Influexer
Influexer is a Miami-based SaaS platform, founded in 2021, that provides link-in-bio tools enabling social media influencers to consolidate profiles, showcase portfolios, package services, and process secure transactions across 47 countries, monetizing via PRO subscriptions and transaction fees.
- Company typePrivate
- Founded2021
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Influexer does
Influexer is a privately held SaaS company founded in 2021 and headquartered in Miami, Florida, that operates a link-in-bio platform purpose-built for social media influencers. The product consolidates an influencer's social profiles, audience demographics, portfolio, service packages, reviews, and client communication channels into a single customizable white-label bio link, eliminating the fragmented tooling typical of the influencer workflow. The underlying platform architecture combines a self-serve web application (app.influexer.com) with integrations to Stripe for PCI-DSS-compliant payment processing, Google Analytics and Firebase for usage telemetry, and Mailchimp/Sendgrid for marketing communications.
The business model is a freemium-plus-transaction hybrid. A free tier serves nano and micro influencers with core link-in-bio, portfolio, reviews, and chat features. A PRO subscription tier is priced at $14.99/month (down from $34.99/month) and adds a verified badge, unlimited media, detailed demographics, a pro-affiliate program, and a dedicated customer success team. A Pro-Agency tier for managers and agencies handling multiple influencer accounts is on a waitlist. In addition to subscription revenue, Influexer charges a 10% commission to influencers and a 5% service fee to clients on each transaction processed through the platform, alongside an affiliate program that pays referrivers for downstream conversions.
The company targets individual influencers (nano through mega tiers) as its primary persona, with brands and businesses as the demand-side counterparties and influencer agencies as a developing third segment. As of 2023, Influexer reported over 265,000 users in Latin America acquired within a three-month window and stated availability in 47 countries, with stated expansion plans into the USA, Spain, UK, and Canada. The company is led by co-founders Alejandro Rivera (CEO, 15 years in advertising at Sapient Nitro, Publicis Groupe, Razorfish) and Giuliano Kranevitter (CTO, prior leadership at American Express), and announced a Q4 2023 fundraising round to fund growth, with an aspirational public target of 'over $20 million in revenue by 2028.'
Influexer firmographics
Firmographics- Name
- Influexer
- Legal name
- Influexer, Inc
- Website
- https://influexer.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Influexer is a Miami-based SaaS platform, founded in 2021, that provides link-in-bio tools enabling social media influencers to consolidate profiles, showcase portfolios, package services, and process secure transactions across 47 countries, monetizing via PRO subscriptions and transaction fees.
- Ownership category
- akta.pro rank
Influexer industry classification
Industry- Product category
- Influencer Marketing Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- Influencer/Creator Marketplaces & Brand Deal Platforms (MPACABAI)
- akta.pro secondary industries
- Influencer Operations & Payments (Workflow/Invoicing/Payouts) (MPAAAHAO), Creator Sponsorship & Brand Deal Monetization Tools (MPACAFAG), Creator/Influencer Storefront Platforms (CRAFANAC)
Keywords
Where Influexer is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Influexer business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- PRO Subscription: Monthly subscription for advanced features including verified badge, unlimited links/videos/photos, detailed demographics, dedicated customer success team, and pro-affiliate program
- Platform Commission: 10% commission charged to influencers on each transaction
- Service Fee: 5% service fee charged to clients on each transaction for fraud prevention and risk reduction
- Affiliate Program: Commission earned by affiliates when influencers sign up through their link-in-bio
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for nano/micro influencers with basic features |
| Subscription | Monthly | PRO tier at $14.99/month for mid/macro/mega influencers |
| Subscription | Monthly | Pro-Agency tier for managers and agencies (coming soon) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Influexer product offering
Product offeringCore offering
Influexer sells a link-in-bio SaaS platform that lets individual social media influencers consolidate their social profiles, demographics, portfolio, and service packages into a single customizable bio link. The platform enables influencers to be hired directly by brands and clients, with built-in reviews, real-time chat, secure Stripe-backed payments, and an affiliate program. It is offered as a freemium product with a paid Pro tier at $14.99 per month.
Product overview
Influexer is a B2B SaaS link-in-bio platform for influencers, offered as a single unified platform with tiered subscription plans. The core Influexer platform provides the foundational link-in-bio functionality with free tier features including white-label profile customization, demographics, video hosting, portfolio showcase, package creation (up to 2 packages and 4 links), reviews system, real-time chat, analytics, sales reports, and affiliate program. The premium Influexer Pro tier ($14.99/month) adds verified badge, unlimited content capabilities, detailed demographics, pro-affiliate program, and dedicated customer success. A forthcoming Pro-Agency tier will serve managers and agencies managing multiple influencer accounts.
Differentiator
Problem solved
Functional benefit
Products and services
- Influexer Core Platform (Free) Free link-in-bio SaaS platform for individual influencers that consolidates social media profiles, demographics, video and photo portfolio, up to two service packages, up to four links, reviews, real-time chat, basic analytics, sales reports, and a basic affiliate program into a single shareable white-label profile.
- Influexer Pro Paid subscription tier priced at $14.99 per month (after a 7-day free trial, originally $34.99/month) that adds a verified badge, unlimited videos and photos in the portfolio, up to four custom service packages, unlimited links, detailed audience demographics, clicks and views analytics, a pro-affiliate program, and a dedicated customer success team.
Companies that use Influexer
Customer profileSegments4 records
Ideal customer profiles3 records
Influexer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Influexer partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor, core and supporting.
- The Hub/Office LogicminorMiami-based innovation hub where Influexer originated. Provides workspace, networking opportunities, and startup ecosystem support for the company.
- StripecorePayment processor used for secure transaction processing. Stripe handles payment card validation and authorization, adhering to PCI-DSS standards for secure handling of payment information.
- Google AnalyticssupportingWeb analytics service used to track and report website traffic, monitor and analyze use of the service.
- FirebasesupportingAnalytics service provided by Google Inc. for monitoring and analyzing service usage.
- MailchimpsupportingEmail marketing sending service used to manage and send newsletters, marketing and promotional materials to users.
- SendgridsupportingEmail marketing service provider used for sending transactional and marketing emails.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Influexer competitors and assessment
Company assessmentDirect peers
- Collabstr: Marketplace connecting brands and influencers for UGC, sponsored posts, and collaborations. Direct competitor on the brand-creator hiring and matchmaking side of Influexer's offering, with comparable discovery, packages, reviews, and secure payment features.
- Beacons: All-in-one creator platform providing link-in-bio, media kit, store, email marketing, and fan engagement. Direct peer because the value proposition (consolidating influencer business tools behind one bio link with built-in transactions) directly overlaps with Influexer's positioning.
- Linktree: Direct competitor offering a link-in-bio SaaS platform for creators and influencers. Closest comparable in product category, target user (individual influencers/creators), and PLG distribution model, with significantly larger scale and brand recognition than Influexer.
- Stan Store: Creator storefront platform that lets influencers sell products, services, and digital downloads directly from a link-in-bio. Highly comparable because it combines link-in-bio, package pricing, checkout, and marketplace transactions in a single tool — a near-identical feature set to Influexer Pro.
- Linkpop: Shopify-built link-in-bio platform with commerce-native checkout features. Direct competitor in the creator storefront / link-in-bio category, particularly on the e-commerce transaction side where Influexer's service fee model competes head-on.
- Bio.link: Creator-focused link-in-bio tool with media kit, analytics, and brand contact functionality. Directly overlaps with Influexer's free tier feature set, making it a primary competitor for nano/micro influencers in the same freemium PLG motion.
Broad incumbents
- CreatorIQ: Enterprise influencer marketing platform serving large brands with creator discovery, campaign management, and analytics. Comparable because it operates on the same influencer-brand marketplace logic as Influexer, but at the opposite end of the market (enterprise brand-side vs. individual creator-side).
- Aspire (formerly AspireIQ): Established influencer marketing platform connecting brands with creators for campaigns and content. Comparable because it tackles the same brand-creator discovery and collaboration workflow Influexer addresses, but primarily from the brand/agency side rather than the creator side.
- Later (incl. Milkshake): Established social media marketing platform that acquired the Milkshake link-in-bio product, giving it a direct creator-tools footprint alongside broader social scheduling and analytics. Comparable because it bundles link-in-bio with a much larger creator marketing stack.
Emerging players
- Karat Financial: Creator-economy fintech offering payments, banking, and credit products specifically to influencers and creators. Comparable because it operates in the same creator-payments monetization layer that Influexer's 10% commission / 5% service fee model touches, but as a financial infrastructure player rather than a marketplace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Influexer social profiles
Digital presenceInfluexer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Influexer leadership team
Management profileNumber of profiles
Profiles2 records
Influexer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Influexer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Influexer
What does Influexer do?
Influexer sells a link-in-bio SaaS platform that lets individual social media influencers consolidate their social profiles, demographics, portfolio, and service packages into a single customizable bio link. The platform enables influencers to be hired directly by brands and clients, with built-in reviews, real-time chat, secure Stripe-backed payments, and an affiliate program. It is offered as a freemium product with a paid Pro tier at $14.99 per month.
Is Influexer a public or private company?
Influexer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Influexer founded?
Influexer was founded in 2021. It employs 1 to 10 people.
Where is Influexer based?
Influexer is headquartered in Miami, United States, in the North America region.
How does Influexer make money?
Four revenue lines are on record. PRO Subscription is the primary driver. The others are platform Commission, service Fee and affiliate Program.
Who are Influexer's main competitors?
Direct peers on record are Collabstr, Beacons, Linktree, Stan Store, Linkpop and Bio.link. Broad incumbents are CreatorIQ, Aspire (formerly AspireIQ) and Later (incl. Milkshake). Karat Financial is listed as an emerging player.
Does Influexer have an API?
No public API is recorded for Influexer.
What industry is Influexer in?
Influexer's product category is Influencer Marketing Software. Its primary akta.pro industry code is MPACABAI, Influencer/Creator Marketplaces & Brand Deal Platforms, with a secondary code of MPAAAHAO, Influencer Operations & Payments (Workflow/Invoicing/Payouts). Its NAICS code is 5132.