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Fathom Seafood

Full company profile

uuid000urni

Namestring
Fathom Seafood
Legal namestring
Fathom Seafood
Company typeenum
Private
Founded yearint
2016
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersTacoma, United States
HQ citystring
Tacoma
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
live seafood distribution, wholesale seafood supplier, fresh fish delivery, dungeness crab sales, pacific northwest seafood
Industry4 codes
1Live Seafood & Tank-Based Distribution Wholesale
CodeAFAIADAIPrimaryYes
2Seafood Wholesale (Fresh & Frozen)
CodeAFAIADADPrimaryNo
3Fresh & Frozen Seafood Fillets (Portioned, Skinless/Boneless)
CodeAFANALAAPrimaryNo
4Refrigerated Meat & Seafood (Processed/Packaged)
CodeCRADACAKPrimaryNo
NAICS code4 codes
  • Fish and Seafood Merchant Wholesalers42446
  • Seafood Product Preparation and Packaging31171
  • Fish and Seafood Retailers44525
  • Packaged Frozen Food Merchant Wholesalers424420
SIC code2 codes
  • Prepared Fresh Or Frozen Fish & Seafoods2092
  • Wholesale-Groceries & Related Products5140
Product category
Fresh and Live Seafood Distribution
Social media profiles2 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model2 records
1Seafood Product Sales (Direct to Consumer)
TypeOne Time License
Description

Direct sales of live, fresh, and frozen seafood products to individual consumers through e-commerce platform with 24-hour delivery.

fathomseafood.com
2Wholesale Seafood Distribution
TypeTransaction Fee
Description

B2B sales of seafood products to restaurant groups, wholesalers, distributors, importers, and grocery stores with more than 20 wholesale customers worldwide.

fathomseafood.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details6 tiers
1Black Cod (Sablefish) - $45.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Wholesale Only - rich, buttery flavor, high in Omega-3s

fathomseafood.com
2Salmon varieties (King, Coho, Chum) - $45.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Fresh, frozen, wild-caught salmon

fathomseafood.com
3Halibut - $45.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Fresh & frozen, wild-caught

fathomseafood.com
4Live Geoduck - $45.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Wholesale Only - Pacific Northwest, 0.7-1.3 lbs each

fathomseafood.com
5Dungeness Crab Meat - $50.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Pre-picked meat

fathomseafood.com
6Live Dungeness Crab - $60.00 per unit
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Pacific Northwest, 1.3-2.0 lbs each, ships within 24 hours

fathomseafood.com
GTM typeB2B and B2C
B2B and B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 3 records shown
1Fathom Seafood
Description

Flagship brand offering Dungeness crab and a full range of fin fish.

fathomseafood.com
+2 more records
Core offering1 text field

Fathom Seafood is a vertically integrated seafood company that sources, processes, and distributes live, fresh, and frozen seafood—primarily Dungeness crab, salmon, black cod, halibut, geoduck, and ikura—directly to consumers via its own e-commerce site and to wholesale buyers worldwide. The company operates three brands (Fathom Seafood, Alaska Ice, Franco Fish) and uses proprietary low-salt brining and nitrogen freezing to deliver premium Pacific Northwest seafood within 24 hours.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Ships over 1.5 million pounds of live crab annually to customers
+1 more record
Product overview1 text field

Fathom Seafood is a vertically integrated seafood provider offering live, fresh, and frozen seafood products through multiple brands. The company operates three category-leading brands: Fathom Seafood (flagship brand with Dungeness crab and fin fish), Alaska Ice (specializing in wild and farmed geoduck), and Franco Fish (premium ikura). Product portfolio includes Live Dungeness Crab, Dungeness Crab Meat, Black Cod/Sablefish, King Salmon, Coho Salmon, Chum Salmon, Halibut, Pacific Northwest Live Geoduck, and Ikura. The company offers direct-to-consumer online ordering with 24-hour shipping, as well as a wholesale program serving more than 20 wholesale customers worldwide including restaurants, markets, and international distributors.

Product and service1 record
1Live Dungeness Crab
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-02-01
Description

Shinkei Systems acquired Fathom Seafood's 16,000-square-foot fish processing facility at 2544 S. Fawcett Ave., Tacoma, Washington for $4.2 million in February 2026. Fathom consolidated operations to its Marine View Drive headquarters. Shinkei plans to convert the facility into its first wild-caught fish processing plant.

Strategic tierCoreTypeOthers
Description

Port of Tacoma approved a 50-year ground lease for Saxum Investment Company to develop a 550,000-square-foot cold storage and food processing facility. The $250 million project was originally proposed by Fathom Seafood in 2025 and is expected to generate 400 jobs with $43 million in annual wages.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Major Alaska-based vertically integrated seafood company with broad product portfolio (salmon, crab, whitefish, smoked/portioned) and large processing footprint. Comparable as a Pacific seafood incumbent with similar species exposure to Fathom.

TypeDirect peer
Description

Subscription-based DTC seafood brand sourcing wild-caught Alaskan salmon and other seafood for nationwide home delivery. Directly comparable to Fathom's DTC motion via fathomseafood.com, focused on sustainability and traceability messaging.

TypeDirect peer
Description

Direct-to-consumer premium seafood (and related health-focused) brand shipping wild-caught salmon, crab, and other Pacific seafood nationwide. Closest DTC analog to Fathom's fathomseafood.com channel with comparable premium wild-caught positioning.

TypeDirect peer
Description

Specialty seafood distributor serving restaurants, retailers, and institutional buyers with a focus on responsibly sourced seafood. Comparable in B2B specialty distribution and sourcing-driven positioning to Fathom's wholesale channel.

TypeDirect peer
Description

Alaska-rooted, family-owned seafood processor and distributor with Pacific species portfolio (salmon, crab, halibut) and broad domestic wholesale reach. Comparable species mix and B2B distribution model to Fathom's wholesale arm.

TypeDirect peer
Description

One of the largest US seafood companies, headquartered in the Pacific Northwest, vertically integrated from harvesting through processing, wholesale, and foodservice/retail distribution. Closest large-scale analog to Fathom's vertically integrated Pacific NW model.

TypeEmerging player
Description

San Diego-based specialty seafood purveyor with strong direct-to-restaurant and retail presence in California. Comparable premium specialty supplier dynamic, though more Southern California-anchored vs. Fathom's Pacific NW base.

TypeDirect peer
Description

Alaska-based specialty seafood processor and distributor focused on salmon, crab, and other premium Pacific species for retail and foodservice. Closely comparable in species mix and premium positioning, similar mid-market scale to Fathom.

9Norpac Fisheries Export
TypeRegional player
Description

Hawaii-based seafood processor and exporter with Pacific species exposure (ahi, opah, other deepwater fish) and international wholesale reach. Comparable Pacific seafood processor model with cross-border distribution scaling similar to Fathom's wholesale ambition.

TypeEmerging player
Description

Pacific Northwest premium seafood cooperative marketing wild salmon, Dungeness crab, and other PNW species direct to consumers and wholesalers. Comparable small-scale, sustainability-led Pacific NW seafood brand positioned similarly to Fathom Seafood's flagship line.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Fathom Seafood

Fresh and Live Seafood Distributionfathomseafood.com

Fathom Seafood firmographics

Firmographics
Name
Fathom Seafood
Legal name
Fathom Seafood
Website
https://fathomseafood.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Fathom Seafood industry classification

Industry
Product category
Fresh and Live Seafood Distribution
NAICS
Fish and Seafood Merchant Wholesalers (42446), Seafood Product Preparation and Packaging (31171), Fish and Seafood Retailers (44525), Packaged Frozen Food Merchant Wholesalers (424420)
SIC
Prepared Fresh Or Frozen Fish & Seafoods (2092), Wholesale-Groceries & Related Products (5140)
akta.pro primary industry
Live Seafood & Tank-Based Distribution Wholesale (AFAIADAI)
akta.pro secondary industries
Seafood Wholesale (Fresh & Frozen) (AFAIADAD), Fresh & Frozen Seafood Fillets (Portioned, Skinless/Boneless) (AFANALAA), Refrigerated Meat & Seafood (Processed/Packaged) (CRADACAK)

Keywords

  • Live seafood distribution
  • Wholesale seafood supplier
  • Fresh fish delivery
  • Dungeness crab sales
  • Pacific northwest seafood

Where Fathom Seafood is headquartered

Location

Headquarters

HQ city
Tacoma
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Fathom Seafood business model

Business model
GTM type
B2B and B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Seafood Product Sales (Direct to Consumer): Direct sales of live, fresh, and frozen seafood products to individual consumers through e-commerce platform with 24-hour delivery.
  2. Wholesale Seafood Distribution: B2B sales of seafood products to restaurant groups, wholesalers, distributors, importers, and grocery stores with more than 20 wholesale customers worldwide.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goBlack Cod (Sablefish) - $45.00 per unit
Unit PricingPay-as-you-goSalmon varieties (King, Coho, Chum) - $45.00 per unit
Unit PricingPay-as-you-goHalibut - $45.00 per unit
Unit PricingPay-as-you-goLive Geoduck - $45.00 per unit
Unit PricingPay-as-you-goDungeness Crab Meat - $50.00 per unit
Unit PricingPay-as-you-goLive Dungeness Crab - $60.00 per unit

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Fathom Seafood product offering

Product offering

Core offering

Fathom Seafood is a vertically integrated seafood company that sources, processes, and distributes live, fresh, and frozen seafood—primarily Dungeness crab, salmon, black cod, halibut, geoduck, and ikura—directly to consumers via its own e-commerce site and to wholesale buyers worldwide. The company operates three brands (Fathom Seafood, Alaska Ice, Franco Fish) and uses proprietary low-salt brining and nitrogen freezing to deliver premium Pacific Northwest seafood within 24 hours.

Product overview

Fathom Seafood is a vertically integrated seafood provider offering live, fresh, and frozen seafood products through multiple brands. The company operates three category-leading brands: Fathom Seafood (flagship brand with Dungeness crab and fin fish), Alaska Ice (specializing in wild and farmed geoduck), and Franco Fish (premium ikura). Product portfolio includes Live Dungeness Crab, Dungeness Crab Meat, Black Cod/Sablefish, King Salmon, Coho Salmon, Chum Salmon, Halibut, Pacific Northwest Live Geoduck, and Ikura. The company offers direct-to-consumer online ordering with 24-hour shipping, as well as a wholesale program serving more than 20 wholesale customers worldwide including restaurants, markets, and international distributors.

Differentiator

Problem solved

Functional benefit

Brands

  • Fathom Seafood: Flagship brand offering Dungeness crab and a full range of fin fish.
  • Alaska Ice
  • Franco Fish

Products and services

  • Live Dungeness Crab

Quantifiable outcome

  • Ships over 1.5 million pounds of live crab annually to customers
  • +1 more outcomes

Companies that use Fathom Seafood

Customer profile

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Fathom Seafood technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Fathom Seafood partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor and core.

  • Shinkei SystemsminorStrategic or Co-development Partner · 1 February 2026Shinkei Systems acquired Fathom Seafood's 16,000-square-foot fish processing facility at 2544 S. Fawcett Ave., Tacoma, Washington for $4.2 million in February 2026. Fathom consolidated operations to its Marine View Drive headquarters. Shinkei plans to convert the facility into its first wild-caught fish processing plant.
  • Saxum Investment CompanycoreOthersPort of Tacoma approved a 50-year ground lease for Saxum Investment Company to develop a 550,000-square-foot cold storage and food processing facility. The $250 million project was originally proposed by Fathom Seafood in 2025 and is expected to generate 400 jobs with $43 million in annual wages.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Fathom Seafood competitors and assessment

Company assessment

Broad incumbents

  • Trident Seafoods: Major Alaska-based vertically integrated seafood company with broad product portfolio (salmon, crab, whitefish, smoked/portioned) and large processing footprint. Comparable as a Pacific seafood incumbent with similar species exposure to Fathom.

Direct peers

  • Wild Alaskan Company: Subscription-based DTC seafood brand sourcing wild-caught Alaskan salmon and other seafood for nationwide home delivery. Directly comparable to Fathom's DTC motion via fathomseafood.com, focused on sustainability and traceability messaging.
  • Vital Choice: Direct-to-consumer premium seafood (and related health-focused) brand shipping wild-caught salmon, crab, and other Pacific seafood nationwide. Closest DTC analog to Fathom's fathomseafood.com channel with comparable premium wild-caught positioning.
  • Seattle Fish Company: Specialty seafood distributor serving restaurants, retailers, and institutional buyers with a focus on responsibly sourced seafood. Comparable in B2B specialty distribution and sourcing-driven positioning to Fathom's wholesale channel.
  • Ocean Beauty Seafoods: Alaska-rooted, family-owned seafood processor and distributor with Pacific species portfolio (salmon, crab, halibut) and broad domestic wholesale reach. Comparable species mix and B2B distribution model to Fathom's wholesale arm.
  • Pacific Seafood: One of the largest US seafood companies, headquartered in the Pacific Northwest, vertically integrated from harvesting through processing, wholesale, and foodservice/retail distribution. Closest large-scale analog to Fathom's vertically integrated Pacific NW model.
  • Copper River Seafoods: Alaska-based specialty seafood processor and distributor focused on salmon, crab, and other premium Pacific species for retail and foodservice. Closely comparable in species mix and premium positioning, similar mid-market scale to Fathom.

Emerging players

  • Catalina Offshore Products: San Diego-based specialty seafood purveyor with strong direct-to-restaurant and retail presence in California. Comparable premium specialty supplier dynamic, though more Southern California-anchored vs. Fathom's Pacific NW base.
  • Lummi Island Wild: Pacific Northwest premium seafood cooperative marketing wild salmon, Dungeness crab, and other PNW species direct to consumers and wholesalers. Comparable small-scale, sustainability-led Pacific NW seafood brand positioned similarly to Fathom Seafood's flagship line.

Regional players

  • Norpac Fisheries Export: Hawaii-based seafood processor and exporter with Pacific species exposure (ahi, opah, other deepwater fish) and international wholesale reach. Comparable Pacific seafood processor model with cross-border distribution scaling similar to Fathom's wholesale ambition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Fathom Seafood social profiles

Digital presence

Fathom Seafood financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Fathom Seafood leadership team

Management profile

Number of profiles

Fathom Seafood subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Fathom Seafood funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Fathom Seafood M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fathom Seafood

What does Fathom Seafood do?

Fathom Seafood is a vertically integrated seafood company that sources, processes, and distributes live, fresh, and frozen seafood—primarily Dungeness crab, salmon, black cod, halibut, geoduck, and ikura—directly to consumers via its own e-commerce site and to wholesale buyers worldwide. The company operates three brands (Fathom Seafood, Alaska Ice, Franco Fish) and uses proprietary low-salt brining and nitrogen freezing to deliver premium Pacific Northwest seafood within 24 hours.

Is Fathom Seafood a public or private company?

Fathom Seafood is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Fathom Seafood founded?

Fathom Seafood was founded in 2016. It employs 11 to 50 people.

Where is Fathom Seafood based?

Fathom Seafood is headquartered in Tacoma, United States, in the North America region.

How does Fathom Seafood make money?

Two revenue lines are on record. Seafood Product Sales (Direct to Consumer) is the primary driver. The others are wholesale Seafood Distribution.

Who are Fathom Seafood's main competitors?

Trident Seafoods is listed as a broad incumbent. Direct peers are Wild Alaskan Company, Vital Choice, Seattle Fish Company, Ocean Beauty Seafoods, Pacific Seafood and Copper River Seafoods. Emerging players are Catalina Offshore Products and Lummi Island Wild. Norpac Fisheries Export is listed as a regional player.

Does Fathom Seafood have an API?

No public API is recorded for Fathom Seafood.

What industry is Fathom Seafood in?

Fathom Seafood's product category is Fresh and Live Seafood Distribution. Its primary akta.pro industry code is AFAIADAI, Live Seafood & Tank-Based Distribution Wholesale, with a secondary code of AFAIADAD, Seafood Wholesale (Fresh & Frozen). Its NAICS code is 42446 and its SIC code is 2092.

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Live signals
SeafoodSourcePort of Tacoma approves large cold storage, processing spaceThe Port of Tacoma Commission approved a 50-year ground lease for Saxum Investment Company to develop a 550,000-square-foot cold storage and food processing facility on a 30-acre site. The USD 250 million project is expected to generate 400 jobs with USD 43 million in annual wages and will require environmental remediation before construction begins. The facility, originally proposed by Fathom Seafood in 2025 and to be built over 24 months, aligns with the port's strategy for sustainable economic growth through cleanup of contaminated land.FortunebusinessinsightsFish Processing Market Size, ShareThe global fish processing market was valued at USD 334.14 billion in 2025 and is projected to reach USD 568.83 billion by 2034, growing at a CAGR of 6.24%, with Asia Pacific holding the largest regional share at 50.06%. The market is driven by increasing seafood consumption, rising demand for protein-rich foods and omega-3 supplements, and growing preference for convenience-oriented processed seafood products. Key industry developments include Mowi's entry into Thailand through a partnership with CP Axtra, Shinkei Systems' acquisition of a processing plant in Tacoma from Fathom Seafood, and Cite Marine's acquisition of a processing facility in France from Trétour de Paris.Undercurrent NewsSENA day 3 recap: Livestreamer Whatnot searches for seafood partners; Fathom touts new frozen geoduckThe article provides a recap of day three at the Seafood Expo North America (SENA) in Boston, highlighting various industry activities including product launches, market trends, and strategic expansions by seafood companies. Key developments include Whatnot seeking its first seafood partners, Fathom introducing a new frozen geoduck product, and BSF planning a significant investment in US processing capacity.The News TribuneTacoma seafood facility sold. New owner plans to produce ‘Michelin-quality’ fishShinkei Systems acquired the Fathom Seafood facility at 2544 S. Fawcett Ave. in Tacoma, Washington for $4.2 million in February 2026. The 16,000-square-foot plant will become Shinkei's first wild-caught fish processing facility, deploying its NERA quality control system to scale production and distribution of Michelin-quality fish nationwide with a core team of over 50 employees. Fathom Seafood is consolidating operations to its Marine View Drive headquarters and pursuing a $280 million cold storage and processing facility at the Port of Tacoma.YahooTacoma seafood facility sold. New owner plans to produce ‘Michelin-quality’ fishFathom Seafood sold its 16,000-square-foot Tacoma facility at 2544 S. Fawcett Ave. to an LLC affiliated with Shinkei Systems for $4.2 million, with the deal closing last month according to Pierce County property records. Shinkei plans to convert the site into its first wild-caught fish processing plant using its NERA quality control system to produce and distribute 'Micheline-quality' fish nationwide, expecting to be operational this spring with a team of more than 50 employees. Fathom Seafood is consolidating operations to its Tacoma headquarters on Marine View Drive while proceeding with a separate $280 million cold storage and processing facility at the Port of Tacoma.SalmonBusinessRobot-powered seafood firm Shinkei expands with US West Coast processing facilityShinkei Systems has acquired a 16,000-square-foot fish processing facility in Tacoma, Washington, from Seattle-area processor FATHOM Seafood, expanding the seafood robotics company's footprint on the US West Coast. The facility, which will operate as the "Seremoni Grade" plant, more than doubles Shinkei's processing capacity and is expected to become operational this spring with a core workforce of more than 50 employees. The plant will process fish sourced from fisheries in Alaska, Washington, and California, initially focusing on black cod, while also serving as a test site for Shinkei's AI-driven quality control platform NERA.The News Tribune$280M project would expand seafood company’s operations in Tacoma. Here’s what we knowTacoma-based Fathom Seafood has announced plans for a $280 million, 550,000-square-foot cold storage and processing facility at the Port of Tacoma, in partnership with private equity investor Saxum Real Estate and Development. The project aims to consolidate current operations into a new third-party logistics hub featuring advanced automation and multi-temperature storage capabilities. CEO Cody Mills targets breaking ground this summer and completing the first phase by the end of 2026 to enhance regional food security.SeafoodSourceFathom Seafood poised to start construction on massive USD 280 million, 550,000-square-foot seafood facilityFathom Seafood is poised to start construction on a $280 million, 550,000-square-foot seafood facility in Tacoma, Washington. The company, which has been self-funded, is wrapping up a funding round and hiring Dominic Prinzivalli, former Amazon global operations head, to lead automation and robotics. The facility will serve third-party processing and logistics.