CognisantMD
CognisantMD (OceanMD) is a Toronto-based digital health company providing EMR-integrated patient engagement, eReferral, and care-coordination tools to Canadian healthcare providers, clinics, and health systems through its Ocean Platform, operating as a subsidiary of WELLHealth Technologies Corp.
- Company typePrivate
- Founded2014
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CognisantMD does
CognisantMD, operating commercially as OceanMD, is a Toronto-based digital health company that provides EMR-integrated patient engagement and provider network tools to Canadian healthcare organisations. The Ocean Platform comprises two solution suites: the Patient Engagement Suite, which includes Online Booking, Patient Messages, Patient Reminders, Check-In Kiosks and Tablets, Self-Serve Forms, and Ocean Studies; and the Ocean Provider Network, which coordinates care through eReferrals, eConsults, eSubmissions, eOrders, and Care Networks. The platform is built around deep, standards-based integrations with Canada's four leading electronic medical record systems (PS Suite, Med Access, Accuro, and Oscar Pro) and supports Ontario Health's ONE ID for provincial single sign-on. Reported scale metrics include more than 50,000 clinicians, administrators, and staff using the platform, over 4 million monthly patient engagements, and more than 170,000 monthly eReferrals.
The company operates a B2B SaaS model with annual subscription billing and quote-based enterprise pricing, distributed through direct enterprise sales to healthcare providers, clinic administrators, and healthcare systems. The business was co-founded by Dr. Doug Kavanagh, a practising family physician with the North York Family Health Team who serves as medical director, providing clinical credibility with provider buyers. CognisantMD is privately held and operates as a subsidiary of WELLHealth Technologies Corp (TSX: WELL), a publicly-traded health technology company, branded as a WELLSTAR company. Headcount is reported at 11–50 employees, and the operating geography is exclusively Canada, with all current customers and integrations domestic.
Recent product development has focused on workflow automation and platform extensibility. Autofill Templates for Order Sets were launched in December 2025 to reduce manual data entry in eRequests; an eSubmissions workspace launched in April 2026 to support electronic submission of administrative health forms to government programs, insurers, and public agencies; and Ocean Labs was introduced in April 2026 as an innovation initiative for future digital health development and third-party integrations. The company does not disclose revenue or funding rounds in the available data, and there are no disclosed AI/ML capabilities, patents, or external awards.
CognisantMD firmographics
Firmographics- Name
- CognisantMD
- Legal name
- OceanMD
- Website
- https://cognisantmd.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CognisantMD (OceanMD) is a Toronto-based digital health company providing EMR-integrated patient engagement, eReferral, and care-coordination tools to Canadian healthcare providers, clinics, and health systems through its Ocean Platform, operating as a subsidiary of WELLHealth Technologies Corp.
- Ownership category
- akta.pro rank
CognisantMD industry classification
Industry- Product category
- Healthcare Patient Engagement Software
- NAICS
- Software Publishers (5132), Software Publishers (513210), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Health Services (8000)
- akta.pro primary industry
- Real-World Data (RWD) Platforms & Clinical Data Curation (HLACAIAJ)
- akta.pro secondary industry
- Clinical & Translational Informatics (Clinical Data Integration/Real-World Data for R&D) (HLAGAJAF)
Keywords
Where CognisantMD is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
CognisantMD business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: OceanMD operates as a B2B SaaS platform providing digital health tools to healthcare providers, clinics, and health systems on a subscription basis. Pricing is not publicly disclosed; the website features a 'View Pricing' link indicating quote-based enterprise pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Quote-based enterprise pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
CognisantMD product offering
Product offeringCore offering
CognisantMD (branded as OceanMD) develops and operates the Ocean Platform, a cloud-based, EMR-integrated digital health platform sold to Canadian healthcare providers, clinics, and health systems. The platform delivers a Patient Engagement Suite (online booking, secure messaging, reminders, check-in kiosks, self-serve forms, research engagement) and the Ocean Provider Network for standards-based care coordination via eReferrals, eConsults, eSubmissions, and eOrders. It is distributed as a subscription SaaS product and is embedded within Canada's leading electronic medical record systems.
Product overview
The Ocean Platform by OceanMD is a unified healthcare communication platform that connects patients to providers, clinics to hospitals, and healthcare systems to each other. The platform comprises two main solution suites: (1) the Patient Engagement Suite including Online Booking, Patient Messages, Patient Reminders, Check-In Kiosks & Tablets, Self-Serve Forms, and Ocean Studies; and (2) the Ocean Provider Network for coordinating care through eReferrals, eConsults, eSubmissions, eOrders, and Care Networks. The platform integrates with Canada's leading EMRs and supports Ontario ONE ID single sign-on. Additional offerings include Ocean Forms Library, Ocean Horizons integration program, and Ocean Labs innovation initiative. The platform serves over 50,000 clinicians and staff, facilitating 4 million monthly patient engagements and 170,000 monthly eReferrals.
Differentiator
Problem solved
Functional benefit
Products and services
- Ocean Platform
Quantifiable outcome
- 50K+ clinicians, admins and staff using Ocean platform
- +2 more outcomes
Companies that use CognisantMD
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
CognisantMD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
CognisantMD partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- PS Suite (Telus Health)coreDeep EMR integration with PS Suite (Telus Health), one of Canada's leading electronic medical record systems. Ocean's patient engagement and provider network tools are fully integrated into PS Suite, enabling seamless clinical workflows for physicians using this platform.
- Med Access (TELUS Health)coreDeep EMR integration with Med Access (TELUS Health), enabling Ocean platform tools to be accessible within the Med Access EMR interface for Canadian physicians.
- Accuro (MRP Biome)coreDeep EMR integration with Accuro (MRP Biome), making Ocean's digital health tools available to Accuro EMR users across Canada.
- Oscar Pro (Oscar Health)coreDeep EMR integration with Oscar Pro (Oscar Health), providing access to Ocean's patient engagement and provider coordination tools for Oscar Pro EMR users.
- Ontario Health (ONE ID)coreIntegration with Ontario Health's ONE ID identity management system, enabling Ontario healthcare providers to sign in to the Ocean platform using their ONE ID credentials. This provincial integration supports healthcare system adoption in Ontario.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
CognisantMD competitors and assessment
Company assessmentDirect peers
- Novari Health: Canadian provider of eReferral, wait-list management, and care coordination software to hospitals and health authorities — closely comparable to Ocean's eReferrals, eConsults, and Care Networks modules.
- Think Research: Canadian healthcare software company delivering EMR-integrated clinical decision support, forms, and workflow tools to providers — directly overlapping with Ocean's EMR-integrated forms and clinical workflow products.
- Verto Health: Canadian health-tech vendor focused on interoperability and digital care coordination between clinics, hospitals, and home care — directly comparable to Ocean's care-network and eReferral positioning.
Emerging players
- Maple Corporation: Canadian virtual-care platform offering online booking, messaging, and provider consultations — overlapping with Ocean's online booking, patient messages, and broader patient-engagement suite, though primarily consumer-direct.
- Dialogue Health Technologies: Canadian virtual care and employee health platform with messaging, booking, and triage capabilities — comparable in patient-engagement functionality, though primarily employer-sponsored rather than clinician-embedded.
Regional players
- Luma Health: US-based patient-engagement platform offering online scheduling, reminders, messaging, and intake forms integrated with US EHRs — functionally analogous to Ocean's Patient Engagement Suite, but operating in a different geography.
Broad incumbents
- TELUS Health: Owns PS Suite and Med Access, two of Ocean's key EMR partners, and offers a broad portfolio of EMR, virtual care, and patient-engagement tools across Canada — both a key integration partner and a potential competitor.
- WELLHealth Technologies Corp: Publicly-traded Canadian digital health platform (TSX: WELL) and parent company of OceanMD. Operates a much broader portfolio of EMR, telehealth, and clinic services, making it both Ocean's owner and a higher-level comparable in Canadian digital health.
- QHR Technologies: Long-standing Canadian EMR and practice-management vendor (Accuro) — Ocean's EMR integration partner on one side and a competitor providing clinic-level workflow tools on the other.
Others
- Canada Health Infoway: Federally-funded Canadian digital health organization that funds and sets interoperability standards Ocean relies on for eReferral and EHR integration — not a competitor, but a key ecosystem and policy actor shaping Ocean's market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
CognisantMD social profiles
Digital presenceCognisantMD financial estimates
Financial estimateRevenue estimate
Valuation estimate
CognisantMD leadership team
Management profileNumber of profiles
Profiles2 records
CognisantMD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CognisantMD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CognisantMD
What does CognisantMD do?
CognisantMD (branded as OceanMD) develops and operates the Ocean Platform, a cloud-based, EMR-integrated digital health platform sold to Canadian healthcare providers, clinics, and health systems. The platform delivers a Patient Engagement Suite (online booking, secure messaging, reminders, check-in kiosks, self-serve forms, research engagement) and the Ocean Provider Network for standards-based care coordination via eReferrals, eConsults, eSubmissions, and eOrders. It is distributed as a subscription SaaS product and is embedded within Canada's leading electronic medical record systems.
Is CognisantMD a public or private company?
CognisantMD is a private company. It is classified as corporate owned and is currently operating.
When was CognisantMD founded?
CognisantMD was founded in 2014. It employs 11 to 50 people.
Where is CognisantMD based?
CognisantMD is headquartered in Toronto, Canada, in the North America region.
How does CognisantMD make money?
One revenue line is on record: saaS Platform Subscription.
Who are CognisantMD's main competitors?
Direct peers on record are Novari Health, Think Research and Verto Health. Emerging players are Maple Corporation and Dialogue Health Technologies. Luma Health is listed as a regional player. Broad incumbents are TELUS Health, WELLHealth Technologies Corp and QHR Technologies. Canada Health Infoway is listed as an others.
Does CognisantMD have an API?
No public API is recorded for CognisantMD.
What industry is CognisantMD in?
CognisantMD's product category is Healthcare Patient Engagement Software. Its primary akta.pro industry code is HLACAIAJ, Real-World Data (RWD) Platforms & Clinical Data Curation, with a secondary code of HLAGAJAF, Clinical & Translational Informatics (Clinical Data Integration/Real-World Data for R&D). Its NAICS code is 5132 and its SIC code is 7372.