Atmax Technologies

What Atmax Technologies does

Atmax Technologies is a privately held software company that builds a sales performance management platform with no-code automation capabilities, aimed at helping sales organizations increase target attainment through configurable workflows. The company was incorporated in 2019 and is headquartered in Gurgaon, India, with a team of between 11 and 50 employees. Its product positioning targets horizontal sales use cases — sales performance tracking, target attainment, and sales workflow automation — and is differentiated by allowing non-technical sales operators to build and iterate sales processes without engineering dependence. Revenue mechanics, pricing tiers, and customer count are not disclosed; the implied delivery model is a cloud-based SaaS subscription, consistent with a no-code platform distributed to sales teams. The company sells to sales teams and organizations seeking to improve target attainment, adopting a horizontal segmentation approach and a product-led growth motion that emphasizes ease of implementation. Atmax raised its first disclosed institutional funding — a seed round — from Windrose Capital in February 2024; specific deal terms were not publicly disclosed. There are no documented product launches, partnerships, hires, or geographic expansions beyond the founding team and the seed round visible in the source data.

Name

Atmax Technologies

Website

https://atmax.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Atmax Technologies builds a no-code sales performance management SaaS platform that helps sales organizations automate workflows and improve target attainment. The India-based, seed-stage company serves horizontal sales teams across industries.

Ownership category

akta.pro rank

Product category

Sales Performance Management Software

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Marketing Automation Platforms & Services (BPAFAFAC)

akta.pro secondary industries

Marketing Technology, AdTech & MarTech Services (BPAFAAAN), Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM)

Keywords

• Sales performance management
• No-code automation
• Sales workflow automation
• Target attainment tracking
• Sales productivity software

Headquarters

HQ city

Gurugram

HQ country

India

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Software Subscription (inferred): Based on the product offering as a sales performance management technology SaaS solution, the company likely operates on a subscription model. The specific revenue mechanics are not disclosed in the available sources.

Go-to-market motion1 record

Core offering

Atmax Technologies develops a sales performance management platform with no-code automation capabilities, enabling sales teams and organizations to configure sales workflows, track performance, and increase target attainment without technical expertise. The product is positioned as accessible to non-technical sales users and supports rapid iteration of sales strategies.

Product overview

Atmax Technologies offers a sales performance management solution with no-code automation capabilities. The platform focuses on helping organizations increase target attainment through its core product offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Atmax Sales Performance Management Platform

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature1 record

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Pipedrive: Pipedrive is a sales-focused CRM with workflow automation and pipeline management tools targeted at sales teams. It competes in the same sales performance and process automation category that Atmax addresses, with similar SMB-mid-market positioning.
• monday sales CRM: monday.com's sales CRM is built on a flexible, no-code work operating system that lets sales teams configure pipelines, automations, and performance tracking without code. It is highly comparable to Atmax's no-code SPM positioning.
• Creatio: Creatio offers a no-code platform spanning CRM, sales, and workflow automation, directly comparable to Atmax's no-code automation for sales performance management. Both target business users who want to configure sales processes without developer involvement.

Broad incumbents

• Clari: Clari is a revenue platform that provides sales performance management, forecasting, and pipeline analytics. It directly overlaps with the SPM category Atmax targets, though it is positioned more toward enterprise revenue operations teams.
• HubSpot Sales Hub: HubSpot provides a broad sales and marketing automation suite with workflow-building capabilities that overlap with Atmax's no-code SPM positioning. It serves a similar horizontal SMB and mid-market segment but as part of a much larger CRM and marketing platform.
• Outreach: Outreach is a sales engagement platform with workflow automation, sequence management, and performance analytics. It targets sales teams seeking automation and target-attainment improvement, directly adjacent to Atmax's SPM value proposition.
• Salesloft: Salesloft provides sales engagement, conversation intelligence, and revenue workflow automation. It overlaps with Atmax's automation-for-sales-target-attainment angle, particularly for mid-market and enterprise sales organizations.
• Freshsales (Freshworks): Freshsales offers AI-powered sales CRM with workflow automation, contact management, and sales performance features. As a Freshworks product, it sits within a broader business software portfolio but directly overlaps with Atmax's SPM-and-automation thesis.

Emerging players

• Bit.ai: Bit.ai is a no-code document and workflow collaboration platform. It shares the no-code automation ethos and horizontal target user base, though it focuses on documents and wikis rather than sales performance specifically.
• Apollo.io: Apollo.io combines sales intelligence, engagement, and workflow automation in a single platform, with a focus on PLG adoption by sales teams. It targets a similar mid-market and SMB sales user as Atmax with comparable automation-first positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/atmax_tech
• Facebookfacebook.com/atmaxtechnologies
• LinkedInlinkedin.com/company/atmax

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atmax Technologies