Marsh Agency
- Company typePrivate
- Founded1988
- HeadquartersFalmouth, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Marsh Agency firmographics
Firmographics- Name
- Marsh Agency
- Legal name
- Marsh Agency
- Website
- https://marshagency.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Marsh Agency industry classification
Industry- Product category
- Property & Casualty Insurance Agency
- NAICS
- Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Captive Insurance Advisory & Management (FSAEADAF)
Keywords
Where Marsh Agency is headquartered
LocationHeadquarters
- HQ city
- Falmouth
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Marsh Agency business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Commissions: Marsh Agency operates as an independent insurance agency earning commissions from insurance carriers for policies placed. The agency represents multiple insurance companies and earns a percentage of premiums as compensation for placing and servicing policies.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Marsh Agency product offering
Product offeringCore offering
Marsh Agency is a family-owned independent insurance agency that brokers personal and business insurance products on behalf of multiple carrier partners. The agency places policies covering auto, home, life, motorcycle, boat, umbrella, flood, and rental property for individuals, as well as property, liability, workers' compensation, commercial auto, business interruption, business crime, and commercial umbrella coverage for small and medium businesses in Southern Maine. The agency earns commissions from carriers and provides personalized consultation, claims assistance, and policy servicing.
Product overview
Marsh Agency is a family-owned independent insurance agency providing personal and business insurance solutions across Maine for over thirty-five years. The agency offers a broad portfolio of insurance products organized into two main categories: Personal Insurance (auto, homeowners, condo, renters, life, motorcycle, boat, second home, flood, and umbrella coverage) and Business Insurance (property, liability, workers' compensation, commercial auto, business interruption, business crime, and umbrella coverage). As an independent agency, Marsh Agency represents multiple insurance carriers to provide clients with competitive rates and personalized coverage options.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Highest quality insurance plans with some of the lowest rates available in Maine
Companies that use Marsh Agency
Customer profileSegments2 records
Ideal customer profiles2 records
Marsh Agency technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Marsh Agency partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- MAPFRE InsurancecoreInsurance carrier partner providing auto, home, and personal insurance products through Marsh Agency.
- MEMIC InsurancecoreWorkers compensation insurance specialist partner serving Maine employers.
- MetLifecoreLarge national insurance carrier partner providing various insurance products.
- National GeneralcoreInsurance carrier partner offering auto and home insurance products.
- Ohio MutualcoreRegional mutual insurance company providing personal and commercial coverage.
- Patriot InsurancecoreMaine-based insurance carrier offering various insurance products.
- Patrons InsurancecoreInsurance carrier partner providing coverage options.
- Philadelphia InsurancecoreCommercial insurance specialist providing business coverage products.
- ProgressivecoreMajor auto insurance carrier partner with wide product offerings.
- The HartfordcoreLarge commercial and personal insurance carrier partner.
- US AssurecoreInsurance partner providing various coverage products.
- Bristol WestminorAuto insurance carrier focused on non-standard auto coverage.
- CNA SuretyminorSurety and specialty insurance products partner.
- The Concord GroupcoreRegional insurance carrier providing personal and commercial coverage.
- Condon & SkellyminorInsurance carrier partner with specialty products.
- DairylandminorSpecialty insurance carrier offering motorcycle and auto coverage.
- ForemostcoreInsurance carrier providing specialty products including manufactured housing and classic cars.
- Great FallsminorRegional insurance carrier partner.
- HagertycoreClassic car and collector vehicle insurance specialist.
- HanovercoreCommercial and personal insurance carrier partner.
- JC TaylorminorClassic and antique vehicle insurance specialist.
- Main Street AmericacoreRegional insurance carrier providing personal and business coverage.
Scale indicators3 records
Recent moves5 records
Expansion highlights3 records
Marsh Agency competitors and assessment
Company assessmentBroad incumbents
- RPS Insurance Brokerage: RPS (Risk Placement Services) is a national wholesale and retail insurance brokerage offering personal and commercial lines, providing scale-based competition and an aggregator model for independent agencies like Marsh Agency.
- World Insurance Associates: World Insurance Associates is a national insurance brokerage built through acquisitions of independent agencies across the U.S., competing with and potentially acquiring independent agencies of Marsh Agency's profile.
- Foundation Risk Partners: Foundation Risk Partners is a rapidly growing national insurance brokerage aggregating independent agencies; it pursues roll-ups of small independent agencies similar to Marsh Agency, making it both a competitor and a potential acquirer.
- HUB International: HUB International is a global insurance brokerage providing personal and commercial coverage through carrier relationships; it competes with Marsh Agency in commercial lines and SMB accounts in Maine, but operates as a much larger, national platform.
- Leavitt Group: Leavitt Group is a large national network of independent insurance agencies operating the same multi-carrier brokerage model as Marsh Agency, but at substantially greater scale across many states.
- Insurance Office of America: Insurance Office of America is a large national independent brokerage offering personal, commercial, and employee benefits coverage; it competes with Marsh Agency for SMB and personal lines clients through a multi-carrier model at greater scale.
Direct peers
- Berry Insurance: Berry Insurance is a family-owned independent agency in Maine providing personal, business, and life insurance through carrier partnerships, comparable to Marsh Agency in scale, ownership structure, and product breadth.
- Allen Insurance and Financial: Allen Insurance and Financial is an independent Maine insurance agency serving individuals and businesses with personal and commercial coverage from multiple carriers, closely mirroring Marsh Agency's product mix and Southern Maine footprint.
- Bath Insurance Group: Bath Insurance Group is a Maine-based independent agency offering personal and commercial lines through multiple carriers, with comparable client base and product portfolio to Marsh Agency.
- Cross Insurance: Cross Insurance is a Maine-based independent insurance agency offering personal and commercial lines via multiple carrier partnerships; it is the most direct local competitor to Marsh Agency, with overlapping Southern Maine service territory and similar multi-carrier brokerage model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Marsh Agency social profiles
Digital presenceMarsh Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marsh Agency leadership team
Management profileNumber of profiles
Profiles3 records
Marsh Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marsh Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marsh Agency
What does Marsh Agency do?
Marsh Agency is a family-owned independent insurance agency that brokers personal and business insurance products on behalf of multiple carrier partners. The agency places policies covering auto, home, life, motorcycle, boat, umbrella, flood, and rental property for individuals, as well as property, liability, workers' compensation, commercial auto, business interruption, business crime, and commercial umbrella coverage for small and medium businesses in Southern Maine. The agency earns commissions from carriers and provides personalized consultation, claims assistance, and policy servicing.
Is Marsh Agency a public or private company?
Marsh Agency is a private company. It is classified as family owned and is currently operating.
When was Marsh Agency founded?
Marsh Agency was founded in 1988. It employs 1 to 10 people.
Where is Marsh Agency based?
Marsh Agency is headquartered in Falmouth, United States, in the North America region.
How does Marsh Agency make money?
One revenue line is on record: insurance Commissions.
Who are Marsh Agency's main competitors?
Broad incumbents on record are RPS Insurance Brokerage, World Insurance Associates, Foundation Risk Partners, HUB International, Leavitt Group and Insurance Office of America. Direct peers are Berry Insurance, Allen Insurance and Financial, Bath Insurance Group and Cross Insurance.
Does Marsh Agency have an API?
No public API is recorded for Marsh Agency.
What industry is Marsh Agency in?
Marsh Agency's product category is Property & Casualty Insurance Agency. Its primary akta.pro industry code is FSAEADAF, Captive Insurance Advisory & Management. Its NAICS code is 524210 and its SIC code is 6411.