QubeApps

What QubeApps does

QubeApps (legal entity: Qube Apps Solutions Sdn Bhd) is a Malaysia-headquartered technology solutions provider founded in 2012 that delivers integrated AIDC (Automatic Identification and Data Capture), ICT infrastructure, cybersecurity, business software, and managed services to enterprise and mid-market customers. The company operates five offices across Malaysia (Kuala Lumpur headquarters, Petaling Jaya R&D centre, Penang and Johor service offices) and Jakarta, Indonesia, with active service delivery in 16 countries spanning Asia-Pacific, Europe, the Middle East, and Africa.

Its product portfolio is anchored by the proprietary QubePos® POS ecosystem for retail and F&B, supplemented by the Qube i-Gen smartboard, SMART Campus IoT suite, and exclusive Malaysian distribution of POSBANK hardware. Six service pillars cover Network Infrastructure, Cybersecurity, Communication & Collaboration, Client Solutions (devices and DaaS), Software Solutions (ERP, WMS, AIDC inventory systems, canteen management, BI), and Managed IT Services. Technology execution is delivered through 50+ vendor partnerships with Lenovo, HP, Dell, ASUS, Cisco, Microsoft, Fortinet, Palo Alto Networks, Honeywell, POSBANK, and others.

Revenue is generated through hardware and device sales (including a Device-as-a-Service subscription model), one-time and subscription software licensing, recurring managed IT services with SLAs and 24/7 NOC monitoring, and professional services for implementation, integration, and customization. Go-to-market combines direct enterprise field sales with consultation-led engagement and a channel reseller program. The customer base includes 12,000+ businesses with 100,000+ active devices deployed, spanning education, financial services, healthcare, manufacturing, retail, F&B, logistics, and supply chain verticals. The company holds ISO 9001:2015, ISO 14001:2015, SOC 2 Type II, PCI DSS, MSC Status, and supports GDPR/CCPA compliance frameworks.

Name

QubeApps

Legal name

Qube Apps Solutions Sdn Bhd.

Website

https://qubeapps.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

QubeApps is a Malaysia-headquartered technology solutions provider delivering integrated AIDC, ICT infrastructure, cybersecurity, POS, and managed services to 12,000+ businesses across 16 countries in Asia-Pacific, Europe, and Africa.

Ownership category

akta.pro rank

Product category

Enterprise ICT Solutions

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Systems Integration & Implementation Services (BPAEAAAB)

akta.pro secondary industries

Digital Workplace & Collaboration Integration (BPAEAAAM), IT Governance, Risk & Compliance (IT GRC) Platforms (HDAEALAK), AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ)

Keywords

• Enterprise ICT solutions
• POS systems
• Managed IT services
• AIDC solutions
• Cybersecurity services

Headquarters

HQ city

Kepong

HQ country

Malaysia

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hardware and Device Sales: Enterprise-grade devices including laptops, desktops, monitors, peripherals, POS terminals, and networking equipment through partnerships with Lenovo, HP, Dell, ASUS, Acer, Apple, Samsung, and other major brands. Device-as-a-Service (DaaS) model available for flexible cost structures.
2. Business Software Solutions: Integrated software including ERP, Warehouse Management Systems, POS software (QubePos®), Inventory & Labeling Systems, Canteen Management, Field Force Management, and Business Intelligence Reporting. Both one-time licensing and subscription models.
3. Managed IT Services: Comprehensive IT management covering infrastructure, cybersecurity, end-user support, software management, and POS systems with defined SLAs, 24/7 monitoring, and both remote and on-site support capabilities.
4. Professional Services: Implementation, integration, consulting, and customization services for technology deployments including network infrastructure setup, cybersecurity implementation, software customization, and infrastructure consultancy.
5. Software Customization: Tailored software development and customization services for unique business requirements beyond standard product offerings.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

QubeApps delivers integrated AIDC (Automatic Identification and Data Capture), ICT infrastructure, and POS solutions combining hardware, software, and managed services into unified ecosystems. Core offerings include the proprietary QubePos POS ecosystem, Qube i-Gen smartboard, SMART Campus IoT platform, and six service pillars: Network Infrastructure Solutions, Cyber Security Solutions, Communication & Collaboration Solutions, Client Solutions Group (end-user computing and DaaS), Software Solutions Group (ERP, WMS, inventory/canteen/field-force management), and Managed IT Services. The company serves enterprises across retail, F&B, manufacturing, logistics, education, healthcare, and financial services in 16 countries.

Product overview

QubeApps delivers integrated AIDC, ICT, and POS solutions as a comprehensive technology portfolio. The core product ecosystem centers on QubePos, a flagship POS ecosystem for retail and F&B operations, supplemented by the POSBANK hardware distribution brand and Qube i-Gen smartboard solution. These are supported by six integrated service pillars: Network Infrastructure Solutions, Cyber Security Solutions, Communication & Collaboration Solutions, Client Solutions Group (end-user computing), Software Solutions Group (including AIDC systems, WMS, ERP), and Managed IT Services. The company also offers industry-specific solutions such as SMART Campus for educational institutions. The integrated approach combines hardware, software, and managed services into a unified ecosystem spanning 16 countries.

Differentiator

Problem solved

Functional benefit

Brands

• QubePos: Flagship POS ecosystem engineered for scalability and performance. From seamless transactions to real-time reporting and inventory management, QubePos empowers businesses to operate smarter and grow faster.
• Qube i-Gen

Quantifiable outcome

• 100K+ active devices deployed across diverse business environments
• +6 more outcomes

Named customers17 records

Segments8 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature5 records

Partnerships

58 partnerships are on record, tiered core and major.

• LenovocoreTechnology or IntegrationLong-standing strategic partnership with Lenovo as Gold Business Partner, Top SMB Champion, Platinum PC Partner, and Top Value-Added Reseller. Provides laptops, desktops, workstations, and enterprise computing solutions deployed across customer environments.
• CiscocoreTechnology or IntegrationCisco security solutions including network security, endpoint protection, and threat intelligence for financial services and enterprise customers.
• MicrosoftcoreTechnology or IntegrationMicrosoft solutions including Azure cloud, Microsoft 365, and software solutions. Azure cloud infrastructure integration for managed services.
• HPcoreTechnology or IntegrationHP devices including laptops, desktops, workstations, and printing solutions for enterprise and business deployments.
• Dell TechnologiescoreTechnology or IntegrationDell devices and enterprise solutions for business computing environments.
• ASUScoreTechnology or IntegrationASUS Business Partner 2026, providing ASUS laptops, desktops, and commercial devices for business deployments.
• AcermajorTechnology or IntegrationAcer devices for enterprise and business computing solutions.
• ApplemajorTechnology or IntegrationApple devices including MacBooks and iPads for enterprise and business deployments.
• SamsungmajorTechnology or IntegrationSamsung devices including mobile devices, tablets, displays, and commercial displays for business environments.
• FortinetcoreTechnology or IntegrationFortinet cybersecurity solutions including next-generation firewalls and network security for enterprise customers.
• Palo Alto NetworkscoreTechnology or IntegrationPalo Alto Networks security solutions for advanced threat prevention and network security.
• SophosmajorTechnology or IntegrationSophos cybersecurity solutions including endpoint protection and network security.
• Trend MicromajorTechnology or IntegrationTrend Micro security solutions for endpoint and network protection.
• BitdefendermajorTechnology or IntegrationBitdefender endpoint security and antivirus solutions.
• ESETmajorTechnology or IntegrationESET endpoint security and antivirus solutions.
• Check PointmajorTechnology or IntegrationCheck Point security solutions for network and endpoint protection.
• NutanixcoreTechnology or IntegrationNutanix hyper-converged infrastructure and cloud solutions for enterprise data centers.
• VeeamcoreTechnology or IntegrationVeeam backup and disaster recovery solutions for enterprise data protection.
• OraclemajorTechnology or IntegrationOracle database and cloud solutions for enterprise infrastructure.
• HuaweimajorTechnology or IntegrationHuawei networking and enterprise solutions for infrastructure deployments.
• HPE ArubamajorTechnology or IntegrationHPE Aruba networking solutions for enterprise wireless and network infrastructure.
• Ruckus NetworksmajorTechnology or IntegrationRuckus wireless networking solutions for enterprise environments.
• LogitechcoreTechnology or IntegrationLogitech collaboration devices including video conferencing cameras, headsets, and meeting room solutions.
• Poly (Plantronics)coreTechnology or IntegrationPoly audio and video collaboration solutions for business communication.
• JabracoreTechnology or IntegrationJabra professional audio solutions including headsets and speakerphones for enterprise communication.
• AdobemajorTechnology or IntegrationAdobe software solutions for enterprise productivity and creative work.
• HoneywellcoreTechnology or IntegrationHoneywell Gold Performance Partner providing industrial and enterprise scanning, printing, and mobility solutions.
• XPrintercoreTechnology or IntegrationXPrinter POS printer solutions - received Excellent Partner (2016) and Loyal Partner (2018, 2022) awards.
• POSBANKcoreChannel Partner/ Reseller/ DistributorExclusive distributor of POSBANK POS hardware in Malaysia - globally recognized Korean manufacturer known for durability, design, and reliability. POSBANK appointed QubeApps as Distributor and Service Provider in Malaysia in 2021.
• CloudflaremajorTechnology or IntegrationCloudflare web performance and security solutions for enterprise customers.
• Google CloudmajorTechnology or IntegrationGoogle Cloud platform solutions for enterprise cloud infrastructure and collaboration.
• AzurecoreTechnology or IntegrationMicrosoft Azure cloud infrastructure for enterprise cloud deployments and managed services.
• AWSmajorTechnology or IntegrationAmazon Web Services cloud solutions for enterprise cloud infrastructure.
• IBM CloudmajorTechnology or IntegrationIBM Cloud solutions for enterprise infrastructure and managed services.
• Tencent CloudmajorTechnology or IntegrationTencent Cloud solutions for enterprise cloud deployments.
• AlicloudmajorTechnology or IntegrationAlibaba Cloud solutions for enterprise cloud infrastructure.
• FoxitmajorTechnology or IntegrationFoxit PDF software solutions for enterprise document management.
• SangformajorTechnology or IntegrationSangfor network and security solutions for enterprise infrastructure.
• InfobloxmajorTechnology or IntegrationInfoblox DNS and network solutions for enterprise infrastructure.
• MimecastmajorTechnology or IntegrationMimecast email security and continuity solutions for enterprise communication.
• RadwaremajorTechnology or IntegrationRadware application delivery and security solutions for enterprise networks.
• TenablemajorTechnology or IntegrationTenable vulnerability management and security solutions.
• AlgoSecmajorTechnology or IntegrationAlgoSec network security policy management solutions.
• ImpervamajorTechnology or IntegrationImperva data security and protection solutions.
• SolarWindsmajorTechnology or IntegrationSolarWinds network and systems management solutions.
• TeamViewermajorTechnology or IntegrationTeamViewer remote access and support solutions.
• AnyDeskmajorTechnology or IntegrationAnyDesk remote desktop solutions for enterprise support.
• LGmajorTechnology or IntegrationLG commercial displays and digital signage for business environments.
• EpsonmajorTechnology or IntegrationEpson projectors and display solutions for business and education.
• AvermajorTechnology or IntegrationAver professional video conferencing and visual collaboration solutions.
• TargusmajorTechnology or IntegrationTargus laptop accessories and docking solutions for enterprise deployments.
• Ruijie NetworksmajorTechnology or IntegrationRuijie enterprise networking solutions for infrastructure deployments.
• TP-LinkmajorTechnology or IntegrationTP-Link networking solutions for business environments.
• H3C TechnologiesmajorTechnology or IntegrationH3C enterprise networking and IT infrastructure solutions.
• Imago TechnologiesmajorTechnology or IntegrationImago visual communication and collaboration solutions.
• DynabookmajorTechnology or IntegrationDynabook business laptops and computing devices.
• Google WorkspacemajorTechnology or IntegrationGoogle productivity and collaboration tools for enterprise.
• SeuicmajorTechnology or IntegrationSeuic AIDC and enterprise mobility solutions - Seuic Excellent Partner Award 2025 recipient.

Scale indicators8 records

Recent moves16 records

Expansion highlights5 records

Direct peers

• Lightspeed Commerce: Global POS and commerce platform provider serving retail and restaurant verticals. Comparable to QubeApps' QubePos® offering in target customer (retail/F&B) and core functionality, though Lightspeed is a pure-play software vendor.
• Crayon Group: Nordic-headquartered software and cloud economics services firm with strong ASEAN presence. Comparable as a mid-market SI focused on cloud, licensing, and digital transformation with multi-country delivery model similar to QubeApps.
• FPT Software: Vietnam-based IT services and systems integration firm with broad Southeast Asian and global delivery. Comparable regional SI/systems integrator with multi-country presence, technology partnerships, and vertical-specific solutions similar to QubeApps' SMART Campus positioning.
• VSTECS Berhad: Leading Malaysian/SEA ICT distributor and systems integrator. Directly comparable as a regional SI/VAR with multi-country presence, deep OEM partnerships (Lenovo, HP, Cisco), and enterprise distribution model similar to QubeApps.

Regional players

• Metrodata Electronics: Indonesia's largest ICT distribution and solutions provider. Highly comparable to QubeApps in business model (hardware distribution + SI + software) but focused primarily on Indonesian market — relevant given QubeApps' 2025 Jakarta expansion.
• ECS Group: Taiwan-headquartered IT distribution and SI firm with Asia-Pacific reach. Comparable in business model (hardware distribution + value-added services) but primarily serving Taiwan and China rather than SEA.

Broad incumbents

• Accenture: Global professional services and systems integration leader with growing ASEAN delivery footprint. Competes with QubeApps for large enterprise transformation deals across financial services, manufacturing, and healthcare verticals.
• NCS Group: Singapore-headquartered IT services firm with strong ASEAN presence across government, financial services, and enterprise. Overlaps with QubeApps' communications, infrastructure, and managed services offerings but operates at significantly larger scale.
• Ingram Micro: Global IT distribution and solutions giant. Directly comparable to QubeApps' hardware distribution and value-added services business across multiple geographies, though operating at vastly larger scale.
• SoftwareOne: Global software and cloud services provider with SEA operations. Comparable in delivering enterprise software, cloud, and managed services, though at substantially larger scale and more software-licensing focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtiktok.com/@qubeapps
• YouTubeyoutube.com/@qubeappssolutions
• Facebookfacebook.com/QubeApps
• LinkedInlinkedin.com/company/qubeapps
• Instagraminstagram.com/qubeapps

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about QubeApps