geoCapture
geoCapture GmbH is a German SaaS company providing modular software for GPS fleet tracking, mobile time tracking, route planning, and digital field documentation for SMB and mid-market customers in construction, landscaping, trades, logistics, and municipal sectors across five European countries.
- Company typePrivate
- Founded2011
- HeadquartersHopsten, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What geoCapture does
geoCapture GmbH is a German SaaS company founded in 2011 and headquartered in Hopsten, Germany, that develops modular software for GPS-based fleet management, mobile time tracking, route planning, and digital field documentation for mobile professionals. The company primarily serves small and mid-sized businesses in construction, landscaping (GaLaBau), trades/crafts, logistics, municipalities, agriculture, bus operators, waste management, and care services across Germany, Austria, the Netherlands, Poland, and Spain. The managing director is Friedhelm Brügg, and the company is privately held with no disclosed external venture or private equity investment.
The core platform consists of the cloud-based geoCapture Portal (web administration interface) and the geoCapture App for iOS and Android, supported by proprietary GPS tracking hardware and BLE beacons. Modules include GPS-Ortung for real-time vehicle, machinery, tool, and container tracking; timeFlow for mobile time tracking with RFID driver authentication; FieldFlow for digital documentation; Tourenplanung with streetWise for route optimization; costControl for project cost accounting; CO2control for emission monitoring; fleetCare for maintenance management; and miamapo for map-based site planning. The KI-Bautagebuch, introduced in 2024 and built on OpenAI's LLM via a documented subcontractor relationship, enables AI-powered construction diary creation; an AI telephone assistant handles inbound call routing and transcription.
geoCapture operates a hybrid product-led and direct sales model. Its SaaS subscription is billed monthly with no minimum contract term, allowing customers to start with individual modules and expand; the company supplements subscription revenue with hardware sales, SIM card connectivity (provided via a Telekom partnership), and paid training services. Sales runs through direct channels (website quote requests, phone, email) with self-service onboarding supported by YouTube tutorials and documentation. Integration partnerships span DATEV, Sage, Personio, Hilti ON!Track, BRZ, BPS, DATAflor, Galawork, ISO 15143-3/AEMP 2.0, and Zapier. Named customers include Krone Landmaschinen, Merkur Casino, CORDES, ALBA StreetsCleaning, Quathamer GmbH, OSTEG mbH, and EuroExpress Logistik, alongside a long tail of SMB customers across multiple verticals.
geoCapture firmographics
Firmographics- Name
- geoCapture
- Legal name
- geoCapture GmbH
- Website
- https://geocapture.de
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- geoCapture GmbH is a German SaaS company providing modular software for GPS fleet tracking, mobile time tracking, route planning, and digital field documentation for SMB and mid-market customers in construction, landscaping, trades, logistics, and municipal sectors across five European countries.
- Ownership category
- akta.pro rank
geoCapture industry classification
Industry- Product category
- Fleet Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)
- akta.pro secondary industries
- GPS Fleet Tracking & Mapping (TLABAJAA), Geofencing, Security & Theft Recovery (TLABAJAJ), GIS & Spatial Data Management Platforms (BPAMANAK)
Keywords
Where geoCapture is headquartered
LocationHeadquarters
- HQ city
- Hopsten
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
geoCapture business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Software Subscription: Modular cloud-based software subscription with monthly billing. Customers can start with individual modules and expand as needed. No contract duration required - can be terminated monthly.
- GPS Hardware Sales: Sale of GPS trackers, beacons, RFID transponders, time recording terminals, and other tracking hardware. Hardware remains property of geoCapture until fully paid (12-month warranty).
- SIM Card Provision: geoCapture SIM cards are provided for the duration of the contract for GSM data communication. Cards remain property of geoCapture and must be returned upon contract termination.
- Training Services: Various training options including free self-setup, setup service, online training sessions, and on-site training programs for customer onboarding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Quote-based modular pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
geoCapture product offering
Product offeringCore offering
geoCapture develops modular SaaS software for GPS positioning, fleet management, scheduling, and mobile time recording. The platform combines GPS vehicle tracking, mobile workforce time tracking, digital construction documentation, tour planning, cost and CO2 control, and fleet management tools. It is sold as a self-developed modular SaaS with accompanying GPS-Tracker and BLE-Beacon hardware, targeting mobile professionals across construction, landscaping, trades, logistics, municipalities, agriculture, and care services in German-speaking markets.
Product overview
geoCapture is a modular SaaS platform for digitizing mobile workforce and fleet operations, combining GPS tracking, time tracking, route planning, digital documentation, and cost management in a single system without contract terms. The core platform includes the geoCapture Portal (web-based administration interface) and geoCapture App (mobile application). Key modules include: GPS-Ortung for real-time vehicle and asset tracking with specialized features (tachograph download, electronic logbook, driver recognition, remote shutdown); timeFlow for mobile time tracking; FieldFlow for digital documentation with KI-Bautagebuch AI feature; Einsatzplanung for resource planning; Tourenplanung with streetWise for route optimization; costControl for project cost accounting; CO2control for emission monitoring; and fleetCare for maintenance management. Hardware offerings include GPS trackers for vehicles, construction machinery, and containers, plus BLE beacons for tool tracking. The ecosystem is extended by miamapo for map-based site planning and integrates with third-party systems including DATEV, Sage, Personio, Hilti ON!Track, and automation platforms like Zapier.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Reduces follow-up inquiries through real-time visibility
- +2 more outcomes
Companies that use geoCapture
Customer profileNamed customers9 records
Segments9 records
Ideal customer profiles3 records
geoCapture technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability3 records
Feature10 records
geoCapture partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Mission MittelstandcorePartnership between geoCapture and Mission Mittelstand, Germany's leading consulting firm for SME businesses. Joint objective to support small and medium-sized enterprises with digitalization solutions.
- TelekomcoregeoCapture is a Telekom partner, utilizing the best network in Germany with reliable coverage abroad for GPS tracking and data communication services.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
geoCapture competitors and assessment
Company assessmentDirect peers
- Avrios: Berlin-based fleet management SaaS targeting European SMB/mid-market with vehicle tracking, TCO analytics, and driver apps. Directly competes with geoCapture on DACH SMB fleet customers and the modular SaaS go-to-market.
- Webfleet Solutions (Bridgestone): European fleet telematics SaaS (formerly TomTom Telematics) sold to Bridgestone. Offers GPS tracking, tachograph download, route planning, and fleet management across SMB and enterprise in DACH and broader Europe — the closest direct competitor to geoCapture's core offering.
- Wialon (Gurtam): Global telematics platform with strong presence in Eastern Europe and DACH, serving 3,000+ integration partners. Competes on white-label GPS tracking and asset monitoring with comparable modular SaaS economics.
- TrackPilot: German SMB-focused telematics provider for construction, trades, and service fleets. Highly comparable to geoCapture in vertical mix, customer profile, and modular product positioning.
Broad incumbents
- Geotab: Global telematics incumbent with MyGeotab platform serving fleets of all sizes. A broad incumbent whose scale, AI roadmap, and partner network represent the dominant competitive alternative to geoCapture's SMB positioning.
- Trimble Transportation: Construction-and-fleet-focused telematics provider overlapping with geoCapture's construction vertical. A broad incumbent offering deeper OEM equipment integration but typically at higher price points and larger customer scale.
- Samsara: US-listed IoT/fleet platform combining telematics, video, and equipment monitoring. Competes in the same RFPs geoCapture sees in construction and logistics but with vastly greater scale and capital.
- Verizon Connect: Enterprise fleet and asset management SaaS from Verizon, with deep telematics, routing, and compliance features. A broad incumbent alternative for mid-market and enterprise accounts geoCapture targets.
Regional players
- Optimum Automotive: French/European telematics provider with GPS tracking, eco-driving, and fleet management for SMBs and enterprises. Comparable in modular SaaS architecture and vertical-specific use cases across European geographies.
Emerging players
- Locoia: Emerging German/DACH mobility data platform for fleets and connected vehicles. Comparable on the data-and-API side of geoCapture's offering but at an earlier commercial stage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
geoCapture social profiles
Digital presencegeoCapture compliance and trust
Trust signalCompliance2 records
geoCapture financial estimates
Financial estimateRevenue estimate
Valuation estimate
geoCapture leadership team
Management profileNumber of profiles
Profiles2 records
geoCapture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
geoCapture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about geoCapture
What does geoCapture do?
geoCapture develops modular SaaS software for GPS positioning, fleet management, scheduling, and mobile time recording. The platform combines GPS vehicle tracking, mobile workforce time tracking, digital construction documentation, tour planning, cost and CO2 control, and fleet management tools. It is sold as a self-developed modular SaaS with accompanying GPS-Tracker and BLE-Beacon hardware, targeting mobile professionals across construction, landscaping, trades, logistics, municipalities, agriculture, and care services in German-speaking markets.
Is geoCapture a public or private company?
geoCapture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was geoCapture founded?
geoCapture was founded in 2011. It employs 11 to 50 people.
Where is geoCapture based?
geoCapture is headquartered in Hopsten, Germany, in the Europe region.
How does geoCapture make money?
Four revenue lines are on record. SaaS Software Subscription is the primary driver. The others are GPS Hardware Sales, SIM Card Provision and training Services.
Who are geoCapture's main competitors?
Direct peers on record are Avrios, Webfleet Solutions (Bridgestone), Wialon (Gurtam) and TrackPilot. Broad incumbents are Geotab, Trimble Transportation, Samsara and Verizon Connect. Optimum Automotive is listed as a regional player. Locoia is listed as an emerging player.
Does geoCapture have an API?
Yes. geoCapture offers an API for vehicle tracking data retrieval. The service 'geoCapture Fahrzeugortung ohne Ortungsbox' (vehicle tracking without tracking box) provides data retrieval via vehicle manufacturers. The API enables customers to access GPS tracking data, object data, and telemetry from vehicles equipped with GPS trackers. Data includes position data, trip histories, working hours, driving times, and vehicle telemetry. The system supports data export via system interfaces.
What industry is geoCapture in?
geoCapture's product category is Fleet Management Software. Its primary akta.pro industry code is BPAMANAF, Fleet, Asset Tracking & Telematics Location Platforms, with a secondary code of TLABAJAA, GPS Fleet Tracking & Mapping. Its NAICS code is 513210 and its SIC code is 7372.