Acquire
Acquire is a Toronto-based performance marketing agency running bottom-funnel paid social campaigns on Facebook, Instagram, and TikTok for e-commerce brands. It uses a proprietary VIO creative system and rules-based algorithmic budget management, operating as a direct-to-client services firm.
- Company typePrivate
- Founded2017
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Acquire does
Acquire Agency, founded in 2017 and headquartered at 28 Logan Avenue in Toronto, is a privately held performance marketing agency specializing in paid social advertising on Facebook, Instagram, and TikTok. The firm positions itself exclusively as a bottom-funnel conversion agency, explicitly declining traffic- or awareness-oriented work, and serves predominantly direct-to-consumer e-commerce brands. Its active client roster spans roughly a dozen named logos across fashion and lifestyle (Mejuri, Sheertex, Pangaia, Bonnie Clyde, KNIXteen, Obermeyer, TravelZoo, TKEES, 437, MUSE), apparel-adjacent (KOHO, iotty), food and supplements (ChefsPlate, Huel, 100%Pure), and other consumer verticals, with operations extending into the United States and Germany from the Canadian base.
The agency's core technology comprises two internally developed assets: the VIO System — a structured creative methodology combining Variation (concept generation by audience/interest/use case), Iteration (catalogue coding by message, audience, and footage type), and Optimization (data-informed creative adjustments) — and an algorithmic budget management engine described as inspired by investment trading principles that scales or contracts ad spend based on CPA relative to a margin threshold. The agency is an official Facebook Marketing Partner and Shopify Partner, integrating with Meta Ads, TikTok Ads, Facebook Pixel, TikTok Pixel, and Facebook Business Manager. In-house pre- and post-production capabilities support high-volume creative throughput (e.g., 1500+ assets delivered for a single holiday campaign).
Acquire generates revenue through professional service fees tied to managing client paid social campaigns on a performance basis, with custom/quote-based pricing rather than disclosed rate cards. Its go-to-market is direct sales via a free consultation CTA and outbound targeting of e-commerce brand decision-makers. The agency cites $100M+ in cumulative ad spend deployed and $140mm in client net margin generated (figures representing client economics, not Acquire's own revenue). It was recognized as a Top 30 Digital Marketing Company by DesignRush. Operational signals include active blog content updated through 2023, current job postings, and an active careers page.
Acquire firmographics
Firmographics- Name
- Acquire
- Legal name
- Acquire Agency
- Website
- https://acquireagency.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Acquire is a Toronto-based performance marketing agency running bottom-funnel paid social campaigns on Facebook, Instagram, and TikTok for e-commerce brands. It uses a proprietary VIO creative system and rules-based algorithmic budget management, operating as a direct-to-client services firm.
- Ownership category
- akta.pro rank
Acquire industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Media Buying Agencies (54183), Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Paid Social Media Buying (BPAFABAD)
Keywords
Where Acquire is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Acquire business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Managed Ad Campaigns: Full-service paid social advertising on Facebook, Instagram, and TikTok. Services include campaign management, copywriting optimization, audience selection, and ad placement. Revenue is generated through professional service fees for managing client ad spend and delivering performance marketing campaigns.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Acquire product offering
Product offeringCore offering
Acquire is a performance-based paid social agency that plans, manages, and optimizes conversion-focused ad campaigns on Facebook, Instagram, and TikTok for e-commerce brands. Service delivery combines media buying, copywriting, audience selection, creative testing, and in-house pre/post production video and graphic design. The agency powers its offering with a proprietary VIO creative system and AI-driven algorithmic budget management that runs 24/7/365 to scale winning ads and improve ROAS.
Product overview
Acquire Agency is a performance-based paid social agency that delivers bottom-funnel conversion results. The company operates a unified service offering centered on video ad production and algorithmic campaign management across Facebook, Instagram, and TikTok. The core portfolio consists of Managed Ad Campaigns (media buying and optimization), Pre and Post Production (in-house creative services), and Creative Testing. These services are powered by the proprietary VIO System for data-driven creative optimization and AI-driven algorithmic budget management. The company also provides Audience Targeting and Data Analysis & Reporting as integrated components of their full-funnel strategy.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed Ad Campaigns
Quantifiable outcome
- 1100% increase in sales volume in 2 months for Sheertex
- +5 more outcomes
Companies that use Acquire
Customer profileNamed customers13 records
Segments2 records
Ideal customer profiles1 record
Acquire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability5 records
Feature2 records
Acquire partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- FacebookcoreOfficial Facebook Marketing Partner. Certified partner status for Facebook/Instagram advertising platform with access to Beta features, support, and platform expertise.
- ShopifycoreOfficial Shopify Partner. Certified partner for Shopify e-commerce platform integration and advertising services.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Acquire competitors and assessment
Company assessmentDirect peers
- Metric Digital: Boutique paid media agency focused on Google, Meta, and programmatic for e-commerce and DTC clients. Comparable performance-led positioning and channel mix.
- Common Thread Collective: Boutique performance marketing agency focused on paid social and lifecycle for DTC e-commerce brands. Highly comparable in service mix, target customer profile, and creative-led optimization approach.
- Adtaxi: Performance marketing agency focused on data-driven paid media and programmatic across social, search, and connected TV. Comparable agency model targeting mid-market consumer brands.
- Moburst: Full-service mobile-first digital marketing agency with paid social, ASO, and creative services for app and consumer brands. Comparable creative-plus-media-buying service stack.
- Lunar Solar Group: Independent paid social and creative agency for e-commerce brands. Closely comparable boutique agency structure, performance creative focus, and Meta/TikTok channel emphasis.
- MuteSix: Paid social agency built around performance creative and media buying for DTC and e-commerce brands. Direct overlap in customer base, channel mix (Meta and TikTok), and creative-led approach.
- Disruptive Advertising: Performance marketing agency specializing in paid social, paid search, and CRO for e-commerce and SaaS brands. Comparable mid-market positioning and conversion-focused offering.
- LYFE Marketing: Social media marketing agency offering paid social, content, and email for small and mid-sized e-commerce businesses. Overlaps Acquire on paid social for online retail brands at smaller scale.
- Tinuiti: Large independent performance marketing agency running paid social, search, and Amazon for major consumer brands. Directly comparable paid media buying capabilities at meaningfully larger scale.
Broad incumbents
- Power Digital Marketing: Full-service digital marketing agency with paid social, SEO, content, and CRO practices serving mid-market and enterprise brands. Overlaps Acquire on paid social but offers a wider portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Acquire social profiles
Digital presenceAcquire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Acquire leadership team
Management profileNumber of profiles
Acquire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Acquire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Acquire
What does Acquire do?
Acquire is a performance-based paid social agency that plans, manages, and optimizes conversion-focused ad campaigns on Facebook, Instagram, and TikTok for e-commerce brands. Service delivery combines media buying, copywriting, audience selection, creative testing, and in-house pre/post production video and graphic design. The agency powers its offering with a proprietary VIO creative system and AI-driven algorithmic budget management that runs 24/7/365 to scale winning ads and improve ROAS.
Is Acquire a public or private company?
Acquire is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Acquire founded?
Acquire was founded in 2017. It employs 11 to 50 people.
Where is Acquire based?
Acquire is headquartered in Toronto, Canada, in the North America region.
How does Acquire make money?
One revenue line is on record: managed Ad Campaigns.
Who are Acquire's main competitors?
Direct peers on record are Metric Digital, Common Thread Collective, Adtaxi, Moburst, Lunar Solar Group, MuteSix, Disruptive Advertising, LYFE Marketing and Tinuiti. Power Digital Marketing is listed as a broad incumbent.
Does Acquire have an API?
No public API is recorded for Acquire.
What industry is Acquire in?
Acquire's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFABAD, Paid Social Media Buying. Its NAICS code is 54183 and its SIC code is 7311.