Funnel Duo

What Funnel Duo does

Funnel Duo Media Sdn Bhd (operating as Funnel Duo) is a Malaysia-headquartered, founder-led direct response marketing agency and software company founded in 2018 by brothers Reeve Yew and Jackson Yew. The company operates from Kota Damansara, Selangor, and serves international clients in the education and digital products space, designing and launching high-converting sales funnels. Named clients include Mike Dillard, Frank Kern, School of Bots, and Ecom Warrior Academy, with the company claiming to have strategized, designed, and launched multiple million-dollar funnels for these accounts.

The company runs two revenue streams: a professional services arm that delivers funnel strategy, design, and launch work for enterprise education brands, and an all-in-one marketing automation software platform that consolidates unlimited sales funnels, email marketing, SMS marketing, and web chat into a single subscription product aimed at SMB and individual buyers globally. Distribution is driven by the founders' personal brands across YouTube, Instagram, Facebook, and LinkedIn, supplemented by direct sales for enterprise engagements and self-serve onboarding for the software product. The firm is privately held, founder-owned, with no institutional capital disclosed, and is actively expanding its team across creative, operational, and bilingual roles.

Name

Funnel Duo

Legal name

Funnel Duo Media Sdn Bhd

Website

https://funnelduo.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Funnel Duo is a Malaysia-based direct response marketing agency and software company founded in 2018 that designs high-converting sales funnels and offers an all-in-one marketing automation platform (funnels, email, SMS, web chat) for international education brands and SMB customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Petaling Jaya

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Direct Response Marketing Agency Services: Strategy, design, and launch services for high-converting sales funnels for international clients in the education space
2. Marketing Automation Software Subscription: All-in-one marketing software subscription providing unlimited funnels, email, SMS, web chat capabilities

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Funnel Duo is an international direct response marketing agency that strategizes, designs, and launches high-converting sales funnels for world-class brands primarily in the education space. The company also operates an all-in-one marketing automation software platform that combines unlimited sales funnels, email marketing, SMS marketing, and web chat capabilities into a single unified system.

Product overview

Funnel Duo offers a single unified marketing automation platform that consolidates multiple marketing tools into one solution. The core product combines unlimited sales funnels, email marketing, SMS marketing, and web chat functionality. The company operates as an international direct response marketing agency serving world-class brands, having strategized, designed, and launched multiple million-dollar funnels for clients including Mike Dillard, Frank Kern, School of Bots, and Ecom Warrior Academy.

Differentiator

Problem solved

Functional benefit

Products and services

• Funnel Duo Marketing Automation Platform An all-in-one marketing automation software platform that combines unlimited sales funnels, email marketing, SMS marketing, and web chat capabilities into a single unified solution, marketed as a replacement for multiple standalone marketing tools.
• Direct Response Marketing Agency Services Full-service direct response marketing agency services including strategy, design, and launch of high-converting sales funnels for international clients, primarily world-class education brands such as Mike Dillard, Frank Kern, School of Bots, and Ecom Warrior Academy.

Quantifiable outcome

• Multiple million-dollar funnels created for international clients

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Kartra: Kartra is an all-in-one marketing platform combining funnels, email, membership, and checkout tools aimed at online entrepreneurs and course creators. It competes head-to-head with Funnel Duo's "one marketing software to replace them all" positioning.
• ClickFunnels: ClickFunnels is the category-defining SaaS for building sales funnels, with an all-in-one platform spanning pages, email, and CRM. It is the most direct product competitor to Funnel Duo's marketing automation platform and also operates in the same education/digital-products customer segment.
• Kajabi: Kajabi is a creator-economy platform for selling courses, coaching, and memberships, bundled with email and funnel tools. It serves the same coaches, influencers, and edupreneurs Funnel Duo courts, but with a content-hosting-first rather than funnel-first product emphasis.
• GoHighLevel: GoHighLevel is an all-in-one sales and marketing platform for agencies and SMBs, offering funnels, email/SMS, and CRM in a single stack. It targets the same agency-plus-SaaS intersection Funnel Duo operates in and is aggressively moving into the education/coaching segment.
• ConvertKit (Kit): ConvertKit (rebranded Kit) is an email-first marketing automation platform built specifically for creators, authors, and online educators. It overlaps with Funnel Duo's customer base (info-product and education brands) and competes for the same "all-in-one for creators" positioning.

Broad incumbents

• GetResponse: GetResponse is an email and marketing-automation platform with built-in landing pages, funnels, and webinars aimed at SMBs and online educators. It overlaps with Funnel Duo across funnel-building, email, and webinar-driven education marketing workflows.
• HubSpot: HubSpot is the dominant broad marketing-automation platform spanning CRM, email, landing pages, and workflows, with an active SMB and education vertical. It is the broad incumbent against which any all-in-one marketing SaaS is benchmarked, including Funnel Duo's product.
• Keap (Infusionsoft): Keap (formerly Infusionsoft) is a CRM and marketing-automation suite for small businesses and coaches, combining email, pipelines, and payments. It is a comparable all-in-one SMB marketing incumbent pitched at the same service-business segment Funnel Duo serves.
• ActiveCampaign: ActiveCampaign is a mid-market marketing automation and CRM platform combining email, CRM, and sales engagement. Its automation depth and SMB pricing make it one of the incumbent choices Funnel Duo's all-in-one platform is positioned against.

Emerging players

• DigitalMarketer: DigitalMarketer is a marketing training, certification, and agency-services company serving online education and digital-product brands. Its agency-plus-education model and focus on direct-response marketing closely mirrors Funnel Duo's positioning and customer niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCUHvt9Pdpz_po8nMmF-v1gg
• Instagraminstagram.com/reeveyew

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Funnel Duo