Be Ready Solutions

What Be Ready Solutions does

Be Ready Solutions SRL is a privately held Romanian technology and consulting firm founded in 2015 in Bucharest, operating across two distinct but operationally linked business lines: HR outsourcing and fleet/logistics technology. On the HR side, the company offers PEO/ASO services including payroll administration, recruitment and selection, personnel management, and HR consultancy, delivered as fixed monthly subscriptions (€50/month for 1-15 employees, €299/month for 16-50 employees, custom pricing for 50+) and a la carte recruitment projects; cumulative scale includes 1,000+ candidates placed and 850+ permanent employees under payroll/administration as of 2019. On the fleet/logistics side, the company is the principal distributor in Romania of FleetMaster, an integrated TMS+FMS platform built on patented Spatial Data Flight Technology, with three pricing tiers (Standard €7, Business €10, Enterprise €25 per vehicle/month) covering GPS tracking, route optimization, driver behavior analysis, ERP integration, and BI. Under the Be Ready Tracking Solutions sub-brand (launched 2022), the company extends GPS monitoring to individuals and small businesses, managing 2,000+ vehicles by 2023 and 5,000+ by 2024. Be Ready IT Solutions, launched in 2024, introduced a rent-a-car management system, expanding into a new vertical.

The core technical stack combines GPS telematics, CAN bus data ingestion, route optimization algorithms, and ERP integration (notably Transart, Romania's leading distribution ERP). The company combines direct enterprise sales (case studies include Heineken Romania, Bere Băuturi București, West Beverage, Prosonic, Amigo & Intercost) with self-serve/PLG motions via its website, and supports implementation through technology partners in the FleetMaster consortium (NET System, Briliant Technologies). The product line is monetized primarily through recurring vehicle/employee subscriptions, with implementation and consulting fees from enterprise deployments.

Geographically, operations are concentrated in Romania, with named activity in Bucharest, Ploiești, and South-East Romania (București, Ilfov, Constanța, Ialomița, Prahova); there is no evidence of cross-border expansion. The company is founder-owned, with no disclosed institutional investment, parent company, or public listing. The named employee range is 11-50, with no revenue disclosed.

Name

Be Ready Solutions

Legal name

SC Be Ready Solutions SRL

Website

https://be-ready.ro

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Be Ready Solutions is a Romanian HR and fleet-logistics technology firm offering PEO/ASO services and principal distribution of FleetMaster TMS+FMS in Romania, serving enterprise beverage distributors and SMBs with subscription-based products across 5,000+ vehicles.

Ownership category

akta.pro rank

Product category

Fleet Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Automotive Equipment Rental and Leasing (5321)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Fleet Utilization & Rightsizing / Optimization Services (TLABAIAJ)

akta.pro secondary industries

Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF), Fleet Asset Management & Telematics (Diagnostics, Predictive Maintenance) (THAIANAH), Fleet Policy, Governance & Duty-of-Care Management (TLABAIAK), Maintenance Management Programs (Preventive Maintenance, Vendor Networks) (TLABAIAG)

Keywords

• Fleet management software
• Route optimization
• HR outsourcing services
• GPS vehicle tracking
• Payroll administration

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Fleet Management (FleetMaster) - Subscription per Vehicle: Monthly subscription fees per vehicle for fleet management services. Three tiers: Standard (€7/vehicle/month), Business (€10/vehicle/month), Enterprise (€25/vehicle/month). Revenue scales with vehicle fleet size under management.
2. HR Services - Subscription Packages: Fixed monthly subscription packages for HR administration, payroll, and recruitment services. Three tiers: Startup (€50/month, 1-15 employees), Business (€299/month, 16-50 employees), Enterprise (custom offer, 50+ employees). Includes a specified number of annual recruitments included.
3. Route Optimization & Planning Solutions: Sale/distribution of FleetMaster planning and route optimization solutions as principal distributor. Revenue from software distribution, implementation, and ongoing support to distribution companies across Romania.
4. Recruitment & Selection Services: Recruitment and selection services placed candidates in key positions across partner organizations. Volume-based service generating fees per successful placement or project-based engagements. Managed 1000+ candidate placements and 850+ permanent payroll employees.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels8 records

Core offering

Be Ready Solutions is the principal distributor in Romania of FleetMaster™, an integrated Transport Management System (TMS) and Fleet Management System (FMS) for real-time vehicle tracking, route optimization, driver behavior analysis, and ERP-integrated distribution management. The company also delivers outsourced HR services including payroll administration, recruitment and selection, employee administration, and HR consulting on monthly subscription packages, alongside Be Ready Tracking Solutions (GPS monitoring for individuals and small businesses) and Be Ready IT Solutions (rent-a-car management software).

Product overview

Be Ready Solutions is a Romanian technology and consulting company offering integrated business solutions across three main areas: HR services (recruitment, payroll, administration, consulting), Fleet & Logistics technology (FleetMaster TMS/FMS for route optimization, fleet management, and distribution), and IT Solutions. The core product is FleetMaster, offered in three tiers (Standard €7, Business €10, Enterprise €25 per vehicle/month) for fleet monitoring, telematics, and route optimization. The company also operates Be Ready Tracking Solutions (GPS monitoring for individuals/small companies, managing 5000+ vehicles) and Be Ready IT Solutions (rent-a-car management system). HR services are provided in Startup (€50), Business (€299), and Enterprise (custom) monthly packages.

Differentiator

Problem solved

Functional benefit

Products and services

• FleetMaster TMS+FMS Platform Integrated Transport Management System (TMS) and Fleet Management System (FMS) combining real-time GPS vehicle tracking, route optimization, driver behavior analysis, automated dispatch, fuel monitoring, and business intelligence dashboards. Built on patented Spatial Data Flight Technology from aviation, with ERP/TMS integration capability in Enterprise tier. Distributed and implemented by Be Ready Solutions as principal distributor in Romania for distribution companies, logistics operators, and enterprise fleets.
• FleetMaster Route Optimization & Territorial Planning Mathematical optimization algorithms processing billions of calculations to generate precise routes and ETAs, accounting for traffic, delivery windows, vehicle characteristics, loading parameters, and fuel consumption. Includes territorial planning for long-term sales force and distribution optimization, capable of reducing operational costs by up to 40%.
• HR Outsourcing Services (PEO/ASO) Comprehensive outsourced HR services including recruitment and selection, payroll administration, employee administration, HR consultancy, job descriptions, organizational audits, and HR compliance. Delivered as fixed monthly subscriptions scaled by employee headcount (Startup €50/month for 1-15 employees, Business €299/month for 16-50, Enterprise custom for 50+) with a set number of annual recruitments included per tier.
• Be Ready Tracking Solutions (GPS Vehicle Monitoring) GPS vehicle monitoring service targeting individuals and small companies in Romania, providing live vehicle position tracking, vehicle parameter monitoring, and basic fleet telematics at affordable pricing. Brings enterprise-quality monitoring capabilities to non-enterprise customers previously underserved by enterprise-only providers.
• Be Ready IT Solutions - Rent-a-Car Management System Complete rent-a-car management software system covering full operational and financial activity management for car rental companies. First such comprehensive system developed and implemented in Romania by Be Ready IT Solutions.

Quantifiable outcome

• Route optimization reduces operational costs by up to 40%
• +8 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• FleetMaster (NET System + Briliant Technologies consortium)coreTechnology or Integration · 1 January 2017Be Ready Solutions became the principal distributor of FleetMaster™ route planning and optimization solutions in 2017. FleetMaster was created by a consortium of NET System and Briliant Technologies, built on patented Spatial Data Flight Technology from aviation. Be Ready distributes, implements, and supports FleetMaster across Romania's distribution and logistics sector, achieving national-scale deployments.
• TransartcoreTechnology or Integration · 1 January 2017Transart is #1 in Romania for SFA (mobile sales force and merchandising applications) and ERP software for trade, import, and distribution. Be Ready Solutions partners with Transart for ERP integration with FleetMaster TMS, enabling automatic order intake, processing, and transmission to the FleetMaster TMS for optimized routing and real-time driver communication. Transart B-Org ERP integrates with FleetMaster for Bere Băuturi București and other deployments.
• Heineken RomâniacoreStrategic or Co-development Partner · 1 January 2017Heineken România partnered with Be Ready Solutions to deploy FleetMaster across its 8 national beverage distributors (~500 vehicles). Heineken funded the implementation and selected FleetMaster as the solution to improve distribution quality and efficiency across its distribution network. Be Ready Solutions acted as the implementation partner, deploying FleetMaster Enterprise with route optimization, dispatch, communication, BI, and ERP/API integration modules across all 8 distributors.
• Bere Băuturi București SAcoreImplementation/ SI/ Consulting Partner · 1 January 2017Bere Băuturi București partnered with Be Ready Solutions for integrated logistics and HR services consulting, implementing FleetMaster TMS across its 4 branches. With support from FleetMaster and Transart, the partnership achieved over 9% operational efficiency improvement and over 15% cost reduction. Bere Băuturi is also a customer for HR recruitment and staffing services, and a logo customer.
• Bere Băuturi București SAcoreChannel Partner/ Reseller/ Distributor · 1 January 2017Bere Băuturi București is both a technology implementation partner and an end-customer. They distribute beverages across București, Ilfov, Constanța, Ialomița, and Prahova, serving 7600 partners with a fleet of 100+ cars and 80+ vans. They partnered with Be Ready Solutions to optimize their distribution operations using FleetMaster, with measurable results.
• Briliant TechnologiescoreTechnology or Integration · 1 January 2015Briliant Technologies (also trading as Briltech) is part of the FleetMaster consortium with NET System. They co-developed FleetMaster using proprietary, patented technology. Briliant Technologies is both a technology partner and a customer of Be Ready Solutions.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Verizon Connect: Enterprise fleet and asset management platform offering GPS tracking, route planning, fuel management, and driver behavior monitoring. Comparable core functionality to FleetMaster, with Verizon Connect representing a well-funded incumbent that competes for the same Romanian distribution customers.
• Geotab: Global fleet telematics leader serving enterprise fleets with GPS tracking, route optimization, and driver behavior analytics. Comparable to Be Ready Solutions as a competing fleet management platform, though Geotab is far larger, more international, and serves fleets across multiple verticals rather than specializing in Romanian distribution.
• Samsara: Public US-based Connected Operations platform combining fleet telematics, video-based safety, route optimization, and asset tracking. Comparable to Be Ready's FleetMaster offering at the platform level, though Samsara is a much broader, well-capitalized incumbent targeting multi-vertical enterprise customers.
• MiX Telematics: Global fleet and asset management provider with strong European footprint offering telematics, driver behavior, fuel management, and route optimization. Comparable functionality to FleetMaster at the enterprise tier, competing for the same large distribution accounts that Be Ready targets in Romania.
• SD Worx: European HR and payroll services provider offering PEO/ASO capabilities across multiple countries. Comparable to Be Ready's HR services arm as a larger, multi-country HR outsourcing peer with overlapping customer needs for payroll, recruitment, and administration services.
• Trimble Transportation: Enterprise TMS and fleet management platform serving large logistics and distribution operations globally. Comparable to Be Ready's FleetMaster at the higher end of the market, particularly for complex distribution routing and ERP-integrated order-to-delivery workflows similar to the Transart integration Be Ready's customers use.
• Webfleet (Bridgestone): Bridgestone-owned fleet management platform offering GPS tracking, route optimization, tachograph download, and compliance management across Europe. Directly comparable to FleetMaster's TMS+FMS capabilities with established European presence that could encroach on Be Ready's Romanian accounts.

Direct peers

• Wialon (Gurtam): Belarus-headquartered telematics platform with strong presence in Eastern Europe and CEE including Romania. Wialon is one of the most direct competitors to Be Ready's FleetMaster distribution in Romania, offering comparable GPS tracking and fleet management features for distribution fleets at competitive subscription pricing.

Regional players

• SafeFleet: Romanian fleet management and GPS tracking provider focused on the local market. Directly comparable to Be Ready's Be Ready Tracking Solutions and FleetMaster offerings, competing for Romanian SMB and distribution accounts with similar GPS tracking and fleet management subscription pricing.
• Road Link: Romania-based fleet management and GPS tracking competitor. Comparable regional peer to Be Ready Solutions, offering similar subscription-based vehicle monitoring and route optimization products to Romanian fleet operators and distribution companies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@fleetmasterro5888
• Facebookfacebook.com/BeReadySolutions
• LinkedInlinkedin.com/company/be-ready-solutions

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Be Ready Solutions