What PAC Software does

PAC Software is an Argentine enterprise software and consulting firm founded in 2004 that specializes in AI-augmented ERP and CRM implementations for B2B manufacturers in Latin America. The company is based in Buenos Aires with a regional office in Santiago, Chile, and operates with a headcount in the 11–50 range. PAC acts as an authorized reseller and implementation partner for Epicor Kinetic (its core manufacturing ERP) and the SugarCRM/SugarAI suite, layering proprietary AI add-ons — R Daniel for real-time anomaly and opportunity alerts, Fluent for natural-language querying of enterprise data, Grow for dynamic BI dashboards, and Aleran for B2B sales channel automation — to deliver an integrated intelligent manufacturing stack covering production planning, inventory, quality, supply chain, and commercial intelligence.

The business model combines software license resale (subscription/recurring) with implementation, customization, and ongoing professional services for digital transformation projects. Pricing is quote-based and not publicly disclosed; engagement is custom per client and billed primarily on an annual cadence. PAC targets mid-to-large enterprise manufacturers through a direct consultative field-sales motion, supported by industry-specific content marketing across nine vertical landing pages (general manufacturing, metalworking, food, pharma/chemical, plastics, electronics, agricultural machinery, field service, and medicinal oils). Named customers include Coca-Cola, Danone, La Serenísima, Alfa Laval, Schott, Stanley Black & Decker, Indra, Atos, Cannava, and others.

PAC's value proposition centers on connecting planning, execution, sales, and analytics through AI applied to manufacturing data, with claimed operational outcomes including up to 80% reduction in stockouts, 25–30% improvements in conversion or planning precision, and 40–60% gains in decision-making agility. The company is privately held, has no disclosed funding rounds, no disclosed management team, no patents, and no public awards; ownership structure is not stated. Revenue, headcount growth rate, and financial performance are not disclosed in the available materials.

Name

PAC Software

Legal name

PAC

Website

https://pac.com.ar

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

PAC Software is an Argentine firm that resells and implements Epicor Kinetic ERP and SugarAI CRM for B2B manufacturers in Argentina and Chile, adding proprietary AI tools for anomaly detection, natural-language querying, BI, and B2B sales automation.

Ownership category

akta.pro rank

Product category

Manufacturing ERP Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Software Publishers (5132)

SIC

Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

akta.pro secondary industries

Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC), Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)

Keywords

• Manufacturing ERP software
• AI manufacturing solutions
• Enterprise resource planning
• B2B CRM software
• Digital transformation services

Headquarters

HQ city

Ciudad Evita

HQ country

Argentina

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Epicor Kinetic ERP Implementation: PAC resells and implements Epicor Kinetic ERP, providing system integration, configuration, data migration, and ongoing support services for manufacturing clients. Revenue comes from software licensing (perpetual or subscription) and professional services for deployment.
2. SugarAI CRM Suite: Resale and implementation of SugarCRM-based AI solutions including Sugar Sell (sales), Sugar Market (marketing), and Sugar Serve (service). Revenue model includes platform subscriptions and implementation services.
3. AI Solutions Integration: Proprietary AI solutions (Fluent, R Daniel, Grow, Aleran) provided as integrated add-ons to the core ERP/CRM platform. Revenue generated through licensing fees and consulting services.
4. Consulting and Digital Transformation Services: Professional services for digital transformation projects, including process optimization, AI integration, change management, and ongoing technical support for manufacturing clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

PAC Software resells, implements, and extends Epicor Kinetic ERP and the SugarAI CRM suite for manufacturing enterprises, layering proprietary AI add-ons (Fluent, R Daniel, Grow, Aleran) on top. The company combines software licensing with professional services—implementation, configuration, data migration, and ongoing support—to deliver AI-powered production planning, inventory optimization, commercial intelligence, and real-time operational alerting across nine manufacturing verticals.

Product overview

PAC Software is an AI solutions provider for manufacturing, offering a platform-plus-modules architecture anchored by Epicor Kinetic ERP (the core enterprise system for manufacturing planning, production, and supply chain) and SugarAI (an AI-augmented CRM suite for B2B commercial intelligence). The SugarAI suite comprises Sugar Sell (sales CRM with AI guidance and forecasting), Sugar Market (B2B marketing automation with predictive prospect scoring), Sugar Serve (centralized customer support), and Sugar Sales-i (commercial intelligence with real-time alerts). Complementing these are specialized AI add-ons: R Daniel (real-time opportunity and anomaly alerting), Aleran Software (B2B sales channel automation with intelligent carts), Fluent (private AI for natural-language knowledge retrieval), and Grow (dynamic business intelligence dashboards). PAC's products work together in a connected ecosystem spanning production planning, commercial management, marketing, customer service, field operations, and analytics across manufacturing industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Epicor Kinetic
• SugarAI AI-powered B2B commercial intelligence platform integrating the complete sales cycle, analyzing real-time data to generate actionable insights and improve forecast accuracy across the manufacturing sector.
• Sugar Sell AI-augmented sales CRM that guides sales representatives toward high-impact actions, automates follow-up workflows, prioritizes accounts and opportunities, and improves sales forecast precision.
• Sugar Market B2B marketing automation platform that automates multi-channel campaigns, applies intelligent prospect scoring, and uses predictive AI to analyze behaviors, segment audiences, and personalize content for improved campaign conversion.
• Sugar Serve
• Sugar Sales-i Commercial intelligence platform that transforms sales data into actionable insights, generating real-time alerts to identify cross-selling opportunities and declining accounts, and auto-generating commercial presentations from purchase history.
• R Daniel Real-time operational intelligence tool that automatically detects business opportunities, alerts on sales and inventory anomalies, and delivers processed, actionable alerts to minimize losses from missed opportunities.
• Aleran Software B2B sales automation platform with intelligent carts that digitizes industrial sales channels, automates catalogs, pricing, and orders in real time, reducing order processing times and increasing B2B conversion.
• Fluent Private AI knowledge retrieval platform that allows querying company data, processes, and critical documents in natural language without programming, eliminating dependence on manual reports or other teams.
• Grow Dynamic business intelligence (BI) platform that converts operational, commercial, and financial data into visual dashboards, enabling real-time KPI monitoring, trend analysis, predictive risk detection, and accelerated strategic decision-making.

Quantifiable outcome

• Up to 30% reduction in planning times and 20% improvement in scenario precision
• +11 more outcomes

Named customers18 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered core, key and supporting.

• EpicorcoreTechnology or IntegrationEpicor is PAC's primary ERP technology partner. PAC resells and implements Epicor Kinetic ERP to manufacturing clients across Latin America. The partnership provides the core manufacturing platform enhanced with PAC's AI capabilities for predictive planning, demand forecasting, and inventory optimization. Epicor Kinetic serves as the foundational ERP system across all PAC's manufacturing industry solutions.
• SugarCRM (SugarAI)coreTechnology or IntegrationPAC is an authorized SugarCRM reseller and implementer, offering the SugarAI platform including Sugar Sell (sales automation), Sugar Market (marketing automation), Sugar Serve (customer service), and Sugar Sales-i (commercial intelligence). The partnership delivers AI-powered CRM capabilities integrated with Epicor ERP.
• R DanielcoreTechnology or IntegrationR Daniel is PAC's proprietary intelligent alert system that monitors business operations in real-time, automatically detecting opportunities, risks, and operational deviations. This solution complements the Epicor ERP platform by adding proactive anomaly detection capabilities.
• Aleran SoftwarekeyTechnology or IntegrationAleran Software provides PAC's B2B e-commerce platform with intelligent shopping carts, real-time pricing management, and catalog automation for industrial sales channels. The solution integrates with Epicor ERP for seamless order processing.
• FluentkeyTechnology or IntegrationFluent is PAC's private AI querying solution that enables natural language access to enterprise data, processes, and documents. It reduces dependency on manual reports and provides immediate answers in natural language without programming.
• GrowkeyTechnology or IntegrationGrow provides PAC's dynamic business intelligence platform that converts operational, commercial, and financial data into visual dashboards with real-time KPIs, trend analysis, and predictive risk detection for accelerated decision-making.
• Sales-isupportingTechnology or IntegrationSales-i commercial intelligence platform integrated with PAC's solution ecosystem. It transforms sales data into actionable insights for identifying opportunities, detecting risks, and increasing revenue through real-time data analysis.

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• Bionic: Epicor partner providing ERP implementation, customization, and managed services. Direct peer because both monetize Epicor through implementation services and ongoing support.
• Novitsys: Mexico-based Epicor Kinetic reseller and implementation partner serving manufacturing customers across LatAm. Direct peer because both operate as regional Epicor channel partners with implementation services.
• Ranger Software: US Epicor Kinetic reseller and implementer focused on mid-market manufacturing. Direct peer because of the same Epicor channel partner business model and manufacturing vertical focus.

Emerging players

• SugarCRM (direct): CRM platform vendor whose SugarAI suite PAC resells. Emerging player because while not a peer in services, SugarCRM's direct sales motion and AI roadmap are the strategic counterpart to PAC's channel-led approach in the region.
• Epicor (direct): Core ERP vendor whose Kinetic platform PAC resells and implements. Emerging player because Epicor's potential direct expansion into Argentina/Chile would directly threaten PAC's services revenue and partner economics.

Broad incumbents

• Everis (NTT Data): Global IT consultancy with strong LatAm presence (especially Argentina and Chile) offering ERP, CRM, and AI integration to enterprise manufacturing clients. Broad incumbent addressing the same buyer through similar solutions.
• Softtek: Large Mexican-origin IT services firm with broad ERP, application management, and digital transformation offerings across LatAm. Broad incumbent competing for similar enterprise IT budgets, including manufacturing.
• Stefanini: Brazilian multinational IT services and systems integration company operating across LatAm with ERP and digital transformation practices. Broad incumbent providing overlapping enterprise application services.
• Seidor: Global SAP and Microsoft Dynamics partner with significant LatAm presence offering ERP implementation and digital transformation to enterprises. Broad incumbent because it competes for the same manufacturing ERP spend but across multiple ERP platforms and at much larger scale.
• Neoris: LatAm-origin IT consulting and systems integrator (Cemex spin-off) with deep enterprise ERP and digital transformation capabilities. Broad incumbent because it targets similar manufacturing customers but offers a much broader technology portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PACSoftwareLatam
• LinkedInlinkedin.com/company/pac-software-s.a.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PAC Software