo de Chão: Fogo de Chão is a publicly-traded Brazilian steakhouse chain with multiple Las Vegas locations. It is the most direct competitor to Pampas, offering an identical rodizio churrascaria format targeting tourists and event guests on the Strip.
- Chima Brazilian Steakhouse: Chima is a Brazilian steakhouse located in Las Vegas offering traditional rodizio service with fire-roasted meats carved tableside. Directly comparable to Pampas in cuisine, format, and Las Vegas tourist customer base.
- Rodizio Grill: Rodizio Grill is a Brazilian steakhouse chain operating rodizio-style restaurants across multiple US states. It is a direct competitor in the same churrascaria format and price tier as Pampas.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Pampas social profiles
Digital presencePampas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pampas leadership team
Management profileNumber of profiles
Pampas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pampas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pampas
What does Pampas do?
Pampas operates a single-location Brazilian churrascaria restaurant on the Las Vegas Strip, offering an all-you-can-eat rodizio dining experience with 14 varieties of fire-roasted meats carved tableside, gourmet sides, and a full bar. The restaurant also sells event catering and banquet services for private dining, celebrations, and corporate events.
Is Pampas a public or private company?
Pampas is a private company. It is classified as unknown and is currently operating.
When was Pampas founded?
Pampas was founded in 2006. It employs 11 to 50 people.
Where is Pampas based?
Pampas is headquartered in Las Vegas, United States, in the North America region.
How does Pampas make money?
One revenue line is on record: dine-in Restaurant Sales.
Who are Pampas's main competitors?
Broad incumbents on record are The Capital Grille, Bazaar Meat by José Andrés, Cut by Wolfgang Puck, SW Steakhouse, Mastro's Steakhouse and Golden Steer Steakhouse. Direct peers are Texas de Brazil, Fogo de Chão, Chima Brazilian Steakhouse and Rodizio Grill.
Does Pampas have an API?
No public API is recorded for Pampas.
What industry is Pampas in?
Pampas's product category is Brazilian Churrascaria / Steakhouse Restaurant. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants, with a secondary code of THAFACAK, Special Occasion & Destination Restaurants. Its NAICS code is 722511 and its SIC code is 5810.